Chapter 274: Phantom Weakness
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The prime time of summer vacation is common to the global market, and the Spring Festival is a schedule that only exists in Chinese areas. Pen ~ Fun ~ Pavilion www.biquge.info Therefore, for a company with a global vision like the four giants of Hong Kong, the summer vacation schedule is definitely a place that is bound to compete for it.
It is no exaggeration to say that since 1991, the annual global box office champion of Hong Kong films has been born in the summer vacation. Today's top ten box office in Hong Kong this year, the lowest is more than 30 million, and it is common for it to be as high as 40 million.
If it comes to the top ten Hong Kong films in the world, the lowest last year reached the threshold of 800 million Hong Kong dollars, and the highest "Jurassic Park" reached 7 billion Hong Kong dollars. Under normal circumstances, those who can enter the top ten global box office of Hong Kong films in the year are all billions, and at least eighty percent of these were born in the summer vacation.
This makes it difficult for the four major companies to regard the summer vacation file as a battleground for soldiers, and they put the most important films in this schedule every year. And Xiao Ran comes to the Phantom Mobilization at this time every year, and all departments and subsidiaries such as the marketing department, the planning department, and the distribution department fully cooperate to make a super show.
However, don't underestimate the current competitiveness of the other three major companies, their current market value is certainly not as high as that of Phantom, but that is because they are not involved in other industries, and they are not Fortune 500 multinational groups like Phantom.
In terms of competitiveness in terms of movies alone, it's really not covered, the year before last, Phantom almost lost the annual box office champion for seven consecutive years because of the box office fiasco of a major play. After all, making a movie is not a big business, it will necessarily be good at the box office, and sometimes no one dares to predict it.
This time, the four major companies joined forces to encircle and annihilate, which is indeed the two blockbusters of China Film and "The End of the World". Since mainland films want to do it without Hong Kong, they must be tested, and if they can't even compete at this level, then there is really no need to play anything else.
Taihang first launched Cheng Long's "Super Police", Cheng Long is a free body, and he can shoot wherever he wants. However, when Phantom acquired Golden Harvest, it took away the film library and did not leave it to Lei Kaitai.
As a result, the Phantom did not plan to open this drama for the time being, and Lei Kaitai had to discuss with the Phantom to obtain the filming rights in a cooperative way, and according to the agreement, two years later, the copyright of the film will be completely attributed to the Phantom.
Since the Phantom intends to snipe at the film and Hollywood, in this summer vacation, it is naturally the key and important to launch the Phantom's ace dramas "Spy 3" and "The Legend of the Car God". At present, only the Phantom Company can have the strength to launch two major dramas in the summer vacation, and other companies obviously can't do it.
When it comes to the two series of "Spy Change" and "The Legend of the Car God", although these two series have only released three films combined, the box office created worldwide is about to reach 10 billion Hong Kong dollars. After Sihai obtained the copyright, the sales of peripheral products were as high as 3 billion Hong Kong dollars, not to mention the sale of image royalties and the like.
It is no exaggeration to say that these two series, which can directly target a global audience, have become the treasures of the Phantom, the chicken that lays the golden eggs. Especially for "Spy Change", the planning department has decided to continue filming this series. The method used is similar to 007, however, the protagonist will die, and after he dies, there will be a new agent with the code name of this spy to complete the sequel.
And "Spy 3" is ending the story of the first three protagonists, the key is the fourth, as long as the fourth part can be popular, it can definitely be filmed for as long as 007. Unlike 007, the "Spy Change" series takes the realistic route.
As for "The Legend of the Car God", Xiao Ran doesn't know much about the rest, but he knows one thing, the planning department is now preparing the script for the fifth part. In fact, these films have been adapted into screenplays and novels, and sold worldwide.
Speaking of novels, we can't fail to mention "Harry Potter", which has been successfully launched by a publishing house in the UK. Moreover, the copyright has been taken by the Phantom Company. In fact, Phantom has already won the rights to adapt many novels and comics and video games, but not yet all of them have been filmed.
