"Transformers 3: The Dark Side of the Moon", "Harry Potter and the Death Hallow (Part II)", "The Hangover 2", "Cars 2", "Rio Adventure", "Kung Fu Panda 2", "Rise of the Planet of the Apes", "Thor", "Captain America: The Original Avengers", "X-Men: First Class", "Pirates of the Caribbean: Stranger Tides", ...... If you put "New Generation: Codename SHERO" in this year's summer file, whether this movie can achieve last year's achievements, it's not so easy to say, in last year, 3D movies are still scarce resources, and in the entire first half of the year, there are only "Alice in Wonderland" and "New Generation: Codename SHERO", and in this year's masterpieces, 3D is completely standard, however, these follow-up masterpieces are still one step slower, at least in the North American market, 3D is no longer a box office elixir. Music-Text-

In order to follow the trend of "Avatar", since the second half of 2010, many movies have been crowned with 3D gimmicks, but according to the production cycle, the shooting of these movies is still before the release of "Avatar", it is conceivable that most of them are post-conversion, and there are very few real 3D shooting, and the market has gone through the "War of the Gods" This kind of post-transformation of 3D movies, for ' Only the subtitles are 3D's pseudo-3D movies have a rebellious mentality, in addition to the overseas market can also get a lot of box office with this concept, the entire 3D boom lasted less than a year, and only three movies enjoyed the dividends, and then from "War of the Gods", North America completely reduced the fever of 3D, "Transformers 3" is a very typical example: this 3D movie and "Transformers 2" have received a bad review, and at the box office, the North American box office fell by 50 million, but the overseas box office rose by 300 million, It is also part of the global billion club, which vividly illustrates the different reactions of different regions to the concept of 3D.

How to reconcile the asynchronicity of overseas markets and North American markets? This is becoming more and more a topic that needs to be paid attention to by manufacturers - perhaps in the past, a movie won the annual championship in North America, which meant the world's top results, but now, the North American market seems to be more and more fond of the new and dislike the old, and any theme is passing away quickly, how beautiful was last year's "Iron Man 2" and "New Generation: Codename SHERO"? What about this year? The box office of several superhero movies is not satisfactory: "X-Men", "Thor" and "Captain America", only "Thor" entered the top ten at the box office, but it was only $180 million, "Captain America" got 170 million, No. 12, these two superhero movies produced by Marvel have been criticized by critics, "Thor" is rated as old-fashioned and ridiculous, the director is powerless, and relies on the actors' performances to save the box office - the actors here are not talking about the new actress Natalie. Portman, in fact, her performance in the movie was scolded by film critics, from IMDB, Rotten Tomatoes to major film review blogs all gave bad reviews, which is also a rare scene, but Tom who played Loki. Hilderston won the attention of the audience, also with his charm, and with his relationship with Chris Hildeston. The chemistry between Hemsworth fills the picture of the brother duel with tension and emotion, and it also somewhat redeems some of the anger brought to the audience by Natalie's lazy and misguided performance.

As for "Captain America", like "Thor", it is also an old plot and slow pace, which makes the whole movie seem bland and boring, and the villain of this movie, Red Skull, has also been criticized as a waste of actor - Hugo. Vivian has superb acting skills, but there is little room to play in the film, and Anthony who plays Odin. Like Hopkins, this waste of good actors can't help but raise anger at Marvel. And its ideological title also made "Captain America" deflated in the European market, and the global box office lost to "Thor Thor" by 100 million, and the two films achieved a global box office of 370 million and 440 million respectively, compared with their investment of 150 million, the box office can only be said to be barely loss-making, of course, there must still be money in the follow-up, but this is indeed a little shabby compared with last year's results.

If these two movies still failed to achieve good results because of quality problems, "X-Men: First War" is a little wronged, Fox in order to keep the copyright - also because of the popularity of Marvel This series was restarted, the first part won unanimous praise from critics, and the IMDB score is not low, but the box office is not as good as Marvel's two, North America only got 140 million, and the world 350 million, which is barely a loss, to be honest, according to its cost, that is, because it has been well received, the actors are cheap, and the series is not developed, the copyright will automatically return to Marvel, otherwise it will be difficult for Fox to continue to develop a sequel.

- Good movies can't get good box office, maybe it's a problem of publicity, but this year, Warner has planted a big heel in superheroes. "Green Lantern" starring Noritz, with a budget of 200 million, is obviously a replacement hero launched by Warner before Batman, which is about to be released, and it also has the meaning of playing against Marvel, and the announcement is more luxurious than "Captain America" and "Thor", but in the end, there were a flood of bad reviews in film reviews, and at the box office, it barely exceeded 100 million in China, and the same is true overseas, and the global box office of 200 million was miserable, which made Warner lose face - of course, it also lost all the pants of this project.

Jennifer has once again made a wise choice - in the copyright battle between Warner and Disney, she let Kelly fall to Marvel, which is undoubtedly the right choice. At least Marvel's worst project is guaranteed to be profitable, but what about DC? The Justice League is still in the mirror, and from Nolan's own preferences, it will never even take shape, and "Green Lantern" is Warner's first failure? After "Superman" – the superheroes associated with Warner seem to be carrying bad luck. ”

"Maybe the failure of "Green Lantern" is not because of such mysticism, but simply because North American audiences are tired of the superhero theme, from "Iron Man" to the present, 3 years have passed, and it is time for a theme to recede."

