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Chapter 308 Word of Mouth

Based on the good reputation of Chinese kung fu movies in Hollywood, Wang Zhengfei's "Qin Shi Mingyue - I" has just appeared in the United States and has attracted the attention of many kung fu movie fans, even if it is not Chinese, there are many kung fu movie fans of all ethnic groups in North America alone, and this kung fu film seems to be the only thing that Chinese movies can handle, and the rest, it seems that it has not been very powerful, or because of humanistic culture and other reasons, it has been difficult to get mainstream recognition. Pen ~ fun ~ pavilion www.biquge.info\ [all in the *library* book.. ss.\]

Coupled with Lionsgate's hard publicity, this is a rare large-scale investment by Lionsgate, generally speaking, it uses tens of thousands of dollars to acquire some small-cost movies, and most of these movies are basically loss-making, that is, they have very little profit, and there is no need for publicity at all, even if there is publicity, the total cost of the film is only a few million dollars, and there is not so much budget for them to promote.

And for this movie, Lionsgate has no place to invest in the early stage, although generally speaking, this kind of publicity is jointly responsible for the producer and the distributor, and in many cases, the producer is still responsible for the lion's share, but now Star Entertainment has no foundation in the United States, and it is really a bit difficult for them to be responsible for publicity, and theoretically, the distributor is also responsible for publicity.

So in the end, it can only be Lionsgate Films, but for Lionsgate Films, it is also a loss-free deal, anyway, they don't need to pay for the shooting, and they will definitely not lose, according to the proportion of sharing, whether it is more or less, they generally will not suffer, even if it is a poor box office performance, then Xingchen Entertainment will naturally only ask for 100%, or even only 5% box office dividends, they will definitely not lose, and even make a small profit, if the box office is a big hit, even if it is divided into Xingchen Entertainment, They can still be said to have made a lot of money, after all, they put it bluntly, in fact, it is a distribution company, where they really pay money, they don't need to make a move, so they can occupy more than one percent of the dividends, where to find this kind of good thing, even if the dividends are given to Xingchen Entertainment, the income is far beyond their imagination, and it can be said that it is full of money.

For both parties, it is a business that will make sure that they do not lose money, and how much they can earn does not depend on the amount of dividends, but on whether the quality of "Qin Shi Mingyue" is good enough and whether it can attract American audiences to enter the cinema, that is to say, the success or failure is still on "Qin Shi Mingyue" itself.

However, Lionsgate still has confidence in this, and the white wolf with empty gloves for so many years naturally has its own set of experiences, especially "Qin Shi Mingyue - I" swept the box office of 200 million US dollars in Asia, which is already a miracle, the box office of more than 200 million US dollars, even in the North American box office, can also squeeze into the top few of the annual box office, let alone in Asia, the only place in Asia that can make Hollywood really look at Japan is this place, Although the Chinese market says that the Chinese market is becoming more and more valued every year, but think about it, it feels a bit of a suspicion of boasting, and the total box office in China is only more than 300 million a year, which is about the same as the box office of Hollywood blockbusters, how can it be said that it is becoming more and more valued.

Although the number of movies in each place is different, especially if you get a movie with obvious cultural characteristics, it is not deciding. The people at Lionsgate are still confident, and if they don't even have this vision, they just plug in their own eyes.

In fact, just as Lionsgate thought at the beginning, "Qin Shi Mingyue - I" immediately won the support of quite a few Americans when it was released in the United States, and there are still many Americans who like Chinese martial arts films.

Just by looking at Chen Long and others in the United States, they are actually mixed well, especially Jet Li, when they are mixed with a fork, there are even Hollywood bosses who kneel down and beg him, which can be seen.

However, most kung fu movies are actually replaced with the appearance that the performers are Chinese, and they are still Hollywood blockbusters in their bones, and most of them are followed by a white protagonist next to the Chinese protagonist, although it is not as dazzling as the Chinese protagonist, but at least it is evident that it occupies the position of the protagonist, and the psychological advantages of white people over other colored people can be seen everywhere.

There are no martial arts films from China, such as Ang Lee's "Crouching Tiger, Hidden Dragon" but maybe foreigners can't see it, feel that this is already very classical, very oriental, but in the eyes of Chinese, it is simply a typical film that caters to the aesthetics of Westerners, exaggerating a little is bullshit, not to mention the previous "Wuji", "Night Banquet" or something, but also to carry this forward to a ridiculous point, move the Western kind of small country and widow-like struggle to China, put on a layer of Chinese skin, it is a magic blockbuster, However, it is more than enough to scare the Chinese, and it is more than enough to bluff those foreigners.

And "Qin Shi Mingyue - I" is different, it is a completely authentic Chinese domestic film, there is no foreign Hollywood-style way of telling, pure Chinese style, this is also the reason why Wang Zhengfei did not have much confidence at the beginning, it is too Chinese, and it is expected that this film in China and even East Asia will be very popular, but it is not much sure whether it can win the love of Americans in the United States.

Although Americans claim to like martial arts movies very much, they must first be able to conform to their aesthetics, just like Chinese people, although many people like to watch Hollywood blockbusters, but in fact, they are just watching a stunt, and they are really speechless about the plot of Americans, which is basically a pattern, that is, the brainless Americans have saved the earth today, and they have to continue to save tomorrow, as if the world is going to be destroyed if the Americans leave it.

However, Wang Zhengfei still underestimated the degree of Americans' obsession with Chinese martial arts films, although Wang Zhengfei, a director who almost has no popularity in the United States, directed his works, and quickly gained widespread love.

In just one month, the box office in North America exceeded 100 million, and the strong momentum even crushed several blockbusters that were released at about the same time, and even won the box office champion for a week before being driven down.

This is a unique thing in the history of Chinese films, and it is rare for a foreign film to occupy the box office champion in Hollywood, even if it refers to a one-week box office champion.

can't help but arouse the exclamations of countless American filmmakers, an exclamation, you know, it is impossible to make these proud Americans admit this fact.

And "Qin Shi Mingyue" achieved such good results in a serious summer file, and was able to defeat "Mission Impossible", "The Da Vinci Code" and other blockbusters to reach the box office champion in the case of strong players, which was only a flash in the pan at the time, but I didn't expect it to last for eight days, until Chapter 308, which attacked the status quo of Hollywood.

There are even many people who are sensationalizing and shouting what Chinese movies have risen, and Chinese movies have invaded Hollywood, in order to gain the attention of the public and expand their popularity and sales.! ~！ （)