141 Accidents
There was still a week before the 2014 Lunar First Year and the Year of the Horse, and a brand new data was once again placed in front of Li Mo.
With the promotion of the mobile game "Dark", as of the early morning of the 23rd, the number of downloads of this action mobile game released by AACC's new company "Phantom Technology" has successfully exceeded the 4 million mark, and the 5 million downloads set by Li Mo at his fingertips are within reach.
And this is still the result of not spending money to buy rankings, relying solely on exclusive clients and player word-of-mouth publicity.
With the gradual increase in profits, Phantom Company will naturally take out a part of the revenue for advertising and promotion, accelerating the achievement of Li Mo's previous download target of five million, so as to open up new benefits for the majority of players.
Moving forward with the huge number of downloads, there is also the explosive performance of Yaoxiang Manju.
With the promotion of various online measures such as the client and mobile games, the turnover of this Chinese fast food restaurant, which has been open for less than a month, has exceeded 150,000 in a single day, although there is still a big gap in data compared with world-class catering brands such as KFC, which has a record of more than 400,000 yuan, but in terms of potential, Yaoxiang Manju is undoubtedly creating a new miracle.
Moreover, compared with Parkson Restaurant Group's many stores all over the country, this is only a groundbreaking achievement in the Ishikawa area of Yaoxiang.
…
"Boss, there is also good news and bad news, which one do you want to hear first?"
Probably because of the upcoming New Year, coupled with the recent steady growth of the group's benefits, after reporting the company's recent situation to Li Mo, Lu Siming, who has always been serious and cautious, also rarely ridiculed his boss.
"Have all our employees bought their tickets home for the Spring Festival?"
Seeing the other party's mysterious posture, Li Mo guessed curiously.
As an internal benefit, Li Mo made a special trip to arrange for each company to be responsible for buying tickets for the Spring Festival for his employees, especially front-line workers, which may not be a big deal in normal times, but in the Spring Festival when tickets are hard to find, this benefit is enough to make the employees of other companies blush, and they can't jump ship directly.
In addition to winning the hearts of the people more powerfully, Li Mo also took the opportunity to continue to set an example for his "liberation of cheap labor" and enhance the company's favorability in the eyes of all Chinese people.
"It's not." Lu Siming denied with a smile, "The good news is that our store is ready. With the assistance of Ugly Fish and Phantom, we have successfully found dozens of Yaoxiang stores in six other provinces, and if we step up preparations, we will be able to open smoothly in the next year, and relying on the Wu's industry that we acquired before, our product self-sufficiency ability has also been greatly improved. ”
"Good news indeed."
Hearing this, Li Mo nodded from the bottom of his heart and agreed.
Compared with the fast pace of the Phantom sweeping the country at the beginning, although Yaoxiang Catering looks a little cumbersome this time, the speed of entry has not slowed down at all.
Now, after successfully piloting in Beihe and further expanding to cities around the provincial capital, Li Mo once again set his sights on the whole country.
It's just that the obstacles encountered by Yaoxiang's manju this time are far greater than in the past.
Probably with the experience of Procter & Gamble, Unilever and other companies, whether it is a foreign catering brand or a domestic counterpart, they are all vigilant about Yaoxiang Manju, and as soon as there is a stir, they will urgently mobilize and use various means to squeeze out.
Therefore, whether it is in the selection of stores in a superior geographical location or in terms of suppliers, Li Mo has a lot of troubles, after all, unlike Phantom and Ugly Fish, they already have their own chemical raw material production lines, and in terms of rice, noodles and vegetables, Li Mo still has to rely on the supply of goods from other suppliers.
In the face of greater oppression, these suppliers will have some problems to a greater or lesser extent, such as insufficient delivery, or insufficient quantity, etc...
Fortunately, the first step has finally been taken.
As long as things can be sold smoothly and product quality can be guaranteed, Li Mo does not attach too much importance to these tangled suppliers.
Through the example of Hengjiu Huabai, Li Mo already had more plans in his heart.
"And what about the bad news?"
Then Li Mo leaned back in his seat and continued to ask while guessing.
