In the end, the company held a meeting and passed an emergency plan to raise the file, and "People in Embarrassment" was scheduled to be released in February. In order to allow the radio and television to pass the review as soon as possible, we spent a lot of money to make up and down the dots, and at the same time, the samples that have not been post-produced were submitted for review in advance, and the results were expected before the first month.

Since it was released in advance, the publicity work was also launched in advance, and the production cost of "People in Embarrassment" was 6 million, and the publicity and distribution cost was only planned to be 2 million, that is, to print some posters and send them to the theater, and then to stand on a platform in several big cities, and the rest was promoted on the Internet.

Because the film was scheduled too early, even some entertainment programs were not promoted in advance.

The entire network promotion is the main position of "People in Embarrassment". Unlike some films with greater production costs, which have created a Chinese film xx revolution, surpassed the stone and surpassed Ning Hao, and created a new xx trend, Bai Yuhan has always taken a simple route in film promotion.

All the propaganda posters never mention any transcendence, creation and revolution, but only released a few embarrassing pictures, such as the picture of Xu Zheng and Wang Baoqiang wearing chicken feathers, and the picture of Xu Zheng and Wang Baoqiang sharing the same bed. Then type out "a decompression journey all the way in the Spring Festival", such a conceptual repetition.

At most, add one sentence: ""Never Expected", "Old Boy", "Father", "Snail House", "Love Apartment" director Bai Yuhan's works. ”

Even because the time is not "One", "Ben", and "Read" novels, even the promotional trailer has not been edited.

However, on Weibo, it is very powerful, and many celebrities have promoted "People in Embarrassment" on Weibo. The seven running men who became popular because of "Run, Brother" all have more than one million fans, and one of them forwarded a release message. Millions of netizens know about it.

In addition, Bai Yuhan's connections have gradually expanded, and there are not a few celebrities who help forward it.

This busyness was busy until the thirtieth of the Chinese New Year's Eve, and Bai Yuhan stayed in the capital alone. originally planned to work overtime in the company and deal with colleagues who also worked overtime, but in the end he was defeated under Wang Ziwen's gaze. went to Wang Ziwen's house for the New Year.

It seems that after a kiss that night, Wang Ziwen took the initiative a lot.

Bai Yuhan dragged it out until it was time to eat, and then the work in his hand ended slowly. went to her house with Wang Ziwen. Wang Hongbing and Liu Xiuyue are as enthusiastic as ever, and I don't know if it's Bai Yuhan's psychological effect, or if it's really like that. Bai Yuhan felt. Why do I have a feeling that my son-in-law comes to the door?

I was a little uncomfortable eating.

"Xiaohan, work is indeed important, but it is also necessary to combine work and rest, I heard Xiaowen say, you have been busy every day lately, and your feet can't touch the ground?" Wang Hongbing picked up his wine glass and motioned for Bai Yuhan to touch him with him.

Bai Yuhan hurriedly raised his glass with both hands and said, "I don't have to be so busy, I plan to clean up in advance." Go back to your hometown for the New Year. As a result, the plan can't catch up with the changes, and China Film plans to cancel next year's domestic film protection month. The competition for summer vacation movies was too fierce, and "People in Embarrassment" had to be urgently moved to February, which was a lot tighter all of a sudden. ”

"Is the movie confident that it will do well at the box office?" Liu Xiuyue asked with concern.

Bai Yuhan smiled and said: "I didn't think about this, after the New Year, I have to have a meeting with some theater owners for dinner, and I will put a few movies on to see the effect." If these theater companies think it's good and give a good amount of films, they should be able to get a good result, and the quality of the movie is still very good. ”

Bai Yuhan really can't say how much box office "People Are Embarrassment" has, but he knows that the sequel "People Are Embarrassed in Thailand" is the box office champion of domestic films, and the results of the first part should be good, otherwise it is impossible to make a sequel.

Wang Zisu interjected: "Brother, don't worry, although you made a three-no film, but the box office is not bad, many of my classmates have said that when it is released, I will definitely go to the theater to watch it, and I will go to your name." ”

Wang Ziwen was curious: "What is a three-no film?" ”

Wang Zisu casually explained: "The statement on the forum, isn't this that you have started to promote "People in Embarrassment", but there is no trailer, and second, there are only a few posters, and nothing has been revealed, let alone how well it was filmed and how much box office it won. Everyone summed it up, this is a three-no movie with no slogan, no direction, and no goal. ”

"That's a pretty apt summary." Bai Yuhan nodded, "It's hard to predict how much you can get for a small-budget comedy, the slogan is shouted too loudly, if you don't make any splashes, you will panic, so you just don't say it." If it's good-looking, it might be the next stone, and if it's not good-looking, just come and go gently. ”

Wang Zisu stared at Bai Yuhan: "Hey brother, you don't have any ambition at all?" Your first movie, you never thought about getting a box office of 100 million? ”

Bai Yuhan put a chopstick cabbage into the bowl, the Chinese cabbage in the moon, the race over the lamb, the Chinese cabbage is the best in winter: "Ambition matches strength, if I invest 50 million, I will definitely have the idea of taking 200 million, 300 million, 4, 5, 6, 7, 800 million." But "People in Embarrassment" counts the publicity and distribution fee, and it is only an investment of 8 million, and it is very good to get a box office of 50 million. ”

"50 million will definitely be exceeded, isn't Feng Xiaogang's "If You Are Honest, Do Not Disturb" also written by you, it has a box office of more than 300 million." Wang Zisu has great confidence in Bai Yuhan.

