After 5 days of refueling, fermentation, and then through media publicity and fans' 'praise' publicity, a large number of potential fans have been cultivated.

These 'potential fans' want to buy tickets and go to the cinema to watch the movies that everyone calls 'hilarious', 'laughing so much stomach hurt' and 'laughing crookedly' that they don't have time to watch them because of work, study and other reasons.

It's Sunday, office workers are on holiday, the student party is on holiday,......, this group of potential fans is released at once, ushering in a period of movie-watching explosion.

On Sunday, the number of films scheduled for "Thai Embarrassment" reached 54.27%, which means that a theater gave more than half of the shows to "Thai Embarrassment" on Sunday. In the past, more than 50% of the films were scheduled, and this kind of treatment was only available to some excellent films introduced by Hollywood, and few domestic films could receive this kind of treatment.

Proportional to the volume of films scheduled by "Thai Embarrassment" is the box office of "Thai Embarrassment".

On the 16th, that is, on Sunday, the box office of "Thai Embarrassment" broke 100 million, reaching 112 million.

As soon as this box office was announced, it immediately shocked the entire film and television industry.

"Thai Embarrassment" is not 'embarrassing', the production cost of 4100w is really not a big production for the mainland where the inflation rate has soared year by year.

Seeing that "Thai Embarrassment" is extremely popular, some film companies and filmmakers are envious and jealous of "Thai Embarrassment", and they also hate it.

What is envious and jealous is such a movie, the investment scale can only be regarded as a small and medium-sized cost, but it has killed the three blockbusters "Blood Night", "Secret Word Thirteen", and "King's Sword", which were released at a much higher cost than it in the same period.

54.18% of the film schedule is more than the 18.37% of "Blood Night", the 17.25% of "Sword of the King", and the 14.83% of "Secret Word Thirteen".

As we all know, a large number of films means more screenings, a larger number of screenings means more audiences watching this movie, and more viewers watching this movie means more box office generated every day.

More than 50% of the film schedule generated a shocking box office, with the mainland box office reaching 310 million in the first five days. The number of moviegoers is 932w.

You must know that the production cost of "Thai Embarrassment" is 4100w, the publicity fee is 1800w, and the distribution fee is 800w. The total investment adds up to about 6700+w, so that the box office of more than 200 million is earned.

It will return to the capital in 4 days, which makes the film companies that lose more and make less money, and the film companies that can't return their hundreds of millions of investments, how can they be embarrassed, of course, they are also envious and jealous of "Thai Embarrassment".

Of course, there is hate.

Films released during the same period were actually a competitive relationship.

For example, the number of films scheduled for a schedule is calculated at 100%, usually in uncertain situations. If there are 4 movies released in the same schedule, each film can be divided into 25%.

But the performance of "Thai Embarrassment" is hotter, more grossing, and better at the box office than several movies released in the same schedule. The attendance rate can reach more than 90% or even be full, and the number of screenings of "Thai Embarrassment" will be increased when the next theaters are scheduled. Of course, there will be an increase and a cut, and the number of movie screenings that are 'relatively' bad at the top of the box office will be cut.

The amount of films scheduled is like a big cake, and movies released in the same schedule grab this cake.

"Thai Embarrassment" strongly accounts for more than half of the Chinese New Year film schedule. also greatly squeezed the box office of several other movies released in the Lunar New Year file.

The second week of the release of "Thai Embarrassment"!

The box office blowout continues!

The first day of the following week! The film volume is 51.16%, and an average of half of the screenings in each cinema are showing "Thai Embarrassment", with 12,587 screenings and a box office of 5,800+W.

The next week, the second day! The number of films scheduled was 50.11%, the number of screenings was 12,357, and the box office was 5,700w+w.

From last Friday. The number of films scheduled for five consecutive days exceeded 50%, which strongly confirmed the box office potential of "Thai Embarrassment".

Because the number of films arranged by the theater is arranged according to the attendance rate, the films with a 'relative' low attendance rate will be reduced by the theater until the attendance rate drops to a critical point and is forced to be drawn.

Equally. Movies with high attendance will be screened more in theaters.

"Thai Embarrassment" has more than 50% of the film schedule, which shows that "Thai Embarrassment" has maintained a very high attendance rate, and the box office of "Thai Embarrassment" still has a lot of potential to be tapped.

In the past few days, whether it is entertainment newspapers, entertainment websites, or TV entertainment programs, they have seized on some of the 'concerns' of "Thai Embarrassment" and carried out a lot of reports.

For example, "Thai Embarrassment" made Zhou Xiaobao popular, and he became a popular star from a dragon set.

The film schedule of "Thai Embarrassment" produced at a small and medium-cost pk The other three films with a production of more than 100 million yuan released at the same time in the Chinese New Year file are very eye-catching!

"Thai Embarrassment" broke 300 million in five days!

Anyway, the media will report as much as it wants, with the aim of increasing click-throughs, newspaper sales, and ratings.

Netizens have rave reviews for "Thai Embarrassment", 'Laughing to death.' ''Laugh until your stomach hurts.'' 'It's hilarious.' These words are everywhere on the website,......, they love the movie so much that some fans go into the movie 2 or 3 times in a row and still can't get enough of it.

There are also theaters to ensure the total plate of the Chinese New Year stalls, and they also spare no effort to promote "Thai Embarrassment".

In addition, Starlight Film Company made efforts behind the scenes, carried out rounds of hype, posted advertorials, and hired water armies to hype up topics,......。

These factors have attracted more people to the cinema to watch this movie that makes people laugh.

……

On the fourth day of the following week, the number of films scheduled for "Thai Embarrassment" inevitably fell below 50%.

This is a relief to many of the film companies behind films that were released at the same time, or are scheduled to be released in the near future, and the strong performance of "Thai Embarrassment" has put too much pressure on them, weighing on them like a big mountain, and they can't breathe.

Some movies that were planned to be released in the near future had to be postponed so as not to be squeezed by "Thai Embarrassment".

The amount of film scheduling has been maintained at more than 50%, and no one is allowed to live.

……

In the second week of its release, "Thai Embarrassment" got 374 million.

It was released for 12 days in two weeks, with a cumulative box office of 684 million.

There is no doubt that "Thai Embarrassment" has eaten the biggest piece of cake in the Chinese New Year stall and made a lot of money.

2 weeks after its release, "Thai Embarrassment" won a box office of 684 million yuan as a dark horse! And "Thai Embarrassment" still has a way to go, and judging from the attendance rate at this time, it can be released for a few more weeks.

Industry insiders have speculated whether the production fee of 4100w, written by Chen Dong, and the director's debut/female film, can get the highest box office record ...... the mainland.