On a clear afternoon, the sun is shining, the wind is light, and Xinghai Radio and Television Building is bathed in the light of spring dawn, blending into the busy figures and noise, showing vigorous vitality.

In the small conference room of the Xinghai Hotline Office, five people sat around the oval table, staring at a few cans of milk powder on the table, Zhou Ming and Lao Wang and the others looked at each other, picked up one of the cans, and quipped: "Head, you shouldn't hide from us to have children out of wedlock, why did you make up this thing?" ”

After more than half a year of getting along, everyone has no sense of restraint towards Chen Xiao, a producer who has no shelf, and usually jokes and jokes, which makes the Xinghai Hotline column form a strange flower in the radio station.

"Then why don't you use my private life as a topic for you to study?"

Chen Xiao continued, causing everyone to laugh, but Ning Wei glanced at him with flattery in the corner of her eyes.

Lao Wang took down the can of milk powder of the Phil brand, frowned slightly, and said, "Head, you bring this, could it be that there is something wrong with this brand of milk powder?" ”

As soon as the words fell, everyone present suddenly restrained their smiles and changed to surprised or serious expressions, all of them realized something.

Chen Xiao nodded and said: "I called you here today to talk about some problems about this milk powder. ”

Ning Wei raised her eyebrows, her lips trembled slightly, and she hesitated: "No, the brand of Philharmonic has been selling well in China for many years, and its reputation and reputation are quite good, is it also an inferior product that is ruined by gold and jade?" ”

Chen Xiao said with a playful smile: "I don't know what the quality is, this has to be checked by the Quality Supervision Bureau and the Industrial and Commercial Bureau, but I heard something from a business friend a few days ago, but it gave me a new understanding of this well-known brand." The head of the jaw gestured to the milk powder can on the table, and said meaningfully: "In your impression, Aile milk powder should be a foreign brand, right?" ”

Ning Weixing's eyes lit up and she began to think thoughtfully.

Seeing that everyone was confused, Chen Xiao leaned over and tinkered with the notebook, reversed the display screen, pointed to the video being played, and said: "This is the advertisement that Aero milk powder is being placed in China, and our station is also broadcasting." ”

Zhang Yiqian looked at the advertisement with her cheeks, she didn't know the essentials for a while, and was about to ask, but the video was suddenly frozen, and then she saw Chen Xiao pointing to a line of conspicuous big characters on the screen, and said: "Look carefully, these words are the key, the milk source is 100% imported from Australia!" ”

Zhou Ming's face was already covered with solemnity, and he said: "Head, do you want to say that the promotional gimmick of Aile milk powder, which is 100% imported from overseas, is just selling dog meat with a sheep's head, which is purely false, right?" ”

"Almost, from what I heard, the milk source of the Philharmonic company is actually collected from several production bases in China, if everything is true, the Aero milk powder is indeed a fake foreign product wearing a foreign vest to deceive the market."

The corners of Chen Xiao's mouth lifted and said with a smile: "Speaking of image, it means that there is a problem with the bloodline of Aile milk powder!" ”

Ning Wei and the others gasped, looking at this milk powder in disbelief, which has always given people the image of overseas imports, now it sounds like a fake foreign product, and it is really difficult to digest the contrast caused by the strong sudden change for a while!

Zhang Yiqian was a little puzzled, tilted her head, and said curiously: "Isn't it true that many overseas milk powder companies have set up production bases in China, so are they all fake?" ”

Ning Wei couldn't help but laugh, and said in her heart that after all, she was a little girl's family and didn't know anything about the world.

Lao Wang showed off his knowledge and said with a smile: "Hey, who made you a little girl who has never given birth to a child, and she doesn't even understand this." ”

Seeing Zhang Yiqian's willow eyebrows upside down and her pink lips slightly pursed, the old Wang Dundun taught: "You have to understand that the production base and the milk source base are two completely different concepts, and now many foreign brands basically claim that the milk source is imported from overseas, in fact, it means that the main ingredient of their milk powder is skimmed milk powder or whole milk powder imported abroad, that is, the dry powder after spraying and drying abroad, which is called big bag powder in the dairy industry, and then imported into China, and then mixed with other raw materials, and finally became milk powder." ”

Zhang Yiqian suddenly realized, in the past, she had always thought that those foreign milk powders were ready-made and airlifted from abroad, but she didn't expect it to be such an insider. ”

"There are indeed air-delivered direct from abroad, but the number is quite small!"

