When Chief Zhang heard the busy tone on the phone, he couldn't help laughing, and said to Fu Changzheng on the side: "Mayor Gong seems to be a little angry. ”

Fu Changzheng heard it clearly on the side, and said in his heart that Gong Huanshan is not angry, it is strange, he is the mayor, you are the secretary of the county party committee, let you go over, you push back and forth with him, this is simply a challenge to the mayor's authority, Fu Changzheng has been with Zhang Yang for a long time, knowing that his way of being an official is different from others, Zhang Yang likes to challenge everyone who can challenge, this does not mean that Zhang Daguan likes to be brutal, I don't know what he is doing at this time.

Zhang Yang said to Zhou Shanhu, who was driving: "Huzi, get ready, let's go to the city after lunch at noon." ”

Zhou Shanhu smiled: "Okay! Wherever the book is written, I will hit it! ”

The car came to the brewery in the western suburbs of the county, Zhang Yang did not inform the brewery that he was coming over today, so he did not see the scene of hanging red colors in front of the door, only two old men squatted outside the conveyor and basked in the sun.

Fu Changzheng came to Zhang Yang's side and said, "Do you want to contact their leaders?" Zhang Yang shook his head and said, "Wait until Lao Liu and they arrive!" He looked at the time, and when he came out of the administrative center, he and Liu Jincheng talked on the phone, saying that he had already arrived outside the county, but he didn't know why he hadn't rushed over yet.

When Zhang Daguan was about to make a phone call, he saw a Honda business car driving over, Jiangcheng license plate, it was those executives of Jiangcheng Distillery, the business car came to the gate and stopped, Liu Jincheng of Jiangcheng Distillery came out of the car in a hurry, smiled brightly, and stretched out his two hands to Zhang Yang: "Zhang Shuji, long time no see!" Zhang Yangle stretched out his hand, shook hands with Liu Jincheng and said, "Old Liu, you're fat again!" Every time I see you, this belly grows. Liu Jincheng smiled bitterly: "It's all bad for eating and drinking at this public expense, but we can't do business if we don't eat, and we have to talk about business on the wine table, I hate to retire now, such days are really terrible!" Zhang Yang knew that he was complaining, but he might not think so in his heart, so he nodded to Fu Changzheng and said, "Let them come out!" ”

Zhang Daguan people have never played cards according to common sense, to the brewery inspection is also a pleasure, he did not have a relationship with anyone through the gas, there is no such plan, he started from the grassroots level, has long been clear about the performance of all kinds of formalism, if he notified the brewery in advance, the factory will definitely hang the red color, welcome in line, and the enterprise leaders will be regarded as a major event. Zhang Daguan doesn't like to cheat, what should be is what it should be, if they are really ready, they will not be able to see any problems. The purpose of inviting Liu Jincheng and his group to come over was to help the brewery consult.

Wang Guangtang, the director of the brewery, heard that the secretary of the county party committee was coming, and he also brought a group of executives from the Jiangcheng distillery to come over, and he immediately panicked, he really couldn't understand why the secretary of the county party committee suddenly patronized him. The brewery is not a pillar industry in Binhai, in the past, few county leaders will pay attention to here, the former county party committee "Shu" blamed Shijie in his tenure, not even once, the county magistrate Xu Shuangqi is the same, why this new Zhang "Shu" has only been in office for a few days, suddenly came to the brewery, hit him by surprise.

Wang Guangtang didn't know whether it was a good thing or a bad thing, he informed the doorman to open the door quickly, and then rushed to the factory gate with a group of factory leaders.

Zhang Yang and Liu Jincheng walked into the brewery, first in the factory on both sides of the propaganda board to see the introduction of the factory, before they finished reading, the brewery director Wang Guangtang had already arrived, this Wang Guangtang is a big fat man of more than 200 pounds, from the office building to this side is more than 300 meters, during which he has to go down the stairs from the fourth floor, which is a difficult journey for him.

Wang Guangtang was panting heavily, and before he came to Zhang Yang's side, he said from afar: "Welcome,........., welcome...... Welcome...... Zhang Shuzhi ...... Come to our factory...... Look...... Inspection ......"

Zhang Yang saw such a big fat man running over, followed by more than ten middle and high-level cadres from the No. 10 factory, and felt very interesting, and Chunjiao couldn't help but smile.

Wang Guangtang came to Zhang Yang, tui was going to be soft, one was tired, the other was scared, and he was afraid in the face of the county party committee's book.

Zhang Yang smiled: "You are Comrade Wang Guangtang!" Wang Guangtang nodded again and again, he couldn't speak at this time, he only felt that his throat was dry, and the sweat on his body couldn't stop pouring out.

