readx;

As a result, Xiao Rankong has a group worth trillions of Hong Kong dollars, but he still has no choice but to raise funds by selling. Pen? Interesting? Pavilion wWw. ｂiquge。 infoOther subsidiaries are certainly rich, but everyone has to develop, and they can't be used casually.

Xiao Ran is clear about this, and he is willing to sell one of the two oil fields controlled by Russia to Sinopec if necessary. That deal alone is believed to have brought the Phantom at least $8 billion in profits.

Wei Dongling pondered for a moment, he was calculating whether the money was enough to spend: "I think it should be about the same, most of the companies I fancy this time are just starting out, I believe that this money may not be spent!" ”

After speaking, he handed Xiao Ran a piece of information, which was the acquisition target. Of course, the so-called acquisition is not a full-fledged acquisition, nor is it for the sake of holding, but for profit. Because Xiao Ran and Wei Dongling suddenly discovered that the money of the Phantom Company was invested in very important places, and those could not be sold, they both thought that it was necessary to make some other investments to turn around.

On this list, Xiao Ran only saw a few familiar names, including Motorola and Intel, as well as Siemens. Xiao Ran hadn't heard of anything else. However, he believed in Wei Dongling's vision, in fact, the success of the phantom over the years was enough to prove Wei Dongling's vision.

Xiao Ran still knows Wei Dongling's acquisition ambitions, and he wants to control some of the shares of Motorola and Siemens. In the future, if there is an opportunity, it will launch a battle for control, and when the time comes, these electronic and other companies will be included under the Phantom to form a powerful industrial chain.

Xiao Ran had no reason to object, especially after seeing Motorola and Siemens, two well-known companies. This list is completely Wei Dongling's investment in high-tech industries such as information and communication technology, and Xiao Ran is not involved in it at all, he does not have this vision.

In the future, the companies on this list have made a lot of money for the Phantom, which is naturally not mentioned. The only mistake was the other two companies, in which the Phantom controlled 20%, but in the end, it happened suddenly, and because of Wei Dongling's negligence, the Phantom's investment in them lost one billion dollars.

However, Wei Dongling quickly became the largest shareholder of the two companies, sent someone to take care of it, and spent three years operating before selling the two companies, making more than $10 billion for the Phantom. Of course, that's all for later.

Most of the courtiers who appeared in the afternoon meeting were the Phantom's old courtiers, and now they were all famous people in the business world. After greeting everyone and entering the conference room, and after everyone sat down, Xiao Ran began to make more specific decisions specifically for the entertainment and media industry.

After the reorganization of the group, Wei Dongling and Xiao Ran are now much more relaxed, and for the strategies of other flagship companies, especially in terms of network application technology and electronic technology, Xiao Ran and Wei Dongling only gave a few words as the development direction: cutting-edge, fashion, packaging, and promotion.

Now is the time for them to make decisions on the entertainment and media industry, Wei Dongling sat next to Xiao Ran and turned the pen in his hand, glanced at the old courtiers and said with a smile: "Since everyone is here, then the meeting will begin." As you can see now, social technology is progressing very rapidly, and in terms of information technology and personal computers and networks, these will become the focus of the future! ”

"As an entertainment media company, it is necessary to introduce all this. Bai Pengfei, you see that the company has invested less than hundreds of millions of Hong Kong dollars in Yahoo, and now Yahoo has made billions of profits for the company as soon as it goes public. Wei Dongling smiled at Bai Pengfei, who was calm on the side: "Therefore, as the focus of the company, Shuxiang must develop this aspect." In the future, the Internet will become a new means of information circulation, and the newspaper industry will be affected to a certain extent, which is why I asked you to sell some newspapers! ”

"Is it really that powerful?" Bai Pengfei was very confused, and couldn't help but retort: "But, Mr. Wei, according to the survey, it will take at least five to ten years for any technology to mature and promote. I believe that network information technology will become one of the means of media information in the future, but it is unlikely to be so fast! ”

"It's hard to describe this feeling...... Wei Dongling laughed, and pointed to Xiao Ran, who was smiling and silent: "When Mr. Xiao told me this judgment a few years ago, I didn't believe it. Even when I bought Dell, I objected. However, now you and I can't disagree, Dell alone, our investment of less than 100 million dollars, has now become billions of dollars. ”

