In the West, companies generally have to hold roadshows to publicize, so that the shares issued by your company will be known to everyone, and someone will subscribe to promote the growth of the stock price and sell at a good price, but the roadshow is quite a hard thing, you can not do it, but the stock price is low and cannot be sold at a good price, and the company does not reach his ideal financing price, which affects the company's future development plan or is sniped by competitors, you deserve to be unlucky. (Marshmallow provides txt free download)

After the roadshow began, Ling Shizhe, as the founder of Ambrera, also participated in three roadshows, one in New York in the first stop, the second in London, and the third in Hong Kong.

In just two or three months, the roadshow team flew around the world, and everyone was exhausted, especially the president of the computer appliance retail company. This is especially true of Mess, who is the president of a public company after all, so he must be present at every roadshow. Not only that, but also to give a speech, and the content of each speech cannot be the same, just think about it, you know how hard it is, and you will suffer from old sins.

Looking at the high enthusiasm of investors from all over the world, everyone feels that the hard work of these days is worth it, and they firmly believe that the company's next listing will be a complete success.

After the last leg of the roadshow, Ling Shizhe got on his Boeing 707 and flew to the Nasdaq stock exchange, the only one in Washington.

The reason why I went to Washington instead of New York is because the seat of the NASDAQ is in Washington, D.C., it is not in New York. Founded in 1971, NASDAQ is a fully electronic, self-regulated, global stock market that provides a competitive arena for emerging industries. Compared with NYSEEURONEXT, which has a history of more than 200 years, the NASDAQOMX is definitely a rising star.

Although it has only been established for less than five years, NASDAQ has grown rapidly with its listed high-growth technology companies and aggressive pursuit of electronic trading, and Ling Shizhe, who knows the history, knows that in 40 years, NASDAQ will become the second largest stock exchange in the United States and even the world, and will pose a strong challenge to the leadership of the New York Stock Exchange during the dot-com bubble in 2000.

The reason for the success of the NASDAQ is that it has seized the turning point of the third computer industry revolution in addition to the fact that it is unique compared with other stock markets by applying today's advanced technology and information technology in the traditional trading method. Compared with the traditional New York Stock Exchange's complicated and costly procedures, as well as the harsh approval system, it is much simpler for companies to choose to list on the NASDAQ, and there are relatively few harsh requirements for enterprises, so this is welcomed by new high-tech enterprises.

Ling Shizhe did not choose the New York Stock Exchange, and finally chose the NASDAQ for this purpose, otherwise the listing of computer and electrical retail companies does not know when it will be delayed. For example, the New York Stock Exchange stipulates that any company that wants to go public must be profitable for three consecutive years and be financially healthy.

According to this standard, a computer appliance retail company does not meet the listing requirements of the NYSE at all. I heard that this rule was formulated by JP. Morgan, and its purpose was to prevent financial fraud, because in the era of Morgan's life, the financial situation in the United States was very chaotic, and the United States also had the Great Depression, so this regulation was very positive for the American financial industry at that time.

However, as decades have passed, the financial laws of the United States have become more and more perfect, financial supervision has become more and more stringent, coupled with the rapid development of science and technology, this regulation has become more and more unsuitable for the development of today's world, especially for high-tech enterprises in urgent need of financing.

Therefore, in order to solve the problem of financing difficulties for high-tech enterprises, the National Association of Securities Dealers (NASD) established the world's first electronic trading market in Washington, D.C., the capital of the United States, in 1971, to help high-paying enterprises go public and raise funds.

After more than three hours of flight, Ling Shizhe's Boeing 707 finally landed at Washington Dulles International Airport.

The company's listing date is set for Wednesday, June 15. At the last moment before going public, the issue price of the shares of the computer appliance retail company was finally set at $7 per share.

Early in the morning of June 15th, Ling Shizhe got up early, washed up and ate breakfast, and accompanied by Li Qian, took the Maybach extended high-end RV provided by the Hilton Hotel to the NASDAQ exchange.