Zhang Yang said: "You don't have to be nervous, I specially invited the managers of Jiangcheng Distillery and the personnel of the technical R&D department to come over today, and asked them to help Binhai Brewery consult on why the company's efficiency will continue to decline." ”

Wang Guangtang has seen Liu Jincheng, but he is not very familiar with it, although he makes the same wine, but the category is different, Liu Jincheng walked over and shook hands with Wang Guangtang and said: "Director Wang, Zhang Shuji let us come and visit your factory, I don't know if you welcome it?" ”

Wang Guangtang said: "Welcome, welcome, I usually don't invite you!" "Now he is much more angry.

Throughout the morning, Wang Guangtang took the group to visit the factory, saw their brewing workshop, filling workshop, packaging workshop, R&D center, workers' canteen, office area, and finally took them to visit the huā garden in the factory. In general, the environment of the brewery is still good, but the insiders still see a lot of problems from it, at the request of Zhang Yang, Wang Guangtang organized the backbone of the factory and the executives from the Jiangcheng brewery to have a face-to-face exchange.

Zhang Yang also attended the exchange meeting, and at the exchange meeting, Wang Guangtang took out several products produced in their factory for everyone to taste.

Zhang Yang took a big sip of beer and said: "Although I am not a professional, but from a layman's point of view, I think the taste of Lanhai brand beer is really good, it is not bad compared to domestic famous brands, and the price is so much cheaper than the beer of well-known manufacturers, why can't the sales go up?" With a good product, why would a business still lose money? Wang Guangtang blushed and began to self-examine, he was full of shame and said: "Zhang Shuji, this is related to my management level, it is my lack of management level that caused the current situation. Zhang Yang smiled and said: "It's not the time for self-examination, I have read the information of your distillery, you have only been the director for a year, and your business situation was even worse before you." ”

Liu Jincheng said: "Since Zhang Shu Ji called us, let us help come up with ideas, find the cause of the Binhai Brewery, I will say some things directly, do wine in this line, in the past, the wine fragrance is not afraid of the deep alley, as long as you have good wine, through word of mouth can make a brand, but now it is different, today's era is an information age, the competition is unprecedented, the market is so big, there are countless enterprises producing the same type of products, in other words, the people have many choices, If you want people to buy your products, you must have something to impress them, is your taste better than others? Is your brand louder than others? Do you have an advantage over others in your price? Or do you have a wide enough sales channel? Wang Guangtang didn't speak, and listened very carefully.

Liu Jincheng drank. Beer: "I admit that the taste of Lanhai brand beer is good, but there is still a gap compared to the top domestic brands, and there is no absolute winner in the quality of beer compared to the surrounding areas, so there may not be a chance of winning the taste, as for the brand, I will not mention, now the beer market in Pinghai is basically monopolized by Lanshan and Dongjiang breweries, the most common in our Jiangcheng is Lanshan Lvbao, followed by Dongjiang Qingquan, and then there are other domestic brands, those brands are mainly in the high-end market, Even the beer from the north has seen a lot, but there are basically no merchants in the blue ocean, which proves that your brand appeal is not good, and in terms of price, your pricing has no advantage compared with Lvbao and Qingquan, and as for the sales channels, there is no way to compare. Wang Guangtang said: "I know, we also want to advertise, but the factory has no money!" He looked at Zhang Yang with blank eyes, and at this moment he finally understood that the new secretary of the county party committee wanted to help him.

Liu Jincheng said: "Advertising alone can't save the brewery, and the price war is not the ultimate goal, for the wine industry, if you want to do it for a long time, you have to work the process and quality. ”

None of the representatives of the Binhai Brewery spoke, and none of them were even unconvinced, because it was the boss of the Pinghai liquor industry who said this, and looking at the development of the Jiangcheng Distillery in recent years, they only had envy.

Zhang Daguan felt that these brewery officials were too unconfident, and today's performance was really pitiful, but after all, Zhang Daguan was the secretary of the Binhai County Party Committee, and he still protected this local enterprise in his heart, and he called Liu Jincheng's gang to help Binhai enterprises develop ideas and get out of the predicament.

Zhang Yang said: "Lao Liu, I didn't invite you here to make you feel like you, let's talk about the advantages of the brewery." ”

Liu Jincheng laughed: "Zhang Shuji, the good thing is that this beer is really good, in fact, modern enterprises are developing on the road to large-scale collectivization, our wine industry is no exception, through today's inspection, I have an idea, if possible, our two brother enterprises can cooperate, this cooperation is fair and just, mutually beneficial, our product line only liquor, if we cooperate, we can greatly enrich our product categories, in terms of brand and market sales, After all these years of accumulation, we still have a considerable advantage, but I don't know if Director Wang is interested? Wang Guangtang trembled when he heard Ji's voice: "Interested, interested in ,........." two consecutive changes, asking for recommendation votes, Monday's recommendation votes will affect the ranking of this week's recommendation list, as long as registered readers have recommendation votes, everyone has watched the medical Tao for so long, and dedicate some love to the hard work of the octopus!