Wang Hongbing scolded Wang Zisu: "Your sister and brother are professional movie-makers, how much box office they can win is much clearer than you, a half-college student, you can eat more and be ambitious." ”

Then he said to Bai Yuhan: "I haven't watched "People in Embarrassment" and it is inconvenient to conclude anything. What is the quality of our country's domestic films, in fact, everyone knows it in their hearts. You are making a movie for the first time, you will lose before you win, it is the right thing to do, don't rush to shout slogans, slogans can fool a few audiences, there is sincerity and quality, and the audience will take the initiative to pay for tickets. ”

"I think the same as my uncle, now more and more people are watching movies, and they are becoming more and more mature, and consumption has become more rational. Fight and fight, and the final competition is word-of-mouth. ”

……

Let's talk about movies, talk about what we don't have. Soon the Chinese New Year's Eve meal was over. According to the custom, Wang Ziwen's family was going to her uncle's house to pay New Year's greetings, so they finished eating. Bai Yuhan took his leave.

"Xiaowen, send Xiaohan." Wang Hongbing spoke.

Bai Yuhan waved his hand: "No need, I'm no stranger to the community." ”

Wang Ziwen handed him Bai Yuhan's coat and put it on himself: "You really need me to send it, how can you drive after you drink." ”

"Today's New Year's Day should not be checked. I just drank two glasses with my uncle, and the two or two drinks may not arrive. ”

"That's not okay, drunk driving isn't a joke. You must not hold the idea that you haven't drunk much, and you will be in danger of drunk driving, and you will not regret the accident. After Wang Ziwen finished speaking, he turned around and said to his parents. Mom and Dad. I'll send Bai Yuhan back to the company first, and you can watch TV. ”

"Sister, I'll go with you too." Prince Su ran over.

"What are you going to do?"

"I'll go to your company to have fun."

"I came back before I sent Bai Yuhan to Sinosteel International Building, and I didn't go upstairs."

"Then I will also go with me, breathe, and give my parents a little time to regain their youth by the way."

couldn't resist Wang Zisu's insistence, and the three of them went out together. Along the way, Prince Sudu pulled Bai Yuhan. chattering about gossip in the entertainment industry, like all girls. Prince Su also chases stars and gossips. is more like an ordinary little girl than her sister, without the temperament of a strong woman.

"Hey, brother, I will graduate next year, how about coming to work in your company?"

"I raise my hands and feet in approval." Bai Yuhan immediately welcomed.

Wang Ziwen was curious: "You are taking classes at the School of Government and Management of Beijing Normal University, why don't you follow your parents' ideas to develop in the system, and mix something in Wanhe Tianyi." ”

"Sister, do you think I look like someone who can drill camp in the system?"

"I didn't expect you to have much success, go on step by step, it's better for your father and sister-in-law to protect you than to come and go outside in the wind and rain."

"That's not the life I want, why can you have a career, sister. When you said that you wanted to study in Australia, your parents didn't stop you, and I haven't said to go abroad to play once, so it doesn't work. ”

"I didn't let you go abroad because my parents were reluctant to let you go, and my domestic conditions were poor at that time, and my parents wanted me to immigrate, so they allowed me to study abroad. Now that the domestic conditions have improved, and life abroad is not much better than that at home, why bother to go abroad. ”

Bai Yuhan said: "Xiao Su, what your sister said is right, I am full of confidence in China, and the domestic development will definitely get better and better." ”

"I'm also full of confidence in China, I just don't want to enter the officialdom, or you are all right, you can bring pets to work, and sleeping on the table when you are tired is not in the way, this is the job I want." I heard my sister say, your year-end bonus this year is very strange, and how many times you are late? ”

"Outstanding employees are rewarded for 20 times and there is no penalty for being late."

"It's human." Prince Su Dazan.

Talking and laughing, he arrived at Sinosteel International Building, and Bai Yuhan got off. The two Wang Ziwen sisters drove back the same way. On the way, the two sisters had a rare opportunity to whisper.

"Hey sister, what is the relationship between you and Bai Yuhan?"

"What does it matter."

"Fall in love, don't tell me that you two don't mean this, I think my parents have acquiesced, and Bai Yuhan will be my brother-in-law."

"Don't guess, Bai Yuhan and I are friends."

"Why is it still a friend relationship, you were friends last year, and you are still friends this year, when will you officially confirm the relationship?"

"It's strange, do I have to have something to do with Bai Yuhan?"

"It doesn't matter, you invite someone to come to your house for the New Year, Sima Zhao's heart is known to everyone!"

"He's alone, I'm just by the way."

"I don't see you inviting others home for dinner by the way, or Chinese New Year's Eve dinner."

"Don't worry about your sister."

"You are my sister, I don't worry about you, who worries about you. Let me tell you sister, you will be 27 years old after the New Year, and if you don't look for a partner, your parents will definitely introduce you to the object, and the candidate in their eyes will definitely not be the child of the director's family, or the grandson of the minister's family. ”

"So what, if you meet the right one, you will get married."

Wang Zisu disdainfully: "It's easy to say, you are like a sister-in-law, looking for a perfect uncle who eats, drinks, prostitutes, gambles, and has everything?" Anyway, as far as my eyes can see, everyone who is right has the same virtue as my uncle, has skills, and has a bunch of bad problems. is still the best phoenix man, without all kinds of vices, especially like Bai Yuhan, who is talented and handsome, that is the best mate to choose a partner. Sister, don't miss the opportunity and don't come again, if you don't hurry up, there will be no store in this village. ”

"Okay, okay, don't talk about it, it's annoying, I'm going to drive, I don't have time to take care of you." I don't know what's going on, when I heard Prince Su cross Bai Yuhan, Wang Ziwen felt angry in his heart.

Bai Yuhan is far from being as perfect as her sister thinks, especially in treating women. (To be continued......)