Yang Lin didn't care about Lin Jianyue's entanglement, he only knew that he had to catch these two people.

Guo Shaoming!

With memories of his past life, he certainly knows this legend in Hong Kong's business community.

In 1978, Guo Shaoming and his wife accepted to operate a cosmetics counter of only 40 square meters. At that time, their turnover on the first day was 32 Hong Kong dollars. By 1997, when Sa Sa International went public, they had more than 100 cosmetics retail stores, 11 large beauty centers, and a net worth of 4 billion Hong Kong dollars. Known as the "King of Affordable Cosmetics Chains".

From a "poor" dick silk to the king of cosmetics retail, the legendary cannot be in the legend.

Even the name "Sasha" is legendary, because this name is a name that has existed since they took over the shop. In other words, this is the name given by the original boss. Luo Guizhen didn't like the name and felt that it carried the traces of the failure of the former shopkeeper. But it cost 1,000 Hong Kong dollars to change the name, and the two decided to continue to use it in desperation. Years later, they found out that it was a rare name – because no matter what the dialect of Korea, Japan, or England is, they can't mispronounce Hong Kong's Sasha.

Guo Shaoming once famously said: "Looking at Sasha's account book is like reading a history of Hong Kong's development." ”

It was this sentence that made Yang Lin have associations.

Now, it is the beginning of Hong Kong's economic take-off, which has been developing rapidly until '97.

If we say, the history of the development of Sa Sa International. is the history of Hong Kong's economic development, so will it make the current "Monopoly" program. What has become the history of Sa Sa International?

No matter how high the ratings are, no matter how much advertising money is, it is not a real success. Only when a program accompanies the growth of a generation and the aging of a generation becomes a memory and a culture. That's success.

Yang Lin walked over, smiled brightly, and stretched out his hand to Guo Shaoming and his wife: "Hello." I'm Yang Lin, the producer of this show. ”

Guo Shaoming and his wife quickly stood up and shook hands with Yang Lin with a little embarrassment.

They didn't know Yang Lin, but they only looked at the momentum of Yang Lin sitting there. and Lin Jianyue's inquiring eyes that kept throwing over. You know, this is a big shot.

Sure enough, it turned out to be Yang Lin, known as an "entertainment genius" and one of the three major shareholders of ATV.

Yang Lin's name has already spread all over Xiangjiang and has been worshiped by countless innocent young people. His experience is an inspirational legend.

Yang Lin smiled and nodded to Lin Jianyue, who was full of questions. Then he took over the negotiation with Guo Shaoming and his wife.

Lin Jianyue was a little unhappy. It's not your business area, okay? But he understands Yang Lin's personality, and if there are no special circumstances, he will never do such a thing. So although he was dissatisfied, Lin Jianyue didn't show it, just sat there and saw what tricks Yang Lin wanted to play.

"Mr. Guo thinks that the cost of this sponsorship is appropriate?"

Guo Shaoming hesitated for a moment, and said tentatively: "500,000, what do you think?" You know, we are also a small business, the sponsorship cost is too high, and the capital chain is prone to problems. ”

There was no way, he saw this as an opportunity, but he really couldn't afford such a high fee.

Yang Lin pondered for a moment and said, "I want to ask, why do you value this sponsorship?" ”

This time, it was Luo Guizhen who answered.

"This show is very good, Mr. Yang, you are doing this, and the whole of Hong Kong is waiting to watch it. This is a good opportunity, as long as we sponsor this show, the name of our company will be known to the people of Hong Kong, and the popularity will be greatly enhanced. You don't know, we are an affordable cosmetics retail company, and our main customers are ordinary citizens, and popularity means sales for us. ”

This woman looks ordinary, but she speaks smartly, is organized, and very capable.

Yang Lin looked at Luo Guizhen approvingly, and sure enough, behind every successful man, there was a woman who was bull B, and the ancients were honest and did not deceive me.

"In that case, let's change the contract of this sponsorship, and see how it goes. If the ratings of this show reach 40 points, the two will pay a sponsorship fee of 500,000 yuan. If you reach 45 points, you pay six hundred thousand. 50 points, that's 700,000. And so on until the one million capped, how? ”

Lin Jianyue was speechless, you have such confidence in your show? If you want to receive a million, isn't it a rating of 65 points? More than 3 million people watched it.

