Chapter 380: Nick's Ambition

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As for the Volkswagen god car that has been hyped in the Celestial Empire market, it is really not popular in the United States, and the situation of Volkswagen's products in the United States is even inferior to the Huayang Power that has just arrived.

If you can see a Passat in a hundred cars, even if you pick it up!

And in addition to those big cities with relatively developed economies, ordinary people in the countryside drive more Japanese cars.

On the West Coast of the United States, because it is relatively close to Detroit, the birthplace of American car culture, the number of local American cars here is larger.

However, in the eastern part of the United States, such as California, the number of Japanese cars is even larger.

Moreover, American automakers have not paid much attention to the rectification of the details of automobiles for so many years, so the problem of American car oil tigers and many minor problems has been deeply rooted in the hearts of the American people.

With the high price of oil in the world in the next few years, the number of Japanese cars will continue to rise in the United States, and Jin Xiaoqiang also feels that this is actually an opportunity for their Huayang Power.

After all, with the car theories and knowledge stored in his mind now, he can completely design more new models with small displacement and in line with the appetite of the people of the world.

But before that, he couldn't help but pay attention to his Japanese rivals, who had worked hard in the American market for decades and had accumulated a considerable reputation.

Nissan's natural sound, can cross the continental United States a round trip, without entering the maintenance plant, it can be seen that the Japanese devil's car manufacturing process is fine, even if Huayang Power is now paying attention to the quality of its own products every day, but to achieve Nissan's point, I am afraid it is a little difficult.

After all, people's quality inspection process and manufacturing process are accumulated after decades of work experience, and Jin Xiaoqiang created this Huayang Power.

It can be said that so far it has been supported by Jin Xiaoqiang, and the start of the enterprise is indeed higher than that of other domestic car companies, and the technical content is also higher than that of people.

However, the cultural connotation of the automobile company, as well as the car culture of others, are all accumulated by people with decades of experience in finding a car, and these are some of the most difficult things to imitate.

Therefore, if Huayang Power wants to reach the height of the manufacturing industry of the Japanese, I am afraid it will take several years, or even decades of hard work.

However, Jin Xiaoqiang is not in a hurry, he has confidence and patience, and he also knows that such industrial achievements and his own corporate culture cannot be completed in a day or two.

The reason why the Germans were able to manufacture the most sophisticated machines in the world, and the reason why the Japanese were able to become the world's manufacturing powers in just a few decades, were all due to their meticulous and painstaking spirit.

It is undeniable that the current Celestial Empire is in the most dynamic era of its economy.

However, it is such a drastic change in the economic pattern that has also created the most impetuous era of the Celestial Empire, the collapse of the moral system, and the lack of faith, which has led to the entire social atmosphere turning impetuous.

And what he Jin Xiaoqiang wants to do, I dare not say that he wants to save the sky, but it is precisely in this impetuous social atmosphere that he leaves the last pure land for the industrial and manufacturing industries of the Celestial Empire.

Let those who are interested in studying science and technology, but have no way to pay, and cannot engage in research and development for their beloved manufacturing industry every day, but have to run for firewood, rice, oil and salt. …,

This is what Jin Xiaoqiang wants to do most so far, as for making a company to make a profit, it is also the necessary means needed to maintain the operation of his own system.

Only by erecting this benchmark can we attract more scientific research talents, and will not let these scientific research personnel, all of them go overseas and live abroad for one reason or another, and finally become the cornerstone of science and technology in other countries.

As soon as he thought of this, Jin Xiaoqiang was even more full of motivation, and he firmly believed in his ideals, that is, to make the automobile industry he loves bigger and stronger, and finally to become a cross-industry aircraft carrier, a giant!

After sorting out his thoughts and privately inspecting the U.S. auto market, Jin Xiaoqiang decided to go north to Detroit to meet Nick. This guy Reilly, look at what this old thing means by inviting himself to their headquarters so voluntarily this time.

Nick. Reilly, since he led the negotiation not long ago, and finally cooperated with Huayang Power, his position within General Motors has been further improved.