"Think about what Cisco does. In the past few years, Cisco has developed rapidly, and the company has also made a lot of money on it! Wei Dongling sighed very much, last year he persuaded Xiao Ran to sell some of his shares in companies such as Dell and Cisco, but this year, those stocks are still soaring: "You and I have to admit that times have changed." ”

Xiao Ran coughed lightly, stood up, and glanced at the electronic screen behind him: "Times have indeed changed, because of the rapid popularization of personal computers, the existence of the network will connect the world. If we can occupy the platform of online entertainment media in advance, we will be able to have our own place in the future, otherwise we will be eliminated by the times. ”

"When it comes to cutting-edge technologies such as electronics and computers, the time to replace them will be shorter and shorter. In terms of promotion, it will be further shortened because of the existence of the network. Xiao Ran smiled faintly: "For example, the mobile phone produced by Nokia, I am afraid that everyone has it." But in the past two years, have you noticed that your mobile phone is getting smaller and smaller? ”

"This is the change of the times, as the flow of information increases, the growth and maturity period of each product will become shorter and shorter, and the effect that can be achieved will not last long." Xiao Ran smiled, he suddenly found that he was off-topic, but others didn't notice this: "Of course, as long as we have the core technology, then we can package it in the periphery, so as to change the tricks to promote and sell!" ”

"That's what we're talking about today, packaging!" Xiao Ran looked around, staring at Bai Pengfei with his hands on the table: "Pengfei, if you are replaced, what will you do?" ”

"I ......" Bai Pengfei was stunned for a moment, quickly conceived it in his mind, and quickly gave the answer: "If it is the TV industry, I will choose richer content and cooperate with all aspects to achieve the packaging effect!" ”

"Big mistake...... Xiao Ran smiled and waved his hand: "The packaging I am referring to is by no means packaging in a narrow sense, but in a broad sense." What is that? It's fashionable. We don't need to be too forward-looking, too avant-garde, but leading the fashion, this is the core strategy of entertainment media. ”

Everyone was stunned, Wei Dongling signaled to Xiao Ran's new secretary Han Yun, and Han Yun got up in agreement. The shape of Xiao Ma in "The True Color of Heroes" appeared on the electronic screen, Xiao Ran sat down, and Wei Dongling explained: "If everyone doesn't remember their surnames so badly, you should remember that after Fa Ge's film was released, sunglasses and windbreakers began to become popular. ”

Bai Pengfei and the young people in their thirties all smiled, they were just as obsessed with life and death at the beginning, and the windbreaker, sunglasses and toothpicks were all fully matched. Suddenly, Bai Pengfei and the others all understood what Xiao Wei and the others meant, and suddenly realized.

Seeing their expressions, Xiao Ran nodded to Wei Dongling with satisfaction: "I think everyone understands what I mean, this is fashion, and what this film does is to lead fashion!" When the information revolution comes, at that time, we don't need to blindly promote, only need to use appropriate and ingenious means, it is enough to make the product quickly promoted! That's where fashion comes in! ”

"And what we need to do is to lead the fashion and let the world be silently influenced by us!" Xiao Ran stood up straight and glanced at everyone, and said slowly: "Phantom is the most complete cross-industry group in the world, and various seemingly different and unrelated industries will become an important part of this fashion-leading strategy, which is exactly what we are trying to create." ”

"However, there are many kinds of fashion, what do we want, what do we want?" Wei Dongling and Xiao Ran's cross talk was very interesting, he glanced at everyone, and stopped his eyes on Liu Chun and Cheng Yawen, the new manager of the planning department: "Xiao Liu, Xiao Cheng, what do you think we should want?" ”

Liu Chun hesitated, as the general manager of the most famous film production company in Asia, his ability is certainly sufficient. However, Wei Dongling's question is too general. Cheng Yawen is Han Long's assistant, since Han Long went to the world, she has been a manager, she thought about it for a long time, but she still couldn't get an answer.

Xiao Ran smiled, the rest of the things will involve movies, and from his point of view, it is undoubtedly more convincing. He stood up and walked around a few times, and came behind Liu Chun: "Liu Chun, what do you think of Hong Kong movies?" I mean the pros and cons in a broad sense! ”

"Flexible enough, flexible enough, and free enough, I don't think this can be said in a moment!" Liu Chun came up with the answer almost without thinking: "As for the shortcomings, I think it should be the lack of a culture, a culture of its own." ”

Xiao Ran nodded appreciatively, being able to quickly give such an answer is really an outstanding talent. Hong Kong films lack a cultural heritage, which is a fatal flaw, and it is also one of the hidden advantages of Hong Kong films. Hong Kong has absorbed cultures from all over the world, forming a very unique thing.

