With the pattern of good jewelry, the effect after the finished product is also amazingly good, the full shopkeeper is now full of ambition, every day does not stand in the shop to greet the guests wasted time, with the craftsmen in the workshop, day and night to create new jewelry.

After Zheng and Huiya discussed, they felt that it was too earthy for their shop to be called a gold and silver jewelry shop directly, plus Zhao Erye and Huishan, the family of four thought about it for several days, and finally came up with a name that satisfied everyone, called Jin Yuzhai.

And since Huiya has spent a lot of effort to draw patterns for this jewelry shop, and now she has chosen a good name, she naturally hopes that this jewelry shop can restore its past glory or even go to a higher level. As for how to take this to the next level, what methods and means to use, and how to proceed step by step, we need to think about it carefully.

Although Zheng runs a dowry shop, he is not a businessman after all, and his grasp of the hearts of guests is not as meticulous as that of a real businessman. Hui Ya also knew this, so she took advantage of the time to give Mrs. Lian a birthday gift and asked about it.

Mrs. Lian's family is in business, and when she was backing the mountain, she opened a tea shop and a dim sum shop, and the way of doing business is naturally clear, she carefully told Hui Ya about the Tao of this, and put forward a lot of good suggestions, Hui Ya felt that she benefited a lot, so she was ready to follow the direction of Aunt Cui to guide her, and prepare for the jewelry shop.

The rise of jewelry shops is really complicated, and it is almost impossible to bring a shop back to life without the help of someone who knows the door. And simple but really simple, Mrs. Lian only pointed out two elements to Huiya, one is a novel and continuous jewelry look, Jin Yuzhai has it now, and the other is a rich source of customers.

After Hui Ya learned the scriptures, she came back to study the countermeasures carefully with the Zheng family, and felt that this matter of customers could be taken advantage of. The family is the home of the military generals, and there are a lot of exchanges between the female dependents on weekdays, as long as their family members wear more beautiful jewelry to go out for a walk. Naturally, someone will inquire about the news.

If you send a few sets of jewelry to the familiar mansion to enjoy, many ladies know that Jin Yuzhai has good jewelry, are you afraid that no one will buy it?

"But you can't be impatient in this matter, you have to think about it slowly." Jewelry this buys and sells. It's not a one-time thing, and a set of beautifully crafted jewelry requires a lot of time and energy.

Therefore, if you want to be an instant hit, and this booming business can continue, you can't use all the new tricks and new styles at once. You can't satisfy the appetite of customers all at once, you have to hang some of them.

With such an idea, on the jewelry store's side, except for the sets of newly made jewelry sent to the Zhao family, as well as the Zheng family and Huiya who were ready to give it away, they were all pressed in the warehouse and not released, and they were to be stocked. But inventory is inventory, and if someone wants to buy new jewelry, they can't turn them away, so the inventory period. Although it does not sell finished products, it can accept pre-orders.

The jewelry designed by Huiya is beautiful, and many ladies are afraid that they will collide with others after selling out, so Jin Yuzhai has one more rule, like this exquisite style of jewelry, the same style is sold plus the predetermined number of up to ten sets. And among these ten sets, each set of jewelry will be more or less different, or the material or pattern, which greatly avoids the problem of repetition of the hairpin ring, so that the ladies who come to set the jewelry are very happy.

Buying and selling jewelry. It's a very money-pressing thing, if nothing else, just talk about the gold and silver used as raw materials, as well as the gold and silver used when buying rough stones, but it's a lot of money.

When I first started accepting reservations. Because this Jin Yuzhai only changed its name, a set of new jewelry did not flow out, except for a few old customers who found a new style of hairpin ring when buying things, the customization of this new jewelry is in a stagnation stage, and naturally it is very expensive.

Zheng knew this, and without saying a word, he threw another two thousand taels of silver and one hundred taels of gold into his private room. Full support for the full shopkeeper. This kind of trust made the shopkeeper excited, and he was even more ruthless to make the shop bigger and live up to the expectations of the owner.

When they were going all out to make new jewelry, Mrs. Shizi, Mrs. Wenxiu, Mrs. Ye and Mrs. Lian of the Zheng Mansion all sent novel and unique jewelry, as well as Huiya's little sisters such as Yueshu and Yuehua, and they also received novelty gadgets from Huiya.

Huiya sent out, not only has a cute head jewelry, but also according to the head jewelry pattern out of the gold and silver bills, in addition to the little fox's patterns are reserved for themselves, the rest of the kittens, rabbits, birds, squirrels, a bag of gold and silver bills, the pattern renovation makes people love it.

When the old lady of the Zhao Mansion and the ladies of the Zhao Mansion go out to enjoy the flowers or attend the banquet, they will also wear the whole set of head jewelry sent by the Zheng family, and the ladies who have received the jewelry and are inextricably linked with Huiya will occasionally praise the jewelry created by Jin Yuzhai when chatting.

In this way, in the circle of the families of the military generals in the capital, the news that the Zhao family's gold and silver jewelry was novel and unique and interesting spread far and wide. The ladies who have seen the gold and silver jewelry worn by the Zhao family look at the patterns they have never seen before, and they only feel very fond of it, and they wish that everyone could have several pieces.

There are ladies who have a good relationship with the Zhao family, so they came to inquire about it, knowing that it was built in Jinyuzhai, the dowry shop of the Zheng family, and inquired about the location of the shop, and heard that this shop is not the kind that is expensive to die for, so he secretly pondered to create a few sets of jewelry to wear for himself or his daughter.

With good jewelry and good publicity, Jin Yuzhai, who was originally unknown, suddenly became popular. The original nameless shop, now there are a lot of customers coming every day, buying spot jewelry, it is really like a cloud.

"Miss, in the past half a month, the jewelry store has received another thirty-two orders of jewelry, and the deposit is a total of 1,235 taels." Daman took advantage of the time to get the jewelry pattern, and followed Huiya to report the situation of the jewelry store, and he could receive more than 30 orders in half a month, and the turnover has exceeded 3,000 taels, such a good sales volume was unimaginable before.

"Well, the scheduled list should also be done quickly, this batch of jewelry will be shipped three days earlier than the one in the store." Hui Ya took a lot of effort to draw pictures and use all possible resources to publicize, so that the business of the gold and silver jewelry shop could recover, even surpass the previous state, and now that it has improved, it is natural to do it step by step.

Hui Ya draws a lot of jewelry patterns, and she has to draw three or five of them every day, but these are not all thrown into the jewelry shop at once. The first and fifteenth days of each month, is the time when Jin Yuzhai set a new style, each time three new pieces of jewelry, now only two months have passed, has risen in the jewelry circle in the capital has risen a big wave.

Huiya listened to Daman's reply, sat in the room alone, and quietly looked at the account book in her hand with a smile on the corner of her lips. (To be continued.) )