Chapter 10: A bet on the future
The working principle of the ECU is to calculate, process and judge the input information of the air flow meter and various sensors according to the program and data in its memory, and then output instructions to provide a certain width of electrical pulse signal to the injector to control the amount of fuel injected. This can greatly save the fuel consumption of the car and improve the power of the car engine.
Its electronic control unit consists of a microcomputer, input, output and control circuits.
It's 1968, not far from the outbreak of the Middle East war in the 70s, and then there will be a global-scale oil crisis, and the oil crisis in the entire 70s has broken out many times, making it difficult for the United States to deal with it, thus completely ending the era of the development of the gold industry in the United States since World War II.
This event changed the history of the whole world and was the beginning of the hollowing out of industry in Western countries, led by the United States.
The sharp rise in oil has made it impossible for Western enterprises to enjoy low oil and energy prices, and in addition to the sharp rise in labor costs in Western countries since the end of World War II, the operating costs of Western factories have increased to an alarming level, and there are frequent strikes, product prices have not increased, and the market has not expanded.
In order to survive, many Western business owners have moved their factories to emerging developing countries, using cheap labor from developing countries to produce their goods, and then selling them on a private label to earn the difference.
Some enterprises have simply canceled their factories, and they are only responsible for the design, development and sales of their products, and all their products are handed over to factories in developing countries to do OEM, and the enterprises have completely become scientific research enterprises. Since then, the world has seen the emergence of an OEM economic system, and various foundries have been born and changed into a world.
This is determined by the profit-seeking nature of capital, and no one can change it, not Ling Shizhe, as a traverser, but can only adapt to him. Therefore, Ling Shizhe's umbrella company opened the company in North America and the factory in Hong Kong at the beginning of its establishment, in order to adapt to the trend in the future, if you don't adapt to this trend, you will be ruthlessly eliminated, even if Ling Shizhe has the advantage of rebirth and has a cheat as a talisman, it will be so bad that it will be eliminated.
When the oil crisis came, the U.S. auto industry began to decline, until the subprime mortgage crisis in 2008, when General Motors went bankrupt, all of which were planted at this time. American cars are characterized by wide and comfortable, high horsepower, and high fuel consumption. When the oil crisis came, they were tragic, and this is when the ECU was launched.
Nick and Mark in the laboratory, the people from the electronics laboratory and the chip cortex, as well as the senior management of the whole company, have come, including Li Li, this is something that Ling Shizhe has been planning for a long time, and finally he will take it out today.
After Ling Shizhe came in, he didn't talk nonsense, and directly put the relevant information and plan about the ECU on the table, and let them see for themselves whether the plan was feasible.
Of course, Ling Shizhe didn't take out all the information of the ECU, what he took out was the idea, and the design idea of the ECU, which is the idea of the driving computer with the Cortex-M processor as the core, and the specific technical details let them do it with these technicians, if the information is all taken out in detail, what do you want those technicians to do, and it will cause them to doubt, so they have a choice to take it out, although it is incomplete, it is some ideas and theoretical ideas and his basic design framework, But there are all the basics, which can save R&D time and save a lot of R&D funds, as long as they do it according to this idea, and then slowly adjust the parameters to achieve the best ratio.
Patiently waited for more than an hour, everyone has finished reading these materials, no one spoke, they were a little surprised, what does this ECU really say about this driving computer, very sci-fi, yes very sci-fi. Once it comes out, not to mention that it is sensational or not, but who will use these, will it be sold, it looks like it is a market again, for a while they become uncertain, and they dare not open their mouths at will.
And those pure technicians are very excited, they have seen a revolutionary technology, judging from these materials, it only takes 2 or 3 years to make it, and then it will definitely be a sensation in the world, and their names will go down in history. They were so excited that they didn't know how to speak, and this was the strange scene that was set up now.
