"Wait, wait......" Xie Simiao stared at the tea in his hand and muttered constantly, which made the staff very confused, but seeing Xie Simiao's current appearance, it was not easy to disturb, so he could only stand aside and wait for Xie Simiao's instructions.

Don't look at Xie Simiao's appearance of drinking tea at this time, as if he was very calm and everything was under control, in fact, Xie Simiao didn't have a bottom in his heart at this time, he was really not sure how effective this method that Lin Nan taught him.

On the eve of the upcoming release of "Fantasy", Xie Simiao received a call from Lin Nan, in which Lin Nan asked him if he wanted to make "Fantasy" more popular, this is simply what Xie Simiao dreamed of, how could Xie Simiao say no, so he hurriedly asked Lin Nan what he could do, and Lin Nan only told him four words: hunger marketing.

What hunger marketing is, Xie Simiao knows; What kind of effect hunger marketing will have, Xie Simiao also understands.

This can be a very powerful marketing method, especially if your product itself is very good, and hunger marketing can often achieve better results than expected.

But there are also risks, once it fails, then the image and reputation will suffer a devastating blow, and the gains outweigh the losses.

And most importantly, no one has ever tried to use hunger marketing as a method to sell books before, or even thought of using it in this way.

Therefore, Xie Simiao also had to admire Lin Nan's courage, but admiration is admiration, but Xie Simiao also had to think about the editorial department and think carefully.

If you want to talk about quality, it is difficult to say about the other works in "Fantasy", but Lin Nan's "Sou Shen Ji" can be said to be a very good novel, and the "Seeking Immortals" recommended by Lin Nan is also very good, so Xie Simiao doesn't need to worry about quality at all, all he thinks about now is some specific operation problems.

Xie Simiao thought about it for a long time, and after discussing it with several of his assistants, he finally decided to use the method that Lin Nan said - hunger marketing.

Although Lin Nan's suggestion was finally adopted, Xie Simiao still didn't dare to play too much as Lin Nan said, but compressed Lin Nan's plan a little.

Lin Nan didn't say anything after getting Xie Simiao's final decision, he knew that it was very difficult to change the minds of these people, and it was already very good to make Xie Simiao's thinking about hunger marketing.

Fortunately, Xie Simiao is relatively young, and he urgently needs a certain amount of success to prove himself, so he will adopt the strategy of hunger marketing, if he is Xu Changtian, Lin Nan guarantees that Xu Changtian will never agree.

And the reason why Lin Nan told Xie Simiao this method was not really to help Xie Simiao, after all, he and Xie Simiao did not have a deep friendship.

The reason for this is actually more for the sake of fantasy literature, because for a relatively long period of time in the future, as the only magazine dedicated to fantasy literature, "Fantasy Journal" is equivalent to carrying all of fantasy literature in a certain sense.

For Lin Nan, who is bent on developing fantasy literature, it is very necessary to make "Fantasy Chronicles" popular, which is why he worked tirelessly to review and recommend, and even changed his plan to prepare a new book "Sou Shen Ji" specifically for "Fantasy Chronicles".

At three o'clock in the afternoon of May 1, the staff who had been urged by the call to urge the publication and were about to cry walked into Xie Simiao's office again with a bitter face: "Editor-in-chief, it's two o'clock, and most places in the country are out of stock......

It is a terrible thing to run out of stock throughout the country, because of the road, even if it is supplemented immediately, there are some places that will take a day or two to arrive even at the fastest speed, and if there is no additional issue, then those places may not be able to see "Fantasy" in three or four days.

This made this staff member not in a hurry, so he also came directly to Xie Simiao to find out what his boss thought.

Xie Simiao's body trembled slightly after hearing the report of his subordinates, his fingers knocked on the table, looked up at the clock hanging on the wall, took a deep breath and seemed to have finally made a decision, sat up from the chair and ordered the subordinates who had been waiting: "Tell the people below to prepare, and after half an hour, go!" ”

After coming several times and finally getting the order to leave, the depression on the staff's face instantly turned into joy, and after nodding at Xie Simiao, he hurried down to make arrangements.

After the staff left, Xie Simiao propped her hands on the table and closed her eyes, the game finally started, and whether it can succeed depends on the next.

At this time, the outside world has already exploded.

Under the popularity of "Fantasy" and Xie Simiao's deliberate actions, many places across the country have fallen into a situation of out of stock, which has also made "Fantasy" enter more and more people's field of vision.

What a terrible achievement is that a magazine that has just been published has actually sold out of stock?

A lot of news even reported on this matter, after all, the chain reaction caused by the out-of-stock of "Fantasy" is not small, and there is even a group of scalpers who resell "Fantasy", but the price is more than ten times or even dozens of times more expensive than the official, which can be said to be sky-high.

Over the years, this group of scalpers has sold everything, but it is the first time they have seen a book seller, and the police are slightly surprised after receiving the report.

Under this inquiry, the reputation of "Fantasy" is naturally a lot bigger, and it has also made a lot of headlines, of course, this is also inseparable from Xie Simiao's operation, otherwise those media will never unanimously say that "Fantasy" is good.

So from this point of view, Xu Changtian, as the editor-in-chief, may really be much better than Xie Simiao, but he may not be as good as Xie Simiao in other aspects, such as in terms of marketing and operation, compared with Xu Changtian, Xie Simiao is more suitable for today's environment.

Just when many book lovers complained because they couldn't buy "Fantasy", those who got up early to buy the book were naturally secretly happy, which may not be anything in normal times, but in the case of this large group of people who have not bought books, a sense of superiority arises spontaneously.

If you have a sense of superiority, you will inevitably show off, and if you show off in reality, you will definitely be beaten, so the Internet has become the best way.

For example, there are many people who post on the Mowen forum:

"Hey, make a cup of tea, lie on the sofa and read "Fantasy", it's really cool!"

As soon as these words were spoken, they were naturally sprayed by many people who didn't buy books, and replies such as "The landlord is funny", "Show off your death early", "Will you die if you don't show off" and other replies immediately put it on the top page.

Of course, there are also hatred values that are not so high, such as someone who said: "Oh, NTU's new book, take a look!" ”

Immediately, more book lovers asked what their most curious Nanshan Yi's new book was about.