Chapter 589: Sky-high advertising costs

(Today's two chapters are updated together, don't forget the previous chapter~ Call for recommended tickets and subscriptions, Xingcen is grateful!) )

"The editing of the trailer is very important, this is the editor of the movie, Lin Fan, he is an old partner with me, the clues of the works he edited are very clear, and the sense of rhythm is very strong, and the high ~ tide is always wave after wave."

Li Junxiao enthusiastically introduced this somewhat sloppy middle-aged man to Yang Lin, and her words were full of admiration.

It turns out that when the director is editing, there will be an editor on the side to assist, and the two people will communicate with each other and edit the film according to the director's requirements.

"It's the first time we've met, and I'm hoping to work together for a while!" Yang Lin said respectfully that he did not look down on such a person because of his appearance. Artists, it's not uncommon to be unkempt.

Lin Fan removed his eyes from the screen, wiped his hand on his clothes, and then reached over to shake Yang Lin's hand, and said in a low voice: "Tell me your thoughts later, and I'll give you a rough edit first." What plots or even lines do you want? ”

Yang Lin pouted, and began to watch the Mao ~ film again, if you want to edit, you must first have an overall impression, so many original Mao ~ films, you have to watch it for a few hours this time.

Before they knew it, time slipped away in front of their eyes, leaving only three pairs of red eyeballs.

Rubbing his somewhat swollen eyes, Yang Lin muttered, "It's too hurtful to my eyes, I've been watching it for so many hours, and I haven't finished reading it yet." I've made a few notes, I'll rewind and cut them out later! ”

Yang Lin's words aroused Lin Fan's dissatisfaction, and he said: "You have just watched it so once, I have to watch such a large number of films dozens or hundreds of times when I edit a movie, and sometimes I can tell you how many minutes and seconds it will take when I close my eyes and listen to the lines." ”

Li Junxiao wiped her sweat. said with a smile: "Actually, directing and editing is not a simple matter, so don't underestimate us." The more than 100-minute movie that was released was edited from so much material. Don't you want to be a director? You have to endure these things. ”

He hugged those belts with some emotion, and looked happy. "These are the things I love the most, so I don't feel tired at all."

Yang Lin breathed a sigh of relief, he somewhat understood, these two people were fascinated because they loved this thing, and if he wanted to achieve this situation, he had to cultivate his hobby.

After taking a sip of water, Yang Lin was a little silent. After silently reading the rest of the things, he said to the two people: "No matter how important your work hobbies are, you can't ignore your body. Now let's go out to eat and let my eyes rest by the way! “

There is an irrefutable tone in his words, and he is not consulting with you at all, it is just an order. If such workaholics don't take such measures, they will completely forget to sleep and eat. Although such employees are very good, Yang Lin is not a black-hearted boss who exploits them.

In the staff cafeteria, Yang Lin asked for a meal that was no different from them, and then several people discussed it in a whisper, not caring about other people's eyes at all.

There are many employees in the cafeteria. They were a little surprised to see their big star boss eating the same thing as themselves, and they were not picky eaters at all and had no shelves. Instead, they discussed fiercely with others, and their necks turned red.

"I just happened to be looking for you everywhere, but I didn't expect you to eat in the cafeteria!" Yang Fan was wearing a straight and straight suit, and he looked like a successful big boss, and he also had a slight tendency to have a small belly.

After swallowing a piece of potato, Yang Lin took another sip of seaweed soup, raised his head and asked, "Is there anything to find me?" Could it be that the Screen Actors Guild of America is urging it? “

Yang Fan looked at Li Junxiao and asked, "Don't you mind if I sit down?" “

Li Junxiao shrugged her shoulders and made a gesture to sit down. Then he continued to fight over the food on the plate, and he was not interested in knowing what the two of them were talking about.

"Here's the thing, wasn't I looking for a title sponsor for "The Voice of China" some time ago? And guess what? He had an irrepressible smile on his face and a hint of smugness, as if he had completed a big deal.

Yang Lin looked at his face carefully, and directly guessed: "Say it." How much did you sell for naming rights? And the rest of the fees, I feel like we're going to make a lot of money! “

In fact, there is no need for Yang Fan to say, Yang Lin has already seen who took the naming rights of "The Voice of China", after all, he was only at the recording site of The Voice in the morning. Of course, I saw the Coca-Cola logo.

He was a little surprised, wondering why it was Coca-Cola that grabbed the naming rights among so many businessmen, the world's largest beverage company is not a company that spends lavishly and is notoriously economical.

