Chapter 280: On Grading

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"A change of leadership is taking place in China where a new director takes over from an old director, and the fifth-generation director Zhang and others we are familiar with have been surpassed by a young director in China, referring to the field of commercial film. www.biquge.info The 28-year-old director Bai Yuhan has already shot five blockbuster films, and his fifth film, "You at the Table," has become the box office champion in China. He had high hopes and would eventually surpass the $200 million record set by "Avatar" in China. ”

The most famous British film magazine, Empire, introduced the box office miracle of Bai Yuhan and his latest film "You at the Table". Empire is well known in the world of film magazines, it is the largest circulation film magazine in the United Kingdom, mainly distributed in the United States, Australia, Turkey, Russia and Portugal, and has a wide audience.

With the box office of the movie "You at the Same Table" singing all the way, quantitative changes have caused qualitative changes, and Bai Yuhan's name has gradually entered the eyes of the international media. It is very difficult to get a box office of more than 100 million US dollars in China, at least in the past ten years of China's film business reform, only one "Avatar" has done it.

Although "Let the Bullets Fly" also claimed to have broken 100 million US dollars, it was exaggerated for the sake of publicity, and there was a lot of moisture, and after calming down for a while, the real box office surfaced, and the box office was still some distance from 100 million US dollars.

"You at the Same Table" is the second domestic film to break 100 million US dollars, and it is also the first Chinese film to break 100 million US dollars in China. If "Avatar" is a global miracle and the reference standard is too high, then "You at the Table" has exceeded 100 million US dollars this time, which is worth pondering.

"The Chinese film market has grown. Could it be the next Hollywood? "The cover of Time Magazine's Asian edition is the poster of "You at the Table". The one where Bai Yuhan and Tong Liya are in class.

The content of the magazine began to be extended from the box office miracle of "You at the Same Table". Analyze the development and future of the Chinese film market. A large part of the article is a reporter from Time Magazine, interviewing Bai Yuhan's conversation.

The conversation took place on the sixth day of the Lunar New Year, that is, on February 8, when the box office statistics of "You at the Table" had just been completed, with 790 million yuan, or about 120 million US dollars.

"In China, directors are divided into generations, and the first four generations of directors have gradually faded out of the front-line jobs of film. The fifth-generation directors are very famous. For example, Zhang Yimou and Chen Kaige have won many international awards, and the artistic value of their works has been unanimously recognized. The sixth generation of directors, such as Jia Zhangke, Zhang Yuan, and Wang Xiaoshuai, have also won various international awards. These two generations of directors have achieved high artistic achievements, but their commercial achievements are slightly insufficient, and your appearance just makes up for the lack of commercial achievements of Chinese directors. Is this compensation accidental or inevitable in your opinion? Reporter Thomas asked.

Bai Yuhan replied: "It's obviously an inevitability. I'm different from any other generation of directors in China, maybe I'm young now, and I like to make films that don't seem to others to be so deep. I love the entertainment side of movies.

In fact, there is no shortage of excellent directors in China, and there has been a serious fault in the development of our films, but we are exploring artistic achievements. Always at the forefront of Asia. At the same time, we must also admit that on the road of business. Chinese films are still ruthless and immature, and there are many directors. Including me, I don't know how to use Chinese movies to please audiences all over the world, and Hollywood can please the world, which is worth learning from.

If Chinese directors can do art, they will definitely be able to do business, and the family background of a big country civilization has enough treasure troves for us to excavate. The commercialization of our film industry is very short, and our country is very large, and we cannot easily reverse the policy like South Korea and Japan, and inertia will make us in a turning period for a long time.

But why do I say that it is inevitable for me to make movies and make money? Because of the rapid economic development of our country, the number of moviegoers is increasing year by year, and for a period of time in the future, it will definitely be less than demand, and it will be relatively easy for movies to make money. That's what I think is inevitable. ”

Thomas asked: "There is a very interesting topic in the West right now, they recognize the huge potential of the Chinese film market, but they don't know how to explore this market, the Chinese market is very complicated. As the director with the best commercial achievements in Chinese mainland, you have a clear understanding of the commercial development of Chinese films, and you yourself are one of the leaders of the Chinese film market, controlling a large film and television company. What do you think of the connection between the Chinese film market and the world? ”

Bai Yuhan replied: "In fact, this question involves two points, Chinese films must go out, and foreign films must come in. China is a huge, huge market, and the potential is just as huge, and I have no doubt that in the next five or ten years, it will outperform North America at the box office.

What is puzzling now is the pros and cons of the booming industry for Chinese films, and our government is now vigorously supporting the film industry, and also welcomes exchanges with foreign film industries. But this kind of exchange it has a protection mechanism, we must first protect our own industry from being destroyed by foreign industries, this protection, restricts going out and coming in.