The "God of Gamblers" series is now more than three, although the third part has not yet started filming, but the planning department is already preparing for the fourth part. They tried to portray Gao Jin as a legend, of course, mainly to make money. As for "The Saint of Gambling" and "The Gambler", it is basically over, and these series will not be filmed again in the future.
In addition, there are also the "Three Heroes of the East" series, which is gradually becoming popular abroad, and the "Jurassic Park" series, as well as several other series that are relatively B-level production level. If Xiao Ran and Wei Dongling are said to be incompetent, the Phantom only makes a few sequels every year, and they all make the same money.
It's a pity that Xiao Ran really wants to let the Phantom control more than ten A-level productions and five B-level production series, and the planning department still has the urban fantasy-themed series he created, a Taoist series, and a monster series. Xiao Ran originally wanted to direct the urban fantasy himself, but he didn't have time, so it was directed by Xu Kelai, and filming just started.
Many times, sequels can be seen as the difference between a large company and a small company, as if Hollywood's Big Seven control many sequel movie rights. MGM is gasping for breath with the 007 series, and now the Phantom is definitely a global film company in terms of qualifications, popularity and strength.
In this summer vacation war, it was obvious that before it started, China Film lost. Last year, the total annual box office in the mainland was 3.8 billion, and there were at least three films that could grossing more than 100 million yuan in the mainland every year, and Phantom accounted for at least two. Before the war, China Film chose the wrong director Wei Changqing, what to fight?
Therefore, we can easily come up with an answer, the four major companies are not so much sniping in the shadow, but in sniping "The End of the World". If you want to defend your own turf, you must show your strength to let the other party get out. The four major companies that have united have used this method to hit Hollywood and local films with blockbusters, and now Hollywood's market in Asia has shrunk too much, and any more shrinkage is equivalent to none.
As long as it can snipe "The Outlaw", it means that Hollywood's first step into the Chinese market has been defeated. Actually, this is also conceivable. If the local film is good enough, then people will choose to enjoy the national movie, which is a very correct fact.
At this time, at the headquarters of Warner Corporation in Hollywood, Turner, who was in a somewhat happy mood and worried, was talking with Tielong. Tielong looked quite confused, and it was all on his face: "Mr. Turner, I don't understand, why did you lower the price and give the first round of release rights to China Film Company." ”
Turner smiled slyly, and then invited Tielong to sit down before saying, "Why can't you lower the price?" I'm like Xiao Ran, working hard for the artistic exchange of Eastern and Western films! ”
Bullshit Art Exchange! Tie Long cursed in his stomach. He may not have known it before, but now that he has become a screenwriter, he knows that Westerners are like sucking blood, eager to suck any profit into their mouths, where is it possible to deliberately lower the selling price.
However, he obviously knows his position very well, and he is just a small screenwriter before the two major companies plan to confront Xiao Ran. Unless the two leaders found the opportunity and decided to deal with Xiao Ran, he was qualified to speak arrogantly from the perspective of a collaborator, because he knew Xiao Ran, and this was his capital.
For Tielong, this is a sad thing, if a person is so degraded that he can only be valued because of the existence of his opponent, then there is not much point in this person's life. So, he told himself that he had to take advantage of this time and try to get what he wanted.
Now he was not in that position, so he could only speak in another capacity: "Mr. Turner, I don't think you have any reason to give up the profits you could have made!" Isn't it? ”
The dragon stared silently into Turner's eyes, trying to find some useful information in those blank eyes. However, he was disappointed, how could the old fox Turner let him easily see what he really thought.
"Why not, profit is just money, don't you think I don't have enough money?" Turner asked with a smile, even fools could see that he had ghosts.
