Section 33 Who should have a headache?
The TV series is still playing, in the TV series, Wallrick has begun to cause trouble because of his gambling, and Gleason's investigation ended with the discovery of a workshop that specializes in models, and Nick proposed to make a deal with the ** party, and the detection of the three cases has encountered problems at different levels, and the plot has twists and turns, which makes Bruce watch it more with relish.
But the crowd around him had begun to whisper. Bruce wasn't surprised: the TV series wasn't a movie, and besides, these people weren't there to enjoy blockbusters. What they are communicating with is only afraid of more, which is the value of this TV series.
Compared to people like themselves who don't worry about the rest, they are really tired of living.
"May I ask which company produced this TV series? In terms of overseas screening rights, is ABC restricted to simultaneous screenings outside the United States? ”
On the side, another person opened up to consult. Bruce recognized it as the buyer of Canada's CTV television station. As a close neighbor of the United States, Canada buys the most American TV dramas, and many TV series are synchronized with the United States. They have now also directly expressed their intentions.
The broadcast rights they bought were directly from the producers, and the overseas broadcast and replay rights were not through ABC. The mystery has their funds as a supplement, even if the funds for the premiere rights are sold a little lower, they can be made up, which is really good news for the mystery.
"Gentlemen, would you please read it before you speak?" Richard can only smile bitterly at this: Can he still tell others that this TV series has actually been denied internally?
"A good TV series, it's enough to watch half an episode, where is the need to watch them all?" With a little dissatisfaction, the film buyer sat down again, "If you can't call the shots, please quickly notify the person who can call the shots." I hope to get this deal done as soon as possible. ”
Who can call the shots? Michael Eisner's denied TV series, who dares to call the shots!
Richard smiled wryly and nodded yes. It's just that in his heart, he scolded Eisner who made this decision thousands of times, which was simply trying to make him ugly.
On the screen, most of the plot of the TV series has passed. And the development of several cases makes people feel a little unexpected. And with the arrival of the final ending, some have been pushed to the ** part.
Warrick was suspended, the murder case was not solved, the culprit of the ** party case was let go, and the new police detective died like this!
"Is this woman really dead like that?"
Until the first episode of the TV series ended, people's discussions still did not stop. The feeling of this TV series is quite different. Multiple protagonists, a professional way to solve the case, go hand in hand without losing the crossover, the final result is not the same case solved, everyone is happy, and there are people who are suspected of being important figures in the plot who are shot, which directly puts some cool colors on this TV series.
"That's what it's called a TV series." Someone next to him let out an exclamation.
Yes, this is called a TV series: family crisis, work troubles, psychological problems, sexual encounters, justice, and some tragic colors - all the parts that may appear in a person's life appear, and this is called a satisfying TV series.
"Now, the TV series is over." Seeing that the screen went black, there were also advertisers, who turned their heads again, "We want to know further information about this TV series." ”
"This TV series is definitely a fatal attraction for the golden viewers aged 35-50. Think about it, last year's Simpson case, but just made the work of the forensic department well-known to the public, Simpson escaped responsibility, which is exactly what everyone cares about, and the TV series that closely follows this theme will definitely be a hit! ”
After the TV series ended, in the hall where it was played, someone began to speak. Bruce looked up, and he saw over there, and there seemed to be a few of his own peers. It's not quite accurate to say that they are peers, they study movies, they are engaged in TV series, and what they do is also a review of TV series.
Advertisers consult these professional reviewers. They want to know from the reviewers what the future holds for the series, so that they can determine how to invest.
"It's not just for the prime viewers. Have you seen the various advanced equipment and human anatomy in the TV series? These pictures are also quite attractive to young people. Young people won't say no to such a TV series, those equipment, as well as the anatomy screens, are enough to make them fully engaged. They were still discussing, and Bruce was listening to it with gusto. He knew that these discussions were the work of TV critics.
The ratings statistics of American TV dramas have quite professional estimators and reviewers. They will divide the TV series into 26 modules, and then analyze in detail how much of the viewership of each module may be occupied by a TV series. Compared with the direct prediction of whether a TV series can become popular, such an evaluation is professional and accurate enough, and their words often have a great influence.
