Parallel goods are not copycats, nor are they fakes, and are generally referred to as smuggled goods.

Under normal circumstances, the price of genuine comics is not much different from that of pirated comics. Unless pirated comics cut corners to the point of outrageous readers, only then pirated comics will be cheaper to produce than genuine comics. However, no one would buy a pirated comic that is shoddy, mimeographed, and even has the wrong page layout.

In addition to the author's manuscript fee and labor cost, genuine comics are actually mechanized and mass-produced, and are printed on "regeneration paper", which is extremely low-cost. The more you sell, the more you produce, the more you produce, the cheaper it is, and the cheaper it is, the more market it has.

In Tokyo, a city where prices are extremely high, a bowl of ramen costs 50 to 100 yuan, and a small bottle of Coke costs 10 to 20 yuan. At any convenience store or commissary in Tokyo, you can buy a manga magazine with a thickness of more than 100 to 300 pages for only 200 to 450 yuan (the lowest is 8 or 9 yuan, and the highest is 30 yuan).

The more people read magazines, the more people draw manga, and the more manga are submitted to thousands of companies in Tokyo. The printing plant starts printing 24 hours a day without stagnation, the recycling paper recycling technology is getting higher and higher, and the cost of paper is getting lower and lower. More people buy cheap comics, which gives birth to more aspiring cartoonists...... And so on.

This is something called the Liang surname industry chain.

The reason why genuine comics are so expensive in China. The first is that there is no huge and cheap industrial chain, and the second is still the same sentence - layers of exploitation, difficulties everywhere, and finally the bearer of the price falls on the consumer.

Limu's comics are produced in Hong Kong and have to be approved in China, and if you want to pass quickly, you have to honestly invite guests and send money. After the approval is passed, there is a second hurdle: "tariffs".

In fact, there are tariff barriers in every country, and it stands to reason that tariffs should play the role of "protecting local industries" and "improving local industries". It's a pity that the first task in China has been done very well, but the second task is a little unsatisfactory, simply saying "It's easy to collect money, but it's hard to pay!" The tariff on comics, which was supposed to be used for the development of comics, was not used......

In short, only collect money, don't spit money, and spit out is useless to the idea.

An American Mercedes-Benz can buy one for 20,000 to 80,000 US dollars, and even if the United States is a dishwasher, you can afford to buy a lowest-end Mercedes-Benz for a year. Excluding freight, Mercedes-Benz should be sold for between 160,000 and 640,000 yuan when it comes to China without tariffs, but under the effect of tariffs, they have increased to 340,000 to 2.5 million. Domestic dishwashers should be able to buy a lowest-grade Mercedes-Benz after 30 years.

It is not difficult to see the importance of parallel goods from the price difference during the period.

Riki has repeatedly emphasized that he supports genuine and author. In fact, in order to improve the domestic comic environment, only when the environment is good can people dare to open comic companies, only authors dare to draw comics, and the comic industry chain belonging to China can finally be formed. Otherwise, when I grew up, the comic author suffered a hard 2~3 yuan/page manuscript fee, and finally became popular with a comic, but the pirate dealer snatched the love.

As a common man, Riki didn't think about it so much before, but when his manga developed to this extent, he finally understood a truth, and if he wanted to become a great manga artist, it was not enough to work his own. It's like a small sapling in the city, and I want to become a big tree, but the soil and environment in the city don't allow it! Do you have to go to Amazon to grow? Alien species are not welcome in the Amazon!

Running out of a country with no athletes? The only evaluation is that this athlete is the result of genetic mutation, referred to as a freak.

An artist from a country where art is underdeveloped? If no other country recognizes its art, how can it recognize that the painter is an artist? Even if you admit it, you will think that his art is all foreign.

Therefore, Riki feels that the most important thing to draw his own original comics before achieving the ideal of a great manga artist is to create a good comic environment for himself and the country. The suddenness of enrichment can not only make one's original comics recognized, but also allow many domestic cartoonists who are looking forward to comics to grow better.

…… Only one rich land, a fertile soil, can eventually create a fertile and lush forest. For this reason, he even emphasized the genuine version in the 1/3 column of the single book, guiding readers to distinguish the difference between genuine and pirated comics. The dangers of piracy are stated in detail, and vaguely pointed out-

Parallel goods are the "clear road".

