Chapter 279 is full of popularity
readx; A one-and-a-half-hour variety show, plus advertisements before and after, and advertisements in between, an episode of the show will be about two hours. Pen | fun | pavilion www. biquge。 info
The content of the first hour of "Super Girl" is all about broadcasting the auditions in Hong Kong and Macau, and the content of this part of the audition competition is definitely a gimmick to watch, which can be described as the essence of the essence.
As a result, many of the contestants who participated in the competition were disappointed that they did not look like themselves on TV.
If the audition content of the two major regions is all made into a program and broadcast, I am afraid that it will not be broadcast in half a year, of course, if "Super Girl" really does this, then there is no way to watch this show.
After an hour passed, the audience in front of the TV did not seem to decrease, but there was a tendency to increase, especially those who participated in the competition, did not see the last minute and did not give up at all, although the promotion has been promoted, everyone already knows the result, but they want to see how they perform in front of the TV.
"Damn! It's advertising again, how much does wireless charge? ”
"Advertise if your mother could fast forward, I rely on !!"
"Can TV stations not broadcast commercials???
"In the future, if I have money, I will buy a TV station that can be plugged in whatever I want, and absolutely no advertising!!"
There are thousands of households in Hong Kong who watch the program of "Super Girl", and they start to be unhappy when they see the advertisements, but this is the prime time of wireless, and there are a lot of advertisements, plus many viewers have now recognized the large-scale national talent show "Super Girl", and when they see the contestants they like, they even wish to hold the finals now, and vote for their favorite contestants by phone, so that she can become the final champion!!
However, at this time, many veterans in the Hong Kong TV industry, especially the veterans in the variety show industry, were full of praise after watching the show "Super Girl".
Your sister, how much do these advertisements cost, if they are their own programs, it will be released, it can be said that the veterans of the Hong Kong TV industry are quite tasteful, and they are quite a bit unable to eat the taste of grapes and say that grapes are sour.
However, while envious, I also deeply studied why this episode of the show became popular, and I really studied a little experience.
First of all, the content of the program is very grassroots, more down-to-earth, and can attract the audience to participate; The second is that the production of this show is really well-made; Moreover, at the same time, there are no other variety shows competing with it; There is also the fact that this show is a reality show, atmospheric, and it is difficult not to be popular.
Let's ask, in Hong Kong, even TV dramas are filmed with sets, in order to save costs, who would take so much money to produce variety shows, and shoot on location in two places at the same time.
Location has always been the most expensive production link of variety shows, so most variety shows are generally only recorded in the studio in order to save money, and those programs that need to be on location are generally about to run one place at a time.
Many veterans in the Hong Kong TV industry have heard that the production cost of "Super Girl" is as high as more than 2,000 Hong Kong dollars, and the overseas market will increase investment in the later stage.
In today's economic recession, one or two million Hong Kong dollars is more than enough to open a new show, not to mention investing hundreds of millions, Li Yihua, a genius director in the Hong Kong film industry, not only has a hand in making movies, but also has such courage to use hundreds of millions of dollars to start a show for the first time in a variety show, which is really admirable!!
Ay! People are more popular than dead people, and goods are waiting to be thrown away! Who in Hong Kong has the courage to take hundreds of millions of dollars to make a show at once, and he doesn't dare to boast about Haikou, and the number one will definitely come over.
And at this time, Li Ying, who was sitting in front of the TV at home, holding popcorn in one hand, and stuffing it into her mouth while watching TV, looked at the girls in the TV not far away performing strangely.
"Is there any mistake? It's been so good to sing like this, what do those judges eat? Seeing that a girl who sang poorly on the show actually passed, Li Ying complained quite unfairly.
"This girl is quite pathetic!" Mother Li, who was sitting next to her, said with a little sympathy: "At such a young age, there is no old mother, I take care of Lao Dou while working, and I will definitely call to vote for her when I wait for the finals!" ”
"Mother, who do you think I sing better than them?"
Looking at Mother Li, who was overflowing with sympathy, Li Ying decisively changed the topic, according to the previous management, if she continued to talk about it, she would definitely be burned and become her own denunciation conference!
Mother Li showed a smug and kind smile on her face, and said, "Sing so-so, I still think you sing well!" ”
"Of course!" Li Yuanchao said with a smug face, "If you don't see whose seed it is, how can the genes of my old Li family be bad." ”
"I'm not ashamed to say this in front of my daughter!" Mother Li, who was sitting next to her, patted him with a flush on her face.
Li Ying, who was opposite, also sat with a grimace and shouted loudly: "No shame! No shame! ”
"Ugh!" Li's father, who lost his male power, saw that the two women in the family were standing on the united front, closed his mouth very rationally, and hurriedly said: "Watch TV, watch TV!" ”
"Mother, then you said that if I go to participate in this competition, can I win the championship?" Li Ying ran to Li's mother, took her arm, and asked with a coquettish smile.
