Chapter 586 The Last Battle

The launch of the "Iron Man" promotional video has undoubtedly added a lot of popularity to this movie! After the grand launch of the promotional video, the response from all over the world was enthusiastic!

The film that was originally looked to be, when people saw the content of the promotional video, they were even more sure that this movie will be the most promising film of the year to create a global box office!

In the hands of Zhou Shaoming, a big-name Hollywood director, the film Iron Man is held up by more and more people with great hopes!

This allows people around the world to see a film that stands on the top of the world and presents people with clips from the movie, and the film will be released in a month!

However, during this period, people are more and more eager to see this movie early!

For more than a month, this is the same as Zhou Shaoming and others planned, it seems that it is not a short time! But there is a lot that can be done for this movie!

Promoting this film to the world is part of Zhou Shaoming's publicity plan in this campaign! Although the promotional video adds a lot of color to the movie Iron Man, after all, in a short period of time, the publicity is limited! So use the remaining last month to make more viewers see this film!

Capturing the hearts of the audience is equivalent to accumulating enough popularity for this movie before it is released! You must know that this movie, with an investment of 200 million, has nearly 50 million in publicity costs alone!

Whether it is a local radio station in the United States, or a well-known CBA and other radio stations, they have begun to broadcast promotional tidbits about the movie Iron Man!

The cost of promoting the movie on the local radio station is relatively cheap, and the advertising cost of hundreds of thousands of dollars per minute is a drop in the bucket for this hugely expensive movie!

However, the publicity expenses of a well-known radio station like CBA are different, and it is not a matter of hundreds of thousands per minute. You can buy advertising positions! In addition, Zhou Shaoming requested that during the Iron Man publicity period, the time for advertising should belong to the golden stage!

The cost of such advertising, the cost here in North America alone is already huge and scary, not to mention, the cost of promoting this film to the world is self-evident!

With the release of the promotional film, Iron Man has sounded the clarion call to enter the global film market, in front of this clarion call. Zhou Shaoming led all the colleagues of Supernova Entertainment Film and Television Company to start moving towards global publicity!

The advent of this moment made Zhou Shaoming, who has been in Hollywood, feel a trace of excitement! I have never had a movie with such treatment and successfully used such a large publicity team!

The promotion during "Fuse" was only focused on the Chinese film market, and "League of Assassins" and other films, which were once filmed by Zhou Shaoming, also had huge publicity expenses, but compared with today's Iron Man. It's like a world of difference!

Just from the fact that many well-known companies have joined the global publicity team of Iron Man, it is not difficult to see how high the outside world's expectations for this movie are!

Under this extremely high expectation, whether Zhou Shaoming can successfully defend his title. What makes this Iron Man a high-grossing classic?

Who doesn't know? However, Zhou Shaoming knows that even so, he can't be complacent because of a moment of complacency. The final result must not be out yet!

Asia and Europe are no less aggressive than North America! Especially on the European side. Zhou Shaoming has already asked Donnie and Christina to carry out simple publicity in Europe!

Asia, whether it is Japan, South Korea, or China, has invested in advertising one after another! In particular, many well-known radio stations have broadcast the news of Iron Man one after another!

There is not much suspense in the Chinese film market, at the door of the theater, the news of the movie Iron Man has already appeared at the door of the theater, and many audiences are already familiar with the name Zhou Shaoming!

In addition, the development of Supernova Entertainment Film and Television in the Chinese film market in recent years, its connections and popularity are all contributing to the promotion of this movie! The audience's interest is growing!

"The great director Smith Zhou once again came to us in Europe with a classic Iron Man, this film that will premiere in the world has filled countless people with reverie, and this film, which has begun to make a global publicity call, can finally shine as people expect, we are looking forward to it!" Paris Daily News

"Iron Man is coming again, just as charming as director Smith Chow continues to create box office myths in our Asia, and the promotional film in less than two minutes has already made people's blood boil, such a movie, I think it will become an endless stream of classic movies in our Asian variety!" Asia Daily

"Smith Zhou, a big-name Hollywood director who has never disappointed us, came to China with the movie Iron Man at the last moment of 2005, igniting a raging flame for our Chinese film market! Will the box office of the growing Chinese film market write a new historical glory because of this Hollywood blockbuster! We look forward to it! Phoenix Entertainment News

"A creative director will come to our mainland film market with a "Iron Man" that is claimed to be as famous as "Transformers", and this film full of dreams can become a new box office record for Hollywood director Smith Chow in the Chinese film market? We are looking forward to it! Xinhua Daily

Due to the successful operation of the Iron Man propaganda policy of Supernova Entertainment Film and Television Company led by Zhou Shaoming, this movie has attracted attention from different corners of the world before it is released!