Therefore, under the earnest teachings of Limu, a "conscientious businessman" finally came to Hong Kong and specially smuggled the magazine "Shangguo Boutique" back to China to sell it for wholesale. Between genuine and pirated comics at the same price, which one will readers choose? Which side will the retailer choose? The answer is self-explanatory.

The president of SP successfully blocked the development process of the six comics of "Boutique" in the book, but did not notice the potential market of the mainland. Fueled by Limu, Shangguo Publishing House's genuine and parallel imports flowed into China at the same time, which dealt a major blow to domestic pirates.

However, the president of SP did not make a mistake, Shangguo Publishing House is aiming at the market this time, and the sale of a single book in January is enough to explain the problem. (It is said that the New Year is a new calendar, January 1-3, commonly known as Sanhe.) ）

According to the initial momentum calculation, it is definitely possible for Shangguo to catch up with the jump in terms of data. Of course, the sales of a single book and a magazine are not comparable, when has anyone ever seen a magazine sell 100 million copies?

Although the six comics of "Boutique" were blocked in the book, it is undeniable that the newly released comics in China have indeed achieved gratifying results, with a total sales of 10 million copies.

The sales of more than 12 million copies of each book are indeed not as good as "Steel Chain", and on average, 1,300 people only bought one of them, but the six comics together reached 10 million copies.

Chinese Comics ...... If you buy a copy, you can pass it on to the whole class.

Now (00 years), when China's comic culture has not yet emerged, spending money indiscriminately - buying a comic book will be scolded by your parents, and you have to secretly put it under the bed when you buy it, and you have to continue to be scolded if you accidentally sweep it out.

The bookshelves are full of "Exploring the Universe", "New Edition of Innovative Essays for Middle School Students", "Dream of Red Mansions", "Water Margin", "Romance of the Three Kingdoms", "Journey to the West", "Historical Records", "Dictionary of Practical Idioms", "Gone with the Wind", "Sherlock Holmes Detective Collection", "Jane Eyre (English Edition)...... Nima, who would dare to put Naruto on the shelf?

The shelves are full of the complete works of "Conan", "Hokage", "One Piece", and "Dragon Ball" like the book...... Then show off your reading to the guests who come to your home.

- This doesn't work in China!

Parents are not supportive, and the plaything is demoralized (family problem - fork).

Dozens of years old people still read comics, and my dad is really naïve (socio-cultural concept - fork)

Life is so difficult, let's save money, let's take a look first (objective economic issues - fork)

The purchase rate of 1/1300 per comic is already very worthy of Limu, and children in poor mountainous areas can't even afford to buy a dictionary. You buy a copy of "Qin Shi" and I buy a copy of "Jiuding", or several people pool their money to buy a copy to read, or wait for the school library to buy it and borrow it...... This is the way we Chinese live.

To be honest, the six single-line books of "Boutique" are no worse than "Steel Forge" in terms of storyline and painting style, and it can even be said that it is still surpassed. It's a pity: one drum, then decline, three and exhaustion. The second promotion was not as effective as the first, and the new book edition was not as collectible as the library edition, so it did not achieve great success in terms of quantity.

The Europeans preferred "The Apprentice of Magic" with its magic, knights and wars, and preferred the degenerate arts of the theatrical surname - Baroque and Rococo. The manga "The Apprentice" alone sold 5 million copies in Europe, surpassing the sales of "Steel" in Europe.

Popular in Taiwan is the traditional painting style "Jiuding Ji". At this time, due to the trend of the return of Hong Kong and Macao, the mainland enthusiastically shouted the slogan of "one country, two systems, Taiwan's return," but unexpectedly, cross-strait relations were somewhat tense. Affected by this, although it is the highest selling volume of the six comics in Taiwan, it only has about 1.4 million copies.

Shangguo Publishing House took advantage of its innate advantage to translate comics into English, French, German, Chinese, and Chinese, and sold them all over the world. At the same time, it cannot be ruled out that after the Spring Festival money is sent on February 5, mainland sales may usher in another increase.

Not to mention the Shangguo Publishing House, which publishes the "Premium" manga, even Riki, who experiments with various new styles of art with new manga, did not expect that the global sales will be so huge. The 12 million copies booked according to market research suddenly increased to 23 million copies when they were actually released, and the capital turnover was all supported by the part of the "painting fund" saved by Limu.

However, Riki is still not satisfied...... He can also draw faster!