"In terms of voice, my Britney is very likely to win the championship!" Mother Li frowned slightly, "As for the rest......"
Li Ying interrupted her mother's words with a smile and said, "I know that my mother has the most vision, so how about I go to participate in "Super Girl"?" ”
Father Li, who was still smiling just now, frowned all of a sudden, and said sternly: "No! ”
"Why?" Li Ying asked unconvinced.
"There's no why, I can't do it if I say no!" Father Li slapped the table and said domineeringly: "I can rely on you for other things, but this matter is not negotiable!" ”
After saying that, Father Li stopped watching TV, and left the living room angrily and walked towards his bedroom.
Li Ying was stunned for a moment, this was the first time Li Yuanchao spoke to her so loudly, the tears in her eyes finally didn't hold back, they fell gorgeously, and suddenly threw herself into Li's mother's arms, crying loudly.
"Old mother, old bean bullies people, old beans bully people........ Woowoo woo ......"
"Okay, okay, I'll take out my anger for you, let him sleep in the living room by himself today!" Mother Li coaxed Li Ying and persuaded her: "Tiantian, your old bean is also for your good, the entertainment industry has always been very dirty and messy, it's not something that you can handle as a girl, you look at the news in the newspaper, every day either the star has an accident or the star has an accident." Do you know how many things have happened to your brother since he became a director? How can you rest assured that you will join the showbiz? Let's go to school well, your brother said that as long as you are admitted to college, I will give you a car~! ”
"Okay, don't cry, it's not pretty when you're crying!" Mother Li wiped the tears from the corners of Li Ying's eyes with her hand, saw the picture of the TV, and hurriedly pointed to the TV and said.
"Look, look, grandma at such an age actually went to participate in the competition!" Mother Li exclaimed, "I really don't know how to get the courage to participate in "Super Girl" at such an age? Still dancing on stage? ”
"It's not enough to just dance, this show is mainly about singing" Li Yihua burst into tears and laughed, and said: "My brother said, as long as you can sing, as long as you want to sing, as long as you dare to sing, no matter whether the female surname is old or young, you can sing at any age, this show is the participation of the whole people, and the public entertainment!! ”
The show "Super Girl" not only focuses on the draft, but also wants the public with a passionate heart to have the opportunity to show their strengths on the stage.
Looking at the hot public audition scene on the TV screen, although Li Ying doesn't know how to make TV variety shows, she also knows that her brother is successful again, it is difficult to be a celebrity, but it is even more difficult to be a celebrity's sister!
.............
At the same time, at Hong Kong's Wutaishan TVB, due to the broadcast of the key program "Super Girl" today, and the head-on confrontation with ATV's "Eight Immortals Across the Sea", almost all department managers of the two TV stations worked overtime. Until the ending song of "Super Girl" was remembered, ATV boss Qiu Degen stared at the TV screen and couldn't calm down for a long time.
"With Bear, how does our Super Boy compare to it?" Qiu Degen asked without confidence.
Tu Yongxiong thought for a while, then shook his head and said, "It's incomparable, I really don't know what Li Yihua's head thinks?" He abandoned the traditional law of only paying attention to the stage, and turned his attention to the audience, filming the stories behind the contestants. Even I, a TV person, was fascinated, let alone the audience! ”
"Isn't there a way to do it? Do you want to keep wireless so arrogant? Sitting next to him, the sullen Li Zhaoxiong said angrily.
Qiu Degen didn't speak, but his two eyes were fixed on the slaughtering bear, and no one could see his expression under the shroud of smoke.
"It's not impossible." Tu Yongxiong organized his words and said unhurriedly: "Fortunately, we also filmed the behind-the-scenes footage, although it is not too much, but it can basically be handled." I plan to invite Leslie Cheung or Tam Yonglin to be the host, so that I can increase the ratings through my influence! ”
"This is a good idea!" Qiu Degen thought for a while, then understood the key, and immediately nodded in agreement: "You can do this matter immediately!" ”
Then he swept his subordinates underground, and said coldly: "If you can't hand over the revision plan tomorrow, just hand in the resignation letter directly, I don't leave waste here!" ”
..........
Similarly, the TVB TV station was also brightly lit, and Uncle Shao Liu, the helmsman of TVB, muted the remote control in his hand, turned his head to Fang Yihua and said, "When will the ratings data be available?" ”
Fang Yihua looked happy, walked behind Uncle Shao, pressed his hand on his shoulder, and said with a smile: "It hasn't come out yet, but seeing that the phone of the marketing department is about to burst, the ratings will definitely not be less!" ”
"That's good, it means that my vision is not too far off!" Uncle Shao took a puff of his cigar, he was older, and his spirit was not as good as before, but his voice was still so loud and full of energy.
