Publicize! Publicize!

Only when an excellent work gets the corresponding publicity can more people see it, and more people are willing to spend money to go into the cinema.

And under the command of Lin Nan, the publicity work of "People in Embarrassment" actually started before the filming began!

Whether it is the media report on Xu Zheng, or everyone's speculation about the new film, or even now that Wang Baoqiang was suddenly exposed to the crew, there is an invisible big hand behind all this, and this hand is Nanshan Film and Television Company!

On the Internet, it is impossible to do without your own water army, Lin Nan saw this clearly early on, so he had already organized a water army to lurk in all corners of the network.

Although Lin Nan can't be guilty of smearing others, but in the face of other people's smearing, he also needs to use his own water army to resist, public opinion is a very fatal thing, but if you can reasonably guide public opinion to move closer to the direction you want to see, then this will be a great help.

What Lin Nan has been doing is to let the group of people under him guide public opinion, of course, it is not enough to rely on these water armies, in the matter of guiding public opinion, there is also a need for an existence with sufficient voice to take the lead - that is, the media!

With the cooperation and guidance of the media and the water army lurking all over the network, there will basically be no accidents, and the facts have proved this very well, which can be seen from the current popularity of "People in Embarrassment".

A movie that is being filmed without even knowing its name can become like this, which makes people have to admire Nanshan Yi's popularity and means.

After Lin Nan asked Li Zhenning to convey the instructions to Wei Junbo, he didn't care, he believed that Wei Junbo could do what he asked for very well.

After Wei Junbo received Lin Nan's notice, he also started to act immediately, and soon, the new film shooting plan that had been hanging on the official website of Nanshan Film and Television Company changed.

What was originally just a simple shooting plan without even mentioning the name has now become a link, and from this link, there is a very detailed shooting plan for the new film.

Title: "People in Embarrassment";

Genre: Comedy;

Director: Nanshan Yi;

Screenwriter: Nanshan Yi;

Starring: Xu Zheng, Wang Baoqiang;

Producer: Nanshan Film and Television Company;

Expected release: January 2006.

……

This time the information update almost listed all the important personnel, and this was naturally discovered very quickly.

Before the major media had time to reprint it, fans who couldn't wait poured into the official website of Nanshan Film and Television Company.

The title and starring role can be said to be the most concerned by fans, and when they saw that the starring roles were actually Wang Baoqiang and Xu Zheng, fans suddenly realized that the two groups of them were fighting for each other, but they didn't expect Nanshan Yi's new film to be a double protagonist!

As for the name of the new film "People in Embarrassment", you can guess some things from the literal text alone, plus it is the co-starring of Wang Baoqiang and Xu Zheng, so it should be some things that happened to Wang Baoqiang and Xu Zheng on the journey, but what does this "embarrassment" mean?

This word "embarrassment" made everyone very confused, and all of a sudden, all kinds of inquiries filled the official forum of Nanshan Film and Television Company, and after that, Lin Nan and other senior personnel of Nanshan Film and Television Company were also attacked by fans.

Not only the fans, but also the media were surprised by this word, and they sent people to search through all the dictionaries, but they couldn't find it.

This is also inevitable, this word is a newly coined word that appeared in the 21st century in another world, how can people in this world know it.

When Lin Nan learned that the word "embarrassment" did not appear on the Internet in this world, he knew that he had another big propaganda weapon, so he had already explained to Wei Junbo very early on, and asked Wei Junbo to prepare specific details as soon as possible.

And now, the speculation and debate triggered by the news of Nanshan Film and Television Company have successfully helped "People in Embarrassment" to start the second round of publicity offensive!

There was a more intense discussion on the Internet about who was the protagonist than before, and this time Lin Nan didn't drag on as long as the first time, because after a long time, the word would definitely be guessed, which would have reduced the original effect a lot.

So on the second day, Lin Nan directly sent a picture of himself, the left half of this picture is a big "embarrassment" character, and the right half is a close-up of Xu Zheng's face.

At this time, Xu Zheng's eyebrows were curved in a figure of eight, his mouth was slightly open, his expression was full of depression and sadness, and there was a little helplessness in it.

At this time, this extremely classic expression finally appeared in this world under the guidance of Lin Nan!

What does this picture mean?

Fans didn't know why they saw this picture, but soon, someone discovered the mystery, how could this Xu Zheng's expression be so similar to the word "embarrassment", could it be ......

This "embarrassment" means "depressed, sad, helpless"!

Soon, more and more people discovered this, and at this time, the official website of Nanshan Film and Television Company also immediately released a description of the word "embarrassment".

After reading this explanation, fans and the media understood the origin of the word "embarrassment".

"Embarrassment", to be exact, is not a word at all, or it is actually a newly coined word, because it is like a person's expression when he is sad and depressed was created by Lin Nan, which is used to refer to depression and helplessness.

Fans suddenly realized that this is the meaning of the word "embarrassment" of feelings, but if you look closely, this word is really similar to people's expressions when they are depressed!

The media naturally did not let go of this wonderful topic, and immediately, the news about "embarrassment" was overwhelming, and the word "embarrassment" also fell like snowflakes to all corners of the Internet and reality.

For a while, the word "embarrassment" immediately became popular all over the country and became a daily language, and even with it, the name of "People in Embarrassment" was also known by more people with the spread of this word, which was Lin Nan's second wave of publicity!

Through the word "embarrassment" to complete the second wave of publicity of "People in Embarrassment", and the final result is naturally very satisfactory to Lin Nan, the more widely this "embarrassment" word spreads, the more people will remember the movie "People in Embarrassment"!

When the second wave of publicity was in full swing, the filming of "People in Embarrassment" also entered the intermediate stage, but at this moment, Lin Nan received an invitation call from the organizer of the Golden Eagle Award, the highest award for Chinese TV dramas!