596 China Day
596
China Day
Nuzama's visit, for Hanhua, is just a small episode of participating in the Frankfurt Equipment Exhibition, Nuzama and Murabi are only here to understand product information this time, and the real bidding is to be carried out after the equipment exhibition. At that time, the companies that are interested in providing the equipment and are able to do so will submit their bids to a tender committee formed jointly by the Republic of Goma and the World Bank, and then make the necessary statements, and finally the bidding committee will decide who will win the award according to the situation of each manufacturer
After sending off the enthusiastic Hallore, Lin Zhenhua, He Fei and others returned to the exhibition area and began to get busy. Merchants from five continents poured into the Chinese exhibition hall in an endless stream, surrounding the pictures and objects displayed in the exhibition hall, copying the dialects of various countries to ask long and short questions, and from time to time babbling exclamations. The staff of the China Pavilion are also accustomed to this, and they answer the questions of the merchants with gentle smiles on their faces.
The China Pavilion participates in the Frankfurt Equipment Fair every year and has gradually formed a number of loyal customers. At first, these customers only looked at the low price of Chinese products, but slowly, they began to find that the Chinese Pavilion can bring some equipment products that are at or close to the world's advanced level every year, and the variety is increasing year by year. What makes the merchants even happier is that every time the Chinese pavilion brings a new product, those Western manufacturers will greatly reduce the price of their similar products to avoid being robbed of the market by Chinese products.
For customers, they are happy to see this kind of competition, because it allows them to save a lot of money on procurement. But those Western manufacturers feel different, obviously can sell a set of equipment products for 100 million US dollars, because of the Chinese disturbance, they have to reduce the price to 80 million or 60 million, and for no reason let the profits shrink to the point of unbearable.
If it is replaced by other competitors, these Western manufacturers may negotiate with each other, and everyone will form a price agreement, so that customers will not be cheaper because of price competition. However, Westerners are not interested in negotiating with Chinese manufacturers, and in their opinion, China is a backward country, and forming a price alliance with a backward country is simply an insulting thing.
But the result of not establishing a price alliance with the Chinese is naturally that batch after batch of industrial equipment is made into cabbage prices by the Chinese, and the profits that Western manufacturers can reap from equipment exhibitions are getting smaller and smaller. The Asian, African, and Latin American merchants who could only stretch their necks and let Western manufacturers slaughter them are now becoming more and more savvy, holding the quotations given to them by Chinese companies in their hands, forcing Western manufacturers to vomit blood and sell them.
Year after year, these increasingly tragic stories for Western manufacturers are repeated at the Frankfurt Equipment Show, who wonder how much of their technological superiority will be left, and whether they will one day be forced by the Chinese to earn only some hard-earned money.
Western manufacturers feel depressed, in fact, Chinese manufacturers are also depressed. The high-tech image that Western countries have built up over a hundred years is deeply ingrained in the hearts of customers in many countries. Even if the technical performance indicators of equipment products brought by Chinese manufacturers reach or even exceed those of Western counterparts, customers will treat them with some discrimination. For the same set of equipment, if the quotation of Chinese companies is not more than 20% lower than that of Western companies, customers will prefer to choose Western products.
Western manufacturers complain in their hearts that Chinese manufacturers' quotations are too low, why don't Chinese manufacturers scold their mothers in their hearts? Nima, customers are biased, if our price is not lower, can the product still be sold?
"Alas, these are colored glasses! No matter how good the things we produce, it is difficult to change this backward impression. It's really not a matter of a day or two to change such a thing as an outdated concept. Lin Zhenhua sighed and said to He Fei. …,
He Fei comforted: "Mr. Lin, this is also inevitable, we are originally a rising country, and we don't have a foundation like others." In any case, we can still occupy some markets, which is much stronger than in the past. ”
Lin Zhenhua said: "Yes, this is an era of fighting fathers, who made the grandfather's generation a nouveau riche." At best, we can be considered a poor man to become rich, and it makes sense that people look down on us. ”
He Fei said with a smile: "Mr. Lin, it's okay, as long as our generation works hard, by the time we reach the next generation, there will be a father to fight." ”
"That's right, when my Lin Fei grows up, he will be considered a rich second generation." Lin Zhenhua also laughed.
The two of them were chatting happily when they saw Li Mozi and Gu Jiahua coming from a distance. As soon as Li Mozi saw Lin Zhenhua, he greeted him: "Mr. Lin, how is it, are you busy?" ”。
Lin Zhenhua stepped forward with a smile and asked, "What, what instructions do the two leaders have?" ”
Li Mozi waved his hand exaggeratedly and said, "Mr. Lin is scolding me?" In front of you, what else do I dare to call myself a leader? I just received a little arrangement from my superiors, and I want to ask Mr. Lin if he is free, and if he is free, he will go on a trip as our representative. ”
Lin Zhenhua said with a smile: "What is the specific matter, Director Li has to explain it to me, right?" A lot of words if you go on a blind date, I'll be exempt, I recommend us to go to Mr. He, he's a returnee, educated, and earns a lot of money, and he looks good, uh, although it's a little unreliable......"
