Chapter 204: Rift
"Market research is the purposeful collection of market information to provide information for market forecasting and decision-making."
Shao Qing only knew so much. In the textbooks he had read, there was only such a simple definition of the concept.
Exactly how, but it is not explained, and there are no practical examples to provide any information.
All Shao Qing can do is to rely on his understanding of the market and write down all the questions that may be referred to on a blank piece of paper.
From "Do you know coffee? "Do you know the NestlΓ© brand?" Or "Under what circumstances would you buy Nescafe?" No matter how big or small, Shao Qing almost filled the entire drawing paper. Then after repeated checking, I carefully deleted a lot.
Finally, when Shao Qing sorted out a total of 157 questions, he looked up and found that the sky outside the window had become hazy and bright.
Sweeping left and right, I saw that Su Rurong had already fallen asleep on the table, and Li Jie in the living room was also lying on his back on the chair and snoring.
At this time, Shao Qing felt that he was full of energy, and it may have made him extremely excited after achieving a goal that no one had ever tried.
After packing up the market research draft in his hand, Shao Qing, who went out lightly, decided to go to the company to report his thoughts and ask for a two-day vacation.
When he came to the company building, Shao Qing saw the director of the office standing at the gate and reprimanding Xiong Yongan fiercely.
Shao Qing was very careful not to walk over directly, but stood from a distance and watched. After the director walked into the door, Shao Qing pretended to be nothing, and his face was full of laughter, and he ran over to say hello to Xiong Yongan.
At this moment, Xiong Yongan shrugged his head, looking decadent and depressed. is lowering his head on the ground to clean up the "plan" that the director regards as toilet paper and mercilessly slapped in the face. Hearing Shao Qing call his name, he turned around and said fiercely with a resentful look: "What are you calling me for?" β
This sentence made Shao Qing stunned in place, and he opened his mouth and didn't know how to answer. Thinking that Xiong Yongan might have eaten turtles at Li Jie's place yesterday, he was angry. But yesterday's clash with Li Jie was not his intention after all. So he hurriedly laughed and said, "It's all old classmates, why are you so angry?" I wasn't home when you came to see me yesterday...... By the way, how are your company assignments going? β
Xiong Yongan stretched out his hand and pushed it on Shao Qing's shoulder, who was deliberately showing favor, and glared at him refused: "You don't care about my affairs." In the future, you are you, and I am me. β
"I know you're angry, but you ...... yesterday" Shao Qing just wanted to explain, but found that Xiong Yongan had turned his head and left. It only made him sigh helplessly.
Just when he was watching Xiong Yongan being trained, Shao Qing heard two words that were blown by the wind. I knew that the group leader was quite dissatisfied with the plan submitted by Xiong Yongan, and even had a dismissive attitude.
"I'm afraid he'll think I'm laughing at him with my smile. That's really a misunderstanding! Shao Qing shook his head. suddenly remembered that Li Jie had told him yesterday that Xiong Yongan's own work would not be completed, so he wanted to come to Shao Qing for help.
I was really told by Li Jie! Shao Qing was secretly surprised in his heart. Remembering that he had to report to the leader in a hurry, he put aside his distractions and hurried upstairs.
In the big office on the third floor, Shao Qing secretly glanced at Xiong Yongan and saw Xiong Yongan sitting at the table in a daze and smoking a cigarette.
After calming down, Shao Qing pushed open the door of the director's independent small office.
This time, it is the same Director Hao who is responsible for the assessment tasks of Shao Qing and Xiong Yongan, their new employees.
When Director Hao listened carefully to Shao Qing's ideas on market positioning and market research, he immediately praised Shao Qing!
Encourage him to let go at any time and do it if he is satisfied. Director Hao will definitely vouch for Shao Qing in front of the company's upper leaders!
Shao Qing, who was very happy, just wanted to go out, but was stopped by Director Hao.
"Xiong Yongan is your classmate, and I have read his plan this time. Just four words of comment: bullshit doesn't work! Director Hao sighed and said bluntly: "I won't hide it from you." This time, the company has decided to do a knock-out among your newly recruited employees. If Xiong Yongan is at this level, it will be difficult to stay. β
"Is it elimination?" Shao Qing looked surprised. What surprised him was not the company's decision, but that this matter was expected by Li Jie in advance!
"Yes." Director Hao nodded, looked at Shao Qingdao, and said, "I told you the inside information of the company in advance because I have confidence in you." As long as you implement it according to your current ideas, I believe that the results will definitely not be bad. β
"Thank you, Director Hao, for the compliment."
Director Hao said bluntly: "It's not a compliment. The fact that you can have this kind of concept that is ahead of the times only proves that you have superhuman talent in this industry. β
Shao Qing smiled slightly, and suddenly asked in a low voice, "...... Does Xiong Yongan know that this time is elimination? β
At the mention of Xiong Yongan, the smile on Director Hao's face disappeared suddenly. The latter sighed deeply and shook his head, and said with an angry expression of hatred: "I didn't tell him. But I knew that he should have known about it the other afternoon...... But since he knew that there was such a thing as elimination, how could he make such a bad plan. To tell you the truth, I still have great expectations for you and Xiong Yongan. After all, both of you are both graduates of the same high school academy. But like Xiong Yongan, I can't help even if I want to. β
Hearing Director Hao say that Xiong Yongan had already known in advance, Shao Qing's brows furrowed slightly. Even so, when Director Hao finished speaking, Shao Qing still smiled and said: "Xiong Yongan is still very capable, maybe the project he chose is not suitable for him." Director Hao can give him a little more chance. β
Facing Shao Qing's maintenance of Xiong Yongan, Director Hao nodded with satisfaction. "I have an idea...... Since you and Xiong Yongan are both classmates. This time, Xiong Yongan will be assigned to your project, and it just so happens that you can also have a helper. What do you think? β
"I don't have a problem with that. Listen to the director's arrangement. β
Director Hao nodded: "Okay." So be it. In the past two days, you can be busy with peace of mind, and you don't have to come to the company every day to report. Just give me a satisfactory answer then! β
"Then I'll go first!" Shao Qing saluted respectfully, turned around and pushed open the office door and came to the hall.
After glancing at Xiong Yongan in the distance, Shao Qing did not speak, and silently stood in place for a while before walking down the stairs alone.
On the way home, Shao Qing kept thinking.
Xiong Yongan actually knew about the company's decision for a long time...... Why hasn't he told you?"
"He should have known about it from the other colleagues the afternoon before yesterday......"
"The reason why Xiong Yongan came to you today is because he can't complete his work, and he wants to use your talents......"
"Xiong Yongan's plan is bullshit! β¦β¦ If he is like this, he can't stay if he wants to! β
"If Xiong Yongan knows that your inspiration is even better, he will not hesitate to steal!"
Shao Qing's mind kept intertwining the words of Li Jie and Director Hao, and every word of Director Hao confirmed Li Jie's prediction. When thinking of the last sentence Li Jie said, Shao Qing suddenly paused and stopped.
"Probably not, we are classmates. After all, it's been so many years! Even if people change, they won't change in a day or two! Shao Qing, who was terrified in his heart, kept cheering himself up.
He didn't want to admit it, and he didn't want to see the day Xiong Yongan betrayed him.
But he didn't dare to verify this, and his head felt like it exploded. In the past two days, Li Jie has been trying to persuade him, and those words that he regarded as a joke at the time filled his mind and lingered.
After standing at the intersection and pausing for a long time, Shao Qing walked towards the door again. However, he made a decision: not to tell Xiong Yongan about the idea of this market research for the time being......