He has stepped down from his position as president of GM Europe and has been transferred back to the U.S. headquarters to take on the position of president of North America.

This also means that this guy has taken another solid step towards the supremacy of the plenipotentiary president of General Motors, you must know that if he can achieve this position, then he Niko. Reilly's position in the future will be different.

On the surface, he has achieved the top in this company, but this position, while giving him more salary and year-end dividends, also gives him a higher political status.

If he runs GM well, it is not impossible for him to take a step forward and enter the White House as an industrial staff member to the president, or as a secretary.

That's when it's really a success, so Nick. Reilly can't say at this time that he doesn't care about his current position.

And the reason why he was so anxious to see Jin Xiaoqiang was, of course, because he was entrusted.

The current GM seems to be very beautiful on the surface, but in fact, the situation within the company is really not optimistic.

At home, they have to face pressure from companies like Ford, Chrysler, Toyota, Honda, Nissan, and even Hyundai, and now the competition in the American auto market can be said to be white-hot.

Several car companies in the United States, such as Chrysler, are now at the end of a strong crossbow, and they can barely maintain a loss of money every year, and several of their brands are not doing very well at present.

Ford is very strong, if you don't look at the problems and contradictions within this company, this company's models can be said to be the most competitive among many local models in the United States.

Toyota and Honda, Hyundai, the three companies from East Asia, are getting better and better, especially Toyota, in recent years, there has even been a faint momentum to pull GM off the horse and replace it.

This makes GM feel very worried, although they sell a lot of cars every year, GM also knows the profitability of its own business.

Although they have sold a lot of cars, the competitiveness of their models in the market has been declining year after year.

In the United States, they can only rely on Dodge pickups, SUVs, and muscle models to compete for the market, but in terms of family cars, they have completely lost the market.

Those Buicks, which were originally bought in the Celestial Empire, have no market in the United States at all, and can only rely on some models of Chevrolet, as well as Cadillac's luxury cars, and Saturn's low-end cars to hold on, and can barely maintain a small territory in the middle of the car. …,

However, after the introduction of Huayang Power's Qoros series, the situation is much better.

Even Nick. Reilly also did not expect that Huayang Power's models would be so welcomed in the market, from April to announce the start of formal cooperation, to now only four or five months of work, they have sold no less than 100,000 Huayang Power models in the United States.

Although these cars are not made by GM itself, after all, in North America, GM is the general distributor, and every car has to pass through their hands, so that each car also makes a profit.

Of course, they are very happy to do this kind of thing that can not only pay Americans' salaries, but also pay Americans' salaries.

It is precisely because of the excellent performance of Huayang Power's products in the United States that he has Nick. Where Reilly is today.

But Nick. Reilly also has his own headaches, that is, although Huayang Power's products perform well, they cannot recover the decline of GM's own products in the market.

At present, the largest selling pickup truck in North America, the title of annual sales champion and quarterly sales champion, has been in Ford for many years.

In terms of SUV models, they still have to face the challenge of the Ford Explorer, and the damn Ford is the best-selling model in North America, just to get along with GM.

In the mid-size car market, they have been unable to shake the position of Japanese cars, so the two American car companies can only choose to compete in pickup truck models with higher profits and higher sales, and SUV models.

This time Nick. The reason why Reilly insisted on bringing Jin Xiaoqiang to him was to consult and see if Jin Xiaoqiang could design a better pickup truck model for GM, as well as SUV models.

Even if Jin Xiaoqiang is unwilling, then even if he adds these two Americans' favorite models to the Qoros car series, after all, Americans still seem to recognize the Qoros brand very much.

Especially those white-collar workers in the city who have relatively high spending power and are relatively petty bourgeoisie.

Qoros just satisfies the American spirit of their preference for large-displacement models, but it is able to give them the handling and fuel-saving performance of Japanese cars, and it is the perfect combination of these two points that Qoros has been a great success as soon as it is launched in the United States.

Qoros series, but GM and Huayang joint venture, as long as Jin Xiaoqiang can design two excellent models for this brand, Nick is not worried, he is fully capable of hyping these two models into famous brands in the United States!