If the day is just foreplay, then after the sun goes down, Gao Chao can be regarded as the real arrival. Since 6 o'clock in the evening, the traffic of the new starting point network has been soaring.

"It's a blast! It's a blast! It is now eight o'clock in the evening, and the number of hits on the new starting point network has exceeded 700,000 today.

"It's exploded again, it's exploded again!" , nine o'clock, 850,000.

“91,92,95…… 99, 1 million! ”

Cheers began in the control room, and Chang Zheng joined in the cheers. In less than ten o'clock, the number of hits has exceeded one million.

"Hold, hold!" Chang Zheng forced himself to calm down after being excited, "Brothers, now is not the time to celebrate victory. The battle is not over, but has just begun, what to do. It's only a million hits, we're going to be a mess, how to do big things in the future? This will be the norm in the future, so we should keep a normal heart. ”

"Mr. Chang is really a general!"

"Always pampered and not surprised, it is better than a leisurely stroll!"

"Laughing at the changes in the wind and clouds, a cloud of smoke and rain is in his life...... What's next? There is always this style of anti-normal. ”

The employees of the system support department expressed their admiration for Chang Zheng's calmness.

"Hey! You boys, IT men also chant a good poem? "Chang Zheng has just become serious, and he is happy again now.

"Working in a cultural company, of course we have to improve our cultural accomplishment, you say yes, Mr. Chang?"

"Get out of the ball!" Chang Zheng scolded with a smile, "By the way, what about Section Chief Zou?" ”

"Oh, Zou Ke really can't stand it, he went to the next office to take a nap." One employee said.

"Sleep is sleep, do you have to take a nap?" Chang Zheng suddenly felt that these IT men were very cute, "Okay, I was serious just now." It doesn't matter how much traffic our station has. In other words, no matter how our station develops in the future, you have to do what you have to do. Stand at your own post and do your job well. Understand? ”

IT men: "Understood! ”

Chang Zheng suddenly asked an IT man: "Cripple, the traffic of our station has skyrocketed, and the server can withstand it, right?" It won't crash, will it? ”

Cripple is a head of the System Support Section, and of course "Cripple" is just his nickname, and he is not surnamed Cripple. The cripple said: "No problem, as long as we are not hit by a huge amount of data in a short period of time, we can afford to hit one or two million clicks a day." After 20 million, then we have to upgrade the software and hardware. If the number of hits reaches 20 million per day. Mr. Chang, then you should continue to invest. ”

"If the business is good, I will naturally increase my investment and expand the scale. Okay, you can work in peace. Chang Zheng gave a few words of instruction and left the control room. He had to go home, and he could stay overnight, but not two nights in a row.

Chang Zheng was half deliberate and half impulsive, and made the decision to launch the "Red October" promotional campaign. When he made this decision, several key figures in the company were skeptical about the event.

But it turns out. The money that was levied was not spent in vain.

On October 8, the first day of the "Red October" event, the daily hits of the new starting point reached 1.3 million, and the IP exceeded 200,000.

October 9th. The number of hits reached 1.68 million.

On October 10, the number of hits exceeded 2 million, and the IP has exceeded 300,000.

The record of the new starting point network is being refreshed every day.

Today, October 14th, is the last day of the "Red October" event. Five o'clock in the afternoon. The number of hits on the new starting point website has reached 3 million today, and the evening peak is coming, and it is visually estimated that it will reach the highest peak since the launch of the "Red October" activity today. Breaking through 5 million hits a day is already in the bag.

Before the start of the event, the highest daily hits on the new starting point network did not exceed 400,000, and today it is about to exceed 5 million. Ten times more.

In the general manager's room, there are two people sitting in front of Chang Zheng, editor-in-chief Lin Yonggang and editor-in-chief Ma Yuan.

Lin Yonggang and Ma Yuan's joy was beyond words. The site gets good grades, so they're happy. Unconsciously, the two editors who were on loan from Nangang Literature and Art Publishing House seemed to have a sense of belonging to the New Beginnings. They have struggled for a new starting point and stayed up all night, so the website has achieved explosive results, and they will also have a sense of accomplishment.

Chang Zheng has been crazy for a week, the data of the website is exploding, he makes his employees calm, but he himself hides in the general manager's office every day to steal fun. But he was not carried away by the victory, so when the "Red October" event was about to end in a few hours, he asked Lin Yonggang and Ma Yuan, the two backbones of the editorial department, to come to the general manager's office.

Chang Zheng told the two editors: "The data is good, and we are all very happy. This week, your editorial department has arranged several editors to be on duty every night, and even Lao Lin has stayed up all night. Comrades, I would like to express my most sincere gratitude for your selfless dedication, thank you! ”

"Selfless dedication?" , Lin Yonggang was stunned, "Boss, we don't work overtime for free!" You'll have to pay us overtime! The great god writer is able to play word games, selflessly dedicate a few words, and use it well! ”

"Give! I give overtime pay! Okay. Chang Zheng was speechless, although he also knew that Lin Yonggang was joking with him, "Okay, don't talk about it, get back to business." In the last week, we have made great progress. It is true that even if the daily clicks of our station have exceeded 5 million today, refreshing the record since we established the site, but for Fenghua.com, 5 million clicks is only half an hour's thing, and for Blue Orange Network and Red Leaf Network, it is more than an hour of effort.