"Next year's 'The Avengers' is definitely the most important work, and it will decide the life and death of the genre - if it succeeds, Warner, Fox, Sony, they will all step up to develop their own superhero series, and if it fails...... Yo, in order to keep the copyright, Fox and Sony will continue to do it, but Warner is hard to say - in order to see Superman again on the big screen as soon as possible, we should go to the cinema to watch "The Avengers". ”

"DC is going crazy about your train of thought, but, seriously, I'm definitely going to the cinema — I want to see how Kelly came out, she hasn't been seen in the trailer yet."

"If 'The Avengers' fails, this will be Jennifer's first failed movie, and I have to say, in order to witness this happen, I still wish it could fail - I just want to see what J.J will look like after his failure -"

"Don't be stupid, Jennifer's films have never failed so far, and she and Joss are golden partners again......"

Yes, as ridiculous as it is, in 2011, the future of superhero movies is not so clear, and no one knows how long this craze will last, and will the next big hit be "The Avengers"? Or The Amazing Spider-Man? Batman: Rise of the Night Knight? No one can be sure, however, people still have some confidence in "The Avengers". Whedon has just made "The New Generation", which can be regarded as a proof of his ability - the concern is more focused on "The Amazing Spider-Man", which was written by Jon Brown. Fei Ru, the director of "Iron Man 1 and 2", after he was fired by Marvel and lost the directing rights of the third part, he was invited away by "The Amazing Spider-Man", which inevitably makes people worry about the effect of this movie, after all, the reviews of "Iron Man 2" are far from being as good as the first one, Jon. Fei Ru is also regarded as a director, and now, before he even took a year off, he has taken on a similar theme, will his performance be satisfactory?

It was Jennifer's decision, and as a co-investor in Spider-Man, she persuaded Sony to hire Jon, which was seen as her protest against Marvel — after Kelly joined Iron Man 3, Marvel fired her favorite director? This is not what Jennifer likes to see, Jennifer thinks Jon has enough talent and he just needs to let it go...... Including enabling Andrew. Garfield is the new Spider-Man, which is also finalized by Jennifer. Although Andrew is somewhat over in age, Jennifer thinks 'Andrew has a juvenile temperament'. ”

Although she is now intensively filming "The Great Gatsby", with little news in the newspapers, and is widely believed to be avoiding the media in an attempt to recover from the pain of divorce, the healing Jennifer is still full of Hollywood news - and it is not the first time that her magical vision has been the object of conversation, but, once again, when people are doing inventory, they can't help but worry about her' Instinct' was amazed: Let's just say that last year, she starred in the three movies that received 3D dividends, she chose Marvel, DC hit the street, she went to make literary films, and superhero movies went down...... It's all like the market is following Jennifer's trajectory, and many people have even begun to predict that this year's rise should be more literary movies - since 2008's "Monroe", 09 and 10 years, the annual crown is a special effects movie, and considering that Jennifer's "Life Journey" will be released during the Christmas schedule this year...... Well, then the market should follow suit, shouldn't it?

"Yes, that's ridiculous, I admit it." Arguing with Harry, Jon got out of the car, "But seriously, after all these years of success, it's really hard for you to dismiss the idea - Jennifer is the chosen girl, isn't it?" I mean, sure, it sounds like that's impossible, but think about what she's been doing over the years? What else can explain other than being chosen? It's hardly like she's doing miracles — it's almost like miracles are happening with her, you know, like she waved her hand and the wind rushed to her and flew up with her in her arms – and I'm sure next year's crown would be "The Avengers" again – if it weren't for "The Great Gatsby." ”

"But "Life Journey" can't win this year's annual crown." Harry said, "Harry Potter has already won 1.3 billion worldwide - can an art film get 1.3 billion worldwide? I feel like you're joking - it's impossible to get 400 million in North America, she is so beautiful in "Monroe", the scene is so luxurious, she only got 340 million, and "Life Journey" can get 400 million? That's impossible. ”

Jon made a noncommittal expression as she shifted the subject, "But she's going to get an Oscar nomination, there's no doubt about that - you can see it in the trailer, from young to old - that realistic makeup and acting?" The Oscar judges loved this feeling the most. ”

"This kind of performance that is similar to multiple personalities, she has already been recognized by Sally." Harry continued to say ruthlessly, "Of course, the hope of winning the award is close to nothing, even the nomination is difficult to say, and I feel that the Oscar is trying to eliminate her influence, and after the awards ceremony in '09 and '10, she will have to be snubbed for a few years before putting her on the stage-"

"Hey." Charles flashed through the door of the theater, looking radiant. "Congratulations on arriving on time - I thought you were stuck in traffic."

"-Hey, something went wrong with picking up the car, where's Zade?"

"He said he'd be there in a moment." Charles shrugged his shoulders and shook the invitation in his hand proudly - from having to be carried into the venue by Said, to being able to get tickets for the first batch of test screenings of "Journey of Life" for a few friends, it also showed his ability to some extent, which naturally made him want to show off, "It's a pity that J.J and Salvi are not here today......"

"I'm here." Zade slipped over from somewhere, and he greeted his friends familiarly, as if he was more knowledgeable than Charles, "Let's go inside, the movie is about to start - it's a shame that J.J. won't be here today - I thought she would be there-"

Mingling with film critics and media reporters, they walked into the theater one after another, and several friends put on 3D glasses and looked forward to it - this was the first time they had watched a 3D art film......