They all read Wang Yang's "Tibetan Code" carefully, and the comments written by everyone moved him.

"A Tibetan adventure novel that I only watched for 15 seconds and felt like I had to buy and read carefully." -- The famous martial arts best-selling writer Xuecoagulation.

"I was hooked on him from the first sentence of the book, and the intriguing plot will definitely make you want more." -- The famous writer Remnant Sword.

"A suspenseful masterpiece that even Mr. Gu Long praised, and it must be the best-selling novel in 2006." -- The famous writer Jun Luohua.

Gu Long: "Wang Yang's "Journey to Xiuzhen" has created a new genre and is the originator of Xiuzhen novels, and his new book "The Code of Tibet" is also quite exciting! ”

……

Hongyue received the book review email from Wang Yang, she took two deep breaths in surprise, and hurriedly forwarded it to the editor of the studio, asking them to design the book review on the cover.

Zhang Qin came over to report and said, "Sister Yue, our poster has been designed, this is a model." ”

Hongyue glanced at it and said: "The poster has been redesigned, and Mr. Gu Long's evaluation design is more eye-catching, and Gu Long's highly recommended works are designed on the cover of the book." ”

Zhang Qin was taken aback and asked, "Has Mr. Gu Long authorized it?" ”

Red Moon glanced at her and said, "It's not something you should worry about. ”

Zhang Qin nodded hurriedly, turned around and went to redesign the poster and cover.

Hongyue didn't care whether Gu Long was authorized or not, anyway, Gu Long had already commented on Wang Yang at the annual meeting, and these evaluations should be added to the cover and used in the publicity process, because even if Gu Long saw it, he would not break his promise.

After Hongyue returned to Yanjing, she was busy designing and planning a new book for "Tibetan Code", and the next day she began to negotiate with large booksellers with the designed publicity plan.

Her first target is the Amazon e-book city. As the No. 1 online bookstore for genuine physical books, Amazon is the most important thing to negotiate on the shelves.

At the headquarters of Yenching in China of Amazon Book City, editor-in-chief Dai Lu received Hongyue.

Editor-in-chief Dai, Wang Yang's "First Close Contact" ranked 6th on Amazon's best-selling monthly list. "Ethereal Journey" is currently ranked 3rd on the monthly list, and "Days with the Flight Attendant" is ranked 1st on the weekly list. The total number of hits has exceeded 100 million, and we have completed the early stage of online publicity, and now the publishing entity has only two words - best-selling. ”

Dai Lu nodded, and she said: "Mr. Yue, you see, after "The Code of Tibet" is on the shelves of our Amazon Book City, we promise to give three recommendations to the homepage, as well as two popular reading recommendations for readers on the Amazon e-book shelves, and one recommendation for famous columns. A total of six heavyweight recommendations, as for the sales share on the shelves, how about we occupy 7 percent? ”

After listening carefully, Hongyue shook her head and smiled: "Mr. Dai, take a look at the poster and cover design of our "Tibetan Code", I think it is worth your increase in the score and give more heavy recommendations." ”

Dai Lu took the tablet, she looked at the PPT produced by Hongyue Studio, and saw Gu Long's strong recommendation on the cover, as well as the comments of many great gods. She nodded lightly in surprise and said, "In this case, we are willing to add two extra home page cover recommendations, in terms of sharing." We'll give up to 5 cents. ”

Hongyue shook her head, she said firmly: "It must be increased by one percent, because our Wang Yang Studio invested 2 million yuan to publish at our own expense this time, and I personally negotiated and determined the printing house and bookstore, just for the best-selling book in 2006 to ......."

After several hours of negotiations, Red Moon and Amazon reached a 4:6 sharing contract. A total of 8 blockbuster recommendations are guaranteed, both in terms of recommendation and sharing ratio, they have entered the famous level, and for Wang Yang's studio, she has become the most important negotiation.

After getting Amazon's physical listing of the master-level contract, Hongyue's next negotiations were more relaxed and harmonious, and she negotiated a famous contract with many physical online bookstores such as Dangdang.com, Longteng E-book City, Boku Book City, Taobao Book City, Xinhua Book City, etc.

What she negotiated with these bookstores was an online physical sale, not an e-book contract, and the e-book of "Tibetan Code" had to wait at least half a year later, and wait for the physical book to be sold first.

This is just the first step, after Hongyue won so many contracts, he began to negotiate the printing contract with the printing house, this is easier, the more printing, the lower the price, there are a total of 10 volumes of "Tibetan Code", and the first and second volumes are released on the Internet, but if it is published, it is directly out of 1, 2, 3 volumes, each volume is 50,000, a total of 150,000 copies, and the first printing is actually 50,000.

But even so, the price of one volume is 15 yuan, and the price of three volumes is 45 yuan, and the book city cooperated by Wang Yang Studio online can get 4 yuan before tax for every book sold, and the 4:6 share of the book city, that is, after deducting the cost of 5 yuan book, the net profit of 10 yuan will be shared.

The net profit margin of online sales of physical books is relatively high.

The contract on the bookseller's side is that Wang Yang's studio occupies the majority, the studio has 7.5 percent of the interests, and the booksellers have 2.5 percent of the sales interests, and the booksellers purchase 150,000 copies in batches at a purchase price of 11.25 yuan per volume, which is an investment of 1.68 million yuan.

However, modern physical book sales, that is, booksellers only need to pay one-tenth of the deposit, about 100,000 yuan, you can get 150,000 copies of physical books, sell them in physical bookstores, if they are sold out, it is to pay the final payment, if it reaches the point of best-selling, then Wang Yang Studio can directly sell "Tibetan Code" in batches of 11.25 yuan.

To put it simply, Wang Yang's studio negotiated with the printing house by itself, and after deducting the cost of 5 yuan per book, it was able to obtain a profit of 6.25 yuan.

The online cooperation share is 4 yuan profit, and the offline Wang Yang studio can get a profit of 6.25 yuan if it publishes by itself, so this is an important reason why Wang Yang must have a publishing house.

And the cost of the physical book "Tibetan Code" is not set in stone, now the cost of 5 yuan is because of the small printing volume, only 150,000 copies, once there are 1.5 million copies sold, then the cost of the book can be reduced to at least 3 yuan, and the profit margin of Wang Yang Publishing House will increase a lot.

If the sales of "Tibetan Code" on the bookseller's side exceed 1 million, then Wang Yang's studio's pre-tax income can reach 7 million.

Red Moon's current investment plan is 2 million, which is already a big investment for the physical publishing industry, and whether it can make money depends entirely on whether "Tibetan Code" can sell well. (To be continued.) )