Chapter 286: Rivals at the Auto Show
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At this time, Jin Xiaoqiang's mind suddenly crossed such a lightning bolt, Hurricane Katrina
If I remember correctly, this year will be the day Hurricane Katrina will make landfall in the United States, and while the hurricane has had catastrophic consequences for Americans, it has also dealt a heavy blow to the American economy.
Generally speaking, such a large-scale natural disaster like this will bring unspeakable shocks to the financial market, if you can seize such an opportunity......
In front of Jin Xiaoqiang's eyes, it seemed that a golden avenue had suddenly flashed, but in his mind, there was still something faintly that he didn't understand.
As for the rest of the things, what they are, Jin Xiaoqiang no longer cares now, all he cares about is the rare hurricane.
After turning off the TV, Jin Xiaoqiang called Alice regardless of it and explained it on the phone.
A few days later, Jin Xiaoqiang appeared in Shanghai, but this time he came to Shanghai, not to buy a certain company, but specifically to participate in the Shanghai Auto Show.
In his previous life, he had been to this city known as the magic capital of the East several times, and he was also a little familiar with it.
But at that time, he came to Shanghai to play with his colleague in his previous life, and lived in someone's house, but this life is different, he has money, of course, he has to live in a better place.
Jin Mao Tower, which has been passed by countless times and longed for, has of course become his best choice this time, as for the Shangri-La Hotel, it is better to wait for the next time to live
The exhibition hall of the Shanghai Auto Show is the Shanghai New International Expo Center on Longyang Road in Pudong, Shanghai, and since it was built here in 2001, the international exhibition center in Beijing has become the second exhibition hall of the Celestial Empire, and it has become the first in the Celestial Empire.
The total indoor area of the exhibition hall is as high as 103,500 square meters, and the outdoor area is as high as 100,000 square meters, it is said that it has entered the state of expansion, after the expansion is completed, the indoor area of the entire exhibition hall will become 200,000 square meters, and the outdoor exhibition hall area will be as high as 130,000 square meters, which will become the world's first exhibition hall.
Although the area of this pavilion is very amazing, but Jin Xiaoqiang is a little disdainful of these, in many ways, the people of the Celestial Empire like to compete for the world's first, but such a world first, in Jin Xiaoqiang's view, is really a bit boring.
With such a large area of exhibition hall, what do you rely on on daily life? You must know that there are not major projects such as auto shows every day, and if there is no such project as the auto show, this exhibition hall is just an empty dead thing here, except for wasting taxpayers' money, everything else is simply useless, but these words, he can't say in front of other organizers.
This auto show will be officially held tomorrow, that is, on the 21st of April, this auto show can be described as a gathering of strong players, GM, Volkswagen, BMW, Mercedes-Benz, Toyota, Honda and other world-renowned car manufacturers, will be collectively unveiled.
If you want to say that in the past, the auto show of the Celestial Empire may not have been paid attention to by these car manufacturers at all, but this year's situation is a little different.
Last year, a Huayang power was launched in the Celestial Empire market, and this company, under the leadership of their genius designer boss Jin Xiaoqiang, is constantly attacking the city and grabbing land in the Celestial Empire's automobile market.
By April this year, Huayang Power, with only three models, has occupied about 10% of the market share in the family car market of the Celestial Empire.
Although there is still a gap between GM, Volkswagen, Toyota, Honda and other big car manufacturers in terms of total sales, such results have made these international car manufacturers feel a little frightened.
You must know that there are only three cars circulating in the market under their current banner, but these three cars have turned the family car market of the Celestial Empire upside down.
At this year's Shanghai Auto Show, Huayang Power announced the global models, but in addition to the Qoros series, there will be many other supplementary models.
Once these models are put on the market, God knows how much bloody rain this damn Huayang Power will stir up in the Celestial Empire market? …,
Therefore, these car companies, which were originally high up and did not look down on the auto show of the Celestial Empire, also took out the martial arts of the eighteenth class this time, vowing to compete with Huayang Power in this auto show.
Although GM has formed a strategic alliance with Huayang Power, it does not mean that they want to give up the Celestial Empire market, you must know that it has become one of their most important overseas markets, and it has become a battleground in their hearts.
