Chapter 120: Prospects
In fact, after defeating the American psychological expert group, Cui Ze was interviewed by two domestic media, but they were both medical and health media reporters, which did not bring Cui Ze a substantial increase in fame. But this time it's different, although Yanjing TV's urban channel is only a local channel, it is still very popular in Yanjing.
If Cui Ze can successfully cooperate with Yanjing TV City Channel this time, it will be very helpful for Cui Ze to improve his fame, although it is only famous in Yanjing, but the actual impact it can bring is indeed considerable, because his psychological counseling room is in preparation.
After becoming famous through psychological counseling programs, his psychological counseling room has a reputation effect, and there will be absolutely no shortage of regular customers at that time.
Of course, he has no shortage now, and there are already a lot of customers that Su Zhuo and the Gao family can recommend for him, and several of them are already on the agenda. He was already thinking about the rapid opening of the psychological counseling room, and of course, he was also beginning to congratulate himself that his decision not long ago was very correct, and he was also grateful to Ye Qing for his foresight. The 600-square-meter expensive psychological counseling room seems to be the right time.
He has a sense of excitement at the moment, of course, the premise is to take this opportunity to make a name for himself.
It is necessary to become famous as soon as possible, which Ye Qing also agrees with. At present, with word of mouth and acquaintance recommendations, it can only be said that it is a small fight, and it is necessary to know how to plan to build his psychological counseling room into a first-class psychological counseling firm in China.
"Looks like you're missing an agent." Ye Qing personally poured coffee for Cui Ze.
Cui Ze came out of his thoughts, and immediately smiled, "What? Do you want to nominate yourself? ”
In fact, he really wanted to dig Ye Qing over and be his manager, after all, he had no business experience, what he thought before was just to rely on the psychological counseling room to have a stable source of money, so that his family could live a good life, that's all. But now he accepted Ye Qing's idea, either he didn't do it, or if he wanted to do it, he would be first-class in China. To achieve the scale and brand are top-notch, after all, there is him, the first-class psychology master in China.
According to his previous thoughts, just getting a small psychological counseling room is indeed too conservative and unsightly, but fortunately, Ye Qing is here! Pity. He can't afford to invite Ye Qing.
"You really regard me as a star, and you are still an agent, why don't you help me contact an acting company?" Cui Ze was in a good mood, made a joke, and didn't forget to praise Ye Qing's coffee.
Ye Qing refilled his coffee. Sitting down on the sofa beside him, Zhengse said, "What do you think?" If you are going to live in a small psychological counseling room for the rest of your life, and you will be safe when you are rich, then I will not say anything. ”
Maybe Cui Ze really didn't have any clear ideas in the past, and he didn't think about how grand a career he had, but his previous experiences were all waking him up, and he was ready to move. Especially sitting in such a high-end office building, in such a tall group company headquarters, he spontaneously wanted to do a career.
"How so? Can my small counseling room still be famous? Cui Ze was also interested and leaned over. looked at Ye Qing seriously.
Ye Qing nodded, and called the secretary in the past, "Call me a copy of the EAP information." ”
The secretary nodded and went out, and she said: "I will personally supervise the renovation of the psychological counseling room, let them start work day and night, no matter what, it must be finished within a month, half a month to sort out and prepare, no matter what, it must be opened as soon as possible." During this period, I will help you get the formalities through and register directly with a psychological counseling agency. The first step is to accumulate customers and build a brand. Become a well-known psychological counseling room. The second step is to expand the scale and become an excellent psychological counseling firm. Many foreign psychological counseling firms are comparable to large multinational companies, and their reputation is no less than that of large accounting firms and law firms. Not only can psychological counseling and therapy. It can also have the strength to hold large-scale industry activities and provide psychological training for enterprises and institutions in need. Training like today, in fact, still value your strength, otherwise you can't issue invoices, you can't connect to our company's management system, and this account can't be reported. It was reported by Mr. Zhang who said hello and went to other channels. If you contact other companies to do business in the future, will it be the same? An excellent psychological consulting firm is equivalent to an excellent elite enterprise, and in the future, you will even need to hire special management personnel to manage, preferably with experience in the management of multinational foreign companies. ”
Cui Ze listened to it with relish, he really didn't expect it, it turned out that what he had thought before was too simple. No matter how famous he is, he is just one person, he can only do so much business, and the price can't be too outrageous. may be able to make him worry-free about food and clothing, and let him gain industry status and fame, but it can't be talked about when it comes to showing his strength.
