Volume 1 Chapter 732 The Concept of the Fan Festival

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Zhang Xingyu's reputation in the circle has never been very good, and now even her own fans have begun to oppose her, so those who have been scolded by her and offended by her will naturally not give up such an opportunity to fall into the ground.

For a while, Zhang Xingyu's bad deeds were pulled out, and they became popular, Zhang Xingyu became popular, but when she scolded the fans of other celebrities in the past, there were still a group of people who followed her, but now, it has become the finger of thousands of people.

Zhang Xingyu finally panicked, and at first she also explained that she didn't write that paragraph, but Yunyun who framed her by her assistant, and wanted to get away with it, but who would believe this kind of thing?

After that, Zhang Xingyu stood in front of the media camera again, crying and apologizing to his fans, but unfortunately, some things happened and just happened.

After the Zhang Xingyu incident, Zhang Xingyu's agency abandoned Zhang Xingyu again, terminated the contract with her directly, and in order to calm the anger of the public, he did not hesitate to push everything on Zhang Xingyu.

However, this matter is not over yet, perhaps it is the words of those fans that have resonated with some people.

For example, "We just like you and like the songs you sing, so we pay without regrets, money, and time to support you, and we really don't ask for much, but you use this to repay us?" What do you give us in return except to take and take? You are nothing without us! ”

As a result, the topic suddenly extended, and many things began to be magnified and pulled out.

Gradually, the blow surface was extended out, and some of the past things happened to the stars and fans. was also re-dug up, and many celebrities were affected for a while.

It can be said that this is more or less a crisis of trust for many stars in the entertainment industry.

Many brokerage companies have launched public relations on this matter, and a series of activities for celebrities to give back to their fans have sprung up

Tang Feng has also been paying attention to this matter, and it is still the same sentence. The forest is big, there are all kinds of birds, but there is one thing that Tang Feng recognizes, that is, without the support of fans, celebrities are nothing!

Some celebrities will complain that as public figures, they sometimes act in a bad mood or unintentionally, but the result will be amplified by the media, causing misunderstandings. Cry out for some of the things they've done in the past, and so on!

However, in Tang Feng's view, since he chose to be a public figure and enjoyed the benefits brought by "fame", he naturally had to bear the corresponding pressure and responsibility.

Of course, as a company mainly engaged in entertainment media, especially the Star League, it is naturally impossible not to react to this matter at all, if this is really the case. Then Tang Feng will have to consider replacing the person in charge.

As a result, Yao Sha, the CEO of the Star Alliance and a senior professional manager recruited by a headhunting company with a high salary. Sure enough, Tang Feng was not disappointed.

Tang Feng looked at the plan in his hand, and the more he watched, the more satisfied he became!

"Tell me what you think!" Tang Feng looked up and asked.

Yao Sha said: "Actually, this idea has been coming for a long time, but I have never been able to find a suitable opportunity!" ”

"I've always been thinking about the question of supply and demand between celebrities and fans. Songs, movies, TV series, including celebrities can be seen as a commodity, and celebrities can be seen as a brand. The difference is that entertainment is a spiritual supply and demand. ”

"So since it's a relationship between supply and demand, then it seems that there is no question of what you only know to take, but never reciprocate, but the result is the opposite, because people are emotional, let's not discuss this issue, then I thought, since fans have such thoughts, then why not satisfy them? According to the commercial saying, the customer is God, so the same for celebrities, fans are also their food and clothing parents, and businesses will engage in lottery and promotional activities, so why can't celebrities? ”

"Product promotions, discounts, full reductions, lucky draws, etc., can see the feedback, in fact, celebrities also have, such as commercial performances, such as meeting with fans, this is a kind of spiritual feedback to fans."

"My thinking is that giving back mentally is sometimes a bit limiting, so why not do the two together? In fact, celebrities also have goods, such as records, such as film and television discs, etc., like Taojin.com can create a shopping festival, so why can't we create a fan festival? ”

Yes, Yao Sha's gift to Tang Feng is the event planning book of the "Fan Festival"!

Tang Feng agrees with the concept of "fan festival" proposed by Yao Sha, but he is not so satisfied with the details!

In Yao Sha's planning book, the fan festival is somewhat similar to the Double 11 shopping festival on Taojin.com, and the activities include discounts on the stars' records, movie tickets, discs, etc. on the day of the festival.

But in Tang Feng's view, although such a fan festival is full of sincerity, but the commercial flavor is too strong, not that it is not good, but Tang Feng feels that it is too commercial, involving money, there is a saying that talking about money hurts feelings, in fact, it is not unreasonable.

The relationship between fans and celebrities, although the celebrities are based on interests, but not for fans, for fans, it is more of a spiritual thing, fans buy idols' works, often do not care too much about the price, and it is precisely because of this!

They care more about sincerity, and the discounted sale of celebrities' works seems a bit too deliberate!

After listening to Tang Feng's words, Yao Sha fell into thought, and after a long time, Yao Sha said: "Listening to your words is better than reading for ten years, but I didn't think about it!" And this plan"

"The fan festival still has to be held, not only to do it, but also to either not do it, or make the fan festival a fan festival that makes fans feel that it is a fan festival, and it is really their festival! I have a few of them here, you might as well listen to them, see if it's feasible! Tang Feng said with a smile.

"As I said before, the discount sale of celebrities' works has too much money, and what fans really care about is the sincerity of their idols."

"Since it is a fan festival, then the participation of celebrities is naturally indispensable, the fan festival can not be too complicated, it can be substantial, fans can give gifts to their favorite star idols, so obviously why can't you give gifts to fans?"

As for what gift to give, it is completely up to the stars to decide for themselves, the gift is light and affectionate, fans may not care about the price of things, what they pay attention to is who gave the gift. For celebrities, what is given is a gift, but for fans, what is received is sincerity! ”

"For example, celebrities can give each fan a special cultural shirt or other things on the day of Fan Day, of course, you can give special value to this gift, how to do it, what to give, it depends on the star artists themselves!"

"As for how to know if it's your fan, it's easy, as long as you have consumed it for the star in the star league, of course, you can also divide the level to give different gifts"

"Also, smart merchants who want to come will never let go of such a good opportunity, celebrities may not need to spend on gifts, but can still make a fortune from it"

The more Yao Sha listened, the brighter her eyes became, Tang Feng's idea sounded like it was just a celebrity giving gifts to fans, but it was actually much better than her previous idea.

[Thank you for your continued support, this time from the 515 Fan Festival of the Writer's Hall of Glory and the General Election of Works, I hope you can support it.] In addition, there are some red envelopes on the fan festival, get one and continue the subscription! (To be continued.) For mobile phone users, please visit wènhttp://mnet

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