After looking at it, Ling Shizhe decided to break the strange scene by himself first, "You have all seen it now, you can see it from your eyes, once this thing is invented, there is nothing else, yes, if you guess wrong, you will all go down in history, Ambrera Company will go down in history, this is a magical invention, but now is there a market for this invention after it comes out, I want to hear your opinions." ”
At this time, Mark spoke, he was the administrative director of the laboratory, "Boss, after this kind of invention the power of the car will increase, this is true, the fuel consumption of the car will also be reduced, which is also true, but how much, how much is not sure now, if the effect is not large, maybe the market will not be optimistic, if the effect is very good, there may be some markets, but boss, you must know, now the cost of car fuel is not high, very low, now the price of a barrel of crude oil in the world is less than 2 US dollars, gasoline is very low, The cost savings for the car owner are not obvious, if the ECU is installed on the car, installed on the engine, the cost of the car will rise, and sometimes it is not as cost-effective as adding a supercharger. ”
Ling Shizhe nodded, agreeing with this statement, now the price of oil is indeed very low, compared to the price of oil in later generations, which is often tens of dollars and hundreds of dollars a barrel, the current oil is indeed too low, more than the price of cabbage, in this environment, there is indeed no market for ECU, it belongs to chicken ribs, but he knows that this situation can not be maintained for a few years, as soon as the oil crisis appears, and the Bray Woods system disintegrates, the US currency begins to depreciate, and the era of cheap oil will become history from then on. The price of oil is definitely starting to go up, $10, $30, $70, $100, $140, it's not an impossible thing, it's a real thing to be released in later generations.
So Ling Shizhe wanted to get him out and take advantage of the oil crisis to sell it out to become the overlord of the driving computer, the computer overlord at this time is IBM, he is the absolute boss of this industry, and he is in an absolute monopoly position, although IBM is now facing monopoly prosecution and trouble, but now Ling Shizhe's little arms and legs definitely can't afford to provoke him, IBM kissed his fingers, and the weak Ambrera company definitely can't bear it. If you step into it in a daze, you will definitely be kicked out, and you will only be honest in ceramics in the future, and you will not be able to enter the computer industry.
The microcomputer industry will go out at the end of the 70s and 80s, and the current electronic technology has not yet developed to support the necessary foundation of the microcomputer. Now you can make it out.,But if you get it out.,Is it still called a microcomputer?,I don't know how big the volume is.,It's purely a mainframe?,Then IBM doesn't jump out of KO you're weird.。 Sample, you are engaged in ceramics not honestly engaged in your ceramics, but also ran to my territory to grab food, you really don't know how many eyes Ma Wang Ye has, see if I don't step on you, stomp you flat, see if you dare to come. When the time comes, Ling Shizhe will be an absolute cup.
Thinking about it, Ling Shizhe thought of ECU, ECU is the driving computer, I started from this aspect to enter the computer industry, and waited until the technology met the conditions of the microcomputer to get the microcomputer out. The point-and-shoot cameras that are being developed now are only for these technicians to hone their skills and hone their experience. When the preparations were almost complete, it was when Ling Shizhe launched a charge against the computer industry, and Ling Shizhe's Ambrera company at that time was by no means small as it is now, but an absolute behemoth, a real super giant crocodile, and there was no need to be afraid of anyone at all. This is Ling Shizhe's overall long-term development plan, this kind of plan he didn't tell anyone, including his pillow person, only he knows.
"No, I don't think so", Ling Shizhe looked over, it was a woman talking, her name was Ollie, she was a black man, the company's CPU engineer and software engineer, and now the semiconductor engineers are still a jack of all trades, both hardware engineers and software engineers.
Ollie looked at everyone and continued: "Boss, everyone, the price of oil will not be so low forever, oil is a non-renewable resource, and it will be mined one day, and the price of oil will definitely rise at that time." Do you all know how much the world's oil demand has increased every year since the end of World War II? Now the oil we use is extracted from the road, several road oil production areas in the world to the present, how much oil is there, and how many years can be extracted, now there are many oil companies began to consider offshore oil extraction, but please note that the cost of offshore oil extraction is definitely not comparable to land extraction, he is very high, oil companies will never sell at such a low price, they will definitely let the price of oil rise. ”
"Looking at the Middle East now, since the Jews established the State of Israel, relations with the surrounding Arab countries have been very bad, and there may be a war between them, which will definitely affect the price of oil. And also~~~~
"Ollie, you're off topic," interrupted Nick, the lab director, "Now we're talking about a trip computer, not oil and the Middle East war, and this ECU is related to the future development of the company." And you're going too far to get the topic away, the Middle East has nothing to do with what we're talking about today. And one more point, it's not that a war is possible, but it's already broken out, and they've already exploded three times. ”
Seeing Ollie's blank little white eyes that didn't know anything, everyone laughed, Nick laughed happily, and said with a smile: "Ollie, you are so cute, let me tell you, there have been three wars in the Middle East, since 1948, when Israel was founded, there was a fight, and Israel was almost gone; Then there was another fight in 1956 and last year, a total of three times. Ollie, you're so funny, haha~~~Ha~~~~ I'm laughing to death. ”
At this time, everyone couldn't help it, and they all laughed. Seeing everyone laughing, Ollie knew that she had made an oolong, and stood up in shame, "Nick, you went too far", tears welled up in her eyes, and she ran out of the conference room.
