What is the value of the brand? A cow is worth 1,000 yuan, we go to the store to buy a bulk cowhide belt only 30 yuan, we go to the "Trojan Man" to buy a belt for more than 100 yuan, and we buy a Pierre Cardin belt for 1,000 yuan, a belt is the price of a cow, and we buy a LV belt for 5,000 yuan, the waist is equal to 5 cows, if we go to buy a Hermes belt it costs more than 8,000 yuan, surrounded by 8 cows.

How much is the value of the brand, so you can understand it at a glance.

Such a positioning in the high-end, even in the current Zhonghai City has belonged to the high-end brand, the best place to do trial sales is undoubtedly Yaoguang Department Store, where the consumer base of the shopping mall is consistent with the market positioning of "Snow &elegance", at the same time Tianfu Department Store can also be on, because the traffic of Tianfu Department Store has been very stable in the past two years, and the consumption grade is getting higher and higher, and then there are three street stores in Zhonghai Pedestrian Street, the street store faces a relatively low consumption capacity of the customer group, here to do "Snow& elegance" trial sale Lin Fan and Xu Si did not have high expectations, but just wanted to launch "Snow &elegance" as soon as possible in such a way to let the world know.

To do a trial sale in a shopping mall, you only need a booth, and generally shopping malls will prepare these places, cosmetics will often do some promotion activities here, and the location is there, but whether it is an exhibition or a formal opening, the materials required are the same. Trademark registration certificate, organization code certificate, business license, product inspection report, brand authorization letter are all indispensable.

The trademark registration of "Snow &elegance" was registered with Lin Fan's newly established "Lin's Trading" company. The ownership of the trademark belongs to "Lin's Trading", but at present, "Sifan Trading" is authorized to use the trademark nationwide and manage all the business affairs of the brand.

On the highway to the capital. The Audi A6 is speeding at 120 km/h, but the car is flat and stable, and the balance is very good, and you can't feel the speed at all when you sit in the car, and the speed is about the same as driving 60 miles in the city.

Lin Fan went to AQSIQ to inspect the products of "Snow &elegance" and needed to obtain the quality inspection report as soon as possible. Because he has negotiated with Yaoguang Department Store and Tianfu Department Store for the exhibition and sales schedule of the 11th Golden Week, there is still a lack of inspection report, and there is no such thing as a shopping mall. If you can't open a code, then you can't sell it.

He didn't drive a Buick business on this trip, and Xu Si felt that he was running long distances, and the safety and comfort of the Audi A6 were better. Lin Fan must drive this car to Beijing. Lin Fan couldn't bear to refuse her kindness, so he drove out in Xu Si's car.

Car ownership in this era is not as exaggerated as it was a decade later, and at night, there are fewer cars at high speeds, and it is easy to get sleepy because the action is very monotonous, with one foot on the accelerator pedal and one hand on the steering wheel. 7,8 hours in a row. Anyone has to doze off, on the way to Xu Siqian told him that every 100 kilometers he must find a service area to rest, Lin Fan naturally won't really do that, he is tired to take a rest, and there is no need to enter the service area when he is full of energy.

At 10 o'clock in the evening, except for Lin Fan's own car on the road, there were no lights in front and back for almost half an hour, turning an arc in front of him, Lin Fan's vision finally appeared a light, but as the car got closer and closer, Lin Fan saw that the car in front of him was playing double flashing lights, it should be a failure, this point The car broke down but it was a little difficult to do, unlike the many rescue units in later generations, the car was almost close, Lin Fan also slowed down, I found that in front of me was an Audi A6 black sedan that was the same as my own.

When he got closer, Lin Fan saw more clearly, three or five men with big shoulders and round waists surrounded the black car, and one of them stood in front of the window and didn't know what he was talking about, but looking at the faces of several people with a meaty face and a malicious smile, Lin Fan could judge that these people were not good people.

Seeing the deflated rear tires of the black car, and the scattered iron nails on the road, Lin Fan knew that something was wrong with the black car, and these iron nails were also man-made.

Lin Fan had to slow down the car, so as not to repeat the mistake of the car in front of him, and several big men saw that there was another car, and they couldn't help but squint at the direction of Lin Fan's car at the same time, Lin Fan's heart tightened.

I thought that the first few people were very likely to rob the road, but what I didn't expect was that a few people actually got out of the way and let themselves go, Lin Fan felt very surprised, could it be that these people only had a grudge against the people in the car in front of them, and they didn't rob the road? Otherwise, there is no reason to let yourself go.

Lin Fan originally planned to go over first, and then call the police, and let the police come over to rescue the people in the vehicle in front of him, he didn't think about acting bravely, but this night was dark and windy, and it was estimated that it was not enough to put people in the teeth when he sent his body, so it was not righteous and courageous, but harmed others and himself, and he couldn't save people, and he put himself inside.

Therefore, after this section of the road, it is the safest way to call the police, but the moment the vehicle passed by the vehicle in front, Lin Fan subconsciously turned his head and glanced at it, Lin Fan was a brake, and he never expected to meet her here.

The window of the other car was ajar, revealing a beautiful and incomprehensible face, but at the moment the pretty face was frosty, but there was no fear at all, but Lin Fan was not surprised at all, because Song Xinyao brought a few female bodyguards with her, although they were all young girls, but all of them were extraordinary, don't look at these big men, it is estimated that it is not enough for others to solve it alone.

Thinking of this, the nervousness in Lin Fan's heart disappeared, and he actually stopped the car, rolled down the window and shouted to Song Xinyao: "Hey, such a coincidence? ”

Song Xinyao looked at it when she heard the sound and found that it was Lin Fan, and she couldn't help but be stunned, and then showed a rare smile and said, "Well, it's indeed a coincidence!" ”

A few big men were dumbfounded, you look at me, I look at you, what the hell is going on, don't these two people know their situation, and they even greeted each other.

A few people looked at each other, and a man stood in front of Lin Fan's car, okay, Lin Fan couldn't leave now, but he wasn't worried at all, Song Xinyao's bodyguard hadn't made a move yet, he ignored the big man in front of him, and said to Song Xinyao: "Let the juniors come down, hurry up and clean up the road!" ”

Song Xinyao shook her head and said, "They are not here, I am alone!" ”

Yes? Lin Fan was dumbfounded, don't bring such a pit, I said you alone, I knew you were alone, no matter how I would have driven the car forward, I called the police and came to save you, how to get it now, both of them were controlled. (To be continued......)