Although they have reached a cooperation intention with Huayang Power in the Qoros series of models, the profits of Qoros in the Celestial Empire market have nothing to do with GM, so they also brought their own treasure, the Cadillac series, and intend to use the products of this car series to compete with Qoros in the Celestial Empire.
There are eight Cadillac series products brought by GM this time, among which the most eye-catching is the Cadillac luxury sports sedan CTS with closed-cylinder fuel-saving technology, as well as their luxury SUV, Cadillac SRX, and the top-of-the-line sports car XLR.
It seems that in the market of mid-to-high-end cars in the Celestial Empire, GM is on the same page with Huayang Power.
And the home game of Shanghai Volkswagen is not to be outdone, the last time in Frankfurt Volkswagen's home field, they were pouted by Huayang Power, this time they vowed to get back to the field, but they also know that their models have been seriously aged, so they plan to work the price.
And in the case that it was too late to develop a new model, this time they also rushed to produce several leather cars, such as the Santana 2000 became the Santana 3000 Beoner, and the Passat, which was originally criticized by Celestial Empire consumers in the past two years, was also drummed out by them to create a 2.8L V6, a luxury business version.
In addition, POLO, which best represents their housekeeping skills, also brought automatic transmission models this time, and also brought a total of eight models such as the Golf, which is a bestseller in Europe.
Although there is nothing new in the model, but this time Shanghai Volkswagen is unable to bear it, they plan to play the price reduction card, as for the specific price will be reduced, but after the official opening of the auto show, it can be determined.
And Shanghai Volkswagen's brother FAW-Volkswagen, this time is also menacing, not to be outdone, this time in addition to bringing their bargaining skills in addition to Audi, there are several models equipped with RSH is the so-called automatic clearance adjustment roller rocker arm engine, including Jetta, Bora, Golf and other models.
The RSH engine they use, in fact, if you tell the truth, can be said to be nothing new, even if this engine is used, the power and torque of these models are only comparable to the three models currently sold by Huayang Power on the market.
In terms of engine performance alone, consumers may not necessarily pay for such a model, but it is said that FAW-Volkswagen also intends to make a fuss about the three-pack commitment, and the specific situation will not be determined until the exhibition is held.
However, when Jin Xiaoqiang saw this information, he didn't take it too seriously, even if they implemented the three-pack promise?
In Jin Xiaoqiang's view, whether it is FAW-Volkswagen or SAIC-Volkswagen, there is still a considerable gap between their products and those of Huayang Power.
Toyota also attaches great importance to the Shanghai Auto Show, and they have also brought a lot of new models.
Among them, including the Ruizhi that sold exceptionally well in the Celestial Empire in later generations, especially in South China, as well as their luxury car crown, it seems that they have felt enough threat from Huayang Power in the mid-to-high-end market.
And on these models, they are also equipped with their ability to see the technology of VVT-I, it seems that they dare not use the original broken technology to fool the consumers of the Celestial Empire.
Because this time they also specially brought Toyota's luxury brand, Lexus
You know, they only reached an agreement with GAC last month to produce their family model Crown in the Celestial Empire, and it was also in March that they got the license to operate Lexus in the Celestial Empire.
But in April, they brought the crown and Lexus models to the Shanghai Auto Show, and from these anxious moves, it can be seen how much they attach importance to the Shanghai Auto Show.
And this time they also brought their hybrid: the Prius
This time Toyota can be said to have made a bloody investment, and the true appearance brought belongs to the ultra-luxury level, and it seems that they are also going to work with Huayang Power in the mid-to-high-end market
Another major Japanese car manufacturer, Honda, is not to be outdone, they brought the latest Accord, of course, this model is also equipped with VTEC technology that they are proud of, you must know that the original technology, they will definitely not get the Celestial Empire to buy.
And they also brought the all-new Odyssey, as well as the hatchback Fit, and the sedan Fit.
In terms of models, Honda may not have anything new, but in terms of technology, they can be said to have shown sincerity this time, and took out the VTEC technology engines that they originally saw and would only sell in Europe, America and their own markets, of course, this was also forced by Huayang Power.
And the most important thing is that Jin Xiaoqiang has already gotten the news that this time Honda seems to plan to make a fuss about after-sales service and the price of the whole vehicle, and intends to compete with Huayang Power through the improvement of these soft powers.
It seems that in this year's mid-to-high-end model market, there will be a bloody storm coming......