With such an effect, it is inseparable from the people who have been helping and believing in Zhou Shaoming! Under the unity of all colleagues, the publicity of Iron Man has achieved the expected effect, to be precise, it is much better than expected!

Maybe this is fate, when the release time of Iron Man has been finalized, it is randomly rumored in North America that Warner Pictures will release "Harry Potter 4" on November 18th!

The Harry Potter series of movies, which have a very high box office in North America and even around the world, have conquered the attention of countless audiences.

The range of the crowd is wide and is well known!

"Warner seems to be really talking to us this time?" Zhou Shaoming smiled at the corner of his mouth!

In the eyes of the outside world. This fateful arrangement allows the two high-scale commercial blockbusters to meet in North America and even around the world, which is another ingenious arrangement by God!

However, Zhou Shaoming knows very well in his heart that Warner, which has been fighting openly and secretly with Supernova Entertainment Film and Television Company, is actually waiting for this opportunity!

In the past, the movies released by Zhou Shaoming, whenever they encountered the movies released by Warner Pictures, they squeezed the other party's box office and almost took it off the shelves in theaters!

When Warner releases blockbusters, it is always very strange that Zhou Shaoming is at this time. But the movie has not been released for a long time, or the release has been modified during the release period to alleviate the competition for box office results!

This time is different, when Zhou Shaoming led Supernova Entertainment Film and Television Company to global publicity, the release time has been firmly set! Under so many eyeballs, it is impossible for Zhou Shaoming to make any changes!

On the contrary, Warner also saw this opportunity, the movie Iron Man was a little too big in the promotion, and now they are already difficult to ride. At this time, Warner, which has always been regarded as a thorn in the side of Supernova Entertainment Film and Television Company, made a decisive move!

The Harry Potter movie, not only in North America, but also around the world, is a film that attracts thousands of boys and girls! Especially children! To know. A child's box office results are the same as a family's box office results!

The younger the child, the more important it is to be accompanied by a family member or an adult when entering the theater to watch a movie! Such a movie, coupled with the expectations of countless fans. How could it be that the box office performance of the movie would be poor!

Warner came to the decisive release of this movie on November 18 at this time, showing enough confidence to compete with the movie Iron Man!

It doesn't matter the size of the company, or how popular the film is. Obviously, Warner's side has a considerable advantage! Warner, which is already a film and television giant, will definitely not be worse than Supernova Entertainment Film and Television, whether it is the distribution channel or the company's publicity efforts!

Supernova Entertainment Film and Television Company has developed to a certain scale under the leadership of Zhou Shaoming, but compared with the film and television giant Warner, it still seems to be a little lacking in confidence!

In addition, the movie Harry Potter has long been famous, and its popularity is already quite high, both in North America and around the world, it has a large number of staunch fans!

On the other hand, the movie Iron Man, although it is backed by a top director like Zhou Shaoming, is a new movie after all, and it has not yet been tested by the audience in the market! In such a situation, it seems that everything is not a good thing for Iron Man!

People like to compare, and before the release of the Iron Man movie, outsiders who are full of hope for this movie began to speculate about what the result would be after the release of Iron Man compared with the Star Wars Legend movie released in the first half of the year!

Since the release of the film "Star Wars Prequel" in the North American market in May, the box office performance of the first day reached 108 million, and the total box office performance in North America reached nearly 400 million US dollars!

Such a commercial blockbuster can be said to have created a myth that cannot be surpassed in 2005!

However, when Zhou Shaoming grandly launched the movie Iron Man, most people in North America began to cheer, "Director Smith Zhou will refresh this year's box office myth and create more miraculous box office results!" ”

Indeed, in the early comparison, even though the Legend of Star Wars has achieved incredible box office results, in the end, most of them are still more optimistic about the latecomer Iron Man movie!

Things are always changing, and when Iron Man launched a promotional video, there was less than a month left, and Warner once again broke the news that the movie "Harry Potter 4" will be released on November 18th!

The battle between the old enemies was suddenly seen by the periphery, and when there was still more than a month before the release of the two movies, the battlefield in North America was already full of a strong smell of gunpowder!

Even George, the director of the Star Wars Pre-Wars Wars, couldn't help laughing: "I didn't expect the North American film market to be so strong this year, if I had known that this would have happened, I would have postponed the movie, and I also wanted to ignite the passion of the North American film market with Smith Zhou and Mike." ”

The strong war spirit is already obvious, and this is the movie Iron Man, which has become the new favorite of North America for a while, as if it has suffered an obstacle, and it seems to be uncommon for a roadblock of this scale!

