May 8, 2009, this day is a very special day, because "The Gift of Room No. 7" was released today, and all Lin fans across the country are waiting for this day, and this day is a busy day for major theaters.

This year's major theaters are no longer the scene of the past, since last year's film marketing road reform, the country has also issued a lot of policies, stipulating that from this year onwards, major theaters can no longer read the power of operation, must be unified, theaters no longer have a grade division, regulations require that the films released in major theaters should be consistent, the reason why the country issued this policy is to let the national audience can see the movies they want to see at the nearest distance, not like before in order to see a certain movie, the nearest theater has not to run to a special theater to watch, This is very convenient for many audiences, so this kind of policy has been enthusiastically supported by the masses as soon as it was released.

It is still difficult to implement the policy, and the biggest difficulty is the negotiation between the theater and the film and television company, and finally it is back to the issue of interests.

The country also played a role at this time, the film and television companies that integrated the theater and the production and distribution could not be negotiated, so the country had to go out by the state, so the country formulated a sharing system "91 system", that is, according to the film performance to determine the share, with the number of weeks in theater as a unit, if the film is released for less than a week (less than three days cleared, more than three days are counted as one week), then the theater can only get a guaranteed share of 10%, if the film performance is better than one week, according to the formula: number of weeks * 9, such as two weeks, the proportion of the theater share is 18%, In principle, the cinema share shall not exceed 45%, and if it exceeds, it will be counted as 45%. The system also stipulates that if the box office income of the film is insufficient for the cost fee, the share shall be calculated according to the box office income, and the loss shall be borne by the film and television company, and if the box office exceeds the cost, the cost shall be deducted and then divided.

This kind of system seems to be a loss for theaters, but in fact, it is not true, after all, film and television companies do far more than theaters, film and television companies have to produce, distribute, shoot, and publicize, hand over all materials, etc., many things, theaters just have a theater for the audience to see, to put it bluntly, the theater is a booth, a booth can get up to 45% of the share is already good, not to mention that a theater can cooperate with several film and television companies, if the results are good, the income of a theater will be much better than a film and television company.

At the same time, the state has also relaxed the censorship system for foreign films, so that most foreign films have flocked to China, and foreign companies have taken this opportunity to enter the Chinese film market. Soon, the Chinese film industry has entered the era of dancing with wolves, whether Chinese films can resist these Hollywood wolves, is not a national policy can change, the country hopes to introduce more of these wolves, whether there is a strong resistance depends on many directors in the film industry, the country is not able to help.

In this era of film flooding, in order to meet the needs of the audience, but also to let more film and television companies see the projection capacity of their own cinemas, so that they will cooperate with their own cinemas for a long time, many cinemas began to expand their scale, the number of cinemas is increasing, the number of screens has also increased a lot, the number of screens in the country has risen from more than 8,000 to more than 10,000, but the theaters are not numb to reform, They make a release plan according to the market movie market, otherwise it will be wasted if there is more.

Rendezvous Cinema is also in the ranks of this big reform, since the beginning of last year to now it has been half a year, although the national policy is out, but there has not been a big reform, and now only ten theaters have been added, and the number of screens has only increased by more than 500.

Lin Feihong was not so surprised by the earth-shaking changes in today's film market, because he felt that everything in the world was developing for the better, and if there was a better strategy in the future, the film market would still change, he saw it relatively lightly, even if the division had changed, the original sharing with Longdu Cinema was no longer applicable, he was not moved, the country would support it as much as he could, the only thing he had to do was to make a good movie, for himself, for the country, and expand the film road to every corner of the world. Let people all over the world know about Chinese movies.

Don't think about anything, just abide by the policy, it's just a pity, if the state can relax the review system in the system of reviewing domestic films, maybe there will be new developments in the domestic film industry. Don't think about it much, today "The Gift of Room No. 7" is about to be released, go to the theater to see the audience's reaction, I haven't seen the audience's opinion for a long time, I can see the audience driven by the movie they made, with the joys and sorrows of the protagonist in the movie, wry smile and sorrow, that is the greatest enjoyment of being a director.

Maybe it's because of familiarity, maybe it's nostalgic, Lin Feihong still chooses to watch movies at Longdu Cinema, at nine o'clock in the morning, Lin Feihong took Leslie Cheung, Su Yawen, Wang Rong, Xu Zhen, Wang Baoqiang, and Qianqian, Andy Lau, Fan Binbin and other nine people sat in the last row under the secret leadership of the theater boss, sitting on a high place and watching the heroes, and all the reactions of the audience can be seen.

"Why are you so lonely, just a few of us?" Wang Baoqiang took off the fake beard and rearranged it and pasted it on, which was too prickly and uncomfortable.

"You don't look at what time it is, it's only 9:10, and the movie doesn't start until 40 minutes, and those audiences haven't come in yet." Xu Zhen patted Wang Baoqiang's shoulder and laughed at his poor observation skills.

Leslie Cheung nodded and said: "Don't worry, there will definitely be a lot of people coming in later, didn't you see that when we passed by the gate of the cinema just now, many people were queuing up to buy tickets, and some people who bought tickets were waiting on the sidelines, it was not yet the screening time The theater has not let them in, there are not a few movies released today, and the films of those big directors in China have not yet been released, only a few foreign films, so I guess that the box office of "The Gift of Room No. 7" today must not be low, and the attendance rate will never be bad." ”

Su Yawen patted Wang Baoqiang's shoulder heavily, and said with a smile: "You should do a good job of protecting yourself, lest the audience find out that you are acting too well and pounce on you and crush you to death." ”

Wang Baoqiang smiled and said to Su Yawen: "If it can really be like that, then I would rather be crushed to death." ”

Fan Binbin interjected: "If you are crushed to death, do you want to be more popular in the future?" ”

Wang Baoqiang was dumbfounded, thought for a while, and said, "That's not bad, then you can be famous for eternity." ”

The crowd booed.

In the chat, gradually some viewers came in, and when there were more and more audiences, Lin Feihong and others stopped the conversation, at most, they whispered in a low voice, not loudly, if the fans found out, the situation would be bad.

At 9:38, the audience basically arrived, at a glance, the seats were full, and the attendance rate reached 100%, Lin Feihong deduced that the five hundred seats in addition to their own nine seats There are 491, according to the current new ticket price of 55 yuan, the theater will readjust the ticket price after expanding the scale, the unified ticket price is 55, and a screening hall will earn 27,500 yuan, if the news obtained by Feng Qingyang is true, the number of screens provided by major theaters across the country to "The Gift of Room No. 7" is 1200, That means that the box office will reach 33 million on the same day, of course, provided that the attendance rate is 100%.

Lin Feihong was secretly happy with satisfaction, and his eyes swept to the screen, and the movie had just begun.

(Dear Taoist friends: The most bullish will enter V tomorrow, this time is the last public chapter, thank you for your support along the way, it will be charged after tomorrow, I hope that capable Taoist friends will subscribe to support it, Lin Sanshao is here to thank you.)

I also wanted to write what to write on the shelf.,But look at such a result.,It's a shame to write.,I'll write it later.,Although I once fantasized that I could write a shelf testimonial normally.,But now it's on the shelf.,Suddenly there are a lot of things that can't be said.,Or say it together later.。

I hesitated before I put it on the shelf.,Now I've finally survived.,Now no matter what the future results are, I'll stick to the end.,Because my minimum requirement is to write a complete starting point VIP novel.,So everyone can rest assured to read.。

In the end, I still hope that everyone can subscribe to support, after all, a chapter is only a few points, Lin Sanshao got even less, I hope you will support, thank you! ）

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