For a company, public relations is a very important part, especially for a film and television company that mainly produces film and television dramas, the ability of the public relations department directly affects the overall strength of the entire company.

At the beginning of the establishment of Nanshan Film and Television Company, the public relations department set up by Wei Junbo was still very satisfied with Lin Nan, not only did there be no negligence or negligence, but also did things beautifully.

Now that the overall production of "People in Embarrassment" has been completed, all that remains is to promote the release, although Lei Mu said that Chuangu Entertainment is talking to the theater about the screen, but Lin Nan knows very well that in the end, the number of screens and the scheduling time that "People in Embarrassment" can get are inseparable from the effect of publicity.

The theater side also has its own market research department, and many things will be considered comprehensively every time the film is scheduled, and the famous people will naturally get more screens, and getting more screens means getting more box office!

There are many ways to promote the film, but in fact, there are only a few kinds of promotions - online promotion, TV commercials, city billboards, and premieres.

Among them, the cost of online publicity is the lowest, and the effect is not bad, Lin Nan will naturally not let it go, not only the water army of Nanshan Film and Television Company is in action, Lin Nan also asked its stars to mobilize their friends in the circle to help build publicity, for a while, there was a whirlwind of "People in Embarrassment" on the Internet in an instant, which made the "embarrassment" trend that had just cooled down for a few days became popular again.

At the same time, in several economically developed ticket warehouse cities in China, the promotional posters of "People in Embarrassment" are also hung on street billboards and subways, so that people will always see information about "People in Embarrassment" on the road.

Among all the publicity, this can be said to be the most expensive, but at the same time, the effect is also very good, and high investment can often bring high returns, which is inevitable.

As for the TV commercials, they have already been launched, and the promotional video of "People in Embarrassment" is almost broadcast on the Internet and on major TV stations in turn.

Then there is the premiere, according to the plan that has been drawn up, the premiere of "People in Embarrassment" will be held in Kyoto City, Haidu City and Xijing City, and the first stop is naturally Haidu.

The venue for the premiere of the script has been booked for a long time, and on December 12, the premiere of "People in Awkward Journey" will be held in Haidu.

As soon as this news came out, it was naturally highly anticipated, and Nanshan Film and Television Company also invited a lot of good media, and Wei Junbo also invited several very famous film critics in the circle.

On the day of the premiere, the media came to the venue early and took their seats under the arrangement of the staff, and those well-known film critics were arranged in specific seats, and no one can offend these people, after all, the energy of these people's pen is too great, once they say that a movie is not good, then it can be expected that this movie will definitely have a lot less audience.

After everyone was seated, it was time for the premiere to begin, and then in the applause of everyone, the key figures of the crew of "People in Embarrassment" walked on the stage.

First, an extended version of the trailer was screened, and then there was an interactive session.

The interactive session was handed over to Xu Zheng and Wang Baoqiang, Lin Nan didn't plan to steal the limelight from these two people, so he asked Xu Zheng and Wang Baoqiang to face the media together and talk about the embarrassing things that happened during the filming.

In the end, Xu Zheng and Wang Baoqiang also performed a self-created dance of their "embarrassed gods" group to the reporters, which pushed the atmosphere of the scene to the peak.

Lin Nan didn't want to steal the limelight from Xu Zheng and Wang Baoqiang this time, but he wanted to keep a low profile, but the media reporters would not let him keep a low profile.

In fact, to put it carefully, Lin Nan's current fame is much greater than that of Wang Baoqiang and Xu Zheng, and the book friends and fans add up to definitely the fans of Wang Baoqiang and Xu Zheng, not to mention the influence in the circle, Xu Zheng and Wang Baoqiang really have no influence in the circle to be honest, but Lin Nan is different, the miracle maker is not blown.

Therefore, no matter from which point of view, Lin Nan's influence and attention are the highest, but it is not easy to seize Lin Nan's interview, this rookie in the circle does not seem to like to expose himself too much in front of the media, and now that there is such a good opportunity, the media will naturally not let it go.

In fact, these reporters misunderstood Lin Nan, it's not that he doesn't like to expose himself, let alone low-key, and there is only one reason why he rarely accepts interviews, that is, he is too busy to have time.

But the media don't know this, so now they naturally don't let go of the opportunity, and it's impossible for Lin Nan to refuse their interview at the premiere, right?

So next, it soon became Lin Nan's home field, this group of reporters asked everything, and finally seized such an opportunity, naturally everything was too small, and when the focus of this group of reporters slowly shifted from movies to personal scandals, Lin Nan knew that he should put the brakes on this group of unbridled reporters.

After the interview and interactive session that lasted for nearly an hour, the next step was the test screening of the film.

This is mainly for reporters and film critics from several invited media outlets, whose evaluation is very important for a film.

Lin Nan is not worried that this group of reporters will secretly leak the film, and those who can be invited here have a high level of integrity, and there is no way that kind of situation will happen.

During the film's screening, there were bursts of laughter from reporters and film critics, and the whole venue was shrouded in laughter, which did not dissipate for a long time until the end of the film.

After the premiere, Lin Nan arranged for someone to quietly wrap a red envelope for every media reporter present, and the reporters naturally accepted it with a smile, which is also a common practice.

Lin Nan is not afraid of this group of reporters saying bad things, but afraid of this group of reporters talking nonsense, and a red envelope is not to block the reporter's mouth, after all, there is nothing worth spraying in the adapted "People in Embarrassment", and the only drawback may be that the commercial atmosphere is too heavy.

In the end, it is not only the effect of the red envelope but also that this group of reporters really likes "People in Embarrassment", none of the media who participated in the premiere said bad things about "People in Embarrassment", especially the film critics who were invited to participate, and they did not use their usual poisonous snakes, but gave "People in Embarrassment" a lot of praise, saying that this is a comedy movie suitable for the whole family to watch together!

ps.Eh.,Monsters have built a book friend group.,Willing friends add it.,Roll and sell cute chat~~

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