At this time, everyone knew that they were a little excessive, no one was laughing, everyone looked at each other, and then collectively turned to look at Nick.
Seeing that everyone was looking at him, Nick immediately stood up and ran out of the conference room, shouting "I'm sorry, Ollie, I didn't mean to, I apologize, I apologize to you, Ollie forgive me~~~!" ~O~~ Li!
Ling Shizhe smiled bitterly with a wry face, a meeting, to make this oolong. After everyone waited for a while, Nick and Ollie came back, Ollie's eyes were still red, and Nick kept apologizing quietly beside him.
After seeing them return, Allison said, "Okay, it's all over, let's move on to the meeting, who's going to say"?
Electronics engineer Erikson said: "Guys, I'm sure you've seen this plan, I think we should get him out first, see how it goes, and if so, we're talking about the next step." How to promote the question, what do you think of my suggestion"?
"Agreed". "Agreed", "I agree" said that everyone raised their hands in agreement, and the matter was settled.
Ling Shizhe looked at the document in the bag, this is a document he copied, it is a system information based on the ECU, he doesn't know if he should take it out at this time, now he doesn't even have an ECU, and it feels a little early to take him out now. When Ling Shizhe looked up and saw that everyone was seeing him, he thought about it and decided to take him out, put it on the table and said: "This is an engine management system that I wrote based on the ECU driving computer, and after the ECU is made, see if this can combine him." Originally, I didn't plan to hand him over now, after all, I haven't even made an ECU yet, but I still took it out to show everyone and let everyone know all my plans. With that, he handed it to Alison.
Allison saw that the cover said ems.
Yes, it is the engine management system solution of the later generations - EMS.
Engine Management System (EMS). It uses various sensors to convert the amount of air inhaled by the engine, the temperature of the cooling water, the engine speed, acceleration and deceleration and other conditions into electrical signals and send them to the ECU controller. The ECU controller compares this information with the stored information, accurately calculates and outputs the control signal, which greatly improves the power of the engine and saves a lot of fuel.
After reading it, everyone was surprised or surprised, they had seen a very sci-fi thing before, and now on this basis, once this plan succeeded, everyone knew that Ambrera would be degenerated and become another computer overlord after IBM, a computer overlord in the automotive industry, if it didn't succeed, it would be a complete joke. They became nervous, this thing is too sci-fi, will the car companies use it, will people use it, everything in the future is unknown, but they know that the plan is going to be there from the beginning and they can't stop until they see the winner or loser. For a while, everyone turned their heads to look at Ling Shizhe.
didn't let them wait long, Ling Shizhe spoke, he was also very excited, he had been planning for so long, did this start? He now said a little incoherently: "When I thought of the ECU of the driving computer, I was thinking about whether I could establish a computer control system for engine management through him, that is, EMS, if I could, then the ECU can also do something else, than the brake management system, etc., I originally wanted to take out the ECU program first, for the management of the engine, but this alone is not enough, but there must be a matching system, I thought of this, Let's see if this plan is feasible if you combine these two things. Everyone has seen what this means, what the future of the company will be, all in this plan, success, we will be a world-famous car computer company, failure we will have no future, just an ordinary ceramic production company. Would you like to gamble with me? ”
All of them raised their hands and agreed to take the risk.
Seeing that everyone agreed, Ling Shizhe felt a lot of emotion in his heart, originally he didn't want to take out this plan so quickly, although he knew that this thing was very successful in the later generations, but it was the incident of the 21st incident in the late 90s, the step was too big, the lead was not a genius, and the lead of two steps was a fool, not to mention that he was dozens of steps ahead; He doesn't know if he can do it, and he doesn't know if the current science and technology can meet this requirement, but he doesn't want to wait.
