Chapter 50 Sensation in Hong Kong
When you are in a good mood, everything is very beautiful, and Li Yihua is in such a situation now. After the negotiation of the two theaters, he thought it would be very difficult, but he didn't expect it to be so smooth, everything was beyond his expectations, and Li Yihua was very satisfied with the results.
"Brother Fu, how is the negotiation of the Shaw Brothers' cinema chain?" Li Yihua picked up the teacup on the table and took a sip, and asked Fu Baorong.
"It's basically negotiated, but the share is not too high, only about 30%, how are you doing there?" Fu Baorong told his achievements, and more importantly, it was up to Li Yihua.
"After negotiating, Brother Hong gave a fixed thirty-fifty share, and the new art city will share it in a decreasing way by seventy percent in the first week." Li Yihua proudly said his achievements, and he looked as cheap as he wanted.
Fu Baorong was stunned for a while, he didn't expect such a high share, for the newly established film company, the giant of the cinema chain is very harsh. Perhaps only someone like Li Yihua can make "Nightclub" released on three film companies.
"Brother Fu, I think we should hold a press conference, the day after tomorrow is Saturday, and our film will be released on that day. The joint release of "Nightclub" by the three is definitely a gimmick. In order to add another fire to the new movie, Li Yihua said his decision.
"Well, I'll do this tomorrow, and I promise to do it beautifully." Fu Baorong, as a successful businessman, knew the important surname of propaganda, and nodded in agreement.
8 a.m., Kowloon Shangri-La.
"Welcome to all reporters and friends, come to the press conference held by Longsheng Company, our company will release "Nightclub", and now everyone has half an hour to ask questions." Fu Baorong acted as the temporary host and delivered the opening speech.
"Hello, when will your company's "Nightclub" be released?" The Ta Kung Pao reporter asked first.
"Our company has decided to release "Nightclub" tomorrow, and I hope you will have a lot of cheers at that time." Li Yihua took the microphone and replied with a smile.
"Mr. Li, after your novel sold well, you invested in the entertainment industry, what do you plan to develop in the future?" The reporter of "Ming Pao" obviously paid more attention to Li Yihua's identity as a writer, and couldn't wait to ask this question from the beginning.
"Writing novels is my hobby, and I like to write and draw in my free time, but for film, I decided to pursue this profession from the first sight, in fact, I feel that film is a novel with sound." Li Yihua's face was not red, his heart was not beating, and he said his opinion.
"Director Li, your movie will be released directly without being tested at midnight. Is it that you don't have confidence in your films? The reporter of "Sing Tao Yuebao" directly attacked Li Yihua for his direct release without going through the midnight show.
Li Yihua frowned, he didn't expect this situation to happen, but he didn't dare to offend the uncrowned king: "The midnight show is a feature of Hong Kong, I understand this very well, for a small company like ours without a theater, this can only be done, I hope you understand!" ”
"Director Li, do you have any expectations for this box office?" The reporter of "Ask the Bulletin" asked questions about the traditional film conventions.
"This question is really difficult to answer, it depends on the effect of the audience after watching the movie, and it is the audience who decides everything at any time." Li Yihua didn't dare to talk too much, so he had to play a side ball.
For the sake of publicity, Fu Baorong pointed to the reporter he arranged to attract the public's attention. "Director Li, how did you arrange your theater?" The issue of bespectacled journalists has not attracted everyone's attention, because each film has its own channel for release.
"Our company must have signed film release contracts with Shaw Brothers, Golden Harvest, and New Arts City, so everyone can see this movie in various theaters in Hong Kong." Li Yihua replied with great interest to the news of the explosion.
Hearing Li Yihua's answer, the listless reporter boiled as if he had been beaten with chicken blood, and he suspected that his ears had heard it wrong, and whether the three companies were making a mistake in releasing a movie from a small company at the same time. As a media, we all know how unharmonious the three companies are, and it is impossible to release a movie at the same time.
"Director Li, how did you convince the three bosses?"
"Old gentleman, what is your relationship with the three bosses?"
"What's going on here?"
Looking at the scrambling reporters, the scene was very chaotic. Seeing this scene, Fu Baorong hurriedly stood up to maintain discipline, afraid that something would happen.
"Journalists, I understand your feelings, now please sit down and don't have any accidents." Fu Baorong stood up and shouted to everyone to be quiet.
"Fellow reporters, I understand your thoughts, our company and the three companies are only in partnership, and they are unanimously optimistic about our "Nightclub", and there is no shady and abnormal relationship in it." Li Yihua picked up the microphone on the table and continued to promote the movie "Nightclub".
Fu Baorong saw that the effect had been achieved, stood up and said: "Thank you for arriving at the scene today, today's press conference is over today." ”
The next day, all major newspapers actively reported the news that the three major theaters jointly released "Nightclub". As soon as this report came out, countless fans from all walks of life were speculating! The popularity began to heat up rapidly, and it can be said that Li Yihua is even more popular than the movie, which is really a spectacle.
"Who is Li Yihua?"
"It must be a relative of the boss!"
"Is 'Nightclub' good? Be sure to check it out when the time comes. ”
There are also some depressed filmmakers who are clamoring in the bottom of their hearts.
"Shady! Absolutely shady! Three companies released "Nightclub" at the same time, and no film has such an honor.
"The three companies must have received a lot of benefits before they could release "Nightclub" at the same time, which is a shame for the film industry!"
All kinds of rumors spread in the market, and in the midst of the noisy praise, "Nightclub" also began to accumulate and heat up, and it can be said that it has attracted a large number of audiences before it is released.
Regarding these publicity feedbacks, Li Yihua, who planned all this behind the scenes, seemed relatively calm. Because, before the official release of "Nightclub", all the hype effect was not stable. Only when the audience is really attracted by the content of "Nightclub" can this planning be regarded as a real success.
"I hope the results of this drama will not disappoint my expectations!" With such hard work behind the scenes, Fu Baorong, general manager of Longsheng Pictures, muttered. From the perspective of the company's management, they often pay more attention to the commercial value of a movie. is a more naked expression, that is, valuing the earning power of a play!