0307 【Ultimate Universe Trio】

Time magazine fired the first shot of commentary, and "Rolling Stone" followed: "DC's Batman was a huge success, and the outgoing Spider-Man and X-Men also made a lot of money. There's reason to believe that Marvel Comics is by no means as simple as being acquired. Filgi is the ambitious president of Mitchell. Bruce is the new king, and their collaboration will surely rewrite the Hollywood film landscape again! ”

"People" focuses not on specific transactions, but on Shao Shuaijun: "Shao Shuaijun is the most money-grabbing director in the world, and this time he has set his sights on superheroes." At the beginning, "Night Watchman" was an alternative original superhero, although it failed, but with Shao Shuaijun's ambition, he would never try again because of a failure. It's not okay to be original, he is aiming at the existing superheroes! ”

The media in the United States are more or less concerned about the feelings of their readers, and their statements are vague and vague, without mentioning any difference between China and the United States. But China, in the other hemisphere, is called exploding.

"Pick, it's too good to chase dreams, superheroes, I just snatched the superhero that Lao Mei is proud of."

"This is our big China style, Yankee just wait for the superhero adapted by the hands of the Chinese to appear!" Wowhaha! ”

"China's annexation of the United States is just around the corner!"

"Haha, the superheroes under Marvel Comics are all Chinese, and I look forward to seeing F4 and Bugs come to China to carry out missions!"

"You guys are too optimistic, the copyright of the worm is in the hands of Sony, the Japanese devil is in the hands of the Japanese devils, and the copyright of X is in the hands of Fox, these problems cannot be solved by buying a surprise comic!"

"Anyway. Dream Chasing Entertainment has given the Chinese a long face, only gringos have ever bought our company, and now it is our turn to buy others! ”

In the boiling exclamations, Shao Shuaijun, Mitchell. Bruce, Kevin. Fitch came together to the "Times" on New York's Sixth Avenue. Living Mansion". The building is a well-known location in New York and is home to many famous magazines such as Time Magazine and Who's New.

But the three of them are here today, not to be interviewed by Time magazine, but by another famous magazine, Fortune. Fortune is a magazine owned by Time Warner, a magazine that influences the world and operates two main brands. "Fortune 500" and "Fortune Forum".

The 2009 Fortune 500 was just released in July this year. With US$28.6 billion, Dream Entertainment Group ranks 21st among Chinese enterprises and is also the highest-ranked private enterprise in China.

The three of them came here to discuss the acquisition of Marvel Comics. Talk about the company's decisions. All are listed companies. In order to maintain the stability of the stock. Certain plans must be portrayed in order to increase shareholder confidence in the company. When shareholders are confident, money will continue to come!

The reporter is one of Fortune's most senior editors. Carol, who is almost seventy years old. Ms. Rumes, almost all of Fortune's top financial articles are written by her.

A cup of coffee was over, preparations were done, and the interview began.

Since Carol asked all financial questions, Shao Shuaijun listened to it half-understood, and spent almost the whole time in silence in boredom, leaving it to Mitchell and Kevin to deal with. It was only when he talked about how Summit Entertainment would develop the resources of Marvel Comics that Shao Shuaijun cheered up and said some ideas.

"If any entertainment company wants to survive for 20 or 50 years, the most important thing is to have content. Entertainment is not a castle in the air, you need to have flat land in order to accumulate high-rise buildings little by little. For us, the more than 8,000 comic characters under the Astonishing Comics brand are an inexhaustible resource, and we have a lot of plans to develop them properly and bring them to the big screen. ”

"Marvel comics have a history of 70 years and have produced countless amazing stories, and with the increasing popularity of special effects, the stories of these comics will finally be perfectly presented in movies. Our cooperation this time will inevitably make the two companies shine at the same time, and I have full confidence. ”

"In fact we already have a huge plan for the ultimate universe, and we currently have three phases of film ideation. We have already started negotiations with Paramount Pictures to take back the film distribution rights of "Iron Man" and "Thor", and then take back the rights of Daredevil, Soul Chariot, Blade, Punisher, and Daredevil one after another. We will also start negotiations with Twentieth Century Fox and Sony Columbia on the rights to Spider-Man and the X-Men and the Fantastic Four. ”

Halfway through, Carroll asked, "Can the rights to Spider-Man, X-Men, and the Fantastic Four be recovered?" ”

Shao Shuaijun pondered for a while and said: "Whether it can be recovered or not, we will work hard to negotiate, but the current three-stage film plan of the Ultimate Universe has been drawn up, and we are not in a hurry to recover the copyright in time." ”

It's useless to be anxious, think with your toes, you know that Sony and Fox are counting on these superheroes to make money. However, Shao Shuaijun will urge Marvel Comics to take stronger measures to recover the copyright.

The copyrights of Daredevil, Soul Chariot, Blade, Punisher, and Daredevil are well recovered, because the production cost of the film is not low, and the box office results are not ideal. These companies still want to maintain the copyright, so they can only continue to invest heavily in the development of films, but the investment cannot guarantee that they will make money, and in the end, the film will not be completed, and the copyright will be automatically recovered.

In fact, another trajectory, Disney is relying on the automatic expiration of copyrights to take back these superheroes. In addition to Spider-Man, X-Men and Fantastic Four, these people are too popular and must be making money.

