Chapter 102: Methods are important
Lin Fan spent a long time talking just to tell Dong Rui a bloody reality, in work, the result is the most important.
Dong Rui's personality is more Mu Na and has no opinions, Lin Fan's words triggered his thinking, and gradually recognized, yes, when he was a teacher, everyone only paid attention to the promotion rate in his class, who paid attention to the process of his hard work; When I am a salesman, the boss only pays attention to how many orders I have completed this month, and there will be bonuses and glory if there are orders.
Lin Fan said again: "The purpose of the company asking you to go on a business trip is also to harvest the information we want to harvest, and it is not the purpose to expose you to the wind and sun, and I do not advocate it." Next time it's such a hot day, don't come out again at noon. ”
Dong Rui looked at Lin Fan in a daze, although his words were rather blunt, but he could still feel his concern for himself, Dong Rui's heart softened, and he said aggrievedly: "That's it, I can't complete the task, if I don't use the noon time, wouldn't it be worse." ”
Lin Fan shook his head and said: "Before doing things, you must be clear about your goals, and then you must make a plan, and you must find a way, not do it brutally." Through these two days of actual combat, you should have tried this method to the point that it doesn't work, why do you have to move forward and break the bloodstream, there is a 'curve to save the country' in this world, why not calm down, change the method, and try again? ”
Dong Rui is such an adult, and his face is flushed: "I thought about it, but I couldn't think of it." ”
Lin Fan chuckled, looked at the time and said, "Okay, I'll accompany you to bask in the sun today." ”
He motioned for Dong Rui to get out of the car, turned off the car himself, pushed the door down, locked the car, and beckoned Dong Rui to follow him.
Walking around the Yangtze River Road, Lin Fan is already sweating like rain, the Yangtze River Road is an east-west main road, the core business area is about 1 km long, there is a fork in the middle of the road leading to a bulk market, this bulk market is mainly lower than these shops on the Yangtze River Road, there are several roads leading to this bulk market, the import of the Yangtze River Road is not the only way.
In addition, according to the bus stops on the Yangtze River Road, as well as the brand portfolio, Lin Fan confirmed several collection points on the Yangtze River Road, and then determined the best location in the business district according to the walking habits of consumers.
"We're going to open our first store in this area." The direction of Lin Fan's finger is the intersection of the passage of the bulk market into Changjiang Road and Changjiang Road, a row of shops along Changjiang Road, of course, the best is the corner shop at the intersection.
With Lin Fan's personal demonstration and explanation, Dong Rui easily understood how to determine the best location to open a store according to the customer collection point, brand portfolio and walking route when there are not many customers on the street.
As the saying goes, as soon as the connoisseur stretches out his hand, he will know if there is one. At this moment, Dong Rui no longer has the contempt for Lin Fan when he first entered the company, and he admires Lin Fan. This is a problem that he couldn't figure out after staying here for two days, Lin Fan just walked around and clearly pointed out where was the best location for the company to open a store, and it was reasonable and reasonable, so that he was convinced.
"Let's go find the landlord of this store." Lin Fan refers to the corner store with the best image, he is a person who pursues perfection, and he opens the best possible store when he opens a store.
Dong Rui glanced at the direction that Lin Fan was pointing, and suddenly flinched in his heart, he was not less blind to the shopping guides in this store, it is estimated that now those shopping guides know him, and as soon as he appears, he feels that they are pointing and talking about himself.
Seeing Lin Fan walk over directly, he had to follow behind, but he thought in his heart: "I want to see how you deal with those shopping guides." Will they tell you what you want to know? ”
Lin Fan didn't enter the store directly, stood outside the clothing store called "Baume & Mercier", looked around, and then looked at the upstairs and downstairs structure of the store, and the second floor was the residents.
"Dong Rui, you go upstairs and ask door to door, do you know who the landlord of this store is?"
"Huh? Go upstairs and ask? Dong Rui was stunned, he hadn't tried this method.
Lin Fan nodded and said to him: "Yes, if you ask these business people in the business district, the landlord's information is a trade secret to them, and they will not easily disclose it to strangers, but the residents upstairs are different, they will not pay so much attention to this information, if they happen to know the landlord, they are happy to give you the landlord's number if they don't get it right, because they think that this is to help the landlord introduce another tenant, and think that they are helping the landlord." ”
Dong Rui went upstairs with the idea of trying, knocked on the door one by one to ask, and when he came down again, he saw Lin Fan standing in a newsstand, chatting with the newsstand owner.
Lin Fan spent a dollar to buy a newspaper, and said to the newsstand owner while rummaging through it: "Boss, looking at the degree of wear and tear of your newsstand, you have been doing business here for many years, right?" ”
The newsstand owner had nothing to do, and a man chatted with him, just to relieve his boredom, and said: "Young man, you have eyesight, I have been doing business here for 7 or 8 years. ”
Lin Fan pretended to be surprised: "It's been so long? It seems that business is good here, otherwise you wouldn't have lasted so long. ”
The boss laughed and said, "It's okay, it's not a problem to support your family." ”
This boss is a person who is rich and content. Lin Fan said with emotion: "If you want to say that business is easy to do, the best thing to do on this Changjiang Road is these clothing stores." ”
The boss nodded sympathetically and said, "That's it, that's the business of making money every day." ”
Lin Fan nodded and said, "The business is so good, the rent is definitely not the bottom." ”
Dong Rui stood aside at the moment, listening to Lin Fan chatting with the newsstand owner, and did not interrupt them.
The newsstand boss smacked his tongue and said: "Sky-high price, let's just say that the small room behind you is only a few dozen square meters, and I heard that the annual rent is more than 100,000 yuan." ”
Lin Fan pretended to be taken aback and said, "It's so high, isn't the rent of this 'Baume & Mercier' higher?" ”
The newsstand owner sighed and said, "Needless to say, I heard that the rent is 270,000 a year." ”
Dong Rui's heart moved, didn't he understand the surrounding rental market? Hey, why are you so stupid, I didn't think of this roundabout technique before. Of course, this information can only be used as a reference, and it takes many arguments to judge whether it is true or false.
He thought in his heart, and heard Lin Fan ask while the iron was hot: "This landlord, do you know?" ”
Dong Rui's ears suddenly pricked up, could he find the landlord in this way?
The newsstand owner shook his head and said, "I don't know." ”
Dong Rui was suddenly disappointed, but he heard the newsstand owner continue: "I only know that the landlord's surname is Liu, and he is a doctor in a traditional Chinese medicine hospital, and this house was cheap when I bought it before, but now it has become a cornucopia." ”
Lin Fan sighed and said, "It's a male doctor, right?" How old are you, and you have such a big business. ”
The newsstand owner nodded and said, "Well, it's a man, only in his 40s, it's a shit luck, why didn't I have the vision to buy a shop here, even if it was a small single room." ”
Lin Fan said with a smile: "You can take down this newspaper kiosk, which shows that you are also a visionary." ”
This made the newsstand owner laugh.