Volume 1 Chapter 714 Evenly matched?

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The promotion of a film to the present Cheng dù has successfully aroused people's curiosity about this film, and raised people's expectations for this Tang Feng's first horror film to a very high Cheng dù.

People's expectations for the film are too high, if the film is really quality and quantity, then these expectations will be transformed into the key to the box office, if the quality of the film is a little worse, then it is conceivable that when people's expectations are raised for a certain period of time, once the film cannot meet their expectations, then it will be counterproductive.

This can be seen from the publicity and final results of Ding Lin's previous "Step by Step".

Strictly speaking, Ding Lin's film can only be said to be a little disappointing, but it can't be said to be a bad movie, but on the contrary, Ding Lin and others themselves have too high expectations for this film, and when doing publicity, they even played the most terrifying film in China, refusing heart disease patients to watch and other slogans, which completely aroused the public's curiosity, but the result was a little disappointing, and under this high expectation, these disappointments were quickly amplified, and in the end they turned into scolding!

Therefore, at this point, although Tang Feng is very confident in his version of "Midnight Bell", he doesn't want the public's expectations to be too high, and it is enough to get to the point where it is now!

In contrast, in terms of Ding Lin's "Midnight Murder", Ding Lin originally didn't want too high-profile publicity, after all, he had learned from the past before, although he was also very confident in this film, but because of his previous idea of using Tang Feng to hype, although it failed, it also successfully attracted the attention of many people.

can have curiosity about his new film, people have it, even if they have the mentality of watching jokes, but they also pay attention to Ding Lin and his new film.

So when Fang Hao proposed that since Tang Feng's "Midnight Murder Bell" was so terrifying, so many people were looking forward to it. On the Internet, for the most anticipated films of the year, "Midnight Bell" even surpassed several major productions.

And since "Midnight Murder" has been successfully linked with "Midnight Murder Bell" before, why not add a fire?

Ding Lin was naturally opposed to this. On the one hand, he thinks that reverse negative marketing propaganda can also achieve good results, but he understands the truth of overreach, and on the other hand, his self-confidence is a little shaken, and he is not as confident as before. In particular, Tang Fengjian went sideways, released clips of the film in advance, and successfully created a good publicity show, which made the popularity of "Midnight Bell" skyrocket.

Fang Hao only asked Ding Lin one sentence: "Director Ding isn't afraid of Tang Feng, right?" "Just let Ding Lin be speechless, are you afraid? Ding Lin didn't have an answer in his heart, but even if he was really afraid of Tang Feng, he would never be able to say it.

Soon Fang Hao finalized the publicity plan, and I have to say that Fang Hao's idea did have a great effect on the promotion of "Midnight Murder"!

Fang Hao's approach is actually not complicated, it is still an old trick. Tang Feng's "Midnight Bell" is so popular now, don't use it for nothing!

Fang Hao originally hoped that Ding Lin would release the news to the media, but Ding Lin did not agree this time, Ding Lin is not a fool, it is true that this publicity will definitely be good for the promotion of the film, but for Ding Lin, it is not necessarily beneficial.

Although the effect will be a little worse without Ding Lin's cooperation, it is not necessary for him! So although Ding Lin didn't speak, the main creators of "Midnight Murder" began to praise "Midnight Murder" on the Internet, and compared it with "Midnight Murder Bell". said that they have seen the clip of "Midnight Bell", compared with the clip that has been edited out of "Midnight Bell", "Midnight Bell" is not terrifying at all!

Fang Hao also specially invited many celebrities to testify to "Midnight Murder", in fact, fools can see it. Fang Hao: This is completely copying Tang Feng's previous actions.

For a while, many netizens ridiculed "Midnight Murder" as a parrot, not only the name of the Tang Dynasty, but even the means of propaganda were copied from the Tang Dynasty, and it was really shameless and invincible in the world!

Fang Hao naturally would not let go of the ridicule and complaints of netizens, and soon a lot of water armies ****** came out to wash the floor for "Midnight Murder"!

At first, the trolls questioned Tang Feng's deliberate hype methods, and then began to analyze the video released by Tang Feng. Finally, I put forward a question, that is, the expressions of Tang Feng's friends seem to be too consistent, right? It looks a little fake!

Then a veteran reviewer began to analyze the pros and cons between "Midnight Bell" and "Midnight Spirit"!

First of all, in terms of directorship, although Ding Lin failed in "Step by Step", he is still one of the directors who are best at shooting horror films in China, and although Tang Feng has a good performance in film and television before, he even created a new genre of film, nonsensical comedy, but looking at Tang Feng's previous works, it is not difficult to find that Tang Feng has not been exposed to horror films at all, or novels, etc., so whether he can make a good horror film is a question!

Of course, Tang Feng's current high popularity can make up for some professional deficiencies, so the two sides are evenly matched in terms of directing!

Secondly, in terms of the lineup, "Midnight Bell" can be said to be a one-man show by the actress Dong Bingbing, although Dong Bingbing has won the Dragon Shadow Queen, but it seems that he has never filmed a horror film-themed work, and the fame of other actors is mostly negligible.

On the other hand, the lineup of the film "Midnight Murder", although there are no first-class movie stars of the actress and actor, but the male and female protagonists are also first-line stars, and the heroine Fan Linlin's famous work is a horror film, and she has the title of a horror film girl in the film and television industry!

So in terms of popularity, "Midnight Murder Bell" has actress Dong Bingbing, but "Midnight Murder" also has two first-line movie stars in charge, which can be regarded as evenly matched, but in terms of experience, it is obvious that "Midnight Murder" is slightly better!

In terms of publicity, Tang Feng is indeed worthy of being a miracle child, the author has watched that video no less than ten times, but he still hasn't seen the reason, as for whether the film is scary or not, this can probably only be seen by everyone with their own eyes, as for the rest, it is just a means of propaganda, and the same is true of "Midnight Murder".

So on the whole, the two horror films "Midnight Bell" and "Midnight Murder" are actually still in a state of parity, and it will be time for the two films to see each other when the film is released! (To be continued.) For mobile phone users, please visit wènhttp://mnet

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