Of course, what they didn't say was that the show was TV-PG14, and it was estimated that people under the age of 14 would be banned from watching it - but what did it matter? Those under the age of 14 do not make money, their purchasing power is limited, and advertisements are not for them to see.
On such occasions, professional evaluators are indispensable. I just don't know, did these people come here spontaneously to help advertisers buy films, or were they commissioned by someone to come here to promote the TV series?
Either way, the point is that the advertisers here have already believed it, and that's enough. "This TV series should have good ratings, and if it works well, it can reach more than 10 million viewers. If the time period is right and the timing is right, it can be even higher. It's a very successful TV series, an absolute success! ”
The words of the commentators made the eyes of the surrounding advertisers red: more than 10 million ratings? That's the top 10 in the United States! If you can meet such a new drama, if you can arrange your own advertisement well enough and leave a deep enough impression, within this year, people who watch this TV series will remember their own advertisements and their own products, which is quite a big income.
"I repeat, I'm going to run ads during the time slots of this TV series. I hope it's settled now, I've thought it through. Mr. Brown, the fat man who spoke just now, stood up again, "You can help me contact me now, I have more than one advertisement in my hand, and now the only thing left to think about is to buy for a few minutes." ”
"Okay, I can record your investment intentions first, and we will have special personnel contact you for specific investment matters......"
In his heart, Richard has been scolded by the company's upper echelons. Such TV dramas are not allowed to pass, as long as those warm and affectionate women's dramas - the upper class of people, have watched too many cartoons, and can't tolerate works that are more violent than cartoons?
They are confused, why is it themselves who bear the consequences? These big advertisers have more than one or two advertisements in their hands, and the time period they invest in cannot just invest in an advertisement at night, but a lot. For TV stations, they are the biggest financiers, and such people must not be offended. However, he has no right to accede to their demands, so how can he not offend others?
"Do you want to raise the price in this way by repeatedly rejecting our application to sign up immediately?" Richard's speculation has caused a bad conjecture among the crowd, "We've always been a collaborator with ABC, and we've put enough ads on ABC. Even if you want to raise the price for others, at least give us an advertising share, right? With a new boss at ABC, do you have to give up even your previous partners? ”
"Even if you want to increase the price of the TV series, at least give us an accurate information about who to contact and possibly get the ownership of the TV series advertisement, right? What do you mean by refusing to disclose any conditions? Think our company is not qualified to invest in advertising at ABC? ”
"My company doesn't have more than one client, and it needs more than just an advertisement. Because of this advertisement, it affected our cooperation, is it worth it? ”
"I'm not an advertiser, I just want to buy the overseas rights to broadcast this TV series. Isn't it okay for ABC to tell me which production company produced this TV series? Is there anything that deserves to be so mysterious?
Threatened, justified, agitated, and all sorts of advertisers are trying to get a clearer answer from Richard. This TV series is good and has investment prospects, but this alone is not enough to make them feel so excited, but Richard's attitude of refusing to sign a contract with people has aroused the curiosity of advertisers and repeatedly asked about things.
And in the crowd, Richard couldn't hold on: he didn't dare to reveal any news to others, but the more he refused to disclose it, the more urgent the questioning of others became.
Bruce watched all this with great interest: he could see that Richard's face had become extremely embarrassed. Further information? If further information is told the truth, I am afraid that here, someone will directly question the IQ of ABC.
"Ladies and gentlemen, I'm pretty sure that this TV series can't be sold to you for advertising or overseas broadcasting rights, not because ABC despises you. There are deeper reasons for this, and I hope you can understand it. ”
Looking at the attitude of these people, Bruce walked over, he loudly stopped the noise of the crowd, with a smile, stood in front of the crowd, pressed his hands down to signal people to be quiet, and said good things for ABC.
It's just that his identity and his smile all made Richard suddenly feel cold.
"Dear Richard," Bruce soothed, then turned to Richard, "Please, tell Mr. Eisner, I think this TV show is quite meritorious." I would suggest to my critics that they review the magazine, and you should also think about whether the internal veto resolution was too hasty. ”
After saying this, Bruce turned and walked outside, leaving Richard, who looked even more embarrassed, and the somewhat frightened and inexplicable crowd behind him: since Richard refused to admit that ABC was a fool, why didn't he help them? I've always been a good person who likes to help others.
Now, let the ABC headache go. Proving that you're not stupid is quite difficult.