George frowned and said, "I didn't expect such an accident!" Warner is too deceitful. In George's heart, the pre-Star Wars war has always been what George was worried about, and Zhou Shaoming made such a big publicity. It would be better if it could surpass the Star Wars prequel, but if the box office results are too different from the Star Wars prequel, it will cause Iron Man to be damaged in a certain image!

The box office myth created by the Star Wars prequel film in the North American film market this year is too huge, close to $400 million at the box office, such a box office myth is not a convention that a new theme movie can break!

Iron Man, whether it is the scale of filming or shocking stunts, has not accumulated much popularity in the North American film market after all. With such a rash hype about the release, Zhou Shaoming undoubtedly chose a worried road for himself that there is not much way back!

This has made George very worried, but at the critical moment, Warner jumped out, and the Warner film and television giant, which has been competing for the market share of Chinese films with Supernova Entertainment Film and Television Company, has seen that Supernova Film and Television Company is getting bigger and bigger, which has affected Warner's share of the North American film market!

Such an attack is nothing more than a slap in the face for Zhou Shaoming and Supernova Entertainment Film and Television Company!

The corners of Zhou Shaoming's mouth twitched, and he said, "I didn't expect it to be so fast." We're going to start a big battle with Fox and Warner Pictures in the North American film market! ”

Zhou Shaoming's words were very cold, which made George feel cold when he listened to it on the spot! Fox? Warner? Both of these are giant companies in North American film and television! The share of the North American film market is obvious to all, and now Zhou Shaoming wants to use the movie Iron Man to fight with these two Star Wars that have been in business for many years. Two Harry Potter movies against each other?

George really wanted to say, Zhou, let's revise the release time, it must be in the final treatment of the film. Iron Man isn't finished yet, and you can make an excuse because there's a problem with post-production. If it is postponed for a month, it will not have much impact!

George wanted to say it, but seeing Zhou Shaoming's expression and tone at this time, George gave up this idea!

Zhou Shaoming took a deep breath, lit a cigar, and said to George: "George, from the preparation of Iron Man to the filming of this year, what specifications are we positioning this movie in?" ”

"Global?" George didn't understand what Zhou Shaoming wanted to say!

Zhou Shaoming spit out a smoke ring and said: "Not only is it global, its successful publicity model, coupled with the production and investment of the film itself, our film is not much different from those blockbuster movies that have been in business for many years in Hollywood, and I don't want to rush to compete with a film and television giant like Warner at this time, when a commercial blockbuster is released, but, you see, this time it seems that Warner took the initiative, and we have no way back." ”

Although Iron Man may become a competitor to the Fauls Star Wars prequel, after all, it will not be released in the same time period, and the so-called competition is to compare and see whose movie has better box office results! However, Supernova Entertainment's Iron Man is not the same as Warner's Harry Potter films!

Released at almost the same time period, such competition is rare in the North American film market, and they are all known as the most attractive movies in history. But one thing is for sure, there is definitely one side that will lose!

Because where there are winners, there are bound to be losers!

"Iron Man, as a rising star movie, does not have many stable die-hard fans in North America and even the world, unlike Harry Potter that has been very successful, so we can't retreat, as long as we retreat a little, it will inevitably lead to the loss of the Iron Man movie, think about how many companies we have pulled into the ranks of entering the global box office performance this time, if we show retreat without waiting for the movie to be released, I think it will be difficult for Supernova Entertainment Film and Television Company to find sponsors in the future." The corners of Zhou Shaoming's mouth twitched! Presumably George knows the doorway here better than he does!

"Whatever? This is our imperative! Therefore, all of us in Supernova Entertainment Film and Television Company must show the courage to fight against the water, either you die or I die! Starting tomorrow, we will be exiting our S-Class propaganda program early and ending the rest time of Donnie and the others early. Zhou Shaoming stood up!

In the face of Warner's provocation at this moment, Zhou Shaoming knew that there was no way back, Zhou Shaoming was not exaggerating, under this rare battle between two commercial blockbusters, if Iron Man loses, then all what Zhou Shaoming and others did before will be turned into ashes, in addition to not being able to recover the film investment, supernova entertainment film and television, which began to make great achievements in the film market, will be stillborn! was beaten back to that kind of film and television company of the scale of Hongmen!

On the contrary, if this breakthrough is successful, then Supernova Entertainment Film and Television will gradually improve, after defeating Warner in one fell swoop, Zhou Shaoming is convinced that in the North American film market in the future, Supernova Entertainment Film and Television Films will gradually begin to improve, catching up with Warner, Fox and other film and television giants, and in a few years, they will eventually be on an equal footing with these film and television giants, or even surpass them!

George looked at Zhou Shaoming's expression, things have come to this point, just like Zhou Shaoming said, there is no way back! Why don't you put all your strength into fighting with Warner. "Zhou, I understand what to do." (To be continued......)