If he wants to make money by doing training and lectures in the future, or even cooperating with the media to attend events, as well as publishing books and video materials, he must have someone to take care of it for him. When the time comes, he will need not only assistants, but also various staff.
"The third step is to become a world-class psychological counseling firm, able to participate in the formulation of the industry order, and to be able to grasp the leading power of the industry. For example, participate in the EAP program of governments and large enterprises and institutions. ”
Ye Qing mentioned the term EAP, and Cui Ze became even more interested, which simply opened a new window for him and let him see a broad road.
At this time, Ye Qing's secretary had already brought in the information on EAP, and Cui Ze listened to Ye Qing's explanation while watching.
"EAP is an employee assistance program, which is a systematic and long-term assistance and welfare program provided by enterprises and organizations to employees; Through the diagnosis and advice of professionals to the organization and employees, provide professional guidance, training and counseling, help employees and their family members solve psychological and behavioral problems, improve performance and improve organizational climate and management. At present, EAP's service model and content include many aspects, including work stress, mental health, disasters, career troubles, marital and family problems, healthy lifestyles, legal disputes, financial problems, weight loss and dietary disorders, etc., to help employees solve personal problems in an all-round way. That is to say, in the future, your firm will not only have to be large-scale, but also professional and authoritative enough in each subdivision, you need too many professionals, not only psychologists, but also physical health and maintenance, financial management, and legal, not only need lecturers who can train, but also IT personnel who can develop a training system, and even make a mental health system, and then all kinds of administration, finance, outreach, personnel, etc., which is equivalent to a large company. In the future, you will be President Cui, do you have confidence? ”
Ye Qing looked at Cui Ze with a smile, she just wanted to help Cui Ze take care of the psychological counseling room before, and she didn't think about such a grand goal. However, when she saw the young, beautiful and gorgeous Wang Ting, she suddenly felt a sense of frustration and crisis, which she had never had in her past life, so she had to show her talent and show her importance to Cui Ze, which was not comparable to those beautiful little girls.
How did Cui Ze know that her original intention of painting such a big cake was just to prove her value, but he was indeed moved by Ye Qing's words, either he didn't do it, and if he wanted to do it, he had to do it to the end. He never thought that the psychological counseling firm could be so awesome, so lofty, and even corporatized.
He grinned and rubbed his hands together, "That seems like a big goal, right?" Anyway, why haven't we heard of such a thing in Huaxia? ”
Ye Qingwei smiled, "Our country used to be the world's factory, and most of the industries were labor-intensive, and we have only begun to transform and upgrade in recent years. At present, those who can have EAP are those multinational foreign companies, and there are very few domestic enterprises. As a first-class enterprise in China and a real estate industry, Hengguang Real Estate has also begun to gradually prepare for the implementation of the EAP plan. It can be said that in the future, some large domestic enterprises that are at the forefront of the times will participate in EAP. Moreover, the government has begun to pay attention to the EAP, and has already begun to implement the plan in the management of some large central enterprises. Do you know? More than 90% of the world's top 500 companies have established EAPs, and nearly a quarter of the employees of enterprises in the United States enjoy EAP services. You start to develop now, and gradually move towards the goal of EAP output enterprises, step by step to seize the industry opportunities, and wait until the brand is formed, when the time comes, enterprises all over the country who want to participate in the EAP program want to find you, what kind of scene is that? Therefore, you must speed up your pace, and now many large foreign psychological counseling firms have accelerated the influx into the country, eyeing the market in our country. Although EAP is basically provided for those multinational foreign companies, it has long been aimed at the big cake of our country. ”
Cui Ze knows very well that most enterprises in China can't even pay proper holiday leave and fixed time of wages, let alone basic benefits such as social insurance, and what EAP plan is even more fantastical. But not now, does not mean that there will be no in the future, at least some domestic high-end industry leaders have begun to absorb a lot of good nutrients from the management of foreign-funded enterprises, as a reference and imitation. Large enterprises such as Hengguang Real Estate will be his touchstone in the future, and when he grows with these businesses, many potential customers in China have been cultivated and have a great future in the future.
The more he thought about it, the more excited he became, and his thoughts began to clear.
"You are really my female Zhuge , it's a pity that I can't afford to invite you, otherwise I would really dig you." He didn't forget to praise Ye Qing. (To be continued.) )