Chapter 173: Acquisition Plan

June 14, 2008 was a day that influenced and changed his life for Park Shi-yoon. For the entire Asian entertainment industry, a superstar is rising on this day.

On the day of their debut, the first thing that bore the brunt of the release of twelve new songs was on Melon. In the early morning of the 14th, Melon announced on the Internet that the ape lossless format paid sound source of 12 new songs, each song is priced at 500 won.

In fact, to be honest, there are very few people in Asia who can still realize the genuine version. In the era of the development of the Internet, how many people will download regular music sources? It's probably on a small website every hour and a half.

As soon as PlayTheMusic hit the shelves on Melon, die-hard Park Si-yoon fans immediately logged on to Melon to download Between the Rainbows, 1AM, WhereUAt, RingaLinga, and ONLYLOOKATME. In particular, "RingaLinga", which was rumored to be miraculous before, was downloaded by everyone, and the number of downloads exceeded 5,000 within 10 minutes, and the number of downloads of "RingaLinga", "ONLYLOOKATME" and "WhereUAt" exceeded 30,000 in one hour, and the downloads of the remaining three songs composed by Park Shiyun also exceeded 20,000, and the other seven songs all exceeded 10,000.

With anticipation, everyone put on headphones and listened to Park Shi-yoon's work. "RingaLinga" wow everyone, and "ONLYLOOKATME" and "WhereUAt" have also been fanatically followed. The expectations for these three new songs far exceeded the expectations of fans, and sure enough, the critics did not exaggerate the facts. "PlayTheMusic" is truly an album to look forward to and collect.

The 14th has just begun. Park Shi-yoon's new song swept the Internet. It has become a hot topic.

The night passed, the day dawned, and the second wave of frenzy came. "PlayTheMusic" is available at audio and video retail stores across Korea. Seeing Park Shi-yoon's huge popularity, the owners of these retail stores put "PlayTheMusic" in the most conspicuous position at the gate, and even started a campaign to buy an album and get a poster.

At 8 o'clock in the morning, 1,500 audio-visual retail stores of all sizes across the country opened their doors. After a while, customers came to the door and saw "PlayTheMusic" in the most prominent position, and these young people's eyes lit up. Pick up a card and walk towards the cash register without saying a word.

Between 8 and 9 a.m., the store welcomed 50 customers, 30 of whom bought PlayTheMusic. The purchase price of "PlayTheMusic" is 25,000 won, the cost price is 10,000 won, and the other 15,000 won is a profit margin. The retail price was 35,000 won, and 30 tickets were sold in just one hour, and the hot sales made these retail store owners happy to close their mouths.

After nine o'clock, there were more people on the streets, and the peak business season began. Those retail stores with large stores in the middle of the commercial street are even more popular. The vigorous publicity of SidusHQ has finally paid off. In one morning, put a batch on the shelves, take one of this, and take one of that. After a while, the shelves were empty. In one day, more than 500 tickets were sold.

The hot sales results made SidusHQ overjoyed. Since the afternoon, Guo Daoyuan has received news that there is a shortage of goods in audio-visual retail stores in various places, and he has called the factory one by one to pick up the goods. Guo Daoyuan immediately ordered someone to pick up the goods, fortunately he had made sufficient preparations before, and a total of 400,000 sheets were produced in the first phase, in addition to the 170,000 sheets that were previously pre-sold, there were 230,000 wealthy ones, which were fully able to cope with the shortage of goods in various places.

On the other hand, he ordered the factory to produce more albums, and now that the albums are on the market, every second of production can turn into money.

In the evening, Guo Daoyuan received a call from the factory that he expected, saying that the inventory was running out and that he needed to work overtime to catch up with the system.

"How is that possible? Don't we still have 20 tens of thousands of sheets in stock? How can there be a shortage of stock! Guo Daoyuan asked in surprise.

The other party responded: "The amount of pick-up is not large, it is hundreds of hundreds, and the larger retail outlets only pick up one or two thousand." However, the orders received in the afternoon were at least 1,000, and the largest order was directly ordered at a time of 5,000 pieces, and there was not much inventory left. ”

Guo Daoyuan was stunned for a moment, and his right hand holding the mobile phone trembled slightly. He said excitedly: "Work overtime, hurry up and work overtime to catch up, and make 300,000 tickets in the second batch." ”

I originally thought that the inventory of 400,000 sheets was enough to cope with it for a while, but I didn't expect that the inventory would almost bottom out in just one day. I don't know whether it is due to the fact that the fans are too crazy, or if the retail stores around the country have seen the potential of Park Shiyun and have purchased a large number of goods and inventory. But no matter what, as long as it can be sold, that's a good thing.

