Chapter 148: Bar Party, Night of the Zombies!

Looking at Jon's expectant eyes, Zhou Shaoming laughed unconsciously.

"You're right, our target consumer group is sports and parties. Sports require a certain amount of talent, but a bar party is a place that any young person can go and want to go! All I decided was to use the bar party to spread the word! I'm going to be like "Spring of the Cattle" and start a round of bar parties across the United States! Although you can't get a good publicity effect without spending as much as "Herding Cattle", you can achieve the maximum effect with the least amount of money! Zhou Shaoming put down his wine glass, snapped his fingers, and said unhurriedly.

"Then you can speak quickly! It's all whetting my appetite! Jon grinded his fists excitedly, thinking about it for a long time, but he didn't expect that the bar party could have anything to do with "Resident Evil", so he could only look at Zhou Shaoming with his eyes, hoping that he could give himself a satisfactory answer.

"National Bar Theme Month, Zombie Night! Of all the bars in the city, there is only one bar that can be officially licensed by us, and of course it must be the largest and most famous bar. We offer a bonus for all the people who go to the bar to dress up as zombies for a carnival, and the people who perform the best and look like zombies can go to my movie to play the final boss in "Resident Evil" and go straight to the showbiz! Salary, a million dollars! Zhou Shaoming smiled slightly and threw out his thoughts.

That's it, the draft!

The audition for the protagonist is full of temptation for any young person with a dream of stardom, which is full of opportunities to climb to the sky and become famous in one fell swoop, but even in 2000, there is no stage at all that can give ordinary young people such an opportunity.

Hollywood in 2000, who didn't have been in the film industry for many years to break out of the world, the high salary of $1 million will make people break their heads, sharpen their heads and want to squeeze in.

In the real world, it wasn't until 2001 that talent shows first became popular in the UK, and before that, no one had seen the huge power of the talent show "Pop Idol", the originator of the talent show on British television.

Jon looked at Zhou Shaoming dumbfounded, this unique idea made his brain crash for a while.

"Fortunately, the salary this guy said is not 10 million dollars." Jon didn't come back to his senses easily, remembering that the director of Smith Chow, who regarded money as dung, once paid a cleaning lady two million dollars as soon as Chrysostom opened, and wiped the cold sweat on his head with palpitations.

But fortunately, this week, Shaoming also figured out the salary situation of the American film industry, although one million dollars is not a lot, but it can also be accepted by Lionsgate.

"So...... So the publicity starts before the film starts? Jon settled his mind and thought of the key point.

"Yes, who says that the film has to be made before it is promoted? My publicity plan includes four tops before shooting, during filming, before screening, focusing on the draft before filming, and embellishment during filming, and you are better than me in this regard. And before the release, it was a full-scale bombardment of the Internet, TV, and newspapers! The total publicity cost is estimated to be about 40 million US dollars! Zhou Shaoming lay comfortably on the sofa and said slowly.

"Add $60 million to the filming cost, that's $100 million!" Jon's face turned white, and the huge expenditure of this hundred million dollars made him a little dizzy.

"Don't worry! Earn it back! If Frank isn't sure, he can call a movie giant like Paramount, 20th Century Fox, or Warner Bros. Zhou Shaoming said that if Lionsgate didn't dare to invest, he could find another company with deep pockets.

You must know how many red-eyed film companies outside are courting Director Smith Zhou, and they are all waving checkbooks and making all kinds of promises, hoping that Zhou Shaoming can immediately abandon the small film company Lionsgate and go to his own door.

It's just that Zhou Shaoming has always missed the old love, he is not a forgetful person who forgets his roots, Lionsgate helped him in his most difficult time, and he also wants Lions Gate to develop in order to repay this heavy kindness.

But if Lionsgate doesn't believe in itself and is unwilling to invest, now with its well-known phenomenon-level signboard, there is no need to worry about having no funds to invest.

"I'll make a phone call with my boss, he has to call the shots for such a big matter." Qiao Si didn't care about the sweat on his face, and trotted all the way over to pick up the phone and call.

Zhou Shaoming leaned on the sofa, but his mind kept thinking, wanting to make his plan more perfect and more perfect.

Wait, just a bar pick? Just an ordinary audition for movie actors?

No, no, no, how can it be so simple, this publicity, not to mention surpassing "The Spring of the Cattle Herding Class", but in the target consumer group of his own movie, it must reach a new height, a young people in the United States who will shock again, explode again, and lead the trend again!

