PS: March 22nd! Today is Sappy's birthday...... Nice and happy day!

In fact, as early as after Lin Youming won the Baeksang Emperor, due to the special theme of "The War of Money", major financial institutions have extended olive branches to open sky-high contracts and invited them to serve as endorsements.

What counts as a sky-high contract?

Anyway, the price is much higher than Lin Youming's current endorsement, and the financial industry in 2008 has a stormy atmosphere, and many Korean financial institutions have begun to throw olive branches to sign endorsement stars to save the declining business, maybe more like a dying struggle, but it's better than nothing.

This is on the back burner, and financial institutions will not put down their bodies to invite an entertainment star to be their spokesperson, let alone a big bank like KB Kookmin Bank.

Not to mention the sweetness of financial themes like "The War of Money", which has become the object of competition for many financial institutions.

After some selection and discussion, Kwon Eun-chan helped Lim Woo-chan choose the endorsement contract of KB Kookmin Bank, and once again co-acted with Kim Tae-hee as the spokesperson.

In this kind of enterprise, Lim You-myung's endorsement role is greater than that of Kim Tae-hee, so the two of them got an equal endorsement fee for the first time, both at a price of 600 million won.

In 2008, this price was already very impressive, and it is important to know that the endorsement fee of Woori Bank's actor Jang Dong-kyun was only 750 million won, and the honorarium of Ha Ji Won, the spokesperson of Waibo Bank, was 500 million won.

(PS: Actually, after 2009, I feel that there has been a blowout period in South Korea's endorsement fees, especially the rise of new forces such as Kim Yuna, Lee Seung-gi, and Shaoshi, which has reached the level of 1 billion won.) It seems that Rain had it before. By the end of the day, a billion was already commonplace. ）

Fortunately, this is just an endorsement from the bank. It's a very normal range, not the kind of couple ambiguous theme that Lim Woo-myung avoids now, and he doesn't want to challenge Park Hyo-min's patience limit anymore.

Although Park Hyo-min is still angry with him, Lin You-min doesn't believe that Park Hyo-min will not pay attention to his information.

Therefore, in terms of cooperation such as CF endorsements, Lim Woo-myong only stopped at the point, and only cooperated with Kim Tae-hee.

This is also because the size and endorsement price of KB Kookmin Bank are too lucrative to refuse. The treatment level is also very sincere, and even gave Lin Youmian a special VIP card from their bank, and if you want to take out a loan to buy a luxury house in the future, you can get a good discount from them.

After Baeksang, Lin Youming's popularity continued to rise, ranking firmly in the forefront of first-line actors, and his status was very stable.

And his commercial value has made countless people blush, although the top brands are not in a hurry, Lin Youming is still in an obvious upward momentum, and when Lin Youming reaches the first peak. They will make a move, which is exactly in line with the wishes of Lin Youyang and Quan Euncan.

Give Lin Youmin time again. His achievements will definitely not stop there, and it is the right choice to sell at a price.

However, his current value is already quite optimistic, although his status is only a first-line, but in terms of commercial value, Lin Youmeng is not much worse than those super first-line stars.

There is room for choice, in order to maintain the operation and formation of the studio, Lin Youmian also has to have daily expenses, so it is naturally impossible to miss so many opportunities in vain.

Kwon Eun-chan also did some research and research, and after discussing with several high-paid think-tank planners in the studio, he selected a few suitable ones for Lin Youyang.

Almost all the media outside call Lin Youyang the king of CF in the future, and maybe it won't be long before this "future" can be removed.

The first was a high-end bread brand called Tous Les Jours.

Tous Les Jours is a high-quality chain bakery brand with "handmade, healthy and delicious, trustworthy, classic European style" as the core of the brand.

At present, it has opened more than 1,600 stores in South Korea, China, the United States, Vietnam and other countries, which are well received and praised by consumers, and have won many customer satisfaction brand awards.

From this scale, it can be seen that although this store belongs to the category of bakeries, it is definitely one of the leaders of bigger and stronger enterprises, and it will not affect the high-end route endorsed by Lin Youming.

Tous Les Jours is a cake that is made in a handmade style and is said to be 100% handmade using the highest quality flour, and although it is a bit expensive, it is very popular in Korea.

When Lin Youyang went to shoot CF for them, he also saw the store decoration design with a rustic European pastoral style, which gave people a refreshing feeling.

Of course, although the brand grade is high, the remuneration for this type of endorsement is only average, less than half the price of the bank endorsed by Lin Youyang, and the fee of 200 million won a year was directly signed.

Kwon Eun-chan almost didn't think much about it, and signed it without even bargaining, the benefits of Tous Les Jours' endorsement are not just a matter of cost, you have to think that in South Korea, it has more than 1,000 stores, and Lin Youyang is currently the only spokesperson they have signed, that is to say, in every store, there will be a large advertising poster of Lin Youyang!

This publicity effect is what Kwon Eun-chan wants to see, people often say that actors should keep their freshness and not be over-consumed, otherwise watching too much will have a negative impact on the work.

But Lin Youmin has no worries about this at all, in addition to his excellent appearance and temperament, the model booth and solid acting skills are also indispensable, just like Zhang Dongjian in the past, doesn't he shoot more than ten or twenty advertisements every year?

In addition to Tous Les Jours, Lin Youming's other endorsements are coincidentally based on catering brands.

In fact, catering is a relatively low-end position in the brand value chain, far from being comparable to luxury brands, but there is no absolute, and Lin Youmian will naturally not think much about fried chicken restaurants, but the fashion catering franchise brand is another matter, and it is also in the upstream position.

For example, Bibigo, the full name of Bibigo, a global fashion bibimbap specialty restaurant, is a Korean bibimbap franchise restaurant with the theme of "freshness and health".

It is similar to a bibimbap buffet, but the form and scale are more high-end and atmospheric, and they are not the same.

What Bibigo wants to show is a kind of human beings advocating fresh, delicious, green and healthy food culture, especially it gives full play to the "green vegetables" and takes self-selection as one of his major characteristics.

There is another company called VIPS, which is a famous Korean restaurant brand, and belongs to the sole proprietorship of CJ Group in 2004 with the Tous Les Jours chain bakery and bibigo Korean restaurant, and its main steak and salad bar has hundreds of chain stores in South Korea, and has been called "Korea's No.1 steakhouse". (To be continued......)