Afterwards, according to the statistics of the accounting department, the physical sales volume of "PlayTheMusic" on the first day was 60,000 copies, and the retailers increased the number of pick-ups by 120,000 copies, and counting the 170,000 pre-sold copies, the total shipment volume in these days was 350,000 copies, and the inventory was 50,000 copies. It is expected that the sales volume will exceed 600,000 in the next month.

When Guo Daoyuan got this statistic, he smiled from ear to ear and immediately called Cha Jae-sung. When the latter heard the good news, Rao couldn't help but be excited after seeing the ups and downs. The record division has always been in a slump, which has always been his heart disease. Now that he finally saw an improvement, it was normal for him to be excited.

"Good. Minister Guo, handing over the record division to you is really the most correct decision I have made. Cha Seung-jae said with emotion. At the beginning, he insisted on going his own way, and the people on the board of directors still spoke out to obstruct him, but now he finally raised his eyebrows.

"Boss, Xiaoyun has made a successful debut, and the results are obvious to all. I think it's time for me to start the next step! Guo Daoyuan said.

"What's next?" Cha Seung-jae wondered, "What's your next step?" ”

"Acquisition!" Guo Daoyuan said in a deep voice. "At present, the qualifications of the trainees in the record division are uneven, and there is no trainee who can make a debut in a short period of time. So I thought of buying another brokerage to fill this loophole. ”

Cha Seungjae was slightly silent, and he said: "The trainees with outstanding strength are the treasures of various companies, who is willing to sell them." ”

Guo Daoyuan smiled and said, "Boss, don't look at brokerage companies of the grade JYP, YG, S.M." There are not 500 but 300 Korean brokerage companies, so many small companies, how many of them have qualified trainees who have not yet been explored. As long as we want to buy, they have to sell, not sell and buy the company together! ”

At this time, Guo Daoyuan put on a very strong "iron-blooded wrist", the entertainment industry is like this, big fish eat small fish, and small fish eat shrimp. Or rather, that's how the whole social ethos is.

SidusHQ wants to acquire first-tier brokerage companies such as JYP, YG, S.M, which is basically useless. It's also a bit difficult to get your hands on the second-tier brokerage firms. However, for the third-tier and fourth-tier brokerage companies, it is still very easy for SidusHQ to acquire one or two.

Replenishing fresh blood for the record division is the next step for Kwak Do-won after Park Shi-yoon. Now that we are recruiting trainees to start training all over again, there is obviously not so much time. The most effective and direct means is acquisition.

After hearing this, Cha Seungjae frowned slightly. Every industry has rules, and Guo Daoyuan's approach is undoubtedly a bit extreme. People don't sell, you buy their company directly, which is too arbitrary. His ideas are already on the edge of the rules. If every large brokerage company does this, then there will be two extremes, the stronger brokerage company will be stronger, and the weaker brokerage company will be weaker. This is not good for the development of the industry as a whole.

"Isn't that too much?" Cha Seung-jae had doubts.

Guo Daoyuan said: "It's okay, as long as you operate carefully and make the movement smaller, it will be fine." I'm going to take three brokerage firms, and I've already figured out which trainees to acquire. ”

"It's so fast!" Cha Seung-jae was surprised.

Guo Daoyuan smiled and said: "If you want to do a good job, you must first sharpen your tools." Thorough investigation and preparation in advance can lead to a more certain battle, isn't it? Now the competition between the top brokerage companies S.M, JYP, YG, DSP, LOEN is extremely fierce, if I don't make more preparations, how can I fight a 'blood road' from them. However, the money invested this time is definitely indispensable, and I have to ask your consent beforehand! ”

Cha Seung-jae fell into deep thought, and after a while, he made a decision: "Okay, you can do it." I'll give you a full budget for money. If I go to your side to invest money, the board of directors will always block it, and I don't think they will do it anymore! ”

"Thanks to my boss's support, I can make sure that I can achieve the same level of JYP and YG as the record division within five years." With the full support of Cha Seungjae, Guo Daoyuan was a little excited. But he maintained a sense of self-knowledge from the beginning to the end, and he didn't say S.M, not because he didn't want to, but because it was impossible to develop the record division to the level of S.M within five years. Lee so-man is a powerful man, which Guo Daoyuan clearly understood when he was still a gold medal producer at S.M. (To be continued......)