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Watching a movie to win a prize, this is nothing, such a promotional method has long been rotten and can no longer be rotten, I don't know how many people have used such a trick, there is nothing new at all, but the problem is that in the past, the ethereal promotion that can't even tell whether it's true or false, this time it's much simpler, as long as you can show evidence, you can get a thousand yuan grand prize, and there is no upper limit, it won't say that only ten people will be rewarded in the end, doesn't that mean that they all have a chance, and they can all get the thousand people. Pen ~ fun ~ pavilion www.biquge.info

But in fact, it's not so easy, which is so simple to get a thousand yuan, it seems not small, but in fact, the deterrent effect is more, because it is definitely not only those netizens who get the news, those movie theaters will definitely get the news, and it may not be so easy to catch their pigtails at that time, and there will only be a few stupid ones who will come up at that time, and these are also the targets that Gao Yan wants to fight.

In fact, there are not many people who will have the opportunity to get this thousand yuan at that time, otherwise, even if they are as rich as Xingchen Entertainment, they will not be able to stand it.

However, this also leads to the concept of stealing the box office, stealing the box office is actually such an act a long, long time ago, but it has been alleviated after entering the new century with the use of computer sales, but it has been rampant in recent years, and many producers have no way at all, even if they don't use this method of tampering with the face of the ticket to grab the box office openly, but if they sell the movie tickets at the normal price, and finally report a preferential price and a discounted price, it will be too cheating, even if they send someone to check it, it is useless, people say a word, all family members came to cheer, what do you have to say, if you can't catch the sore feet, everything will be in vain.

If you don't have the strength of China Film's level, it will be difficult to catch the sore feet if you catch it, and it will be difficult to get reasonable compensation, but it will take a long time, they can already make a few more films if they have this time, and the small ones don't have the ability, and the waste of money is estimated to lose all the money they earned from this movie, and it is difficult to have reasonable compensation, and they don't have the heart to pursue it, so they can only settle in private in the end.

But now that there is such a rich and powerful company as Xingchen Entertainment, and it must be repaid, then everything will naturally be different.

The outside world's understanding of stealing the box office is not very high, but that's nothing, anyway, they just know that there are good things this time, and it was a leisure activity to watch the movie, but if you can get some benefits or something in this leisure activity, it would be great.

For Xingchen Entertainment directly put on this position, the cinema side is very gnashing of teeth, but there is no way, these things should not have been mentioned on the face, but who let this opponent never follow the so-called rules of Xingchen Entertainment, the last piracy door incident, made many movie theaters bad Xingchen Entertainment, several movie theaters were forced to sign the alliance under the city, and even two were directly annexed by Xingchen Cinema Line.

There is nothing to say about such an opponent, after all, he provoked him, and in the end he could only grit his teeth and scream, crazy, and in the end it was just that.

The madman is already a headache, if it is still a powerful madman, then it is not a headache, if this powerful madman is still reasonable, and he can only consider himself unlucky to slap you, then it is really not a headache, but an egg pain!

Who let you mess with him! This sentence is full of the true meaning, you can't refute it, you have to ask why this madman is crazy, there is only one reason, why do you provoke him!

But they are also inexplicable, everyone does this, and it's not just yours who has been stolen from the box office, why don't other people react so much.

But in fact, it's not that they didn't react, but that their strength was not strong enough, so they were numb, only Xingchen Entertainment, who was strong enough and willing to resist.

However, this time, the major film companies are on the side of Xingchen Entertainment, and they are also suffering from the box office stealing from movie theaters, 30% of the box office, how much is this, although it is impossible to be like "Qin Shi Mingyue", the box office that has been stolen alone is as much as hundreds of millions, but it is also a lot.

You know, now Xingchen Entertainment's name is only so loud, in addition to super movies like "Qin Shi Mingyue", there are also a number of movies with strong box office reputation to support, Xingchen production, must be a high-quality product, in the eyes of outsiders is just a boastful slogan, but in the industry it doesn't seem to be the case, in the current discourse film industry, just in the mainland, only five directors are among the 100 million yuan director club, Among them, Xingchen Entertainment, a company that has not been established for a few years, occupies two positions, which shows that Xingchen Entertainment is strong, and now it is not as good as Wang Zhengfei's descendants, although it is only a few years away, but now the box office is still just a luxury, except for Wang Zhengfei, no one dares to say that the box office of his movie can easily exceed 100 million.