The key point is that Yang Lin is still the image spokesperson of Pepsi, and he can be seen advertising Pepsi in a blue outfit all over the country.

Of course, no matter what Coke is. If you are willing to pay a lot of money, you can take away the naming rights.

"Hehe, this time I deliberately found a lot of merchants to come together. Well, I deliberately leaked the news that Pepsi was going to fight for the naming rights to Coca-Cola. Now Coca-Cola's share in China is not as good as Pepsi's, so I don't want Pepsi to win the naming rights this time. They're all human spirits, and they know that our show is going to be a big hit.

Yang Fan's eyebrows fluttered as soon as he said it, and his psychological price was only 50 million yuan. However, with the help of several wealthy large companies, the desire to sell the first phase of the naming rights for 80 million yuan was successfully realized.

"Eighty million?" Yang Lin asked rhetorically. He couldn't believe that he had sold so much just one naming right, and the 80 million was pure money, compared to making a movie, the money came too quickly.

And that's not all, according to the agreement signed between Yang Fan and Dragon TV, the revenue from advertising between "The Voice of China" is divided into 37 shares. Firefly Company takes three, Dragon TV seven.

This one, which is still being recorded and has not yet started broadcasting, has already earned a lot of money for both parties. At the beginning, Dragon TV followed Yang Lin's suggestion and set the price very high, which ordinary small enterprises couldn't afford at all, so the winning bidders were all large enterprises and large companies, with a strong economic foundation, and they didn't take this money seriously.

A total of more than ten minutes of advertising time was sold by Dragon TV for nearly 100 million, and Yang Lin's Firefly Company received 30 million.

"The Voice of China" has not yet been broadcast, so the signing time is half of the period, and the price will increase when it is the second half of the period. At that time, it will be someone else crying and shouting to send the money over, instead of the current tongue.

After hearing the conversation between these two people, Li Junxiao had a jaw-dropping feeling, is the TV show so profitable? Before it started broadcasting, the Firefly Company had already earned nearly 100 million, and after the broadcast, didn't the money come over like a tide?

This is a good thing, the company has more funds, he will have more money to shoot movies, and many scenes can be vigorously implemented, regardless of the price. You can even add some stunning shots to your movie with a Hollywood special effects company.

Li Junxiao is completely indulged in his own imagination, and he seems to have seen the scene where the movie he directed was a global hit and even won an Academy Award.

The matter between Yang Lin and Yang Fan is not too small, so the people around them can hear it clearly, and the company is making money again, which means that their bonus will be a lot more. Originally, the company of the Firefly Company was ridiculously high, and the bonuses were also varied, but now I am afraid that there will be a large amount of money in the account.

Many employees have already made up their minds to follow Yang Lin, where to find such a good boss!

"You just pay attention to the inquiry of the payment, and I will let Wang Hongyi assist you." He has been helping me with my corporate finances recently, and the effect has been outstanding, increasing my assets by 25%." Yang Lin didn't have time to care about such things, he just had enough money, so no amount of money was just a number for him.

Yang Lin knocked on the table and muttered a little: "It's time to set up a charity that belongs to us, and it's still a little uneasy to hand over the money to the Red Cross Society, I don't want my hard-earned money to run into someone else's bag." After setting up the Firefly Charity, we were able to establish a positive image for our company, killing multiple birds with one stone, and really helping those children. ”

Yang Fan has a deep understanding, he knows very well that Yang Lin has quietly invested more than 10 million yuan in various charities, but he doesn't know how much money is really spent on children.

The next day, before Yang Lin went to the United States, he was amused by one news after another.

"It is reported that Yang Lin's Firefly Company has relied on "The Voice of China", a program that has not yet been broadcast, to raise 100 million yuan and make money crazy!"

A person familiar with the matter said that this "The Voice of China" is actually a talent show, and it can't be bought for so much money at all. Most of the 100 million yuan is just their boasting, in order to hype up the grade to a higher level. “

"Dragon TV's senior management said that all the things in this show have been sold, and the specific price is inconvenient to say for some reason, but the numbers circulating now should not be fake."

Yang Lin has a good way to attract money, and it is not a problem to top the Forbes Chinese celebrity income list this year. Earning 500 million yuan a year, Yang Lin is unstoppable! ”

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recommends two versions of the song, Xiao Yaxuan and Lin Youjia's "Suddenly Thinking of You", which is very feeling. I'm listening to these two versions of the song when I'm coding words.,It's very emotional~~~.