0054 【Cheap Movie】
Park City, a beautiful ski town in Utah, USA, is January 17th.
The town has been dressed up as lively and lively, full of tourists, and huge posters. During the ten-day festival, more than tens of thousands of people from all over the world, as well as many famous Hollywood studios, will come to the town to pan for gold. Countless famous filmmakers have been discovered from here and have made their way to Hollywood.
Such as Kevin Smith, Robert Rodriguez, Quentin Tarantino, Paul Thomas Anderson, Steven Soderbergh and other well-known directors. Famous movies such as "SAW", "Blair the Witch", "Hot Moji", "Gate of Destiny", "Reservoir Dogs", "The Lone Ranger", "The Crazy Clerk" and many others. It all comes from this.
The Sundance Film Festival, also known as the Dance Film Festival, is a film festival for filmmakers and films who are not well-known. Founded in 1984 by American actor and director Robert Redford, over the years, this small film festival has become an important spiritual pillar of the reading power production industry, and many emerging Hollywood directors see it as a springboard for directing mainstream commercial blockbusters. And big Hollywood studios are looking for new talents, and the "Sundance Film Festival" is a human resource pool that should not be missed.
The original version of "Buried Alive" was launched at the Sundance Film Festival.
Shao Shuaijun, Zhao Cheng, Wang Yixue, Li Xiuxiu, and Ma Hu hired a car to come to Park City to participate in this film festival. After contacting the organizer, Sundance College, "Buried Alive" received three screenings a day in three small theaters. The theater here can accommodate less than 100 people at a time, which is really small.
However, last year's Sundance Film Festival had a pioneering initiative by partnering with Yahoo to hold simultaneous online film festivals across the United States. It has caused a good response, and this year it will also adopt a simultaneous online film festival.
The publicity of "Buried Alive" is very weak, except for the posters placed at the doors of the three small theaters, there is no other way to publicize. This is not China, and there is no reason to give "Buried Alive" excellent resources.
On the morning of the first day, there were less than 20 people sitting in the screening hall of "Buried Alive", including Shao Shuaijun's five people.
"Lao Mei is too faceless, so there are only a few people." Zhao Cheng, who has completed the formation of the company, as the general person in charge of the trip to the United States, followed.
"There's no way, this is the status quo of Chinese movies, no one can afford it." Shao Shuaijun shook his head.
The version released in the movie is a re-edited version of Shao Shuaijun, with some scenes of swearing and scolding political axes. This version of the screening in China cannot be seen, and if you dare to scold the political axe, it will be blocked long ago. Ninety minutes later, Shao Shuaijun found that more than 20 people before had sat quietly and finished reading.
After reading it, several people applauded and talked in English.
Shao Shuaijun and Zhao Cheng can understand English, Wang Yixue and Ma Huo can't understand it, and Li Xiuxiu, a top student, translated: "They said that the movie is very cool, very connotative, and a good movie, and they want to call friends to come and watch it." ”
"Whew, Lao Mei still knows the goods." Zhao Cheng began to boast.
In the second scene, the five of them separated and each found a movie theater, and Shao Shuaijun and Li Xiuxiu still stayed in this movie theater. The number of people in the second session has increased significantly, and it is estimated that there are more than 40 people. After reading it, the applause rang out again.
"Ah Jun, it seems that "Buried Alive" has succeeded."
"Not necessarily, if there is no film company to take a fancy to it, it can't be said to be a success. Let's go, go back to the Internet and see what the comments on the Internet have to say. ”
There was a lot of applause on the Internet.
To Shao Shuaijun's surprise, he thought that "Buried Alive" is a niche movie after all, or made in China, so it should not have such a high evaluation and popularity. But thinking about it in a blink of an eye, those who pay attention to the Sundance Film Festival are audiences with unique tastes, and it is normal for them to favor "Buried Alive".
Four days after the movie was released, the three small theaters were almost full, and the Internet was full of praise.
But no film company came to the door.
made Shao Shuaijun uneasy, is Lao Mei so arrogant that she can't watch movies made in China?
At this moment, Wang Yixue ran over: "Ah Jun, the fish has taken the bait!" ”
"Let's go, see you!" Shao Shuaijun stood up with a bone.
The man was a white man with a mustache and a pair of rolling eyes. After being introduced, it turned out that he was the head of the distribution department of Telescope Entertainment, and his name was Mike. Telescope Entertainment Company, Shao Shuaijun has heard of it, and the later Zhang Ziyi's "Memoirs of Art Records" was produced by this company.
"Our company is optimistic about the potential of 'Buried Alive' and intends to buy its distribution rights."
"How much are you going to bid?" The copyright is in the hands of Huayi Brothers, Zhao Cheng is in charge, and Shao Shuaijun is in observance.
Mike shrugged: "To be honest, 'Buried Alive' is not suitable for release, we mainly want to make it into a DVD and sell it, or even just increase the storage of the film. We're willing to pay $200,000 to buy it, and depending on the cost, it's less than $10,000, and you're making a lot of money. ”
Zhao Cheng and Shao Shuaijun glanced at each other.
"Wait a minute, Mike, did I hear me right? $200,000? How do you play? In China, "Buried Alive" has already won nearly $3 million at the box office, here, you want to buy it for 200,000? ”
"200,000 is already very high, you know, Chinese films, except for Bruce Lee (Bruce Lee), it is difficult for the audience to recognize. It's a little to make a little, isn't it? ”
"I'm sorry, I don't think there's any need to discuss this anymore, please come back, Mr. Mike."
"Yes, you'll regret it! Movies made by the Chinese, hum, wait for the rotten street! ”
"Even if it's rotten streets, I'll sell it to you, get out!" Zhao Cheng angrily kicked Mike out, "This Yankee, with long eyes and a top of his head, 200,000?" When we really want to eat! ”
After looking at Glasses Entertainment, another three days passed, and Lakeshore Pictures, Castle Rock Entertainment, and Jerry Bruckheimer Pictures came successively. Shao Shuaijun of the first two companies had almost never heard of it, one bid 300,000 yuan and the other bid 350,000 yuan, both of which were driven away by Zhao Cheng.
As for Jerry Bruckheimer Films, it is somewhat famous, and "Pirates of the Caribbean" is from it. But large companies, as expected, have even more speechless arrogance, and even want to take away "Buried Alive" for $100,000, or buy it out completely.
"Brother Zhao, do you think we are taking it for granted?"
Shao Shuaijun was lying on the sofa, a little distracted, with his hands behind his head: "Is "Buried Alive" a failure, is it really only worth this in their eyes? He clearly remembered that "Buried Alive" was a huge hit at the Sundance Film Festival and was finally won by Lionsgate for 3 million.
How can it be two years in advance, but it is so cheap, and there are not many changes in the content.
"Don't be discouraged, the audience's response is so good, it's just those who don't know the goods who make movies." Zhao Cheng was also annoyed, but he still comforted him.
""Buried Alive" can't be sold, will "Source Code" not be sold......" Shao Shuaijun sighed. was originally sung down, so he panicked and waited for "Source Code" to strike back. Now it seems that the movies that will be hot in the future may not be hot now.
What if, Source Code fails?
Shao Shuaijun felt that he was indeed in a hurry, and relying on the memory of future generations, he seemed to have taken a big step.
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