And it is precisely because of this unique thing that Hong Kong films can be quite popular in other countries. Because it has such a meaning, it is irresistible. Of course, this doesn't mean that you can't be appealing without this taste, which is secondary after all.

Xiao Ran thinks that in terms of system, the Hong Kong film industry has embarked on a different path from Hollywood, that is, the director-centered system. Hollywood is a producer system, and all positions revolve around producers, and only super directors like Lao Si and Lao Lu can be free from interference.

In the first two or three years, Xiao Ran considered how to make film creation more free and more in line with the situation of Hong Kong films. And when he finally believed that the director's free creation trumped everything, he basically formed the core of the director-centered system.

After the phantom gradually became bigger, Xiao Ran began to see farther and broader places, and he had to come up with a system that was more conducive to movies. Hollywood's set is not unworkable, but to a large extent it kills the director's creative hope.

So, in 90 years, Xiao Ran gradually conceived the system of the director center. The three major positions of director, as well as planning and production, are the most important places of this system. The director is the core, the producer is assigned by the planning department to do the pre-production and money management, and is responsible for chores, and planning is a kind of supervisory position.

To take the simplest example, such as Xiao Ran's "True Colors", this is a literary film, and the planning basically doesn't matter. If it is "The Legend of the Car God", then the planner must supervise that the film will not be smashed, and if it is a commercial director, he will also discuss with the planner how to shoot the next scene to attract the audience.

Therefore, this system is undoubtedly very effective, at least much stronger than Hollywood's producer-centric system that completely controls the director's hands. In this way, it can ensure that the director's creation has enough space to inspire inspiration, and the planner is only responsible for supervising that the commercial film is not made into a literary film, or is too dull or so on, and basically does not interfere with the director. Even if it is interference, the director can completely dispense with the planning suggestion.

So, in these years, Xiao Ran first inadvertently embarked on this road, and then began to prepare for such a system. Today, the producer system of Xinyicheng and Mak Dangxiong Studio no longer exists, and only the director-centered system that is gradually maturing remains.

It is this system that has attracted many directors from places such as Sakaben and South Korea over the years. Coupled with the importance of other roles here, foreign filmmakers have flocked here, including European directors such as Lou #8226, who had already set up a film production company in Hong Kong with Phantom's investment. This is also one of the reasons why Xiao Ran is confident that he can make a rapid transformation of Hong Kong films after the mainland rejects Hong Kong films.

In such a situation, the flavor of Hong Kong films can be said to be different. This made Xiao Ran have to think that Hollywood is promoting the freedom and openness of the American middle class, relying on this set to gain status in the world, although Hollywood films can't compete with Hong Kong overseas, but this kind of similar culture and style is necessary, at least with a similar core culture.

What is the core culture of Hong Kong films? No one can give an answer, because none of the answers are correct, and the only fast food culture that is slightly close has been slaughtered in infancy. So what kind of core culture should Hong Kong films have? This is something that Xiao Ran is thinking about, in terms of culture and publishing, he has already paved the way for the audience to accept the oriental culture, and now the only thing that is lacking is the core culture.

What are the consequences of a region or country's films without a core culture? Just look at European movies to know a thing or two. What if you don't measure a core culture that is influential, or rather infectious? Indian movies are definitely popular enough in the local area, following the Indian culture, but they have hardly broken out of their own country.

It's very simple, this core culture must not only be able to adapt to itself, but also people from other countries and regions to be able to adapt. If not, then everything Xiao Ran has done for Hong Kong films will be in vain, because everything is just promoting Ming Cook and freedom.

However, the trick of Ming Cook and Freedom is not necessarily only available in the United States, and if everyone's definition is different, the connotation will naturally be different. What is the essence of Chinese culture? Confucianism or something else?

Xiao Ran thought, it doesn't matter what it is, the key is that Chinese films must learn to package, package their own culture with open cooking and freedom, and promote all of this. And when people accept it, then it means accepting everything.

Turning countless thoughts in an instant, Xiao Ran smiled at everyone and said lightly: "We want to package Chinese culture with bright cooking and freedom, so that it can form a fashion, then, by that time, the company will rule the world in the true sense!" ”