Tielong knew that there was no need to ask any more, and it would be in vain to ask any more. The question is, what exactly does Turner want to do? Not only "The Outlaw", but also the films that Disney and Warner are talking about with China Film have similar actions.
The Achilles' heel of Xiao Ran that he pointed out to Turner and Lao Mai was that it was the mainland market! As Tielong, who had worked hard to study Xiao Ran's road to success and used it as an example of his pursuit of success, he discovered an extremely peculiar thing in the process of research.
That is, since Xiao Ran officially took control of the Film Association, he has always been inclined to the mainland market in terms of strategy. Even in recent years, many of Phantom's films have been filmed and filmed in the mainland, while Phantom has only one rented cinema in Hong Kong, but has invested in two major cinema cities in the north and south in the mainland.
And Xiao Ran's entanglement in the censorship system is almost a thing that many people in the industry are aware of. With Xiao Ran's identity and status, coupled with the global status of Phantom, if you want to develop in Hollywood, it will definitely not be a problem. But why does Xiao Ran have to be so entangled in the mainland's censorship system?
Based on the strategies of exchange students and other aspects, Tielong judged two years ago that Xiao Ran wanted to move the focus of his film career to the mainland, or use Hong Kong as a base, and the support point was the mainland. If the Phantom loses the mainland market, what kind of blow will it be? He didn't even need to imagine it.
However, this is not the biggest weakness of Xiao Ran he is referring to, the most fatal heel he refers to is another place, as long as he loses that person, the Phantom Empire will definitely fall into chaos. It's just that he didn't say it, because that was his last trump card. However, since the news of the Phantom's reorganization into the Seven Flagships reached his ears last year, he had a vague feeling that this weakness was likely to no longer be a weakness, and this was the reason why he didn't say it.
Tie Long doesn't understand, this doesn't mean that Xiao Ran doesn't understand. When Xiao Ran received this information, he thought hard, what was the purpose of lowering the price? Businessmen are profit-seeking, which is somewhat contrary to what happened.
It is certain that there must be a lot more than that loss in the Chinese market. What exactly are the benefits? This is exactly the question that Xiao Ran wants to think about. The mainland market is obviously worth excavating, and perhaps Turner wants to attract China Film through this way and lay a foundation for themselves in the future market.
If it were Xiao Ran, he would do the same, just like when he asked Sihai to make smuggling videotapes. However, Xiao Ran obviously smelled a wisp of conspiracy in this, and for an expert in strategy, he was naturally extremely sensitive in this regard.
If you get the mainland market, you will get huge profits, but what else is hidden behind this? At this moment, Xiao Ran grabbed an inspiration, what is it? What is it? He searched quickly, yes!
Xiao Ran thought of why, but his brows couldn't help but furrow deeply. If he is not mistaken, the intention behind Warner and Disney's move is to dominate the Chinese market just like Hong Kong films dominate the Asian market, and gradually force Phantom and even Hong Kong films out of the market.
What would that do to the Phantoms? Xiao Ran thought hard that if the political axes of various countries at that time introduced their own film protection policies at the same time, the market for Hong Kong films would definitely be hit strongly at the first time, and the market would shrink in an all-round way.
Of course, this is not enough to make Hong Kong films lose too much in overseas markets, but if they are launched at the same time, if Hong Kong films cannot be controlled, coupled with the loss of the mainland market, it is very likely to fall into a crisis of collapse.
I can't help but admit that this strategy is very vicious, and even very hidden. If Xiao Ran's ability to play tricks and strategies was a little weaker, he would definitely not be able to see it. Moreover, Xiao Ran felt very lucky after breaking out in a cold sweat, and if Turner hadn't lowered the price, he might not have seen it.
Turner's reason for lowering the price is very simple, he wants to try to give China Film more benefits, so that China Film can demand ten more or twenty more films from the Chinese political axe under the huge benefits. At that time, an average of two blockbusters were bombarded in turn every month, and to say that there was no market was definitely a fart.
(To be continued)