Chapter 237: Game Release
Unlike DreamWorks, the first work of the Huaxia Film and Television Production Alliance was not a TV series, but a movie!
So although the production alliance has now started the promotion work, the film is still under review.
Like DreamWorks, the production alliance also has high hopes for their film, expecting that this film can help them get their first shot, so they spare no effort to promote it.
The energy of more than 30 film and television companies was undoubtedly revealed at this moment, and people couldn't help but smack their tongues secretly, and almost for a while, whether it was the Internet or the streets, the news of the new film of the production alliance was scattered everywhere like snowflakes.
In the face of this kind of bombardment of publicity, Lin Nan didn't feel nervous at all, because no matter how good the channel is, publicity still needs to consume funds, according to the publicity of the production alliance, their new film will definitely not make money, and it will be very popular to earn back the publicity costs.
However, with the degree of publicity of the production alliance, as long as the film is not too bad, basically the box office performance is guaranteed to a certain extent, because the three factors that affect the box office of the film, investment, publicity, and film quality, among which the publicity and investment production alliance have done a very good job, and the quality of the film made by more than 30 companies must not be bad.
However, Lin Nan is not worried about this, this is only the first battle, Lin Nan did not think that he could collapse the production alliance at once, the war between DreamWorks and the production alliance is destined to be a long tug-of-war, and the criterion of victory is not who earns how much money, but who can survive to the end. Lin Nan has that confidence, he will outlast the production alliance!
Not surprisingly, after the release of the new film of the production alliance, it really achieved a very good box office, which not only made people's confidence in the production alliance soar, but even more than 30 companies within the alliance have great confidence in this cooperation.
However, this is only temporary after all, because in the coming days, they will continue to feel that their resources are constantly compressed, and they will feel that their market share is constantly decreasing. And all that. It will all be because of Lin Nan!
Soon, after the first game, DreamWorks and the production alliance began their tug-of-war, constantly releasing new and excellent works. And this period of time was later known as the revival era of Chinese film and television.
At the beginning of the tug-of-war. Neither the production alliance nor DreamWorks has gained any oppressive advantage. The two sides are evenly matched, maintaining a delicate balance.
The only difference is that in this wonderful balance. DreamWorks pays for the blockbuster works in Lin Nan's head, while the production alliance pays for its own heritage and strong manpower and material resources.
Victory is to see who consumes the other party first!
Time continued like this, until a year later, the production alliance seemed to be a little more than capable in the face of DreamWorks, because for a long time, relying on strong financial resources and DreamWorks to fight hard, consuming a lot of manpower and material resources within them, and there were also some discordant voices within the production alliance, because the reason why they joined this alliance was to revitalize Huaxia Film and Television was only a few, and there were only a few who sincerely had a grudge with Lin Nan. The vast majority of people think that it is good to enjoy the shade under the big tree and want to come in to make money, but now that a year has passed, the vast majority of them have not earned money, so they are naturally very dissatisfied!
At a time when the production alliance has gradually become unstable, the DreamWorks led by Lin Nan is very harmonious, because they have all tasted the sweetness from Lin Nan, and they can also see the future development potential of DreamWorks, so the cooperation between several companies is also deepening day by day, and even formed an organizational decision-making level to lead the entire DreamWorks.
The decision-making level of DreamWorks is composed of the bosses of various companies, in fact, the most powerful of several companies should be Chuangu Entertainment, but Limu is very generous to give the position of the top leader to Lin Nan, after all, everyone in DreamWorks knows one thing very well, that is, Lin Nan is the greatest wealth of the entire DreamWorks, if there is no Lin Nan, DreamWorks will definitely not be the opponent of the production alliance, and it is not even qualified to be an opponent!
Nowadays, the production alliance can still rely on its own heritage and DreamWorks, but everyone in DreamWorks knows that as long as nothing happens, DreamWorks will slowly surpass the production alliance.
In September of the following year, it has been a year since the establishment of DreamWorks, and "The Legend of Sword and Fairy", which Lin Nan had high hopes for, was finally completed after a year and a half of research and development work.
The biggest advantage of controlling DreamWorks is that you can use the channels of several DreamWorks companies to promote your products, and "The Legend of Sword and Fairy" is like this, and in a short period of time, almost everyone who plays the game knows that there will be such a single-player game that will be released.
At the same time, a TV series of the same name began to be broadcast on TV, and the publicity effect of the TV series is much stronger than that of simple advertising, because no one will discuss advertising when walking on the street, but many people will discuss the TV series, and the TV series can also highlight the biggest selling point of this game, that is, the plot!
In order to match the sales of the game, the TV series only plays one episode a day, and after the TV series successfully attracted many people, the game is finally officially released, do you want to know what the plot is like in the future?
Play the game and go!
In this way, a large part of the TV audience was attracted to play this game, coupled with the normal publicity channels of the original game and the release of the trial version, it also accumulated a lot of players for "The Legend of Sword and Fairy", and the combination of the two resulted in an unusually popular game after its release.
Many people are scrambling to play this game, and the sales of a game released by Jinhua Network almost at the same time have been affected a lot, although it cannot be said that the sales have been halved, but the decline is not small, which naturally makes the executives of Jinhua Network grit their teeth.
The sales of a game will not have much impact on their Jinhua network at all, especially a stand-alone game, and it is the online game that really makes money quickly!
They were angry and angry, not because the sales of the game this time were not satisfactory, but because they saw that Lin Nan's move was purely a provocation, which made them very angry, because in their opinion, a company of Lin Nan's level did not have the strength to provoke them, and they should not launch any provocation against them, which was like a person being bitten by a rabbit was always very unhappy.
And this result is also intentional by Lin Nan, in fact, "The Legend of Sword and Fairy" has long been produced and can be sold, but Lin Nan is just waiting for an opportunity to force the game not to be released.
For Jinhua Network, a game company that releases five or six new games a year, it is not difficult to find an opportunity, and it didn't take long for Lin Nan to wait for this opportunity.
Just like his original purpose, he didn't want to use the game to defeat the Jinhua Network, but simply wanted to disgust the Jinhua Network.
And the fact is that he is really disgusted with Jinhua Network, and what makes Jinhua Network even more helpless is that they have no way to deal with Lin Nan and the Nanshan Film and Television Company represented by Lin Nan at this moment, they have invested a lot of money in Lin Nan's rival production alliance, but the production alliance has not suppressed DreamWorks, and until now it has even been counterpressed by DreamWorks, which makes Jinhua Network understand that it is impossible to defeat Lin Nan on the road of film and television, because Lin Nan's wings are already full.
Therefore, even if Jinhua Network was disgusted by Lin Nan this time, it could only endure it, because they did not have any way to vent.
Since the establishment of Huaxia Film and Television DreamWorks, Lin Nan's daily life has been very busy, but in this busyness, Lin Nan can find an indescribable sense of fulfillment, plus he is not a film and television director, so he doesn't have to run around the world, and the love life of Lin Nan and Zhan Xiaonan, who is rarely stable, is also becoming more and more harmonious, until Zhan Xiaonan's retching. (To be continued......)