"Boss," Mark spoke at this time, "this plan is very big, it is not a poke and it can be successful, it should be divided into two parts, one is to get the ECU out first, to see if he meets our design requirements, if so, in the implementation of the second part, how to use it to manage the engine." In addition, there are several kinds of software to be written, probably more, so that the ECU can better manage the engine, and we need to increase the number of people, which we don't have right now. ”
Ling Shizhe agreed: "I completely agree, we need to make a plan for which software first, it is best to design a technical framework structure for the software first, and we can write the specific program code, and we only need to be responsible for the most critical core parts." See what I mean? ”。
The method used by Ling Shizhe is the outsourcing of software development that was commonly used in later generations, which gave birth to many code farmers. However, in this day and age, I don't know if it's feasible.
Mark thought for a moment and said, "It's basically possible, but the assembly language used should be uniform."
"Okay, let's use Java, now is the time to use it, and sell him by the way."
After answering the office, Ling Shizhe quietly did on the sofa and recalled all the things that happened in the conference room today, not waking up, not repulsing, only plain, no different from the previous meeting, but only he himself knows what this step will mean, although everyone in the conference room knows that after the success of this project, it will bring great development to the company, but none of Ling Shizhe knows clearly, once the oil crisis breaks out, how important this product will be, and the entire automobile industry will undergo great changesWhen the crisis broke out, the large-displacement cars in the United States were parked on the side of the road at gas stations waiting to be refueled
Or simply throw it away and buy a small-displacement car in Japan, which is the beginning of the decline of American automobiles.
When the ECU appeared at this time, it not only ensured the high power of American high-power cars, but also ensured low fuel consumption. I just don't know if consumers can accept a thing, after all, it is too advanced in this era, and advanced is not real at all. I don't know if the current technology can complete him, I don't know how big his volume is, whether the price can be within the affordable range, etc., there are too many uncontrollable factors. But once successful, Ling Shizhe will have an amazing influence in the world, not to mention Hong Kong, and many uncontrollable political risks can be bypassed when China and Britain negotiate for Hong Kong's future in the future. No matter how they talked, it wouldn't affect Ling Shizhe, and he could calmly lay out and get the greatest benefits for himself.
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Ambrera Industries, which was established in Hong Kong, is the real core of the company, and is controlled by the nominal head office in North America, and the establishment of such a complex holding chain is based on tax avoidance and security considerations.
The whole world knows that the welfare of Western countries is high, people live comfortably, and people in developing countries are envious of people living in developed Western countries, but don't forget, this high welfare is based on high taxes, without high taxes, high welfare is a zero.
Ling Shizhe did not have the consciousness to contribute to the high welfare of Western countries, coupled with the pursuit of profits, he naturally wanted to avoid taxes, and many tax avoidance methods in later generations were taken out by Ling Shizhe, which made Alison and the law firms and accounting companies that have business relations with the company very surprised, and they were very curious about how Ling Shizhe's brain rose, and how these strange tax avoidance measures came up. Paul's Ling Shizhe's full-time lawyer in North America, when he knew about these tax avoidance methods engaged in by Ling Shizhe, thought that he was trying to evade taxes, and quickly found Ling Shizhe to persuade him not to do this, because he was playing with fire and would play himself to death, but when Ling Shizhe took out the draft of tax avoidance construction of these classic tax avoidance schemes of later generations into a system, a plan, and a growth period construction plan for Paul's reference, he left.
Paul took Ling Shizhe's tax avoidance package back and studied it carefully for a week, and found that this plan was completely feasible and very effective, he reported to his boss, Ms. Field, who was one of the founders of the law firm, and when Paul put Ling Shizhe's plan on her desk, she immediately realized that this was a gold mine, a big gold mine, as long as she grasped it well, White Law Firm would soar to become one of the largest law firms in North America and even one of the largest law firms in the world. She immediately reported to the board of directors of the company, and the shareholders and barristers of the whole company agreed that Ling Shizhe's tax avoidance plan was a genius idea, and immediately raised the level of Ling Shizhe's company to the highest level, and established a long-term cooperative friendly relationship with them. Immediately joined forces with Dura Accounting Company, which has a business relationship with Ling Shizhe, to help Ambrera establish a long-term corporate tax avoidance construction. At the same time, he studied Ling Shizhe's tax avoidance plan, and provided tax avoidance services to other companies on the basis of this plan. Since then, Paul & Co. and Dura & Co. have grown rapidly and have become world-renowned barristers and accounting firms.
In fact, Ling Shizhe's tax avoidance method is not unusual, this method is often used in later generations, he first appeared in the late 70s, and prevailed in the context of global economic integration after the collapse of the Soviet Union in the 90s. It is based on the principle that international companies take advantage of the differences in the laws of various countries and regions to establish tax avoidance schemes. In later generations, natural tax havens were the first choice for international companies to avoid taxes.