When Carroll asked what the three-stage plan was, Shao Shuaijun did not answer, this is a company secret, and it needs to be released after the negotiations with Paramount are over.

Soon, the interview ended.

Within two days, the latest issue of the semi-monthly magazine "Fortune" came out, and on the cover was a photo of three people, Shao Shuaijun in the center, Mitchell on the left, Kevin on the right, and the three hands were only folded together.

It was accompanied by a big headline: "Marvel Comics Three Helmsmen!" ”。

Three heavyweights expressed their optimism about the future of Marvel Comics. It also directly stabilized the stock market, without any turmoil, and even rose a little. The most exaggerated was China's Dream Catcher Golden Harvest, which was hit by the acquisition of Marvel Comics, and its stock rose by a full percentage point.

I have to say that Dream Chasing Entertainment seems to be a Chinese hero already.

In the post-production of "Old Boy", the schedule has been confirmed for the Chinese New Year, and it will be released simultaneously in Asia. However, because it is an oriental theme, it is difficult to say whether it will be released in the United States and Europe.

"Slumdog Millionaire" has received a growing response, and the North American box office almost never falls below $20,000 per theater. Because it is a small-scale release. There is a lot of demand from the audience, but Summit Entertainment is still slowly increasing the number of theaters according to the original rhythm to warm up for the Oscars.

However, it is the opposite of the craze in North America. in India. The movie went to the box office three times in a row. One side suffered a lot of resistance.

Because the slum is portrayed as an ugly, dirty, dark place in the movie, and the "slum" in the title is represented by the English word "Slumdog", which is a combination of words. "Slum" means slum and "dog" means dog.

Most of them were Indians from the ghetto of Dharavi, holding placards and shouting "Down with Danny. Boyle", "We are people, not dogs", and some even took the portraits of the director and actors, slapped and burned.

Along with it, Dream South Asia Entertainment Company, the Dream Catcher Entertainment Group in India, has also been intimidated by many demonstrators. The crews of the Indian films "Three Fools in Bollywood", "My Name is Khan", and "Bollywood Robot Love", which are in production, have also suffered a lot of resistance. Now Danny. Boyle and several of the leading actors did not dare to go to Mumbai, India.

For this reason, Dream South Asia had to come up with 300 million rupees, about 30 million yuan, to set up the Mumbai Street Children Relief Fund, and contact the Mumbai government to solve the crisis and allow the company to operate normally.

None of this needs to be paid attention to by Shao Shuaijun, who has been immersed in the post-production of "Old Boy" since the acquisition was completed. The movie has a lot of soundtracks, the rights to buy the rights, the originals to the original, and the progress is very fast.

As September passed, October just arrived, and Summit Entertainment and Marvel Comics jointly released the first news two weeks after the acquisition. For $111 million, the film distribution rights of the "Iron Man" series and "The Avengers" were redeemed from Paramount.

In addition to the cash buyback, there is also a side treaty whereby Paramount will receive 6% of the revenue of the films "Iron Man 2" and "Iron Man 3", and 9% of the revenue of "Thor", in addition to the exclusive right of authorship for any marketing of these three films.

This is a very helpless deal, with the proceeds of "Iron Man" and "Thor", at least another fifty or sixty million dollars have to be divided. But there is nothing to be done, who told that the original Marvel Comics was going to go out of business and sell the copyright indiscriminately. Originally, Paramount wanted the income of "The Avengers", but Shao Shuaijun vetoed it.

Just kidding, just give you Thor and Iron Man to play with, "The Avengers" is his intended movie, and it won't be able to share a dime if it sells globally in the future, not to mention the right of authorship! Eventually, it will be replaced by Thor and Steel3!

After getting the movie copyright back, Summit Entertainment and Marvel Comics teamed up to release a second news.

Marvel-Comics Chinese named Marvel Comics, and at the same time launched the Marvel Cinematic Universe Trio, forming a separate Marvel Cinematic Universe, numbered Earth-199999 (Earth-199999)!

The first avenger Avengers was established, combined with "Iron Man" and "The Incredible Hulk" launched in 2008, and will release "Iron Man 2", "Thor", "Captain America" and "Avengers" in 2010, 2011 and 2012. Shoot the story of a single superhero first, and then shoot the hero team "The Avengers", so that the setting of each film is unified, and the foreshadowing of interconnection is also planted in each film, forming a unified world view.

The second group of heroes will be released in 2013, 2014, and 2015, "Iron Man 3", "Thor 2: The Dark World", "Avengers 2: The Age of Ultron", "Captain America 2: The Winter Soldier", "Guardians of the Galaxy" and several other superhero movies. The plot begins to shift to a larger universe, leading to "Doctor Strange".

The birth of the third episode of the unknown hero will be released after 2015, a superhero movie featuring Doctor Strange will be released, tentatively a "Ant-Man". Dr. Strange is a neurosurgeon who wields powerful magic and will explain the deep mysteries of the universe and humanity in the Doctor Strange sequence, uniting man and God!

It was also noted at the end that the copyright negotiations for Daredevil, Soul Chariot, Blade Warrior, Punisher, and Daredevil went smoothly, and if nothing else, they will join the Ultimate Universe Trio project one after another!

As soon as the news came out, global superhero fans went crazy, there are too many superhero movies in the future, so satisfying! (To be continued......)