Chapter 56: The Retailer's Melancholy (Part I)
"Shangguo Publishing House, I haven't heard of it, can this kind of thing be sold?"
13 days, Friday night, this day, Mimecho, corner shop.
When the time was about to close, the shopkeeper's aunt took out the comics stored under the counter and flipped through them, these five comics were sold by two girls. Flipping to the strange name again, the shopkeeper's aunt had a hunch that these five comics would be difficult to sell. Not because of anything else, just because of the name of this publishing house.
"This name is so new! Nobody knows. Auntie muttered.
Generally speaking, when looking at magazines, few people look at the name of the publishing house. But the single comics used for collection are just the opposite, after all, they are manga that are bought for collection and viewing, and if a little-known company suddenly goes out of business. Or if the cartoonist skips the ticket, then the single book collected in the early stage will be in vain. Large companies can also find people with similar skills to continue drawing, and new small companies are afraid that they can only do nothing, and they don't know when they will be able to finish the broken comics.
"I hope I can sell it, so I'll put it on for a week......"
As the time approached closing, the aunt cleaned up the shelves of new books that had been pushed through the door, and placed "Fullmetal Alchemist" in a corner of the shelves. I didn't have time to read the contents all the time, so I yawned and pulled down the curtain and went home to sleep, planning to look at it again tomorrow when I was free tomorrow. However, the 14th and 15th are Saturdays and weeks, and it is estimated that I will not have time to watch them in the past two days......
The next morning.
After breakfast, Keiko Kawakaku sent her husband out of the house and went to her shop to start wiping down the shelves and manga on the shelves. The customer's fingers are sensitive, and they won't look through the book if there is dust on it, and if they don't read it, they won't be able to sell it. A small number of customers who feel that their hands are a little dry or a little muddy will often wipe their hands with the hem of their pants and clothes. If they ignore the dust of the books at this time, they will soon give up reading in the store.
Even though it hasn't rained recently and customers don't bring plaster into the store, the floors are still cleaned every day. Dust raised from the floor can easily make bookshelves and book covers old. Due to the tiredness of yesterday, I woke up late today, and the busy things before opening the store are omitted here. The preliminary work has been prepared, and the floor of the store looks relatively clean, so it seems that when the store opens, customers will probably be able to choose carefully.
Wipe down the counters, bookshelves, arrange the rows of books, and push the display cases with new books out of the door, and this is the perfect bookstore for customers to see.
It's a new day.
Keiko smiled and shook her head, although it was a cycle of every day, she was quite satisfied with the current situation.
If the store can be opened a little bigger, and then ask two or three employees to help you do your daily work, it is not a bad thing to fantasize about such a relaxing scenery every morning.
When I was in middle school, I always fantasized about growing up quickly and doing a lot of things I couldn't do, but I didn't expect that I would lose my winter and summer vacations when I grew up, and there was no concept of vacation in adult society. It would be nice if she could be a housewife like her sisters, but her husband is just an editor of a magazine, and he hasn't even been a section chief in middle age.
Fortunately, the small corner shop I opened, Chuanjiao Bookstore, has become famous in this neighborhood because of the relationship that has been insisted on opening. According to the changes in Mimecho, it has changed from selling books to a manga specialty store. You can also take a break in your spare time, but it becomes very busy on weekends. Every five or six minutes, not only do you have to check out, but you also have to keep an eye on the comics in the store to prevent them from being stolen.
Keiko's shop is located at the southern end of Mimecho, and it is not the kind of bookstore that is located on the side of the school road. Kawakaku Bookstore is located in a bustling shopping street, surrounded by audio-visual, game, and electrical appliance stores, and residents of the northern part of Mimecho come here to shop during the holidays. Compared to the school road, which becomes deserted on Saturdays and Sundays, the commercial street is more like an endless human-shaped rice field, swaying in the wind in the crisp autumn weather, and the ears of wheat in the purse are waiting for the merchants to harvest.
Of course, there are also crows that roam among the ears of wheat ready to peck at the merchants.
Those who walk lazily and lazily are not the object of Keiko's attention, but those who are upright and wear trench coats are noteworthy.
Keiko squinted her eyes as she looked through the clear glass on the side of the store's door.
There were only a few customers in the shopping street in the morning, and they were probably looking for breakfast when they walked on the road, but a girl in a trench coat stood in front of the new book booth at the door of the store.
