Chapter 385: Preparation
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"Youngster, this car is basically completed!"
Looking at the K5 in front of him, Peter said to Jin Xiaoqiang with pride on his face, and Jin Xiaoqiang looked at the car and hid his eyes.
It is indeed another classic finish, this car can be said to be a collection of a few years later, the beautiful shape of the Kia K series, coupled with Mazda's unique SKYACTIV technology.
The engine of this car can now achieve a combustion ratio of 13:1 without using a supercharger, which can be said to be a miracle, and it also perfectly solves the problem of engine knocking, so Jin Xiaoqiang and Peter have very big expectations for this car.
13:1 combustion ratio, even if many models using turbochargers, now can not reach such a combustion ratio, this is absolutely efficient, fuel-saving symbol, not to mention the shape of this car, as long as the combustion ratio of this car, to throw out, this is definitely a gimmick that can be greatly hyped.
"Well, Peter, I, Xiwang, you can make persistent efforts to design a whole series of cars for this car, if there is only one car like the K5, it is really a waste to have such a beautiful appearance."
Jin Xiaoqiang stood beside Peter with his arms in his arms, looked at the K5 parked in front of him and said to Peter with a smile, it was originally this guy who made a whole K series for Kia, of course he couldn't let him go this time, he could squeeze his labor, of course, to maximize the squeezing.
Hehe, who made this car look too beautiful!
"Hehe, I know, I also have my own plan for this model series, in my planning, this car will have K2, K3, K9 in the future, and then there will be urban SUV models."
Peter looked at Jin Xiaoqiang and talked, waiting for Jin Xiaoqiang to support his plan, knowing that his development and Jin Xiaoqiang's development were different.
Jin Xiaoqiang develops a new car, which is to use the successful and mature models of the later generations, which will save a lot of costs when the experiment can be developed, so the cost of Huayang Power has been very low.
Danshi Peter does not have the golden finger of Jin Xiaoqiang, he can only rely on his own experience and ability to explore and experiment with every new car, so he develops a car out of a lot of costs.
Take this K5 as an example, just from research and development to completion, a total of before and after smashed in, no less than 500 million funds, this also said that the engine of this car was made by Jin Xiaoqiang, and the chassis was also designed by him.
Otherwise, if you change to an ordinary designer and start from scratch to design a set, you won't be able to develop this model if you don't throw in more than a billion yuan.
Peter also knows that his K5 has spent a lot of investment, and now he wants to expand this model into a car series, and the investment will definitely not be less after that.
And it also depends on the sales of this car after it was launched at the Paris Motor Show, if the sales are good, then when the heat they will take advantage of the victory and expand this model into a car series, if it is not good, then this plan to expand the car series can only be aborted.
"Oh, well, I agree with your philosophy, just do what you say, Peter, just do it, I'll support you."
Jin Xiaoqiang smiled and said to Peter, he has enough confidence in this car, if others will be worried about this car, Danshi Jin Xiaoqiang is not worried at all, because in the previous life, this car was a great success as soon as it was listed, at that time, this car was still equipped with what kind of bullshit nu engine provided by Hyundai, and now the engine of this car, but the Skyactiv blue sky provided by himself, is definitely more than twice as good as his original engine. …,
So from any point of view, the powertrain, the shape, and the turf, there is no chance that this car will fail.
Leaving Peter's office building, Jin Xiaoqiang went directly to the other two laboratories, this time they were going to officially launch the model at the Frankfurt Motor Show, there are several, out of the Qoros series of pickups, SUVs, and MPVs, unexpectedly there is a small and fresh pickup truck popular, and at the same time there is to be unveiled, the original Hyundai Xinshengda that was planned to the side of the Yidong series was named Ruichi.
This car is mainly aimed at the Highlander, which is currently Toyota's leading model in the North American market, and Toyota's Highlander is derived from the Lexus RX300 platform.
The main target market is the U.S. market, and in the area of urban SUVs, Toyota's RAV4A can be said to have created a historical precedent.
In the SUV market, which was originally ruled by hardcore SUVs, the RAV4 was a great success and won many consumers in the United States.