Ning Wei smiled slightly, and explained: "And you also have to think that a can of milk powder is filled abroad and domestically respectively, the former is imported into China, and the tariffs and a series of value-added surcharges required have to increase the cost several times, on the contrary, if it is packaged in China, it can save a lot of astronomical money, do you say it is cost-effective?" ”

Zhang Yiqian only felt incredible, but she didn't expect to analyze the secrets of the milk powder industry in just a few words, and then subverted her cognition for more than ten years, thinking of other products under the banner of foreign brands, and said depressedly: "Then these merchants are not all fooling consumers, clamoring for imported products all day long, and they are all domestic copycats." ”

Chen Xiao and the others laughed dumbly, although Zhang Yiqian was right, and said that only products that are really manufactured abroad can be called pure imports, but this situation is a tacit unspoken rule in various industries around the world.

Let's just say that these foreign businessmen come to invest and build factories in China, how much economy they have to invigorate and how much employment they solve, and many foreign businessmen use their own technical means for production and processing in China, but there is not much difference.

In addition, the cost of domestic labor materials is cheaper than overseas, and there are many preferential policies, which naturally attracts these foreign businessmen to invest.

Although many consumers understand this, they are still keen on these foreign brands with profound heritage, after all, the popularity and quality of foreign brands have long been deeply rooted in the hearts of the people.

"See more and learn more, you can always figure it out, like I have also interviewed an industry before to know this, to put it bluntly, there are basically not many pure imports in China, but a large number of OEM."

Zhou Ming flicked the milk powder can with his index finger, turned his head and said: "Head, then you are sure that you want to expose the Aero milk powder, but the milk source base in China is not easy to find." ”

Chen Xiao said with a smile: "I asked a friend to help check, and one of the relatively large milk source bases is located in Heihe Province in the north. ”

"Where are we going to check?"

Zhou Ming's heart was stirring, if everything is true, then Baozhun will become the first hot news that shocks the whole country this year, and the influence will be quite large!

"We're going to check, but it's not for us."

Chen Xiao shook his head and said: "The milk source base in Heihe Province is all producing the brand of Aero, and the Philharmonic Company has been able to make all preparations in terms of confidentiality work under the guise of this for so many years, so you basically returned in vain in the past, and you may have to startle the snake." ”

Zhang Yiqian frowned and said, "Then we will let this fake foreign devil continue to harm consumers?" ”

"Head, you muster us here, you must have a plan, don't sell it, we'll just do it." Lao Wang said with a grin.

"The reason why I only found the four of you today is not because I can't trust the others, but because this matter is not trivial, and we must be cautious and avoid extraneous complications before the results come out."

Chen Xiao said in a serious tone, stretched out two fists, and said: "We have to grasp this matter with both hands, first Lao Wang and Zhou Ming are in a group, and then go to Tianbei Province, where there is a mixed milk source base, I have checked, in addition to Aero milk powder, there are other domestic brands, when the time comes, you will disguise yourself as a milk powder agent, and find a local brand manager in the name of business negotiation and field visits, and secretly photograph the production process of the milk source of the Aero Company inside." ”

As he spoke, he distributed the information of the milk source base in Tianbei Province.

Several people were stunned for a moment, but they didn't expect Chen Xiao to even investigate these things.

"On the other hand, Sissi and Ning anchored a group, didn't the Philharmonic keep saying that it was a joint venture company, then let's check its details in Australia to see what the quality of this joint venture is!"

Ning Weifang was shocked and said, "You mean that the Aile Company not only released false milk source information, but even the identity of overseas brands is fake?" ”

Chen Xiao looked coldly: "It's very likely, after all, similar situations have happened before." ”

Everyone is silent, indeed as Chen Xiao said, the case of fooling the people with a foreign vest is not only happening to the Philharmonic company, not to mention that some second-tier brands that are not famous abroad at all have become hot luxury goods in China, and many foreign brands with overseas flags are just registered overseas shell companies or trademarks as a guise, and some even have no factories, and then enter the domestic market through licensing or joint ventures, and then make up beautiful stories about the brand. The last overseas well-known brand was grandly born!

After successfully incarnating into foreign goods, these companies can not only obtain a series of preferential policies, but also rely on consumers' trust in foreign brands to directly increase the price by several grades, and the profit margin will increase exponentially.

Just like the Aile milk powder in front of you, a pure domestic product, after putting on a foreign vest, it is justified to sell it at a price two or three times higher than that of domestic brands.

"It's just a bunch of unscrupulous businessmen!"

After reading the information, Lao Wang slammed the table, looking indignant.

Chen Xiao smiled silently, you know, these are just the tip of the iceberg, in this era, in addition to fake foreign devils, fake foreign milk powder, such as fake foreign diplomas, fake foreign antiques, fake identities and other cases of fake and real will be common, only unexpected, nothing can not be done, and now that the philharmonic company hit the muzzle, he simply used it as cannon fodder, while igniting the fire on Yuan Shiqiang's buttocks, by the way, give the public a wake-up call!