Section 304 The best publicity
When the official website of the Three-Body Problem announced that the shooting of the Three-Body Problem 2 was going to try to use the 3D mode, the media was shocked and immediately expressed their opinions.
"Levy is crazy, how can such an attempt be done so easily?"
When Levy said that he was going to shoot a commercial film, if the media felt more regret than dissatisfaction, now they feel that Levi is not so angry with the Oscars that he is going to do such a crazy thing.
How is it so easy to try something like a 3D movie? Yes, now some cartoons have begun to try the 3D mode, and the use of IMAX technology has also made this mode more feasible, but no matter how you say this technology, no one has ever experimented with it, no one has ever played with it, so it is really no problem to use it in film shooting?
It's not like no one wants to try it when it comes to 3D movies. For example, James. Cameron, for example, has always had this in mind. It's just that the level of technology required for such a movie is too high, and the current Hollywood lacks the experience of shooting such a movie. It is too risky to use a huge amount of money and a long time to shoot a movie with little experience and unknown whether the technology is mature or not.
Even James Cameron didn't dare to try such an approach too soon. Although he has been trying to do this, for example, in 03 he made the IMAX movie "Abyss Ghost", and constantly tried to introduce motion capture technology, expression capture technology, virtual camera technology, and CG animation technology into his own film shooting, but, even if he kept trying, the shooting of 3D movies is still far away. Because in his proof that this kind of film is indeed capable of making money. Before he loses a mess, no one will be willing to invest in him.
Even if Cameron's reputation is very high, even if the technology is becoming more and more mature now, there is still too much risk in this. This is not an investment of 10 million or 20 million to shoot a literary film, and if you lose it, you will lose it, and the loss is still affordable. It's a real big movie.
The scale of the current movie special effects is extremely rare for less than 100 million, and such a scale has been changed to a 3D version. When trying IMAX technology, when shooting, I couldn't get it without 300 million costs. And how can the 300 million movie promotion fee get 100 million, this is 400 million US dollars - 400 million US dollars, the box office reaches the level of the Lord of the Rings, it can only be regarded as a loss, unless it surpasses the Titanic, it is considered a victory, this is simply a super gamble.
Even those large companies, without the premise of sufficient interest protection. To make such an investment, it is also necessary to think twice. If not, why did Cameron go to the trouble of photographing those experiments?
But now, Levy chose to take a risk. This is the kind of thing that happened!
Yes, many media people know Levy's brother, and they all know that it seems that Levi is making some other investments outside of Hollywood. The income is not small, even if he loses, he can afford to eat. But. No matter how much income you make, it's hard earned, so is it really good to throw it out like this? Moreover, if this is messed up, he will lose not only his money, but also his reputation.
The reputation of a great director who has been established with great difficulty may fill in all of this movie. This is not an ordinary movie, such a failure is different from a movie that does not get a good box office or good reviews, this is a movie that will make people ruin, once it fails, from now on, maybe no one will trust it again.
All of a sudden, the media was also talking about the feasibility of this matter. From market share, to the use of technology, to the investment in 3D equipment and the possible cost of a 3D movie, the media all counted, and they wanted to know if the film could make money.
But if you think about it, it doesn't seem impossible to say that it's possible.
Although Levy has always paid more attention to the artistry of films, his film company has always been willing to spend money on film stunts. X-Men and Resident Evil, two series of movies that can be called cash cows, have always been produced by Mystery Company, and these two movies have always required a lot of special effects, which makes Levy's special effects company have always been at a good level. Moreover, in order to cope with the production requirements of TV dramas and TV shows, Mystery has always dealt with prop companies, special effects companies, and all kinds of stunt crews, and their company's potential in this area is not bad at all.
When it comes to technology, Levy doesn't lose out.
Moreover, it seems that the production cost of 300 million is very high, but if you compare the cost of movies in recent years, it doesn't seem to be particularly outrageous. For example, after the release of Spider-Man 2, actors generally asked for a salary increase, and some people calculated that if Spider-Man 3 was filmed, then its investment would also exceed 250 million, becoming a big production that burns money. If 2D Spider-Man 3 can reach 250 million, then it is not particularly strange to spend 300 million to shoot a 3D movie.
After all, if such investment continues to grow, even if you don't shoot 3D movies, one day, the scale of movie burning will exceed 300 million.