However, it also attracted the covetousness of competitors to this market, Honda immediately followed the trend and copied a CRV, and relying on excellent quality and quality, CRV quickly caught up, and exceeded the sales of RAV4, and now Yijing has become the king of urban SUVs in the United States, and has long held the throne of the sales champion in this field.
Toyota saw that the momentum was not right, so it pondered the development of a larger-level urban SUV, so with the support of this concept, the Highlander was born.
American automakers and European automakers are dismissive of urban SUV models because, in their minds, such a model is purely nondescript, but they ignore the market's reaction.
Americans and Celestial Empire people have one of the most basic demands for the pursuit of cars, that is, to be big, and the bigger the better, and the Americans' pursuit of the concept of big is far more than the Celestial Empire people by hundreds of times, which can be seen from the large pickup trucks and SUVs they run all over the street.
Danshi pickup trucks and large hard SUVs are no exception, originally using a load-bearing body structure, such a structure, although the safety and passability of the car, has a great advantage, Danshi in driving comfort, and handling is much weaker.
Especially now that there are more and more paved roads, people's requirements for vehicle driving performance and comfort performance are also getting higher and higher.
A model like the Highlander was developed in response to this demand, so this model was a great success as soon as it was launched, especially in the North American market.
Toyota relied on their excellent workmanship, as well as consistent fuel-saving reputation, and good handling performance, after launching this Highlander on the market, it quickly won the hearts of American consumers and firmly occupied this large urban SUV model market.
Other companies either don't have the money to compete with Toyota, or they are dismissive of the market like American and German automakers, which has led to the car's dominance in the American market.
Jin Xiaoqiang brought out this new Shengda this time, just to challenge Toyota's market position in this class of models, you must know that at present, Toyota and Honda Yijing are very wary of Huayang Power.
Originally, it was after 07 years that RAV4 and CRV will be introduced into domestic production, as well as Highlander models, and they are ready to be introduced into China this year or next year, and Huayang Power will grab the market.
Although the Highlander later made a climbing door in the Celestial Empire, the sales of the Danshi car were not greatly affected, after all, in the field of five-door and seven-seat urban SUVs, the cost performance of this car is still the most suitable.
Jin Xiaoqiang just couldn't see such a garbage truck from Toyota, and came to the Heavenly Dynasty to seize the market and stake the land, so he deliberately came up with a new Shengda model to compete with Highlander for the market. …,
Don't look at the unexpected market of this car in the United States and the Celestial Empire, after a few years, the Celestial Empire will become the largest car market in Shijie, plus the American automobile market, these two markets alone will occupy more than a quarter of the Shijie automobile market, so if you hold these two markets, it will be enough for Huayang Power to eat.
So this car has to be done, and it has to be done against Toyota.
However, this model, is more than four months ago, Jin Xiaoqiang only drawn, now the model design although Yijing is done, Danshi road test, and powertrain deployment is still in full swing of research, has not yet completed the final test, this Paris Motor Show may not be able to catch up, Jin Xiaoqiang can only count on this car to catch up with the Detroit Auto Show at the beginning of next year.
The auto show was held in Paris, France, where PSA was the home of PSA, but after so many years, the logo Citroen has long been much worse than before.
From the original can still compete with the public, to now they have basically fallen to the status of second-tier manufacturers in Europe, only a little higher than the status of British Louvre, Italy Fiat and other manufacturers.
The main reason for their failure in competition is because of their failure in the Celestial Empire market, the romance of the French, and the nonsensical design style, has always been unpopular with the consumers of the Celestial Empire.
Originally, their Little Lion 307 sold quite well in the Celestial Empire market, and the Fukang joint venture with the Celestial Empire manufacturers had won them a considerable reputation.
But no, they later played the Volkswagen's set, that is, they didn't update the technology, a Beverly bought and bought, introduced into the Celestial Empire in 1992, and has been bought for more than ten years without much change.
How can such a manufacturer not be spurned by the majority of consumers? Later, after Japanese car dealers entered the Celestial Empire market in a big way, they were quickly eliminated......
And this time the Paris Motor Show, which was pinned on by PSA, they also ceremoniously prepared a model called C4 Picasso for Shijie, but the design concept of ignoring the aesthetics of Celestial Consumers made them seem miserable......
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