(Probably not a thief.) Keiko made a judgment right away from experience.
The manga at the new book booth is not a famous work, and there are very few people who recognize it, so there is no value in being stolen. Although the girl was wearing a trench coat, there were very few people at this time, and no one would choose to come in the morning to steal.
(I think it's early.) Keiko thought. New books can be viewed at the booth outside the store, so there are often people waiting for people to look at the booth, and people standing next to the stacks of books can add to the popularity of the store.
However, Keiko obviously guessed wrong this time.
"Found it!" The girl in the trench coat picked up a book and was happy. Stretched out his hand and handed it to the front of the store, raised it, and asked directly into the store outside, "Is this comic still there?" How much does a copy cost? ”
Keiko poked her head out of the counter slightly, squinting her eyes, trying to tell what kind of book it was. A little short-sighted, she certainly couldn't see the words on the book, but she recognized the flaming red cloak and the Central European style of armor. Isn't it the new book I sold yesterday?
"yes, let me see the pricing, well, 600 yen." Keiko knew what the trench coat girl meant.
I said yes in the store and took out the new manga from the alley under the counter.
The manga displayed on the booth is generally difficult to sell, not that the content is problematic, and other well-known manga often do not sell. Customers were disgusted that the comic books on the booth had been turned over, and that it was a loss to buy a book that had been turned over by many people, so they wanted to ask if there were any new books in the store.
The girl in the trench coat put the exhibition book back on the booth, walked into the store, and was pleasantly surprised to find that there were four books to choose from, and picked one "better" and said:
"I want this." She handed out two coins.
One is 500 yen in dark silver and 100 yen in bright silver.
Keiko has been in the bookstore business for many years, and she has not been able to summarize the definition of "good books" by customers. She once saw that customers like to choose bright comics.,So the wholesaler also picks up the more colorful books with the wholesaler.,The first thing to sell was the one that looked dull in print.。 There is no pattern to the selection of books by customers, some people like to pick the "special" one, and some people like to pick the most mediocre one.
In any case, they can choose what they like. Customer satisfaction is the principle of the store's Kawakaku, and as long as customers are satisfied with their purchase, they are likely to become repeat customers.
"Thank you for your patronage, thank you for your patronage."
Keiko accepted the coin, and did not rush to sort out the manga she had just taken out, but used to exchanging feelings with new customers with her surname, hoping to find an opportunity to introduce the characteristics of the store.
"This book is new, and with all due respect, I think you came to buy it on purpose, right? But I don't seem to have seen any hype about it. ”
"There's no publicity.,I think it's strange.,It's such a good comic.,It should be promoted when it's published.,Right?" The girl in the trench coat herself is wondering why such a good comic is not promoted.
She recounted to the shopkeeper what happened yesterday while shopping: "I saw this book yesterday while visiting Akihabara, turned a few pages, and was kicked out by the clerk as 'eating white food' because I didn't have enough money with me. When I met up with my friend, she wanted to buy it after she paid me back, but I didn't expect it to be sold out. ”
It's not so much a narrative as a complaint.
"What a terrible experience." Keiko was deeply sympathetic. Secretly these new comics are so popular, but the next sentence of the girl in the trench coat negates her conjecture.
"Yes, I asked a few stores later, and it seems that the supply is very small, and the big stores are sold out at once, and the small stores are not sold at all." The girl in the trench coat continued to vomit bitterness.
It turned out that it would be sold out if the stock was relatively small, Keiko had a false alarm, put aside the topic of comics, and introduced her store to the girl in a trench coat: "You can read the books at the booth outside the store, and the guests at the station will not be driven away, so you can come often in the future." ”
Keiko pointed to the booth outside the door, which was originally used to attract popularity, and anyone could look at it casually, except that the exhibition book had to be depreciated and sold at the end, in fact, it was not a loss at all. Besides, even if you are thick-skinned and read a lot of books for free, if you occasionally have a little money to spare, you will still come to the store to buy one or two comics, which means a little bit.
"Really? Your shop is so good, I'll introduce it to my friends. Now I'm going to dinner with my friends, so I'm going to take my leave. The girl in the trench coat remembered that she had just come to buy comics, and her friend was still waiting for her, so she took the initiative to say goodbye to the store manager.
"Welcome back next time." Keiko bowed slightly.
At this time, neither she nor the girl in the trench coat expected that a comic storm was coming towards Yuben.