Fang Yihua thought for a while and said: "Sixth brother, this time it is fortunate that you are the one who presses the formation, otherwise those good people in the stage don't know what kind of trouble they will make, why don't you come and make an example of one to suppress those restless elements." ”
Fang Yihua holds the personnel power of TVB, and those old people in the station oppose this talent show, if it weren't for Uncle Shao Liu's pressure in the back, and Li Yihua's excellent means, she may not be able to suppress those old people, so she is like using this time to deter those who are in the back.
"Ahem, ahem!" Uncle Shao Liu didn't make a sound, closed his eyes and enjoyed Fang Yihua's service, and after a while, he opened his eyes suddenly and said softly: "Well, you can hit those restless elements, but don't go too far!" ”
Fang Yihua was overjoyed, this time she wanted to let those people in TVB who rely on the old and sell the old know how powerful she is. She has already thought about getting the manager of the artist department down, who calls him not her own person.
What is this?
Killing people with a knife, making something out of nothing, and killing people invisibly is the highest state.
As soon as this move came out, the redundant voices in TVB must have disappeared immediately, and Fang Yihua also achieved the effect of killing people and establishing authority.
"Sixth brother, do we want to do more programs like this in the future to achieve the goal of dominating the TV circle!" Although the ratings have not yet come out, Fang Yihua, who has tasted the sweetness, suggested.
Uncle Shao Liu's body tightened, and then he smiled bitterly, running such a show is purely to burn money, although he makes a lot of money, but once the ratings are not good, he will definitely lose all his money.
"I think it's better to forget it, unless you are absolutely sure of such a show, you must not get involved. You just see that the ratings have increased, but behind this is full of crises, once the ratings are not good, TVB will definitely be a big loss. ”
"The reason why Li Yihua, the young man, took so much money to produce this episode of the show this time, was because he was forced to do so, I forced him with Shaw Brothers Cinemas, and he had to do everything he could. We don't have to take such a big risk, it's better to take it one step at a time! ”
Fang Yihua thought for a while, and felt that he was too optimistic, barefoot people are not afraid to wear shoes, Li Yihua started from scratch, this time it is not possible to start from scratch, and the wireless family has a big business, if it is not forced into a desperate situation, there is no need to take this risk.
..........
After the show, the behind-the-scenes staff sitting in an office of wireless were all overjoyed, and applauded Li Yihua who was drinking tea in the office, this moment belonged to this young man, because they succeeded.
"Yi Shao, you have never done a TV show, how can you grasp the psychology of the audience so accurately? It's as if you know what the audience likes to watch. Li Tiansheng, the producer behind TVB's "Super Girl".
Although Li Tiansheng is the producer of "Super Girl", he is actually making a move, in this era when the producer is in charge, it can be said that he is very aggrieved, but there is no way, who calls people talented!
When this show was in the early stage of preparation, Li Yihua gave suggestions on all aspects of the show, and even mentioned many details such as how to interact with the audience in the show, which also made Li Tiansheng have to admire Li Yihua, if this guy gives up film and specializes in TV, then where will they be Hong Kong TV producers and directors.
"In fact, doing variety shows is the same as making movies, you have to study the psychology of the audience, otherwise how to make movies that the audience likes to watch." Li Yihua waved his hand below, and only after calming down did he say with a smile.
Li Yihua gave a lot of opinions on the production of "Super Girl", but these opinions are not actually "original", but based on the later "American Idol", and even many of the rules are based on the successful ideas of the later "Super Girl".
In the era when talent shows were flooded in later generations, combined with his own views, summed up why these shows were successful, and explained the details to Li Tiansheng.
At the same time, because in the history of Hong Kong television, such a large-scale variety show has never been produced, the audience has 100% freshness, and the innovation of a TV program is an important weapon to attract the audience. How can it not attract the attention of the audience.
"I finally think it's not a boast that you said to the media that the ratings of "Super Girl" can break 40, and now it seems that even if the broadcast can't break 40, as the show goes on, one day the ratings will break 40!" Li Tiansheng's surprise is greater than his loss, although there are not many ideas of his own, but in the future, he said that the producer of this episode of the show is definitely his own, "Of course, the premise is that after today's broadcast, "Super Girl" can retain the audience.
"So I said before, today we must present the most exciting things in front of the audience as quickly as possible" Li Yihua said with a smile, "Just like the compatriot girl in the Macau division of the show just now, according to her conscience, she is so beautiful that her heart trembles, how can she grow so bright, and her folk songs are still so sweet, and the sound conditions are so good, contestants like this have firmly grasped a large number of fans, are you afraid that you won't be able to retain the audience, haha!! (To be continued.) )