Chapter 365: Vacuum Cleaners for the Global Market
The expansion of mobile phone production capacity is not difficult, Zhang Wenhao already has a production line of core hardware, and the production capacity is sufficient, therefore, the whole machine production line only needs to be built in accordance with Foxconn standards, and it is not a high-end assembly production line, a large area of workshops, a large number of workers, as long as these three points are satisfied, Zhang Wenhao can have his own production line, and the production capacity is abundant.
This time, Zhang Wenhao is ready to establish the production line of Dongchen Electronics in Guangdong, because there is enough labor base here, and there are more laborers with certain relevant experience, especially in Shenzhen, where there are a lot of electronic equipment manufacturers, a large number of experienced technicians, and the mobility of technicians is very large, most of them are migrant workers, so Dongchen only needs to double the salary of the industry, and it can recruit tens of thousands of people in at least one day.
At a time when Dongchen was studying the issue of site selection, the sales of mobile phones around the world had been declining for more than ten consecutive days, and after Dongchen launched its own sales strategy of batching and sub-price, ordinary consumers had extraordinary patience with Dongchen, and the world's smartphone sales market was suddenly hit hard, especially the smart phones priced at more than 3,000 yuan, which almost fell into the embarrassing situation of unsalable.
The mobile phone market is different from the car, if the mobile phone is compared with the car, it is the standard FMCG, and the penetration rate is very high, even if the market ownership is also amazingly high, but because of the rapid pace of upgrading, the mobile phone sales market has been very hot.
The ITU released a report a few years ago that the number of mobile phone users in the world has exceeded 6 billion, and only two countries are China and India. There are more than two billion mobile phone users, accounting for one-third of the global market, so the global user potential of the mobile phone industry is even larger than the base of Coca-Cola, even if there are at least six billion mobile phone devices in the world, but. It can still generate more than 2 billion new mobile phone sales market normally every year, and if this sales market is subdivided, the price is equivalent to more than 3,000 yuan of mobile phones. The annual sales reached 400 million, of which Apple and Samsung accounted for 300 million.
Now, Dongchen ...... of the appearance. The sales of smartphones over 3,000 yuan have suffered a heavy setback, and now who is willing to spend 3,000 yuan to buy a mobile phone of another brand...... series,The lowest-end U1The price is only 4998 yuan,Its own performance and expansion performance are combined,It is a second kill for many mobile phone brands。
In the eyes of economists, the global demand for mobile phones has not received any impact, but now mobile phone sales are declining rapidly, which means that the mobile phone market has a spring effect, that is. The sales of mobile phones, which are now compressed, will rebound quickly at an explosive speed after being compressed to the extreme, however. The only beneficiary of the rapid rebound will only be Dongchen.
At the same time, Dongchen also announced the ...... The price of the whole series of peripheral equipment, the price of Upad...... The price is 1398, if you choose Dongchen's high-capacity battery. It needs to add an upgrade fee of 298 yuan, which is already very profitable for Dongchen, and the price is lower than the full series of IPAD...... inch price 2998 yuan, 13 inch price 3998 yuan, 15 inch price 5998 yuan, 17 inch 8998 yuan, upgrade high-capacity battery, need to add 498 yuan of upgrade fees, although this price is a little unkind, but Zhang Wenhao is not worried that consumers do not pay, this is the advantage of product bundling, just like Apple a charging cable, sold for more than 200 yuan, charger plus wire, about 400 yuan, enough to buy an ordinary smartphone, Although the Ubook is only a display and control terminal, it is related to ...... Terminal bundling, ...... 's hardware performance, Longchen operating system, A2 intelligent interaction system bundle, and it is impossible for anyone to be able to copy, which makes it have enough confidence to raise the price. …,