"Hello Mr. Li, I'm Ling Jia."

After receiving a call from Li Mo in person, the female manager of the public relations department who had just put forward her "valuable opinion" on the plane was flattered again, mistakenly thinking that Li Mo had any thoughts about herself.

The love path of the Microsoft CEO is a classic example.

In terms of academic qualifications, she is definitely one of the best among the female employees of the entire group, and in terms of appearance, a pile of love letters from Mizuki University is enough to give Ling Jia enough confidence.

Coupled with the boss's easy acceptance of his proposal on the plane... Looking forward to the possible result, Ling Jia couldn't help but feel her heart beat faster.

If this talented boss really launched an offensive against him, Ling Jia felt that he had almost no reason to resist.

"So you're in charge of working here." Li Mo, who was sitting in the car, would not have thought of what kind of guess the girl opposite would experience when he received his call, and still calmly said his order, "I plan to separate a new publicity department from the public relations department to provoke AACC's future publicity tasks alone, you help inform the department managers, and come to my office for a meeting in two hours." ”

"Oh, okay..."

When he learned that Li Mo just inadvertently received the call to him and made a serious request, the beautiful employee of the public relations department could only blush a little for her spring heart, and secretly sighed that she still thought too much.

"By the way, how is the new office building furnished?"

Remembering the task he gave to the female manager last time, Li Mo immediately asked again.

"The lease has been negotiated, and a simple renovation is about to be carried out, and it is expected that all departments will be able to move there one after another from next week."

Hearing Li Mo's question, Ling Jia put away her messy thinking and solemnly reported.

"That's good."

After putting down the phone, Li Mo quietly looked out the window and thought about his next arrangements.

…

Less than half an hour later, the car drove to the front of the Ugly Fish Cultural Building, and then Li Mo got out of the car and hurried to his office.

At this moment, five or six directors of various departments in suits and leather shoes were already standing respectfully in front of Li Mo's office, waiting for the arrival of this young boss.

"I'm sorry, I just came back from the county paper mill, you have been waiting for a long time."

After opening the door, Li Mo motioned for several department heads to sit down, while he stood at his desk, holding the graffiti document of the new plan drawn up on the way to the house.

"I've called you here to discuss the publicity of the Ugly Fish, or the entire newly formed AACC Group." After stabilizing his heartbeat a little, Li Mo spoke, "As you may already know, I plan to set up a new brand company, and together with Ugly Fish, it will be incorporated into the development track of our group in the future." ”

"Previously, for various reasons, of course, mainly due to financial reasons, we could not effectively promote our products, and could only rely on word-of-mouth marketing strategies." Recalling the hardships of the beginning of the establishment of Uglyfish, Li Mo's tone became a little heavy, "Of course, the advantage of this is that you can control a group of loyal users, but these loyal users are basically limited to the student class at present, and when we raise the target and target a wider audience, it is difficult for simple word-of-mouth marketing to meet our needs." ”

Although he was almost a round older than Li Mo, the heads of several departments present all showed a look of listening and thinking, and they didn't feel any sense of disobedience in terms of age at all.

"Therefore, in the next step, while increasing advertising efforts, I plan to set up my own media platform to broaden the visibility and influence of the new group."

As soon as these words came out, several department heads who were originally silent couldn't help but look at each other.

They thought that Li Mo just wanted to allocate more funds and advertise more on TV stations or other print media, but they wanted to build a platform of their own.

"This... It can cost a lot of money, and it may not be successful. Subsequently, a person in charge of the Propaganda Department said, "If Mr. Li just means to build an ordinary website, that is, it is a matter of minutes, but if it is said to make portals like ** and NetEase, or to acquire publishing houses and publish their own publications, it is not optimistic at the moment." ”

"It's all about step-by-step, isn't it?" Hearing this, Li Mo smiled, and then sat in front of his desk in a more comfortable position, "And you said yes, I do plan to buy a publishing house and distribute my own publications, of course, the construction of the website must also be carried out simultaneously." ”

Li Mo's idea is very simple, that is, to plan his own media platform as soon as possible, which not only integrates traditional news topics, but also tends to the combination of technology and fashion, and then uses his own advantages to package and promote his new products.

At present, he has developed more than a dozen new products, and will be involved in many more fields in the future, and the renewal of these products alone is enough to support a third of the content of a magazine.

If properly planned, this will be the only local magazine that stands at the forefront of human innovation and technology, and its future influence is no less than that of vulgar fashion weeklies and self-regarded high-end academic journals.

Of course, Li Mo can grasp these confidence and courage himself, and other people who don't know what to do will still consider it from the perspective of the biggest risk they face.

This is also the reason why Li Mo did not become a pure scholar, sometimes it is not a good thing to be overconfident, and he also needs these subordinates in charge of risk assessment to correct his thinking.

"My suggestion, we can try to build a new platform on the Internet first, and then set up a paper media promotional product when it reaches a certain level of popularity." Another person in charge then added, "And as far as I know, it's hard to get magazine numbers these days, so instead of spending too much effort on this, let's try to use cheap Internet, and besides, we already have Uglyfish's website platform, and it's relatively easy to expand." ”

After thinking about it with his hands on his chest, Li Mo finally made up his mind, "Okay, let's start with the website first, but at the same time, we must also start preparing for the publication, and if there is a suitable publishing house, we can also buy it now." In addition, the website I am talking about is not simply a publicity or sales website, but a news team with independent reading power, as well as professional website architecture and maintenance personnel, as for the name, just use AACC. ”

At the beginning, after OICQ, which relied on imitating ICQ, established its own web portal, it quickly became one of the real giants in the domestic Internet industry on the road to take-off, and could not help but use this platform to release and promote its own strategy with a positive image, and even through its own media influence, it was possible to directly control public opinion and kill opponents effortlessly.

Such a sharp weapon that kills people without seeing blood is naturally what Li Mo wants to pursue.

And now relying on industrial development is also a last resort, if upgraded to the surface mall [intermediate member], Li Mo will also unlock a large number of Internet goods, and the role of this website platform will also be greatly highlighted.

"That means we need to build our own news team, from editor-in-chief to professional reporters and editors, and we need to recruit a new batch of website architects, which can be a big expense."

Now that Li Mo has made up his mind, several other responsible persons have begun to consider it in terms of personnel and funds.

"In terms of funds, the company will allocate about 30 million for the time being, and as for forming a team, I think it is more efficient to buy a website directly." Li Mo then said, "As for what to buy, that's your business, just hand over the candidate website and quotation to me when the time comes, if it's a particularly good site, it's not impossible to increase the price." ”

"Okay, let's do it."

Hearing Li Mo's final arrangement, several people in charge stood up and prepared to start the operation.

"Also, before our own media platform is launched, advertising still has to be played, you first go to understand the news quotations of various TV stations at various times, especially CCTV."

Li Mo stopped a few more people and instructed, "The new product is expected to be launched in batches in a month at the latest, just inquire about the price of this section." ”

"Understood."

Several people replied together.

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