On September 20th, in the midst of all the attention, the 62nd Frankfurt Motor Show, and the exhibition hall of the auto show, was once again placed in the Frankfurt Exchange Square.

As the world's grandest Motor Show, known as the Automobile Olympics, the Frankfurt Motor Show has once again attracted the attention of the world.

As a country known as the world's automobile system, Germany, as the organizer, also attaches great importance to this auto show. And because of the strong car culture, car consumers and fans in Germany and other European countries also attach great importance to this auto show, and many people from Germany and other European countries even drag their families to participate in this grand event.

It is to be able to see the latest new cars on the market at the scene of this event, and the Frankfurt Motor Show, also known as the largest scene and scale in history, is also the most important event for many exhibitors, in this auto show, many large car manufacturers are bringing all their brands to the show, including the two most famous car brands in Germany, Mercedes-Benz and BMW.

The Frankfurt Motor Show, compared with the previous time, has been shortened, mainly to shorten the media open day, the previous Frankfurt Motor Show media open day is a week of time, in order to facilitate the news media around the world, because of the relationship of time, are to report on the auto show, but now with the Frankfurt Motor Show in the world is increasing its influence, to participate in the report of the media is more and more complete, so this originally one-week media open day, shortened to two days.

That is, on September 20th, and on September 21st, and then two days there is an open house for trade visitors, and the ticket price for these two days is 45 euros. These two days are open to professional audiences, to put it bluntly, to those high-end customer groups.

The next week is open to the general public, and the ticket price for the general public is only about 15 euros.

The biggest difference in this date is that the organizers have shortened the opening hours of the media and opened an open day for VIP customers. Such a decision is very welcome to the exhibitors.

After all, people want to be able to reach more high-end customers. The previous week's media open day was indeed a bit of a waste for many exhibitors.

Because this auto show is held in Frankfurt, Germany, the three major German auto giants attach great importance to this auto show.

Volkswagen, Mercedes. BMW is doing its best, and each occupies almost the area of the exhibition hall.

Volkswagen attaches great importance to this auto show, because their market position in the Celestial Empire has already faced a strong challenge from Huayang Power, and they very much hope to be able to follow up on the opportunity to hold the auto show in Frankfurt to win back the city.

And Mercedes and BMW. The special attention to this auto show is really a bit unexpected, especially Mercedes-Benz and BMW, the action of this auto show is not small, the two companies even occupy a pavilion, will be many of their models, or models that are about to be launched. All brought.

Mercedes-Benz and BMW have made such a big move, after the analysis of some market analysts. They are also purposeful, one of the most widely accepted points of view, that is, they are also facing the pressure of Huayang Power in the market, so this time, the two of them have to come up with their own real skills to participate in this exhibition, the purpose of which is to be able to overpower Huayang Power in this auto show.

You must know that Mercedes-Benz and BMW originally had a good market share in the world, but in recent years, with the rise of the Celestial Empire economy, Mercedes-Benz and BMW's sales share in the Celestial Empire market has also attracted the attention of the two companies. …,

A few years before the emergence of Huayang Power, Audi was not yet a climate, and at that time, the luxury high-end car market in the Celestial Empire was basically monopolized by Mercedes-Benz and BMW.

However, in the next few years, Audi took advantage of the relationship with the Celestial Empire government and became the designated brand of the official car of the Celestial Empire government, and the sales volume in the private sector was gradually rising, and even had the meaning of catching up with Mercedes-Benz and BMW, but it was Mercedes-Benz and BMW, and Audi still did not attach much importance to it, after all, the technical gap between the three parties was still obvious.

However, Audi later invested more and more of the profits earned from the Celestial Empire market into research and development, and gradually approached Mercedes-Benz and BMW in technology, and the gap in market share was getting smaller and smaller.

And Audi also came up with a people-friendly price reduction method, and won the title of the most people-friendly luxury brand in the hearts of consumers in the Celestial Empire, which made Mercedes-Benz and BMW begin to pay more and more attention to Audi as a competitor.

