Chapter 277: Own Brands

Lin Fan didn't say hello to Sun Zhiguo when he left, originally Lin Fan didn't have anything to Sun Zhiguo, young people who don't make mistakes, as long as they know that they can change their mistakes, and even if the other party is in trouble in the future, when they ask for their own help, it's not impossible to consider pulling him, no matter what, after all, they have worked together. But judging from Sun Zhiguo's attitude towards himself, it is obvious that the other party has already regarded himself as an enemy, since this is the case, Lin Fan naturally has no reason to stick his hot face to his cool ass.

Along the way, Lin Fan did not mention Sun Zhiguo to Dong Rui, and Dong Rui did not mention this topic when he observed his words.

In September, Lin Fan, the head of the marketing department, almost never went to see the market, because of Qin Xue's efforts, he actually finalized 16 shoes in mid-September, each with 4 colors, and the initial plan of 64 SKUs to start developing finished products was ahead of schedule.

Lin Fan was busy looking for a shoe factory this month, and then the brand naming of this shoe, as well as the LOGO design, trademark registration, and even product introduction, etc.

There are several shoe factories in Qing Province, but Lin Fan attaches great importance to this independent research and development brand, and he does not blindly pursue convenience in the selection of cooperative shoe factories, but does not blindly pursue cheapness, he wants the quality of excellence, and quality is the first requirement.

Lin Fan has already arranged for someone to send the shoe patterns to the various shoe factories he has negotiated, and he plans to select the best quality shoe factory for mass production after the finished products are manufactured in these shoe factories.

In fact, with Lin Fan's current order volume, many large-scale shoe factories are not looking down on him, and they are not willing to take his orders. But there was always one or two who were attracted by the grandeur of the young man's description and wanted to give it a try. Aihua Shoe Factory is such an enterprise.

Located in the northern city of Kyong Province, Aihua Shoe Factory is an old factory with a history of 10 years. There are relatively advanced production lines in China and skilled masters.

Song Aihua, the director of the factory, was not very interested in this cooperation at first, until he listened to Lin Fan's words, one of which mentioned that Lin Fan's retail terminals in Qing Province and the retail terminals will increase to more than 200 in the next two years.

Another thing that touched him was the shoe design drawings provided by Lin Fan, Song Aihua's vision was extraordinary, you must know that he had done OEM processing for 10 years. He has received orders for almost all domestic brands of shoes, including "Qianzi". "Yaxi" orders for these brands.

But Lin Fan provided these drawings still deeply moved him, the design of these shoes exudes a strong confident temperament and fashion texture, Song Aihua believes that this shoe is produced, as long as the price is not too high, it must be deeply loved by young urban women. It's sure to be a big hit. So Song Aihua took the order. And the best master was hired to take charge.

There are also more than a dozen companies that have taken this list, some from other provinces and some from this province, all of whom promise to send sample shoes for inspection in a week.

Lin Fan also thought of the name of the shoes, "Snow &elegance", which means the elegance of snow, which includes Qin Xue's word "snow". In order to show its merits, it will also make this product fashionable and casual. The elegant and quiet characteristics are interpreted, there is no Chinese name, not that Lin Fan admires the foreign and flattering, but he considers that whether it is the design of the trademark or the decoration design of the overall store in the future, it is easier to design in English than Chinese, and it is more fashionable.

Another foreigner's mentality, the more I don't understand, the more I think it's good, and the English LOGO, it's easier to make people think that this is an international brand, the design of the new brand Lin Fan is ready to seize this, he strives for excellence in the quality of the product, but also in the packaging on the hard work, this product as soon as it comes out, he will position it as a high-end fashion women's shoes, committed to providing fashion shoppers with the most intimate service, the most comfortable products, avant-garde, novel design to meet market demand, leading the fashion trend.

At the same time, the company asked headhunters to hire well-known designers, a Chinese Li Jie, who had worked in a famous Italian women's shoe brand for ten years, and the English name Garyli, these returnees, prefer to be called by their English names.

For Li Jie, "Sifan Trading" gave him an annual salary of 1 million, but Li Jie was still reluctant, after all, for him, "Sifan Trading" such a company is too small, he wants to go to a shoe-making company, and large domestic enterprises can basically choose from him, but these companies may not give him an annual salary of 1 million, but for people like them, a good job platform is much more important than that salary.

Li Jie was very interested in this little girl who had never received formal training but had such a talent, and even directly expressed his thoughts on the first day of meeting, wanting to accept Qin Xue as an apprentice, Qin Xue still looked at Lin Fan, the meaning was very clear, she listened to Lin Fan.

This did not do Qin Xue any harm, and it was the dream of many people to have a senior design master like Li Jie as a teacher, Lin Fan certainly didn't want Qin Xue to miss this opportunity.

In the end, Qin Xue expressed her idea to Li Jie, she could apprentice, but Li Jie couldn't interfere with her going, Bing Xue was smart and she knew that it was impossible for a person like Li Jie to stay in a company for a long time, and he would definitely leave in the future, and it would be normal for him to ask himself to go with him as a master, but in Qin Xue's heart, as long as Lin Fan still needed her here, she would not leave here, because the most exciting part of her life was the beginning given by Lin Fan, without Lin Fan, there would be nothing she has now.

Li Jie vomited blood depressedly, he had never accepted apprentices, and occasionally moved the idea of loving talents, but he didn't want the girl in front of him to be as beautiful as the Nine Heavens Xuannu, and the girl who seemed to have a nine-trick exquisite heart didn't give herself face at all, and also put forward this and that condition, but in the end Li Jie agreed, who made him really appreciate Qin Xue's talent and talent.

After Li Jie came, an embarrassing thing happened, there was no office for him, at present, except for Xu Si and Lin Fan have independent offices in the company, all the others are open offices, although the development and design department is also independent, but it was designed according to Qin Xue's needs before, is it now that Li Jie is here, let Qin Xue get out of the way?

As a last resort, Lin Fan, the boss, set an example and took the initiative to give up his office and moved outside with several commissioners in his marketing department.

Looking at the office area outside, looking at his strange eyes one by one, Lin Fan knew what these people were thinking, they must have had an independent office before and they didn't, and seeing that they were "down" at the moment, they gloated, Lin Fan didn't think much about it, this is human nature.

As the company continues to expand, it seems that the purchase of an office building has become an imminent matter. (To be continued......)