However, 5 million daily clicks and 400,000 daily IPs are not easy for our new station, which has only been online for more than three months. I'm going to invite you two to a small meeting today just to discuss it with you. What essence can we see through phenomena? The current meeting of the three of us can be regarded as an activity summary meeting. What the System Support Section sees is a phenomenon that is increasing rapidly. And I'd like to hear what you both think about this Red October. ”

"I'll start with that." Lin Yonggang said, "A week ago, Mr. Chang said, what do we want on our website now? To traffic, to PV, to IP, to readers. If I can buy these with a regular levy, I'm willing to spend it! ”

"You're imitating a lot like ......," Chang Zheng laughed. This look, this tone, this tone, is vivid. ”

"I acted in dramas when I was studying, and I was the best at imitating villains." Lin Yonggang smiled very much, and then he said with a straight face: "Mr. Chang, you have done it, you have bought traffic, PV, IP, and readers, and you have bought it very well." It's not something you can buy with money, or that you can buy it so well value for money. The subscription fee you posted, including the 1 million advertised, was not spent in vain. ”

Chang Zheng asked: "What is the core reason for the value for money?" Whether every website does this kind of activity. Can you get great value for money? This week I spent a million, 60% off the whole site, and my own book is free. Next week, other websites will do the same, will our readers who have worked hard to bahara run to other homes? ”

Lin Yonggang: "First of all, I think the core reason is that we have a first-line god writer, that is, Mr. Chang. Nowadays, the competition in the online literature industry is very fierce, and now it is not as good as ten years ago, a god and a book can feed a website. But a great god and a masterpiece can drive a website. The popular hit "Full-time Master" of the Great God of the Sky is free for a week. That's what makes a difference. You know, not every website has a return from the sky, and there is a "full-time master". In fact, we are not very hard, you are always really hard. Again, it has to be updated. I have to manage the company again, tsk, a generation of heroes. In other words, it is good to be young, and how energetic you are. We uncles are really envious, jealous and hateful. ”

Chang Zheng was about to lose to Lin Yonggang: "Old Lin, you are just over thirty, okay, the age of a flower...... I agree with the first reason, and secondly? ”

Ma Yuan answered: "The second is. A big god pulled three small gods, one big, three small and four gods emitted the light of God, and the authors of the whole station followed suit. You know, even if it's free and discounted, it needs to be a good work, and if it's a piece of Xiang, I don't think readers will eat it even if it's free......"

"Haha, it's not rough!" Lin Yonggang laughed, "Pony, you can often inadvertently burst out with some very magical words. ”

"The four gods are brocade, the rest of the authors of our station are flowers, the new starting point is the store, and the 'Red October' activity is a gimmick. There are stores, gimmicks, and good satin with icing on the cake, and they are sold very cheaply, plus the advertising in place, so we have harvested the red fruits in the red October. Ma Yuan continued.

Chang Zheng gave Ma Yuan a thumbs up: "You really got to the point!" ”

Lin Yonggang took Ma Yuan's words and continued: "The week-long 'Red October' event is coming to an end, and we are not withdrawing just one vote, but fighting a protracted war. So now we are facing a new problem, how will we operate from tomorrow? Is it to continue to consolidate the fruits of victory, and for another week, again? Or a return to normalcy and wait and see? ”

Chang Zheng: "What do you think? ”

Lin Yonggang asked rhetorically: "Mr. Chang, who is the boss of this company?" We can only give you advice, and in the end, it's up to you to decide. ”

"Then I'll call the shots, starting tomorrow and doing it again, it's still a week." Red October '2.0 Release! "Chang Zheng made a decision, "Strike while the iron is hot, habits are difficult to develop or change, not only readers, but everyone." With the 1.0 and 2.0 versions of Red October, readers come to our New Beginnings website every day, and this is a process of habit formation. Consumers are fond of the new and hate the old because there are so many options now. But consumers are loyal, and when they get used to a certain brand, they will chase after it. It may seem a bit contradictory, but it makes sense when you think about it. What we have to do now is to be 'new' for readers to like and chase after them. After we have regular readers, we have to do not let them 'get tired of the old' and cultivate their loyalty, in fact, the difficulty is this step - the cultivation of customer loyalty. But either way, we need to have enough potential customers first, right? So I decided to do it again according to the routine and start the 2.0 campaign tomorrow! The rhythm cannot be interrupted, it must be continued. ”

"To be rich is to be willful!" Lin Yonggang sighed.

"Lao Lin, I'm poor, I have no money." Chang Zheng said, "But I want to be willful once if I don't have money!" (To be continued......)