Until Wang Zhengfei crossed over, Zhang Huaxun with "The Mysterious Buddha", Yu Benzheng with "Life and Death Choice", Zhang Yimou with "Hero", Feng Xiaogang with "No Thieves in the World", and Chen Kaige with "Wuji" have become directors with a box office of more than 100 million, among which Feng Xiaogang started from "No Thieves in the World", and the box office of the 6 works filmed exceeded 100 million yuan, followed by Zhang Yimou with 5. In the following two years, the lineup expanded rapidly, and in 2009 alone, the number of "100 million households" increased to 11. With the box office of Chinese films such as "Wulin Gaiden" and "Carry on Love to the End" exceeding 100 million, directors Shang Jing and Zhang Yibai have also officially entered the "100 million yuan club". According to statistics, at present, 17 directors in Chinese mainland have successfully exceeded 100 million yuan at the box office, plus directors from Hong Kong and Taiwan who directed co-productions, there are 35 "100 million households".

At that time, it could be said that the "100 million yuan households" had been flooded and worthless, especially when Jiang Wen's "Let the Bullets Fly" came out, which immediately stimulated the ambition and appetite of the directors.

The pursuit of 100 million yuan is no longer exciting, if you want to enter the "100 million dollar club" - although its artistic proposition and metaphorical skills are all deeply epoch-making, the more intense and real stimulation of "Let the Bullets Fly" lies in the numbers: the box office of more than 700 million yuan makes it the first Chinese film to achieve the goal of "100 million US dollars".

And now, although there is no Jiang Wen, but Wang Zhengfei's appearance stimulated those directors in advance, but in this era, more than 100 million is a very gratifying thing, Wang Zhengfei has already passed the billion yuan mark, and even the global box office directly exceeded 5 billion super perverts can not be counted, Wang Zhengfei's record, the domestic is okay, counting the global box office, it is estimated that there will not be twenty or thirty years without even seeing the taillights.

But this does not represent how Chinese films make people optimistic, China produced more than 100 movies last year, and only less than one of them can be released, and among the less than 100 movies, only less than 20% of them can be profitable.

Today's film companies are generally a blockbuster movie to fill the holes brought by a few movies that hit the streets, but only Xingchen Entertainment makes money, and it is a big profit, saying that it is produced by Xingchen, it must be a high-quality product, it is not that Wang Po sells melons and boasts, but the facts, the general public doesn't know, don't they know.

It is precisely because the film market is struggling now, so they are naturally on the side of Xingchen Entertainment, you must know that the stolen box office is more than 30%, if these box offices are made up, how many movies will go from the ranks of loss-making movies to the ranks of capital-preserving films, and how many movies will change the fate of many people from the ranks of capital-preserving films to the ranks of profitable films, and how many Chinese films will be promoted, some people may disagree, but just from the capital-preserving films to the profit-making films, You can save more than a dozen directors every year, because movies are such a thing, only when you make money will someone continue to invest in you, how many outstanding directors can come out over the years, it is definitely not a small amount, and no one can ignore the profits.

Suddenly, the bigwigs of those film companies found that although Xingchen Entertainment seemed to be reckless every time, in fact, it had made considerable contributions to the improvement of China's film environment, and if there was an outstanding contribution award, it could be awarded to Wang Zhengfei and Gao Yan.

Just like the previous crackdown on piracy, Gao Yan just wanted to protect himself and make an example of the monkeys, but the final effect was that in addition to those movies that did piracy and didn't dare to move the stars anymore, he was also apprehensive about pirated other movies, and he couldn't help but feel that he didn't have the same step-by-step pressure as before, and this alone won them a lot of benefits.

And now, even if Gao Yan only cares about himself, as long as he can make those movie theaters a little jealous and no longer so rampant, they can make more than a billion more this year, even if the average score is definitely a lot.

It can be said that this time Xingchen Entertainment is a first-class bird, seeking benefits for the whole industry, can those shrewd bigwigs not see such an opportunity, and immediately speak out to help.

"Now it is necessary to rectify the increasingly bad atmosphere in the industry, otherwise, we will not develop, whether Chinese films will develop, we must stick to the right thing!" Huayi's boss took the lead in making it difficult and took the lead in making it clear that the carriage and horse supported Xingchen Entertainment.

(To be continued)