Unlike the New York Stock Exchange, the Nakse Stock Exchange is very deserted, and the venue is also pitiful, the walls of the room of less than 800 square meters are covered with large and small monitors, showing yesterday's stock market closing data, and there is no one in the hall except for the employees brought by Ling Shizhe.

There is no loud noise, this is the first time everyone has seen such a quiet stock exchange, Li Qian said in surprise: "Husband, here...... So quiet, so ...... Special! "Oh, this one is so long.

Ling Shizhe understood what Li Qian meant, and she suspected that the stock exchange was a scam company. To be honest, Ling Shizhe himself is also the first time to come to this place, he has heard the name of the NASDAQ for a long time in his previous life, but he has never seen it, but he didn't expect to cross over, it is actually like this, and the gap with the New York Stock Exchange is too big.

After thinking about it, he was relieved, as the world's first electronic exchange, its various securities trading is of course completed offline, and naturally there is no need to shout and gesture to do face-to-face transactions like the New York Stock Exchange.

The electronic exchange does not need to stay there all the time, seeing that there is still some time to leave the city, Ling Shizhe and his party came out of the NASDAQ hall and went to the nearest café to ask for a cup of coffee.

Li Qian asked for a cup of coffee and milk tea, and complained while stirring it with a cup and spoon: "I thought the stock exchange was very lively, I knew that I wouldn't come here." ”

Ling Shizhe said with a smile: "The electronic exchange is like this, all its transactions are completed offline, of course, it is not as lively as the New York Stock Exchange." ”

Before a company goes public, it generally selects several strategic investors, and Ambrera is no exception, since the implementation of the IPO of the computer appliance retail company, many large institutions have expressed their willingness to invest in Ambrera.

There are many institutions that have issued investment intentions, many of which are large enterprises with strong strength, Ling Shizhe had to deal with it carefully, after careful screening, Ambrera finally decided on four strategic investors, the first is the Canadian Retirement Association, Ambrera's headquarters and factory are in Canada, and they have a good deal, and the group company will be much more convenient in Canada, at least they will not encourage the company's employees to make trouble.

The second is the BMW Group from West Germany, which has a great influence in European and American political circles; The third is Rolls-Royce Power from the United Kingdom, which is the largest aero engine company in the United Kingdom and Europe; The fourth is the Environmental Protection Foundation from the United States, which has a strong influence in Europe and the United States, and has their shadow in the environmental protection movement that emerged around the world in the 80s.

These four institutions were carefully selected by Ling Shizhe and Alison from a large number of investment institutions. They have no ambitions for computer appliance retail companies, as long as the company's stock is stable, they will not easily sell their shares, let alone interfere in the company's operation, and they have done this historically, and they will also use their influence to protect the normal operation of listed companies, which will save Ambrera a lot of trouble, and they have done this historically, so they have a good reputation in the financial world.

But it is very difficult to win their favor, I didn't expect Ling Shizhe to be valued by them for the first company listed, I don't know if it was his luck or the influence of crossing the halo.

When the trading time came, Ling Shizhe walked out of the café and came to the square in front of the NASDAQ stock exchange, looking up at the huge stock trading display screen on it.

The numbers keep beating on the screen, 100, 100, 200, 100, 150, only buy orders and no sell orders. The quotation kept rising, but there was still no selling. Everyone was very patient and waited for the first successful deal.

Finally, the first 10 USD 20 lots were successfully traded, and everyone present let out a burst of cheers. The opening price was $7 and the stock price was sold at $10, and the stock price rose by 30 percent.

By the time of closing, the share price of Computer Appliance Retail Company closed at $14.6, an increase of more than 50%, and the listing of Computer Appliance Retail Company was a great success. At that price, the market value of the computer appliance retail company reached more than $4 billion in one day.

It was on this day that many employees who were incentivized by the company's equity became millionaires overnight.

As if that weren't enough, the retail companies of computer appliances had been steadily rising in the following months, and in 1975, the retail companies of computer appliances created more than 4,000 millionaires, 600 millionaires, and 35 billionaires.

Returning to the Hilton Hotel in the evening, Ling Shizhe received an invitation from the president of Volkswagen AG of Germany. Cal. Schneider.

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