It's arrogant.

Guo Shaoming and his wife were also a little stunned. Collect the relationship between points and people, and of course they will count. If more than 3 million people really watched it, even if it was a sponsorship fee of 1 million, it would be a good deal. You must know that at that time, "Sa Sa International" was a well-known enterprise in Hong Kong.

For such a general public, business evaluation of cosmetics company, popularity means customers, sales, and profits.

The two have a pair of eyes, and the tacit understanding for a long time allows them to know each other's thoughts in an instant.

Guo Shaoming gritted his teeth and said firmly: "Okay, just do what Mr. Yang said." ”

Yang Lin smiled and stretched out his hand: "Happy cooperation." ”

The contract was signed, the business was concluded, and the atmosphere suddenly relaxed.

Luo Guizhen is a pungent character, and she can't hold back what she has to say.

"Mr. Yang, if I'm not mistaken, you don't intend to compromise on this sponsorship fee. May I ask why you changed your mind? ”

It was Lin Jianyue who was in charge of the advertising business, but looking at Lin Jianyue's attitude just now, he clearly wanted to make concessions, but he couldn't make the decision, so he kept asking Yang Lin.

Luo Guizhen doesn't think she has any "charm", or her husband has any "domineering spirit".

"The name of our show, 'Who Becomes a Millionaire,' and there will be people who, in our show, will become millionaires. But. Just when I saw the two of them, I suddenly thought, what if. How rewarding would it be to be able to create a billionaire, or even a billionaire, through our program? Many years later, our show may no longer be remembered. But because of our show. Those who became millionaires, who became billionaires, will be remembered by everyone. Two digits. Don't you think that makes more sense? ”

Yang Lin smiled brightly, brightly and amiably.

If you can really push such a hand on the way forward for these two couples. It's also a very interesting thing.

Guo Shaoming was puzzled: "You really." Are you so optimistic about the two of us? ”

Yang Lin raised his eyebrows: "They all say that I am a talent, but in fact, my proudest ability is to look at people." These eyes have never looked at the wrong person. In the future, you will know how much this show has helped you. Your decision today. How wise! ”

This matter may just be a whim of Yang Lin. I just think it's fun.

But after many years, "Who Will Be a Millionaire" has been off the air for a long time. But as long as people see the person who stands on the "Hong Kong Rich List", they all remember that program, the program that created a myth.

*

*

"Sa Sa International, the first season of 'Who Will Be a Millionaire', is here for you over the weekend. Want to be a millionaire? Come on! We're here to help you make your dreams come true! ”

For a time, the name of "Sa Sa International" was crowned at the forefront, and with the attention of "who will become a millionaire", more and more people know this name and know this cosmetics retail company.

"Hey, this Salsa International is very powerful, I heard that the sponsorship fee for this show alone is one million!"

"Yes, yes, if you can get such money to advertise, your strength must be very strong!"

"That's right, I bought all my cosmetics in that store, which is very good!"

"Where? I'm going to buy it too! ”

"Who will become a millionaire" has not yet been broadcast, and the name of "Sa Sa International" has been known in the streets and spread in Xiangjiang. Countless housewives and young girls flocked to the city. The crazy rise in sales is like drinking "vigorously", a miracle!

Overnight, "Sa Sa International" has transformed from a small well-known cosmetics chain store into the most well-known, most photographed and most discussed enterprise in Hong Kong.

The magic of advertising is vividly embodied.

All the companies that are still waiting, in the face of the hot scene of "Sa Sa International", are dumbfounded, and they all beat their chests and regret it too late! I knew this was the case, let alone one million, even if it was two million, I took it out happily! Let's take a look, the "Sa Sa International", which is not even worth 10 million assets, can turn over a few times in a year.

Faced with such a situation, TVB collectively lost its voice and was silent.

You have to fight back, just look at the topic of "who will become a millionaire" on the street now, and you know that when this show is broadcast, it will inevitably be very popular. If it can't respond in time, ATV will win the city.

