Chapter Thirty-Eight: Getting on the Right Track
Time passes day by day, a month of time is fleeting, time into the beginning of October, the rapid expansion of Renren in this month intensified, at the end of September, Renren registered users exceeded 100,000, while the number of online users also exceeded 10,000, at the beginning of October, the number of Renren increased to 140,000, in one fell swoop will be the university in the university town into its own, with Renren, in the university town is already a most in thing, by the students sought after by the degree is not inferior to QQ, according to statistics, Among the registered users of Renren, the average time to log in to QQ has reached half of QQ, which is really a rather scary number.
Renren is expanding rapidly, in addition to Wang Zhengfei and a few people are very happy, the happiest is the original Wang Zhengfei's magazine boss, they are advertising on Renren, the faster Renren develops, the better the advertising effect of their magazine, it turns out that his seemingly marginal advertising has been completely worth the cost, this month's magazine sales have increased by forty percent on the original basis, it can be said that everyone is happy, now a month's advertising contract expires, the editor-in-chief has made up his mind, To increase advertising investment, 50,000 yuan was able to make the banner advertising in the most obvious place, but now, it is estimated that it can only be advertised in the general position, with the rapid expansion of Renren, there are already some companies looking for advertising.
From the beginning, I had a headache for advertising and couldn't pull advertisements, but a month later, several companies came to ask for advertising, and the speed of change was so fast that Xu Jiahao and others were a little caught off guard.
Compared with a month ago, Renren didn't even have room to choose advertising at that time, but now Renren can calmly choose advertising.
However, Wang Zhengfei has already told him not to put any advertisements in, otherwise it will ruin the image of the entire Renren.com, and the number should not be too much, occasionally a few advertisements, users may not feel anything, but once the number is too much, it will only make users feel annoying, and it is very annoying.
There is also a harvest, that is, the membership system launched by Renren has been fully recognized, and there are still many users who are quite dissatisfied with Renren's practice of dividing users into three, six, nine, etc., why do others enjoy more services than themselves.
But in the end, I accepted the facts, after all, people paid for it, and it seemed natural to enjoy more services, and it was later found that after the introduction of the VIP system, the services they can enjoy now have not been affected, and eventually some of them have joined the membership program.
And most of the users quickly accepted the membership system of Renren.com, after all, this is not forced to join, and it is ten yuan a month, ten yuan is really not a lot of money for current college students, and you can save it without eating.
And after joining the VIP program, you can enjoy the latest gift system, a variety of beautifully designed, unusually dazzling all kinds of small virtual gifts immediately sought after by students once launched.
College students are the most fashionable and novelty-loving group, and now they can have such cool virtual items, can they not like it?
And these gifts can also be given to friends during the New Year's holidays, which is not expensive and saves money.
Of course, these gifts also have to be bought with money, not included in the ten-dollar membership fee, but the things are not expensive, and they are definitely within the affordability of college students.
This is Wang Zhengfei's plan, anyway, it's not to force others to buy it, but if you open a membership, can't you buy a virtual gift? Otherwise, why are you doing it? When someone gives you a beautiful gift, you can't accept it peacefully, right, and you have to pay attention to a courtesy!
Wang Zhengfei wants to use such a ring to drive the consumption of college students!
The effect is quite obvious, although it is only the first month of the launch of the gift system, and the virtual gift is not too expensive, usually a small gift is one cent, but relying on the sale of endless small gifts, Wang Zhengfei still earns more than 100,000 yuan a month, but this money, he has not yet covered the heat and invested in the expansion and development of Renren, he is still a poor egg.
Now that the development of Renren is on the right track, the next step is to expand the sphere of influence of Renren from the university town to the universities of the whole city and even the universities of the whole province, and then use this as the base point to radiate the whole country.
Of course, when seizing the province's universities, in several first-tier cities, Yanjing, Shanghai, Shenzhen, Tianjin and other cities to seize the market should also be launched at the same time, while no one has noticed and entered now, seize these places.
As we all know, the popular trend of these big cities has always been the vane of popular culture in various cities across the country, as long as it has a firm foothold in these cities, then it is only a matter of time to win the national market.
Of course, all this is still a plan only on paper, because there is no money.
After each round of rapid expansion, Wang Zhengfei will face the problem of lack of money, and the previous tens of thousands of yuan can solve the urgent need of a moment, this time if you want to seize the province and some of the country's first-tier municipalities, and even to seize the national market, the huge funding gap is enough for Wang Zhengfei to grab his hair.
The easiest way is naturally to wait for the venture capital to find itself, according to the speed of development of Renren, it is only a matter of time before the venture capital is found, they are not blind, on the contrary, their sense of smell is extremely keen, and it is impossible to be indifferent to such a big cake.
To be honest, Wang Zhengfei is unwilling to give up part of the company's equity to those venture funds, although there are half pros and cons of doing so, no one can say whether it is good or bad.
However, Wang Zhengfei can't manage it for the time being, another thing is imminent, that is, the "Han Tianzi 2" that he participated in before is finally going to be completed, and the crew has sent a notice for him to participate in the press conference for the finale, after all, he is also a very important supporting role.
Wang Zhengfei has no way to refuse, first, the crew has always taken care of him, and he is embarrassed not to go, and now it is also during the eleventh day, there is no reason for him not to go.
So after thinking about it, Wang Zhengfei still bought a ticket to Shanghai, and then transferred to Hengdian.
is about to go to Hengdian for the second time, Wang Zhengfei is still a little excited, it is here, the starting point of his career.
But I didn't think that this time I would embark on another road!
End of Volume II
――――――
Some people say that the book group of this book is difficult to find.,Then I'll say it again.,QQ group is:96491353
Seeing that the collection number has just broken 3,000, I am entangled! The application for Sanjiang failed for the second time.,I'm ready not to go to Sanjiang.,This book collection can be more than 10,000 I see it.,The big guy is giving a little bit of power.,I'll recommend it tomorrow.,Awesome!
There is a third watch at ten o'clock, everyone pay attention to watching!
;