The security of the holding chain is specially designed by Ling Shizhe according to Hong Kong, Hong Kong is a free port, but the political situation there is complex and weird, the mainland, the treasure island and the British in Hong Kong in the small land of all kinds of political games, all kinds of battles are countless, the means are endless. If Hong Kong's local wealthy families want to live comfortably there, they must have a skillful and sophisticated political handling skill, so that they can safely maneuver between various forces, so that you can live comfortably and you can survive. Ordinary people and those little rich people are just that, the wealthy must learn these survival skills, otherwise you still have to immigrate, this is not for you.
At present, Hong Kong is divided into three factions, the leftist, the centrist, and the rightist, and each faction is divided into several small factions: left, center, and right. According to the political forces, they are divided into: pro-mainland faction, pro-Baodao faction, pro-British faction, and no one is pro-faction (no one relies on it, and everyone scolds there, that is, they don't scold the United States and shout long live freedom, and actively promote American-style freedom and democracy in Hong Kong. It is a pro-British faction in disguise and a pro-American faction) and everyone is pro-faction (wall grass faction, whoever has benefits will follow whom), in addition to these, there is a very special and very strange faction that is available to any force, that is, a religious faction, Buddhism, Taoism, Christianity, Islam believe in everything and do not believe in anything, singing that this is freedom of belief, what destiny they can develop, this kind of religious sect is on the left, center, and right, many people can't figure out what they believe, and they come up with a lot of tricks to make more nonsense. It's better to die than to talk nonsense. In the end, the political forces on that side did not bird them, thinking that they were simply unreliable, and did not provoke them, and if they were provoked, they would be a mess and would definitely make themselves embarrassed and unpeaceful. Ling Shizhe simply called them.
In the face of the many factions in Hong Kong, you can imagine how complicated the situation is in Hong Kong, Ling Shizhe got the company's headquarters in Canada, which is equivalent to a foreign company, and if there is something in Hong Kong, he will call the lawyers in North America and the Canadian diplomatic embassy in Hong Kong to deal with it. This method is not simple and effective. In the 80s, some of Hong Kong's emerging Hong Kong tycoons played like this, and they tried and tested.
Although Ling Shizhe was born in a wealthy family, his own family knows his own affairs, he is a pseudo-wealthy family, he does not have the superb communication skills of those wealthy families at all, and he can easily move between all forces, not to mention that he has given up the inheritance of the Ling Group and started a business independently, everything can only rely on himself, this method is the most suitable method for him. But this method can only be temporary, with the in-depth development of the issue of Hong Kong between China and Britain in the future, it is impossible to avoid it, there must be a choice, the right choice is a hundred years of wealth, and the wrong one is out.
For Ling Shizhe, no matter how he chooses in the future, there is no benefit from ceramics. The point-and-shoot camera to the driving computer is positioned in the Western market, which determines that his main business is in the West, that is his home field, the Chinese mainland market is only his planned foundry site and commodity dumping ground, in addition to having no effect, with a huge overseas market, Ling Shizhe has enough capital to wrestle with the mainland government, and will not become fish and meat. chose the West to offend China, and in the future, the mainland market will have no share of him, which is not what he wants; Choose the Chinese side, then offend the West, what to do with the Western market in the future, out of this is inevitable, even if there is no out, the market will shrink to the point of intolerability, at that time it will only rely on the mainland market to support, when the time comes to face the greedy magnates, what should he do, if he can't get the same fate as Shen Wansan, others will not, but he will, my products are too advanced, his company is a real high-tech enterprise, when too many people come to hit his attention, it is impossible to prevent it, Every day, they play a game of stepping on landmines, and sooner or later they blow themselves up. At this time, Ling Shizhe's development of the EUC project has become a key layout in the future, and it has become a vast sea and sky, and if it is not successful, it will honestly produce ceramic handles, and it will be able to be rich and prosperous for a lifetime.
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I'm a novice.,I've never written a book before.,So it's not good to write.,A lot of times there are a lot of good ideas but I just don't know how to express it in words.,It's painful.,In addition, there's a handicap party.,Typing slow.,Although the code words every day.,But it can't be updated on time.,The number of words is not as little as 5000.,Everyone has a lot of tolerance.。 Newcomers, writing a book is not easy.