So now there are people who will oppose this protection mechanism, and I myself am for part of it and against part of it. For example, I support the co-production strategy, which is a shortcut for Chinese films to go global, and we are a lot behind others, especially Hollywood, and we really need to take shortcuts if we want to catch up.

Now most audiences in the world may still have the impression of Chinese movies on kung fu, which makes it difficult for Chinese films to be viewed correctly, coupled with the differences in civilization, Chinese is not as widely used as English, making it too difficult for Chinese films to go out. We try to co-produce films, try to change the impression in this way, and that's good.

I think co-productions are a very good way for foreign films to come in.

And then I'm also against some of them, and I'm against the indefinite nature of the grading system, and I don't know why China can't introduce a grading system. I can only say that there is no good rating system, which makes it difficult for Chinese films to communicate with foreign films. Many good foreign films, such as Hollywood's R-rated films, are almost (not absolutely) impossible to make it in China.

I'll give you an example, I really like a horror film called "Chainsaw", which is R-rated, violent and bloody, and it will never be brought in before China has a classification system. Even if it is introduced, it will be deleted beyond recognition, and it will not have the original meaning at all.

So in my opinion, how to connect Chinese films with the international community is an old and difficult problem that takes many years to run. The solution, which needs to be tried little by little, can take many years. ”

Thomas: "It's a tough question to deal with, but I think China will come up with it sooner or later, how many years do you think it can be discussed?" ”

Bai Yuhan replied: "I think there will be hope in a hundred years." ”

The topic stopped and moved in another direction. At that time, Thomas was interested in continuing to discuss, but Bai Yuhan didn't want to talk about it more.

In China, it does take a hundred years to introduce a film classification system, because the core of the classification system is the legalization of the film industry.

As we all know, film is a very important means of propaganda and a very important ideology. In China, basically everything that involves ideology will not be legalized. The most obvious is that there is no "Film Law", there is no "Press Law", there is no "Internet Law".

No matter how detailed and clear any law is, there will always be loopholes of one kind or another, and loopholes will always be exploited. If there is no law, it means that there is no loophole. This is a game between the rule of man and the rule of law, and it is a battle in the ideological field, don't look at the slogans of the government, we want the rule of law, China's 5,000-year-old civilization is deep-rooted, and the rule of man has always been dominant.

If everyone is in accordance with the law, who still follows the right, the Ministry of Culture and the State Administration of Radio, Film and Television will act in accordance with the law, then it will become a service department, and the film will not pass the review and be handed over to the classification system to have the final say, they will not have this right, and they will not be able to bring this benefit. Unless the leaders of the Ministry of Culture and the State Administration of Radio, Film and Television are saints, they will definitely not support the grading system.

No matter how fierce the scolding outside, it's useless.

Even if China enters the era of the rule of law, queues up to receive the number, and steps into the door of the rule of law, the film industry will definitely be ranked low, and it will have to linger outside for decades before it can take the turn to move forward. Moreover, legalization is only the biggest factor, and there are many factors that lead to the failure of the grading system to be introduced.

For example, the moral factor, no matter how much other countries support sex. Emotion and violence will not be supported in China, because China has never had any legal consumption. The place of love content, the movie is definitely not good. There is no separate film system in China, it is only a tentacle of the entire ideological and cultural propaganda system.

There is little point in simply improving this tentacle.

It is with this kind of thinking that although Bai Yuhan likes to scold a few words of radio and television inaction, and the grading system has not yet come out, he has never been enthusiastic about promoting the introduction of the grading system, and Bai Yuhan has never mentioned the grading system at various literary and art worker meetings.

……

By the time Time magazine was published, it was already the next week.

Before that, from February 7th to February 13th, a full week passed. This week can be called love. During the People's Day schedule, several new films will be released, all for the upcoming February 14th. Prepare for the festival. This week, the schedule of "You at the Same Table" shrank again, and even the title of weekly champion was handed over.

40.2 million yuan in a single week, second only to the 68.6 million yuan of the Hollywood blockbuster "The Green Hornet" starring Jay Chou, ranking second on the list. The total box office totaled 831 million yuan, successfully breaking 8 and rushing to break 9.

On the 11th of this week, "You at the Table" also landed in Hong Kong.

This is Bai Yuhan's third film to be released in Hong Kong, with 59 theaters and 322 screens, creating a single-day box office of 1.4 million Hong Kong dollars, beating "I Love HK Happy Long Live" by 1.02 million and "The Strongest Thing" by 750,000, becoming the single-day box office champion.

In three days from the 11th to the 13th, the total box office was 10.5 million Hong Kong dollars, surpassing the 9.84 million Hong Kong dollars of "I Love HK Happy Long Live" and becoming the weekly champion.

""You at the Same Table" Hong Kong is in a storm!" Ming Pao. (To be continued......)

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