But it didn't take long for a local brand Huayang Power to suddenly emerge in the Celestial Empire market, at the beginning, not to mention Mercedes-Benz and BMW, even Volkswagen and Audi, they didn't look at this Huayang Power at a glance"

But it only took more than a year for them to launch the mid-to-high-end Qoros series on the market, and relying on reliable technology and low prices, they were an instant hit in the Celestial Empire market, and as their reputation became more and more famous, their products became newer and newer, and they began to blow a storm of Huayang power all over the world.

High horsepower, low fuel consumption, coupled with reliable technology and beautiful appearance, make Huayang Power's Qoros series firmly gain a foothold in the low-end market of luxury brands, and quickly open up international sales.

Audi's market began to be eaten away by Huayang Power, and soon Huayang Power's Qoros car series went to the purchase license of the official cars of the Celestial Empire, and then Audi began to collapse all the way in the Celestial Empire, and finally could only rely on price reduction to compete with Qoros.

At the beginning, Mercedes-Benz and BMW were not happy to see such a scene, after all, the other two were pinched to death, and they sat on the mountain to watch the tiger fight, which was more conducive to the stability of their market position.

But it didn't take long for them to panic a little, because the performance of Huayang Power was too fierce, and it only took a year to beat Volkswagen and Audi in the market.

In the low-end market, they beat the Volkswagen to the bottom, and in the low-end part of the high-end car, they pressed Audi under them, and their rising momentum suddenly reminded Mercedes-Benz and BMW of the Audi that had a very strong momentum in previous years.

In particular, what makes Mercedes-Benz and BMW grit their teeth with hatred is Jin Xiaoqiang, the boss of Huayang Power, and I don't know how that guy's head grows?

How many outstanding car designers in this world sit in a beautiful office every day, racking their brains to design a new car, and even often in order to design a new car, people will prepare a team, from the case to the start of the design, often takes three years.

But this guy, when he designs a new car, he often sits and thinks about it for a while, and then in a few days, he will come up with a new car for you, and this new car will definitely be very popular once it is launched.

Where does it take three years for others to tinker with a new car, in his case it is often a year to get it out for you, although this guy claims to be a genius, but this creative speed is really amazing.

But if you say that he cheats, it is impossible at all, because each of his designs is unique, and there is no possibility of imitation in the world before he creates it. …,

It is precisely by relying on him that Huayang Power has been able to expand to this point in such a short period of time.

Before they came to participate in this auto show, their general manager named Wang Jiao, on several occasions, threatened that their Huayang Power was about to enter the real high-end market, to catch up with Mercedes-Benz and BMW in this market, and even Audi They were no longer in their eyes, this arrogant attitude really made the Germans' noses crooked.

So they can't use ostrich tactics like before, when dealing with Audi, this time they decided that they had to take the initiative, and they had to give them a dismount before Huayang Power's wings were full, so that they could realize who is the big brother in the high-end car market.

This is also one of the main reasons why Mercedes-Benz and BMW are so aggressive at the Frankfurt Motor Show this time.

This time, the Mercedes-Benz family occupies the No. 2 hall of the entire auto show, and in this exhibition hall will gather all the businesses of Mercedes-Benz, including Mercedes-Benz, Maybach, Smart, and Mercedes-Benz's royal tuner AMG!

Another giant, BMW, is not to be outdone, since Mercedes-Benz occupies Hall 2 from the subway and the east entrance, BMW simply occupies the westernmost hall, next to the west entrance of the parking lot entrance Hall 11.

Like Mercedes-Benz, the No. 11 pavilion was also rounded by BMW, and this time the treasure (the fastest update) horse is also an elite one, including all BMW series, mini, and Rolls-Royce and other big brands are all unveiled.

On a global scale, Volkswagen, another German auto giant that is slightly less famous than Mercedes-Benz and BMW, is not to be outdone, and they simply occupy the entire No. 3 hall.

All brands under Volkswagen, all elites of Audi, Bentley, Seat, Skoda, Lamborghini and many other brands are also unveiled.

As for the other exhibitors, they can only pinch their noses and squeeze into the other halls, and several brands such as Mazda, Volvo, Kia, Suzuki, and Ford can only squeeze in the No. 3.1 hall.

The fifth hall has a strong British atmosphere, which is the world of brands such as Aston Martin, Land Rover, Jaguar, and Lotus, while the other half of this exhibition hall is Chrysler, Jeep, Dodge and other brands.