He Fei stood aside and protested with a bitter face: "Mr. Lin, am I considered to have suffered an unwarranted disaster?" ”
Li Mozi and Gu Jiahua were both amused by Lin Zhenhua, and Li Mozi said: "Don't worry, Mr. Lin, if it's a blind date, I'll go by myself, and I won't worry about your drive." The day after tomorrow, we happened to pass by Frankfurt, and planned to hold a 'China Day' activity in Frankfurt to promote China's image and build momentum for our country's bid to host the 2008 Olympic Games.
The embassy heard that we were exhibiting in Frankfurt, so we hoped that we could arrange a few people to attend this China Day event and introduce the situation in China to the German people. The embassy means that it is better to invite the leaders of our various companies to participate in the meeting. No, I'm just here to ask for your opinions. ”
"Oh, now that you're bidding for the Olympics?" Lin Zhenhua was stunned for a moment, and then replied: "No problem, the Olympic bid is a major national event, and we will definitely fully cooperate." ”
As a time-traveler, Lin Zhenhua certainly knew that the hosting rights of the 2008 Olympics were ultimately won by China. However, at this time, when the dust has not yet settled, the Olympic bid is still a very hard work, not only to do a good job in domestic preparations, but also to carry out overseas publicity, to leave a good impression on the judges. With the final vote just a few months away, now is the critical time. Lin Zhenhua has always been a person who cares about national affairs, and of course he wants to actively support such things.
Gu Jiahua said disapprerovingly: "Alas, I think this is a big fuss. Whether this Olympics is held in China or not, how much difference can it make, isn't it just a sports meeting? It costs a lot of money, but it doesn't get much effect, and it's really useless. ”
Li Mozi said: "Mr. Gu, this matter was also directly arranged by the central government, so you have the right to do me a favor and go to the court." Actually, there aren't many things that you may need to do, mainly to make up a number or something. ”
Gu Jiahua said: "I'm just talking, your Director Li has spoken, we don't have to look at the face of the monk but also the face of the Buddha, right?" Quite a few words"
Lin Zhenhua said with a smile: "Mr. Gu, your thinking is still too conservative, just like the advertising at this equipment exhibition." You said that your Xingbei Heavy Machinery is also a well-known large enterprise, and you are not afraid of affecting the corporate image if you make such a big advertisement? The Olympic Games are equivalent to a country's advertising, if the Olympic Games can be held in our country, and if it can be opened well, this is an image of our country, in fact, it is also helpful to our enterprises. ”…,
He Fei also stepped forward and said seriously: "Mr. Lin is right, we have a concept of marketing, the best advertising is not to promote products, but to promote corporate image." At the national level, the same is true for a country that has the ability to host an Olympic Games, leaving the impression on the people of the world that it is prosperous, strong and powerful. Now that China's economy has developed, it's time for some such image promotion. ”
Gu Jiahua was educated by Lin Zhenhua and He Fei, and he didn't feel a little aggrieved, but laughed and said: "Okay, okay, you young people are more open-minded, I said a long time ago, my thinking can't keep up with the situation." ”
Li Mozi was also very happy to see that Gu Jiahua was moved by Lin Zhenhua's words. In his opinion, the significance of the Olympic bid can be put aside first, and the most important thing is that he can successfully complete the tasks assigned by the above, which is easy to explain. He said to Lin Zhenhua and Gu Jiahua: "Mr. Gu, Mr. Lin, the matter of the two of you is decided, with the two of you taking the lead, it will be much easier for me to persuade the leaders of other companies." ”
Lin Zhenhua said: "Director Li, don't worry, although Mr. Gu and I agreed to go to the show, but what we are going to do, you have to have an explanation, right?" Quite a few words"
Li Mozi patted his head and said, "Look at this, I forgot about it." The embassy has already sent someone to deliver the materials, and I will ask the staff to send one set to each of you later. In fact, there is nothing else, just a program of 'China Day', some precautions, and a CD that is going to be shown at the venue, which is a promotional film about China's image. ”
Lin Zhenhua said: "Oh? And what about the promotional video? Then hurry up and bring it over, we have a projector on the booth, otherwise, we will put it here first, anyway, it is also to promote the image of China. ”
"I think so." Li Mozi said, "This film has been broadcast in various countries, and it does not involve the issue of secrecy, if you are willing to show it, I will give it to you now." ”……,