It's just that, even so, the shooting of 3D movies is still too risky. For a long time, mainstream Hollywood directors have been more opposed to making 3D movies, that is, because once such a movie is shot badly, it will be very bad, and this attempt is not smart.
It's just that this unintelligent attempt, does it have the slightest chance of success? This is also what the media is hesitant to do now. Reason tells them that it is difficult for such a movie to succeed, but if a 3D movie is really successful, what kind of scene will it be? This kind of expectation, they also have in their hearts.
Although the media has expectations, after all, they are afraid that the movie will be smashed, their praise will become a joke, and their reputation will be damaged, so they dare not say anything. But fans don't have this concern, and they are quite excited about it after seeing this information.
"If the film could actually be shot in 3D, that would be great. Cosmic warfare in a 3D environment, such a scene, will make people feel thrilling when you think about it. Moreover, Levy's handwriting is originally very large, and the three-body problem is 1 inside. The Trisolar has been destroyed four times, and just looking at it from a flat surface would feel thrilling, how shocking would it be if such a scene were in 3D? ”
The audience's reaction was obviously different. As viewers, they don't think about what happens if the film fails, what they look forward to more is the effect of the success of the movie.
Moreover, almost all audiences also think of the three-body problem. Adapting it into a 3D version is a good choice: In recent years, 3D technology has developed rapidly, and many sci-fi fans have also seen the 3D version of the movie in places such as planetariums. They know exactly what kind of viewing experience will be given in 3D mode.
Compared to ordinary movies, which are just pictures to watch, 3D movies can really give people an immersive feeling. And, if it's a picture of comparison, it's just one thing to be immersive. But the story of the three-body problem is not an ordinary story, the biggest feature of science fiction movies is that it has a variety of magnificent scenery and spectacular scenes, such scenes can be immersive, which is definitely worth looking forward to.
Now 3D stuff. There are models of the universe in the planetarium, and deep-sea photography in the aquarium, and these things are just the reality of the earth, which is already exciting. Not to mention the magnificent world of science fiction?
And what's more, the scale of the three-body problem is also worth looking forward to.
Three-body this series. Compared with other science fiction works, it obviously has a greater spirit. Resident Evil played for almost two hours, but it was over when it met a licker, and even if such a movie was really adapted into a 3D version, the audience would not find it particularly interesting. However, in the two hours of the three-body movie, the three-body world has been destroyed three or four times, different scenes, different special effects almost throughout, this kind of spirit of different scales, determines that after the film is adapted into 3D, there will be more audiences, everyone believes that if the three-body problem is filmed into a 3D version, Levy will definitely shoot a satisfying movie.
Will he use 3D cinematic effects for cosmic warfare, or will he use them for catastrophic events? People haven't read the three-body problem 2 novel, so they don't know about it, but from the situation at the end of the first part, people can speculate about the plot of the second part, and these assumptions, thinking about it, will make people feel excited.
Levy's film will definitely be satisfying, which comes from people's trust in big directors and people's confidence in Three-Body Problem 1.
Compared to the media, they need to rely on data analysis prospects, their analysis is far less troublesome, for them, whether the movie is good, this is the only criterion to judge whether it costs money.
And at this moment, both fans and the media are looking at Levy's company, and they want to know what Mystery will do next and how their film will be filmed.
In a sense, the publicity of Three-Body Problem 2 can be regarded as a one-step process. The film hasn't officially started filming yet, but it's already attracting the attention of all of Hollywood.
It's just that at this moment, compared to the boiling of the outside media, the inside of the mystery company is relatively much calmer. Although Levy was sure of his direction, he knew that even if he had a long-term vision, he had to take it step by step.
Therefore, in the company, he still carries out his own planning for the affairs of the film in an orderly manner.
"Bob, the problem of script adaptation is still up to you. There are protagonists in this movie, but more, this is a group portrait movie, and all the characters should be highlighted, not cold and stereotyped. Michael, this movie requires a lot of set design, a lot of costumes, props, tools, and I'm going to give you a table, and you're going to be responsible for finding the right people to do the best they can be. And the actor's affairs, and the planning of the shooting, Clarke, you still have to discuss with me. ”
"Guys, it's a 3D movie, but, first and foremost, it's a movie. Technically, we need to make progress, and we can't let go of other aspects. Let's work together to show people how we're going to shock them! (To be continued......)