"Our mobile game 'Dark' is very attractive..."Lu Siming shrugged his shoulders and continued, "You know, it has reached more than four million downloads..."
User attraction is high, which should be a good thing, but how can it be bad news?
Li Mo thought in his heart, then looked at the other party in silence and curiosity, and motioned to Lu Siming with his eyes to continue.
“… So some surprises were triggered... First of all, a young car owner, because he was obsessed with games, he was even holding a mobile phone in one hand when he was driving, but he didn't brake in time at the intersection, and the car had an accident before the rear-end, and now he is still lying in the hospital, fortunately his life is not in danger..."Lu Siming said with a hint of helplessness in his tone, "There is also a player who is overly enthusiastic about games, and his relationship fell apart, which has attracted a lot of media attention, and some competitors have also taken the opportunity to try to discredit us through the media." ”
"Aren't they going to settle the account on us?"
Hearing such an accident, Li Mo himself couldn't help but laugh and cry, "Is it a mistake to be too good?" ”
"Legally, of course, we don't have any liability, it's just... In some ways, it can be regarded as a double-edged sword, and the result is also a two-sided surname, and if it is said by different people, the impact will be different. ”
"So, you think we should say something?"
Li Mo probably understood the other party's thoughts, and pinched his chin with his right hand, thoughtfully.
"I think it's better for you to come forward and make a statement, which can be regarded as a propaganda strategy."
Hearing his manager's suggestion, Li Mo also thought of something, and then said, "I know, I will personally write an announcement when I go back, and hand it over to the media when the time comes." ”
Regarding this so-called "propaganda strategy", after thinking about it alone for a while, Li Mo began to type on the keyboard.
An hour later, a response plan appeared on the screen in front of Li Mo's eyes.
After repeatedly checking and confirming that there was no problem, Li Mo passed the notice to his own propaganda department, which sent it to various media on his behalf.
"To all the players of "Dark" - it's just that we weren't sweet enough"
That night, a post made with the Phantom's official ID first appeared on the AACC forum.
Under this title, more than 1,000 words are sprinkled to show the official attitude towards the recent accident caused by some players who are addicted to the mobile game "Dark", that is, sympathy and condolences.
“… For those who have been involved in a car accident due to their addiction to the game, we have contacted them personally, and Phantom Technology will send a representative to visit them and send condolences to the injured..."
“… At the same time, in order to allow our parents to better enjoy the game and avoid accidents, we will also update the product and add a safety reminder function, which will be turned on by default after the upgrade..."
“… For players who neglect love because of the game, we can only appeal that for the sake of your happiness, we are willing to be abandoned..."
As the so-called stone stirs up a thousand waves, with the announcement of Phantom Technology with deep emotions between the lines, countless "Dark" players and uninformed passers-by couldn't help but shout in unison, "I'm moved!" "The Most Touching Manifesto of 2014"...
Who has ever seen a business company that has a hard time with its own interests, asking customers to give up their own, even if it seems to be sensational.
At a time when almost every interest group is trying to avoid the damage caused to consumers by their own reasons, AACC sent representatives to visit players who were injured due to personal reasons, and modified the game program as a result, which made the public feel even more emotional—finally experiencing the feeling of God.
The day after the announcement, the game or finance editions of several websites reprinted it and praised it.
And the netizens who were deeply moved paid tribute to Phantom Technology and the Li Mo behind it by leaving messages to build buildings
"To the AACC - it's just that you're so good!"
What Li Mo and those who originally tried to discredit Phantom Technology through this incident did not expect was that just two or three days after the announcement of this apology and condolence, the number of downloads of the mobile game "Dark" suddenly skyrocketed, instantly exceeding the five million mark, which can be called an accident within an accident.
Those who have never played the game will want to see the true face of the "conscience of the industry" product after learning about this incident by accident.
No one expected that this move by Phantom Technology also made people who were basically desperate for the tertiary industry in China seem to see the opportunity again, and began to support this company from the bottom of their hearts.
On the one hand, there is a sudden surprise, and on the other hand, it is his own post-80s Shaolin abbot PK, and at the same time a new version is opened, as a New Year's gift to players! (To be continued.) )