At this time, the American television station was talking about the puzzle program "Who Wants to Be a Millionaire", in this program, as long as you answer 15 strange questions correctly in a row, you can get 1 million US dollars, and in 1999-2000, ABC TV with this program, the average viewer per night reached 29 million, setting a record for the highest ratings of any TV program in American history.

ABC claims the show to be the most profitable TV show in its history, with a total revenue of $1 billion! However, ABC relied too much on this program and invested a lot of manpower and material resources, and did not pay attention to the development of new program forms. In 2002, ABC broadcast the show for four hours a week, and the audience was annoyed and unappetizing. Since then, ABC's ratings have also retreated to fourth place, with a financial loss of $360 million in the same year.

Subsequently, in 2000, CBS (CBS) launched "Survivor" set a new high in the ratings of summer programs in the United States, not only beating ABC's "Who Wants to Be a Millionaire", but also setting a 13-year CBS ratings record for the time slot. Since then, the reality TV boom has quickly swept the world and become the most popular form of show.

But Zhou Shaoming's idea is to take the reality show to the next level and go straight to the top!

Well, if there are 50 contestants in the United States who break through from their respective cities, then these 50 people will train intensively, turn it all into a live reality TV show, and then keep pk, keep eliminating, and finally on TV, through the vote of the national audience, determine the real actor, and let him get huge fame and up to $1 million in compensation, isn't it a fun thing?

It's not just fun, in the original time and space, talent shows have become popular on TV, and the whole world, and even every country is crazy about reality shows, and they have launched their own country's reality shows, and they have been popular for more than ten years, without stopping at all.

The resulting money and publicity effect is enough to make any normal person crazy.

Yes, I am already a big director, and I have proven myself on the screen, and I will continue to focus on making movies, but isn't it interesting to have some fun on the way to success?

Zhou Shaoming sat up straight excitedly, carefully examining the entire details.

First of all, the bar party audition, such an investment is very small, but the publicity effect will be great, every city will focus on the bar, those teenagers whose hormones are boiling to the extreme, will love this "zombie night".

Then take advantage of the effect and east wind caused by the audition, select a TV station that covers the whole United States and is good at variety shows, and cooperate with it to bring the final process of the entire casting to every household, and the duel and PK will make the whole United States crazy and excited!

The resulting money and the promotion of "Resident Evil" can be said to be overwhelming!

Think about it, what movie can appear on the TV of the audience all day and all night without spending too much money, and stir up the hearts of the audience's longing hearts, and constantly remind them to remember to watch this movie?

"Wow, that's a great idea!" Zhou Shaoming waved his fist excitedly, and then took the case himself.

Without waiting for Jon to finish calling Frank, Zhou Shaoming got up and threw down a sentence: "I'll go find Industrial Light & Magic and Rick Baker first!" ”

Then he ran out without looking back.

Of course, the draft has to be put aside, and his main goal is still in the movie, so he can only arrange the things of "Resident Evil" properly and then do this interesting thing.

Time waits for no one, it is impossible for Zhou Shaoming, the highest-grossing summer file, to catch up, he plans to grab a piece of the pie on the Christmas schedule, although Christmas is mostly warm films, suitable for the whole family to watch together, but Zhou Shaoming doesn't care, he has this confidence, his own "Resident Evil" will definitely blow up other movies and grab the largest share.

Therefore, no more time can be wasted.

After waiting for a long time, Vivian, who was carefully dressed and stopped, greeted her with a smile, and before she could speak in a hurry, Zhou Shaoming hurriedly ran out with her head down, without even looking at her, but this stunned beauty made Emily on the side laugh until her stomach hurt-

ILM is strangely located not in Los Angeles, where there are many studios, but under the Golden Gate Bridge in San Francisco, and perhaps because of its strong strength and respected reputation in the film industry, it doesn't care about this at all.

The scenery here is very pleasant, the Golden Gate Bridge is strange and majestic in the sun, when the dusty Zhou Shaoming arrived here, what caught his eye was the huge signboard industriallightandmagic, and above the row of huge letters, its logo was a light bulb, and the light was not emitted upward, but downward.

There may also be another layer of consciousness, the light bulb looks for the surface to find a solution to the problem, and the halo, which represents the human mind, is combined to create a solution to the problem, and it is also the firm confidence of Industrial Light and Magic to declare itself in the film industry to "create the impossible" according to its strong talent and technological advantages.

(To be continued)