Let ATV win a city, but there is nothing, in the hands of TVB, there are too many cities, and it has nothing to do with the overall situation. However, the improvement of morale and the guidance of public opinion will be very unfavorable to TVB.

How could a treacherous and cunning man like Shao Yifu fail to see such a key?

However, it is not so simple to produce a show that is comparable to "who will become a millionaire". The TV industry has developed to the present, and countless plans and countless ideas have been taken out, but they have long been exhausted, and the creativity has been exhausted, and no one can come up with a good way for a while.

If you want to plagiarize, then be prepared to bear the justice of ATV's lawsuit, infringement. Not to mention the sky-high compensation, Shao Yifu can't afford to lose his reputation alone.

Just when TVB was windy and silent, the first season of "Who Will Become a Millionaire" made a gorgeous debut.

"Wow!"

The audience waiting in front of the TV series immediately let out an exclamation.

The studio of "Who will become a millionaire" is resplendent and luxurious, with countless spotlights, flashing lights, ball lights, and neon lights, which complement each other and brighten the blinding eyeballs!

"This studio is so beautiful!"

"Hehe, it has to be our Yang Dacai, atmospheric!"

"That's it, if you look at the original ATV, as well as wireless, the studios of each program, it's a cold one!"

"The studio is like this, the production cost of two million episodes doesn't seem to be an exaggeration!"

Shao Yifu, who was sitting in front of the TV, had an even more gloomy face.

As soon as the host appeared, there was a wave of applause in the studio.

Fei Fei, Shen Tianxia and Chen Baixiang jointly attended. During this period, Chen Baixiang did not host any programs, and his reputation was not very good, and most of everyone's applause was given to Shen Tianxia.

As long as Shen Tianxia stood there, she had a sense of joy.

"Hi audience, good evening!"

Chen Baixiang also said on the side: "Good evening, beauties! ”

Shen Tianxia pretended to be displeased: "Why do you only say hello to beautiful women?" Heavy color and light friends, you kid is not good! ”

Chen Baixiang shook his hair and said proudly: "So what? My wife has already sent me a gold medal for avoiding death, just pick up a girl, and don't hold it accountable! ”

"Huh? Xiugu changed her name to Xiu Tea? Shen Tianxia was very curious.

The audience is also very curious to see how Chen Baixiang justifies himself.

Chen Baixiang put on a very bullish appearance: "If she dares to disagree, I will beat her!" ”

The audience burst into laughter.

Shen Tianxia blinked: "Big Eyed Boy, are you sure that Xiu Gu didn't watch this show again?" ”

Chen Baixiang suddenly made a vigilant gesture, looked around, and was nervous.

"However, I'm more curious, what did Aunt Xiu say?"

Chen Baixiang smiled and raised his chin: "Xiugu said, Ah Lak, you are allowed to get drunk and allow you to hook your sister, but you must return to the team for the old lady at night!" ”

The audience laughed, this little actor, hosting the show is quite interesting, especially the pair of big eyes, which is very funny.

"Hey, no? That's not what I've heard! Shen Tianxia smiled slyly.

Chen Baixiang was shocked: "Ah, what have you heard?" ”

Shen Tianxia deliberately cleared her throat, pinched her tone, and learned the voice of Chen Baixiang's wife Huang Xingxiu: "You are allowed to get drunk, you are allowed to hook your sister, but you must return to the team for the old lady at night, if you dare to break my heart and hurt my lungs, the old lady will definitely cripple your third leg and let your birds sleep forever!" ”

"Hahaha-" The audience laughed even louder.

"Well, without further ado, a lot of people can't wait to become millionaires as soon as possible!"

"Welcome contestants, grand debut!"

"Come on, come on, players, put on a pose and take a photo for everyone." Shen Tianxia plays tricks on the contestants.

"When it comes to taking pictures, I'm very entangled. The other day, my wife and I went to repair our wedding photos, and the photographer asked, 'Laat, do you want side light, backlight or full light?' I was upset: 'It doesn't matter, can you leave a pair of pants for your sister-in-law?' ’”

Chen Baixiang said indignantly.

"Wahaha-" Shen Tianxia couldn't straighten up with a smile, and the audience laughed on and off the stage.

Next, the game officially begins. (To be continued......)